BoomBet
BoomBet was a privately held Australian online betting platform based in Brighton with approximately 17 employees. The company has ceased operating, with its website now displaying a closure notice and a support contact email.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What BoomBet does
BoomBet was an online betting platform that operated under the Australian domain boombet.com.au, indicating a focus on the Australian wagering market. The company was headquartered in Brighton, Australia, and maintained a workforce of approximately 17 employees. No specific product portfolio was disclosed in the available source data — the underlying betting verticals (sports, racing, casino), platform architecture, technology stack, and feature set are not documented. The company's full-text logo remains hosted on its web infrastructure, but the operational betting product is no longer accessible.
The company has ceased operating. Its website displays a closure notice stating "BoomBet has ceased operating" three times, with a single point of contact ([email protected]) remaining for customer inquiries. No founding date, funding history, ownership structure, or management team information is available in the source data. The company appears to have been privately held with no disclosed investors, parent entity, or institutional backing. The website footer carries a 2026 copyright, indicating the closure notice is the current, persistent state of the company's web presence.
The business model is not documented in the available data. No pricing structures, revenue mechanics, customer segments, or GTM motion are described. No marketing channels, distribution partners, strategic alliances, or select customer logos are recorded. The cause of closure — whether driven by regulatory action, financial distress, competitive pressure, or voluntary exit — is not disclosed. From an investment standpoint, BoomBet is a non-operating entity with no remaining commercial activity.
BoomBet firmographics
Firmographics- Name
- BoomBet
- Legal name
- BoomBet
- Website
- https://boombet.com.au
- Company type
- Private
- Operating status
- Closed
- Headcount range
- 11–50 employees
- Short description
- BoomBet was a privately held Australian online betting platform based in Brighton with approximately 17 employees. The company has ceased operating, with its website now displaying a closure notice and a support contact email.
- Ownership category
- akta.pro rank
BoomBet industry classification
Industry- Product category
- Online Sports Betting
- NAICS
- Other Gambling Industries (713290)
- akta.pro primary industry
- Sportsbook Affiliate & Comparison Sites (MPAEAMAA)
Keywords
BoomBet business model
Business model- GTM type
- B2C
- Offering type
- Services
BoomBet product offering
Product offeringCore offering
BoomBet was an online betting/gaming platform operating through its Australian website (boombet.com.au). The specific betting verticals, markets offered, and product portfolio are not documented in the available source material, and the company has ceased operating with its website now showing only a closure notice.
Product overview
BoomBet is an online betting/gaming platform that has ceased operating. No specific product portfolio or active offerings are described in the available source data.
Differentiator
Problem solved
Functional benefit
Companies that use BoomBet
Customer profileIdeal customer profiles1 record
BoomBet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BoomBet partnerships and signals
Strategic signalRecent moves1 record
BoomBet competitors and assessment
Company assessmentDirect peers
- PointsBet: ASX-listed Australian online sportsbook offering sports betting and racing products. Direct peer in the Australian online wagering market.
- Betfair Australia: Australian betting exchange operated by Flutter. Comparable to BoomBet as a regulated Australian online betting platform, although using a betting exchange model rather than a traditional sportsbook.
- Sportsbet: Australia's largest online sportsbook, owned by Flutter Entertainment. Directly comparable as a major Australian online betting platform serving the same consumer base as BoomBet.
- TAB (Tabcorp): Long-established Australian wagering brand operated by Tabcorp, offering online sports and racing betting. Directly comparable as a licensed Australian online betting platform.
- Neds: Australian online sportsbook operator offering sports and racing betting. Directly comparable to BoomBet as an Australian-focused online wagering brand.
- Ladbrokes Australia: Major Australian online wagering operator owned by Entain. Competes directly with BoomBet in the Australian online sportsbook and racing market.
- BlueBet: ASX-listed Australian online sportsbook focused on sports and racing wagering. Comparable to BoomBet as a smaller Australian online betting platform.
- Palmerbet: Australian-owned online bookmaker offering sports and racing betting. Directly comparable to BoomBet as an Australian-focused online wagering brand.
Broad incumbents
- Bet365: Global online sportsbook with a substantial Australian presence. Overlaps directly with BoomBet's product offering but operates at significantly greater scale across multiple geographies.
- Unibet Australia: Online sportsbook brand of Kindred Group with Australian operations. Overlaps with BoomBet's offering but is part of a broader international portfolio rather than Australia-only.
Market position
Strengths2 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights1 record
Customer concentration
BoomBet social profiles
Digital presenceBoomBet financial estimates
Financial estimateRevenue estimate
Valuation estimate
BoomBet leadership team
Management profileNumber of profiles
BoomBet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BoomBet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BoomBet
What does BoomBet do?
BoomBet was an online betting/gaming platform operating through its Australian website (boombet.com.au). The specific betting verticals, markets offered, and product portfolio are not documented in the available source material, and the company has ceased operating with its website now showing only a closure notice.
Is BoomBet a public or private company?
BoomBet is a private company. It is classified as unknown and is currently closed.
When was BoomBet founded?
BoomBet was founded in -1. It employs 11 to 50 people.
Who are BoomBet's main competitors?
Direct peers on record are PointsBet, Betfair Australia, Sportsbet, TAB (Tabcorp), Neds, Ladbrokes Australia, BlueBet and Palmerbet. Broad incumbents are Bet365 and Unibet Australia.
Does BoomBet have an API?
No public API is recorded for BoomBet.
What industry is BoomBet in?
BoomBet's product category is Online Sports Betting. Its primary akta.pro industry code is MPAEAMAA, Sportsbook Affiliate & Comparison Sites. Its NAICS code is 713290.