Brändäämö Oy

What Brändäämö Oy does

Brändäämö Oy is a Finnish private limited company headquartered in Espoo that operates as a production and project management firm (Tuotanto- ja projektinhallintatalo) delivering visual branding, signage, custom furniture, vehicle wraps, and specialized installations. The company serves enterprise and institutional customers across all of Finland, producing wholesale and retail signage, illuminated signs, modular wayfinding systems, large-format prints, acoustic panels, retail fixtures, and event materials. A distinct Marine Industry Solutions sub-brand targets shipbuilders and vessel operators with IMO-certified interior and exterior solutions, including lightweight surface panels, print, and bespoke installations. The technology stack rests on industrial production equipment, including EU co-funded DCS raised printing for accessibility-compliant signage (braille, tactile maps), MODULEX modular signage systems, and 3M MCS-certified installation capability using premium 3M films for vehicle wraps and surface finishing. Two sub-brands, Brändäämö Tec (technical/industrial branding) and Lumaire (LED panel products), extend the platform beyond traditional signage.

The business model is project-based and service-driven. Revenue is generated primarily through custom production projects (one-time contracts for design, fabrication, and installation) and expert consultation services advising on materials selection and design execution. Pricing is not publicly disclosed; customers engage via direct sales contact ([email protected]) and receive quotes tailored to project specifications. The go-to-market is enterprise field sales, with a sales team split across verticals (marine, corporate signage, customer accounts) supported by a dedicated project management function. Customer segments span corporate/enterprise (Schneider Electric, VR/Finnish Railways, Sponda, Yousician, K-Citymarket), marine industry, public institutions and museums (Finnish Railway Museum, Vantaa Art Museum), hospitality and retail (Moomin Shop, Tastory Q4A), and transportation. The company is independently owned with no disclosed external investors, parent entity, or funding rounds, and is led by CEO Tiina Saarinen alongside an 11-person operational leadership team covering sales, marine technical sales, production, and project management.

Name

Brändäämö Oy

Legal name

Brändäämö Oy

Website

https://brandaamo.fi

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Brändäämö Oy is a Finnish Espoo-based production and project management firm delivering signage, visual branding, custom furniture, vehicle wraps, and IMO-certified marine interior solutions to enterprise, institutional, and marine customers nationwide across Finland.

Ownership category

akta.pro rank

Product category

Visual Branding and Signage Services

NAICS

Indoor and Outdoor Display Advertising (541850)

SIC

Services-Advertising (7310)

akta.pro primary industry

OOH Production, Printing & Installation Services (MPAAAKAJ)

akta.pro secondary industries

OOH Production, Printing & Installation Services (BPAFALAL), Environmental & Experiential Brand Design (Retail/Exhibit/Signage) (MPAAAEAG)

Keywords

• Visual branding services
• Custom signage production
• Vehicle wrap installation
• Marine interior solutions
• Large format printing

Headquarters

HQ city

Espoo

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Production Projects: Project-based custom production of signage, branding elements, vehicle wraps, wall graphics, displays, and specialized furniture. Includes design consultation, material selection, production, and installation services.
2. Expert Consultation Services: Expert partner services helping customers select appropriate materials for projects and supporting design work. Professional project management for projects of all sizes.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Brändäämö Oy is a production and project management company (Tuotanto- ja projektinhallintatalo) headquartered in Espoo, Finland, that designs, manufactures, and installs visual branding, signage, logos, illuminated signs, vehicle wraps, large-format prints, custom furniture, acoustic panels, and event solutions. The company serves enterprise, marine, public sector, retail, hospitality, and transportation clients nationwide across Finland, offering end-to-end services from design consultation and material selection through production to professional installation.

Product overview

Brändäämö Oy is a production and project management company offering comprehensive visual branding and signage solutions. The portfolio is organized around core signage products (Opasteet, Logot ja kyltit, Valomainokset), supported by specialized sub-brands including Modulex modular sign systems, Lumaire LED panels, Brändäämö Tec for technical solutions, and Marine Industry Solutions for IMO-certified maritime installations. Additional offerings include large-format printing (suurkuva- ja levytulosteet), custom fixtures (kalusteet), acoustic solutions (akustoratkaisut), vehicle wraps and films (teipit, kalvot), event solutions (tapahtumat, messut), and campaign special solutions. The company provides end-to-end services from design consultation through production, installation, and project management across Finland.

