BLAST ENTERTAINMENT HIRE AUCKLAND LIMITED

What BLAST ENTERTAINMENT HIRE AUCKLAND LIMITED does

BLAST ENTERTAINMENT HIRE AUCKLAND LIMITED is a privately held New Zealand party-equipment rental company founded in 2010 and operating exclusively in the Auckland metropolitan area. The company's core offering is the rental of commercial-grade PVC bouncy castles, with an inventory of more than 50 units that it describes as the largest range in New Zealand. Around this core, the company has assembled an unusually broad accessory catalog covering waterslides, obstacle courses, mechanical rides (mechanical bull, chair-O-plane, surfboard), adult-rated inflatables, themed children's castles (Frozen, Avengers, Spider-Man, etc.), concession machines (candy floss, popcorn, bubble), bumper balls, LED photobooths, flower walls, tables and chairs, and a 'Premiere Party Games' line of giant lawn games and themed packages.

The business runs on a direct-to-consumer model. Customers discover products via the company website (blastentertainment.co.nz), which offers a live availability calendar, online booking, and pricing by Auckland delivery zone, or via phone (0800-424-438). The company delivers, sets up, and packs down equipment at the customer location using its own fleet, charging $35 for standard Auckland metro areas and $45 for outer suburbs such as Silverdale, Kumeu, and Pukekohe. The underlying digital infrastructure — website, booking system, and Cloudinary image CDN — is supplied by platform partner Bouncy Castle Network, rather than built in-house.

Revenue is generated almost entirely through one-time unit rentals: standard 6-hour hire periods for bouncy castles range from $130 to $350, with 8-hour and overnight upgrades and higher-end items priced up to $1,998 (mechanical bull). Payment is collected on delivery via EFTPOS or cash, with Afterpay and Genoapay offered as instalment options. The primary customer segment is families hosting children's birthdays, with secondary segments spanning schools (carnivals, fundraisers, sports days), corporate clients (team-building, office parties), and wedding/life-event organizers. The company employs 5 staff and operates from a single warehouse at 21A Lorien Place, East Tamaki. As of 2024, the business is under new management following a change of ownership.

Name

BLAST ENTERTAINMENT HIRE AUCKLAND LIMITED

Legal name

BLAST ENTERTAINMENT HIRE AUCKLAND LIMITED

Website

https://blastentertainment.co.nz

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Blast Entertainment Hire Auckland rents commercial-grade bouncy castles, mechanical rides, photobooths, and party equipment directly to families, schools, and corporate clients across the Auckland metropolitan area via a delivery-and-setup service.

Ownership category

akta.pro rank

Product category

Party Equipment Rental

NAICS

All Other Amusement and Recreation Industries (713990)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Party Games, Activities & Interactive Entertainment (HSACACAJ)

Keywords

• Bouncy castle hire
• Inflatable rental
• Party equipment hire
• Event entertainment rental
• Amusement hire

Headquarters

HQ city

East Tamaki

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Equipment Hire Rental: One-time rental fees for bouncy castles and party equipment. Standard hire periods are 6 or 8 hours. Additional charges for overnight hire, delivery to certain areas, and accessories like generators. Products include bouncy castles, mechanical rides, carnival games, concession machines, tables and chairs, and photo booths.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Blast Entertainment Hire rents commercial-grade PVC inflatable bouncy castles and party entertainment equipment to event organizers in the Auckland metropolitan area, available in sizes from toddler 3x3m units to large obstacle courses and slides, with themed options featuring licensed characters. The hire is all-inclusive, with delivery, setup, and pack-down provided across Auckland standard zones (free with any bouncy castle hire) and surcharges for outer suburbs and overnight hire periods. Complementary party equipment (mechanical rides, concession machines, photobooths, tables and chairs, party games, bumper balls, flower walls, generators) is offered as modular add-ons.

Product overview

Blast Entertainment Hire operates as a rental service offering over 50 commercial-grade PVC bouncy castles and inflatable entertainment equipment for events across Auckland. The core offering centers on bouncy castle hire available in multiple sizes and configurations (including obstacle courses and slides), complemented by thematic variants featuring licensed characters. The portfolio extends through modular add-on products: mechanical rides such as mechanical bulls and chair O planes; concession equipment including candy floss and popcorn machines; tables and chairs for event catering; photobooths with LED technology; decorative flower walls; and an extensive premiere party games collection featuring giant versions of classic games (Jenga, Connect 4, Chess, Snakes & Ladders) and themed packages (Olympic, Carnival, Wedding). Additional offerings include waterslides, bumper balls, and generator hire for locations without power access. The company provides delivery, setup, and pack-down services throughout the Auckland metropolitan area with free delivery in designated zones.

