Boone Center for the Family

What Boone Center for the Family does

Boone Center for the Family is a non-profit relationship education center within Pepperdine University, headquartered in the M. Norvel and Helen Young Center on the Graziadio Graduate Campus in Malibu, California. Established in 1996 and endowed by Pat and Shirley Boone in 2006, the center develops faith-integrated relationship training programs that combine psychological frameworks (notably the proprietary Pain and Peace Cycle and Dr. Doug Rosenau's Green/Purple/Orange Physical Intimacy framework) with Christian theology. Its core products are RelateStrong (a church-leader training program with workshops, a Leadership Series, and facilitator resources) and Relationship IQ (an 8-module curriculum for young adults covering topics such as technology, communication, dating, sexuality, and faith, priced at $30 per module). A third program, RelateForward, extends the portfolio with additional relationship-development resources.

The center serves three primary customer segments: church leaders and ministers who act as multipliers delivering curriculum inside their congregations, young adults navigating modern relationships, and Pepperdine University students and faculty. Distribution is hybrid: a direct-to-consumer e-commerce store (shop.boonecenter.pepperdine.edu) handles individual and small-group purchases globally, while trained church facilitators and academic partnerships handle domestic institutional reach. Top-of-funnel acquisition is driven by free content, including a downloadable RelateStrong Leadership Series eBook, the "Relationships: A PeppTalk" podcast distributed on RSS.com, Substack, and Spotify, and blog content hosted on the Boone Center site.

Revenue is generated through three streams: one-time curriculum and resource sales via e-commerce, recurring donations through the Friends of the Family League and other charitable giving, and professional-services revenue from leader training, workshops, and certification events. The organization is supported by an Advisory Board of professionals and donors, and operates with a small core team. The 2020 launch of a digitally-focused Relationship IQ suite and a Barna Group research partnership reflect a pivot toward broader digital distribution and third-party-validated positioning within the U.S. Christian community.

Name

Boone Center for the Family

Legal name

Pepperdine University

Website

https://boonecenter.pepperdine.edu

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Boone Center for the Family is a Pepperdine University non-profit that develops faith-integrated relationship education programs (RelateStrong, Relationship IQ, RelateForward) and sells them to church leaders, young adults, and Pepperdine students via e-commerce, workshops, and donations.

Ownership category

akta.pro rank

Product category

Relationship Education and Family Services

NAICS

Religious Organizations (8131), Educational Support Services (611710), Other Individual and Family Services (624190)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAAFAF

Family & Parenting Education (Family Literacy, Parenting Skills)

Education/Adult & Continuing Education/Community & Public Education Programs (Libraries, Community Centers)

SECONDARYEDACALAH

Family Resource Centers & Wraparound Support Services

Education/Early Childhood Education/Parent Education & Family Engagement Programs

SECONDARYEDAJALAK

Family & Parent Support Services (Parent Coaching, Advocacy)

Education/K–12 / Primary & Secondary Education/K–12 Educational Support Services (Tutoring & Counseling)

SECONDARYEDAJAKAK

Family Advocacy, Parent Training & Support Services

Education/K–12 / Primary & Secondary Education/K–12 Special Education Services

SECONDARYEDACALAB

Family Engagement & Home–School Partnership Programs

Education/Early Childhood Education/Parent Education & Family Engagement Programs

Keywords

• Relationship education programs
• Marriage enrichment resources
• Church leader training
• Faith-based counseling
• Family strengthening services

Headquarters

HQ city

Malibu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Resource and Curriculum Sales: The center operates an e-commerce store selling curriculum modules, workbooks, training materials, and program resources. Products include the Relationship IQ curriculum modules ($30 each), RelateStrong workshop workbooks, and various program-specific materials available in digital and print formats.
2. Donations and Charitable Giving: The Boone Center relies on partnerships with donors to create and disseminate programs. They maintain a 'Friends of the Family League' giving program and accept donations to support operations, including outreach to under-resourced groups.
3. Training and Event Programs: Revenue generated through training workshops, leader certifications, and event programs including Relationship IQ Leader's Training and specialized workshops for church leaders and ministers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

The Boone Center for the Family is a university-based relationship training and resource center that develops and disseminates faith-integrated relationship education programs. It sells curriculum modules, workbooks, and training materials through an e-commerce store, and delivers workshops, leader training, and events to church leaders, young adults, and families. The center combines psychological frameworks with Christian theology to address dating, marriage, parenting, and family challenges.

Product overview

Boone Center for the Family operates as a relationship training and resource center offering multiple integrated programs. The core offerings include RelateStrong (a church-focused leadership training program with workshops, the Leadership Series eBook/workbooks, and skills guides) and Relationship IQ (an 8-module curriculum for young adults covering technology, communication, faith, sexuality, and friendships). The organization also produces the Relationships: A PeppTalk Podcast distributed via RSS.com, Substack, and Spotify. Products are available through a centralized online store in both digital (PDF downloads, slide decks) and print formats, with leader training services provided for curriculum facilitators.