Differentiator

Problem solved

Functional benefit

Brands

• Brändäämö Tec: A sub-brand focused on technology solutions, with a separate website at brandaamo-tec.fi
• Lumaire

Products and services

• Signage (Opasteet)
• MODULEX Signage Systems
• Logos and Signs (Logot ja kyltit)
• Illuminated Signs and Pylons (Valomainokset ja pylonit)
• Lumaire LED Panels
• Vinyl Wraps, Films and Stickers (Teipit, kalvot ja tarrat)
• Sun Control, Privacy and Safety Films
• Wallpapers, Large-Format Prints and Panel Prints
• Acoustic Solutions (Akustoratkaisut)
• Custom Fixtures and Retail Communication Furniture
• Campaign and Advertising Special Solutions
• Event, Trade Show and Pop-up Solutions
• Banners, Truss Systems and Frame Solutions
• Marine Industry Solutions
• Brändäämö Tec
• Accessible Wayfinding (Esteetön opastus)

Quantifiable outcome

• Moomin Shop window displays recognized as 'Print of 2024' by Print & Media

Named customers9 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered notable and core.

• Pentagon DesignnotableStrategic or Co-development Partner · 20 August 2020Collaborated on Design Forum Finland Awards exhibition at Näyttelykeskus WeeGee. Pentagon Design handled exhibition architecture and furniture design; Brändäämö produced custom exhibition furniture (high pillars, wall panels, display stands, podiums) and handled installation.
• Rune & Berg Design OycoreStrategic or Co-development Partner · 1 August 2020Collaborated on Arkadia 6 property signage project in Helsinki. Rune & Berg Design handled design elements while Brändäämö produced copper interior/exterior signage, facade signage, and parking garage signs.
• Suunnittelutoimisto AmerikkanotableStrategic or Co-development PartnerPartnered on Kaivopiha project in Helsinki. Suunnittelutoimisto Amerikka handled concept and architectural design; Brändäämö produced metal wall signs, large MDF logo, colorful brand elements, and illuminated hanging brand elements.
• Designtoimisto KuudesnotableStrategic or Co-development PartnerCollaborated on Kaivopiha branding visibility and visual identity for the Helsinki development project.
• Suunnittelutoimisto SoihkunotableStrategic or Co-development PartnerCollaborated on Yousician office branding project in Helsinki. Soihku handled planning; Brändäämö produced custom furniture, ceiling lights, acoustic panels, wall graphics, and seamless mural wallpaper for 500m2 expansion.
• 3McoreTechnology or IntegrationGold Partner status with 3M. Uses 3M products including Controltac 180 series, 480 Envision PVC-free films, and Di-Noc surface films. 3M MCS certified installers for vehicle wrapping applications.
• MODULEXcoreTechnology or IntegrationMODULEX signage systems provider enabling modular, cost-effective signage solutions with easy modification and update capabilities.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• MacroArt: UK large-format visual graphics producer with strong brand-environment and event graphics capabilities. Comparable in large-format print, wall murals, and event/trade-show branded installations for enterprise clients.
• LP Display: European POS display and retail communication solutions provider. Overlaps with Brändäämö's retail fixtures, branded environments, and in-store communication offerings for European retail and brand clients.
• Modulex: Danish-headquartered modular signage systems provider and Brändäämö's technology partner. Directly comparable in modular interior and wayfinding signage, with overlapping customer base in corporate real estate and public-sector clients.
• Identity Group: UK- and US-based signage, branding, and visual communications producer serving enterprise and retail clients. Closely comparable service mix: custom signage, vehicle graphics, environmental branding, and multi-site project management.
• Pyramid Display: US POP/POS display and custom retail fixture manufacturer. Comparable in executing custom retail fixtures (e.g., Brändäämö's Barbie/Fisher-Price K-Citymarket specialty builds) and large-format branded display structures.

Broad incumbents

• Orafol: German manufacturer of self-adhesive films, reflective materials, and graphic tapes used in vehicle wraps, signage, and architectural applications. Comparable as a European materials incumbent underpinning vehicle wrap and signage projects.
• Hexis: French manufacturer of self-adhesive vinyl films and digital printing media for vehicle wraps, signage, and visual communication. Comparable in films and graphics materials used across vehicle branding and signage projects.
• Spandex: European signage materials distributor and producer offering sign-making substrates, films, and digital printing consumables. Comparable as a one-stop signage production supplier with broader geographic coverage across Europe.
• 3M Commercial Solutions: Global manufacturer of graphic films, vehicle wraps, and architectural surface films (Controltac, Di-Noc, Envision). Brändäämö's 3M Gold Partner and MCS certified installer status positions it as a downstream applicator of 3M's broader product portfolio.
• Avery Dennison Graphics Solutions: Global supplier of pressure-sensitive graphics, reflective materials, and protective films for vehicle wraps and architectural signage. Overlaps with Brändäämö's vehicle wrap and branded environment work as a materials incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/brandaamo

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brändäämö Oy