Bodyrox
BodyRox is an independent, single-location fitness gym in St. Helier, Jersey, offering subscription memberships, certified personal training, and group fitness classes to local individual consumers, corporate accounts, and drop-in visitors.
- Company typePrivate
- Founded2015
- HeadquartersSt. Helier, Jersey
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Bodyrox does
BodyRox is an independent, single-location fitness center headquartered at Unit 1a Liberty Wharf, La Route de la Liberation, St. Helier, Jersey (JE2 3NY), United Kingdom. The company was founded in 2015 and operates with approximately 13 employees under the legal name BodyRox, with a DBA of "BodyRox Reborn." Its core offering is subscription-based gym access, supplemented by certified personal training and group fitness classes, all included within a single membership product across seven tiers (annual, 6-month, monthly, student, OAP, corporate, and drop-in). Each new member receives a comprehensive induction as part of onboarding.
The business runs a direct-to-consumer, predominantly physical-channel model. Customers acquire memberships either via walk-in visits at the St. Helier facility or through online contact forms on the company website, which routes inquiries into a ClubWise-managed point-of-sale system. Pricing is quote-based rather than publicly disclosed. Customer segments span individual fitness members (primary), corporate accounts, personal training clients, and drop-in users. The company has no disclosed funding, no subsidiaries, no parent company, and no public-market listing; it is privately held by an undisclosed owner/operator.
There are no documented proprietary technology platforms, APIs, or AI/ML capabilities underpinning the service. Marketing is limited to the company website, organic social media presence, and direct contact channels. Geographic footprint is constrained to Jersey, with no disclosed international or multi-site ambitions. Overall, BodyRox is best characterized as a local, micro-scale fitness operator running a traditional gym subscription business with limited digital or scale-expansion infrastructure.
Bodyrox firmographics
Firmographics- Name
- Bodyrox
- Legal name
- BodyRox
- Website
- https://bodyrox.je
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BodyRox is an independent, single-location fitness gym in St. Helier, Jersey, offering subscription memberships, certified personal training, and group fitness classes to local individual consumers, corporate accounts, and drop-in visitors.
- Ownership category
- akta.pro rank
Bodyrox industry classification
Industry- Product category
- Fitness Center Services
- NAICS
- Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)
- akta.pro secondary industry
- General Personal Training (In-Person & Virtual) (HSADAAAA)
Keywords
Where Bodyrox is headquartered
LocationHeadquarters
- HQ city
- St. Helier
- HQ country
- Jersey
Offices1 record
Markets served
Bodyrox business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Gym Memberships: Recurring membership fees providing unlimited gym access and fitness classes. Various tiers including annual, 6-month, monthly, student, OAP, corporate, and drop-in options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Various membership tiers including annual, 6-month, monthly, student, OAP, corporate, and drop-in options |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Bodyrox product offering
Product offeringCore offering
BodyRox is a single-site fitness gym in St. Helier, Jersey that sells recurring gym memberships (annual, 6-month, monthly, student, OAP, corporate, and drop-in tiers) bundled with unlimited access to gym facilities, all fitness classes, and a comprehensive induction. It also sells certified personal training services with customized programs for weight loss, muscle building, and general fitness improvement.
Product overview
BodyRox is a fitness center providing a unified gym experience. The core offerings consist of gym membership (with various tiers including annual, 6-month, monthly, student, OAP, corporate, and drop-in options), personal training services with certified trainers, and group fitness classes. All memberships include unlimited gym access and fitness classes with a comprehensive induction. Personal training offers customized programs for weight loss, muscle building, and general fitness goals.
Differentiator
Problem solved
Functional benefit
Products and services
- Gym Membership Recurring gym membership offering unlimited access to gym facilities, all fitness classes, and a comprehensive induction for new members. Available in annual, 6-month, monthly, student, OAP, corporate, and drop-in tiers for residents and visitors of Jersey.
- Personal Training One-on-one certified personal training with customized programs tailored to individual goals such as weight loss, muscle building, and overall wellness improvement. Contact-based inquiry flow rather than self-serve sign-up.
- Fitness Classes Group fitness classes included with gym membership, providing members with diverse workout options alongside gym equipment access.
- Drop-In Membership Short-term, flexible gym access option for visitors, travelers, or prospective members testing the facility before committing to a full membership.
Companies that use Bodyrox
Customer profileSegments4 records
Ideal customer profiles4 records
Bodyrox technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bodyrox partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Bodyrox competitors and assessment
Company assessmentDirect peers
- Anytime Fitness: Global 24/7 fitness franchise with neighborhood-gym positioning. Comparable to BodyRox in its community-led, single-location club format and serves as a franchised alternative model BodyRox could potentially leverage to expand.
- The Gym Group: UK low-cost 24/7 gym operator with national footprint and tech-led membership. Comparable to BodyRox on the core offering of affordable gym access with classes, but operates at much greater scale and digital maturity.
- PureGym: UK's largest low-cost gym chain with transparent monthly pricing and digital sign-up. Directly competes with BodyRox on price-sensitive members in the Jersey / Channel Islands area and offers a benchmark for digital funnel efficiency BodyRox currently lacks.
- énergie Fitness: UK fitness franchise operator with multiple independent clubs offering memberships and personal training. Comparable to BodyRox as a single-location community gym model, providing a franchised template for local-club expansion.
Broad incumbents
- David Lloyd Leisure: UK premium health club chain offering gyms, classes, personal training, and family facilities. Comparable to BodyRox on service breadth but competes at a much higher price point and broader amenity level.
- Nuffield Health: UK not-for-profit health and fitness operator with gyms, personal training, and corporate wellness contracts. Comparable to BodyRox on personal training and corporate membership segments, particularly the latter which BodyRox explicitly targets.
- Everyone Active: UK leisure operator managing public-sector leisure facilities with gyms, classes, and personal training. Comparable to BodyRox on the community-recreation service mix and could be a local competitor if any contract covers Jersey facilities.
- Better (GLL): UK social enterprise operating gyms, leisure centers, and fitness programs on behalf of local authorities. Comparable to BodyRox on community-led fitness programming and a potential threat if GLL wins or operates Jersey public leisure contracts.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Bodyrox social profiles
Digital presenceBodyrox financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bodyrox leadership team
Management profileNumber of profiles
Bodyrox funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bodyrox M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bodyrox
What does Bodyrox do?
BodyRox is a single-site fitness gym in St. Helier, Jersey that sells recurring gym memberships (annual, 6-month, monthly, student, OAP, corporate, and drop-in tiers) bundled with unlimited access to gym facilities, all fitness classes, and a comprehensive induction. It also sells certified personal training services with customized programs for weight loss, muscle building, and general fitness improvement.
Is Bodyrox a public or private company?
Bodyrox is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bodyrox founded?
Bodyrox was founded in 2015. It employs 11 to 50 people.
Where is Bodyrox based?
Bodyrox is headquartered in St. Helier, Jersey.
How does Bodyrox make money?
One revenue line is on record: gym Memberships.
Who are Bodyrox's main competitors?
Direct peers on record are Anytime Fitness, The Gym Group, PureGym and énergie Fitness. Broad incumbents are David Lloyd Leisure, Nuffield Health, Everyone Active and Better (GLL).
Does Bodyrox have an API?
No public API is recorded for Bodyrox.
What industry is Bodyrox in?
Bodyrox's product category is Fitness Center Services. Its primary akta.pro industry code is EDALAIAE, Group Fitness, Personal Training & Wellness Coaching, with a secondary code of HSADAAAA, General Personal Training (In-Person & Virtual). Its NAICS code is 713940 and its SIC code is 7997.