Differentiator

Problem solved

Functional benefit

Products and services

• RelateStrong A comprehensive relationship training program providing workshops, trainings, and leadership series resources for church leaders to address challenging topics in their congregations including addiction, anxiety, depression, marriage, parenting, pornography, sexual intimacy, and singleness.
• RelateStrong Leadership Series A component of RelateStrong focusing on leadership development with specific topic modules available as an eBook and individual topic workbooks for church leaders.
• RelateStrong Workshops and Trainings In-person and virtual workshop offerings for group leaders and church communities providing practical relationship skills training.
• Relationship IQ (rIQ) Curriculum A curriculum for young adults combining social science research and theology to help navigate modern relationships in a healthy, God-centered way. Includes 8 modules available in digital and print formats.
• RelateStrong Leadership Series eBook A free downloadable eBook empowering church leaders to discuss challenging topics including Addiction, Anxiety, Depression, Marriage, Parenting, Pornography, Sexual Intimacy, and Singleness.
• Relationships: A PeppTalk Podcast A podcast featuring Pepperdine University experts discussing relationships, stress management, conflict navigation, and difficult relationship cycles, distributed via RSS.com, Substack, and Spotify.
• rIQ Leader's Training Training sessions for individuals who want to lead Relationship IQ curriculum in their communities or churches.
• RelateForward A program offering additional resources and training for relationship development and family strengthening.
• Relationship IQ Digitally-Focused Tools Suite Digitally-focused curriculum suite for Relationship IQ including a Technology & Relationships module, single-session slide decks for all curriculums, and downloadable PDFs of all 8 curriculum modules, launched in response to COVID-19 digital engagement.

Quantifiable outcome

• 48% of practicing Christians turn to church leaders (rather than professionals) for relational hardship support
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Barna GroupcoreStrategic or Co-development Partner · 1 January 2020Collaborative research partnership with Barna Group to study where practicing Christians turn for support during relational hardship and crisis. Produced the 2020 'Restoring Relationships' research report finding that 48% of practicing Christians turn to church leaders rather than professional counselors.
• Pepperdine UniversitycoreStrategic or Co-development PartnerThe center operates as an official center of Pepperdine University, headquartered in the M. Norvel and Helen Young Center on the Graziadio Graduate Campus. The center is an extension of Pepperdine's Christian mission, integrating psychology and theology to strengthen relationships.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Focus on the Family: Focus on the Family is one of the largest Christian family-ministry organizations in the U.S., publishing resources, hosting broadcasts, and running programs on marriage, parenting, and relationships. It overlaps with the Boone Center's mission but operates at a much larger scale and broader content footprint.
• RightNow Media: RightNow Media is a large Christian video streaming library used by churches for small groups, parenting classes, and marriage ministries. It is a partial substitute for the Boone Center's curriculum products within the same church-leader purchasing channel.
• National Marriage Project (University of Virginia): The National Marriage Project is a university-based research initiative that produces reports and resources on marriage and family wellbeing. Comparable to the Boone Center's Pepperdine-affiliated model, though it is research-first rather than curriculum-and-training-first.

Emerging players

• Axis: Axis provides faith-based resources, podcasts, and parent guides that help Christian parents and churches navigate teen culture and relationships. It targets a younger demographic and overlaps with the Boone Center's Technology & Relationships and young-adult offerings.

Direct peers

• Hope for the Heart: Hope for the Heart is a Christian counseling and biblical-advice ministry offering books, curricula, and small-group resources on relationships, marriage, and emotional health. It is directly comparable in its faith-integrated counseling-educational content for church and small-group use.
• The Church Initiative (DivorceCare, GriefShare): The Church Initiative produces church-based, video-driven curricula for DivorceCare, GriefShare, and other relational recovery programs. It is highly comparable in its church-leader-led, video-driven delivery model addressing sensitive relational topics.
• SYMBIS (Saving Your Marriage Before It Starts): SYMBIS offers a premarital assessment and curriculum for church-based marriage preparation, sold to pastors and church leaders. It competes directly with the Boone Center's RelateStrong premarital/marriage enrichment offerings through the same church-leader distribution channel.
• Christian Counseling & Educational Foundation (CCEF): CCEF provides biblical counseling training, resources, and publications for pastors, lay leaders, and counselors. It is comparable in its integration of theology with counseling/relational frameworks and its target audience of church leaders and ministry professionals.
• MarriageToday (Jimmy Evans / XO Marriage): MarriageToday produces church-based marriage conferences, curricula, and resources targeting pastors and married couples. It competes in the same marriage-enrichment and church-leader training niche as the Boone Center's RelateStrong and Ministers Marriage Enrichment Program.
• FamilyLife: FamilyLife is a Cru (Campus Crusade for Christ) ministry that produces marriage, parenting, and family relationship resources and events for Christian audiences. It is the most direct peer, operating a similar faith-based family education and resource model with church-leader distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCRqh7FYqhYid3K46twFOnAg
• Facebookfacebook.com/BooneCenter
• LinkedInlinkedin.com/company/boone-center-for-the-family

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boone Center for the Family