Differentiator

Problem solved

Functional benefit

Products and services

• Bouncy Castle Hire Rental of over 50 commercial-grade PVC inflatable bouncy castles in multiple sizes (3x3m toddler units up to larger combo and slide castles), themes (classic and licensed characters), and configurations (including slides) for children's birthday parties, family events, school carnivals, and corporate functions in Auckland. Deliver, set up, and pack down are included within standard Auckland delivery zones.
• Waterslide Hire Rental of inflatable water slides including the 22ft Epic Slide and related water obstacle slide combinations suitable for summer events, school end-of-term functions, and backyard parties in Auckland.
• Obstacle Bouncy Castle Hire Rental of inflatable obstacle courses featuring slides, climbing walls, tunnels, and bouncing areas, designed for interactive group entertainment at larger parties, school events, and corporate team-building functions.
• Inflatable Game Hire Rental of interactive inflatable attractions such as jousting arenas, boxing rings, bungee runs, soccer darts, and inflatable obstacle courses suitable for school carnivals, corporate events, and older children/adult party guests.
• Mechanical Ride Hire Rental of mechanical entertainment equipment including the Mechanical Bull, Chair O Planes, and mechanical surfboards for thrill-seeking corporate events, adult birthdays, fairs, and community festivals.
• Concession Machine Hire Rental of candy floss machines, popcorn machines, and bubble machines, with consumable flossine and supplies available, for fairs, school galas, corporate family days, and private parties.
• Table and Chair Hire Rental of adult and children's folding tables and chairs, including 2.4m adult trestle tables and 1.8m kids tables, with free delivery when bundled with a bouncy castle hire.
• Photobooth Hire Rental of photo booths including LED Snapshot Stand, Snapshot Stand, and LED Photo Booth Package variants with instant photo-sharing capabilities, suitable for weddings, 21st birthdays, corporate events, and school formals.
• Premiere Party Games Hire Rental of giant lawn games and themed party game packages including Giant Jenga, Giant Connect 4, Mini Golf, Olympic Games, Carnival Games, Wedding Games, and other premium lawn-game bundles.
• Bumper Ball Hire Rental of zorb-style bumper balls for bumper soccer and similar team games, suitable for school events, corporate team-building, and birthday parties for older children and adults.
• Flower Wall Hire Rental of decorative flower walls including the Pink Spring Flower Wall and Peach Perfect Flower Wall, used for wedding receptions, engagement parties, anniversary celebrations, and themed event backdrops.
• Generator Hire Rental of 55kVA generators for events held at locations without access to power within 50 metres of the equipment setup area, enabling bouncy castle and concession operation in outdoor venues and rural properties.

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Buchanans Hire Services: Established event and party equipment hire company operating in the lower North Island (Wellington region). Comparable business model to Blast — direct-to-consumer hire of party/event equipment with delivery — but serves a different New Zealand region without competing directly in Auckland.
• Face 2 Face Entertainment: New Zealand mobile entertainment hire business including bouncy castles, mechanical rides, candy floss machines, and photobooths. Closely comparable catalog to Blast (inflatable entertainment plus mechanical rides plus concessions) with mobile delivery hire model.

Direct peers

• Event Hire Company (NZ): New Zealand party and event equipment hire service offering marquees, lighting, tables, chairs, and inflatables. Comparable as a regional hire operator carrying party-event equipment in the same NZ market, with overlapping customer base of families and event organisers.
• Auckland Party Hire: Auckland-based party equipment hire operator offering marquees, tables, chairs, and event accessories. Comparable as a direct-to-consumer hire business in the same Auckland metropolitan market with overlapping event-rental categories such as tables, chairs, and event accessories.
• Easy Bouncy Castles: New Zealand bouncy castle and party inflatables hire business with online booking and Auckland-area delivery. Directly competes with Blast on the same core product (bouncy castle hire), with the same target customer (parents, schools, events) and the same direct-to-consumer delivery business model.

Broad incumbents

• Hirepool: New Zealand's largest general equipment hire company (party, event, construction, DIY) with nationwide branches. Comparable to Blast as a direct-hire party/events equipment operator in the NZ market, but operates at much larger scale across multiple categories and regions.

Others

• Bouncy Castle Network: UK-based platform provider that powers Blast's website, online booking system, and image CDN. Not a competitor — acts as an enabling technology supplier that connects NZ hire operators with consumers via a shared booking and discovery platform.

Emerging players

• Inflatable World: Australian-headquartered franchise operating indoor inflatable play centres and party venues, with footprint expanding into NZ. Comparable as an inflatable-entertainment operator serving the same children/family party segment, but delivers via fixed-venue admission model rather than mobile delivery hire.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/BlastEntertain
• YouTubeyoutube.com/user/Blastentertainmentnz
• Facebookfacebook.com/blastentertainmenthire
• LinkedInlinkedin.com/company/blast-entertainment-hire-auckland-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BLAST ENTERTAINMENT HIRE AUCKLAND LIMITED