Brest Arena
Brest Arena is a 6,500-capacity multi-purpose arena in Brest, France, hosting concerts, sports (anchored by Brest Bretagne Handball), corporate events, and family entertainment for ~270,000 visitors per year since 2014.
- Company typePrivate
- Founded2014
- HeadquartersBrest, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Brest Arena does
Brest Arena is a multi-purpose indoor arena located at 140 Boulevard de Plymouth in Brest, France, operating since September 2014 and owned by the public mixed-economy company Brest En Vue (SEM/SPL/GIE). The venue has a maximum capacity of 6,500 spectators in 360° concert configuration and 3,800 in seated format, with adaptive configurations for basketball (5,100), handball (4,200), tennis (4,500), and boxing (5,500). It supports three modular physical spaces — a 1,600 m² Grande Salle, a 1,050 m² Salle Annexe, and reception salons of 87–260 m² — alongside comprehensive in-house service lines covering ticketing, technical production, security (SSIAP-certified), public reception, communication, accessibility, and VIP hospitality. The venue welcomes approximately 270,000 visitors annually across 70+ events and 100+ public opening days.
Brest Arena operates a hybrid business model. Direct consumer revenue comes from ticketing through its proprietary portal (billetterie.brestarena.com) with 3D seat selection and a retail network of physical points of sale (Fnac, Carrefour, Leclerc, Magasins U). B2B revenue is generated by renting the facility to concert and show producers — including Diogène Productions, K Production, France Concert, Cheyenne Productions, Oh My Prod!, 213 Productions, Arachnee Productions, and Décibels Productions — and to sports federations and clubs, anchored by the long-tenure primary tenant Brest Bretagne Handball (BBH), which plays in the Ligue Butagaz Energie and EHF Champions League. Corporate event revenue flows through the Brest'Aim Events business-tourism brand, which federates 9 Brest Métropole venues under a single sales contact and serves clients such as Crédit Agricole, Fortuneo, TDF, Trecobat, UMIH, and major summits including the One Ocean Summit. Catering is delivered through 7 vetted local partners plus on-site provider Iroise Restauration.
The venue's underlying technology stack is conventional: a standard venue-management system, the proprietary ticketing platform with online sale and e-ticketing, and conventional marketing analytics (Matomo/Google Analytics). It is GDPR-compliant (RGPD) and holds AFNOR R.S.E. certification, with social insertion operations handled through SAM Solutions Action Médiation. Distribution and customer acquisition rely on social media (Facebook, Instagram, LinkedIn, YouTube), email newsletter, event-producer partner channels, the Brest'Aim Events referral network, and corporate outreach through a CSE/Group booking desk plus dedicated PSH/PMR accessibility channels. Pricing is transaction-based with tiered categories (Carré Or, Catégories 1–3), standing pit (Fosse) for concerts, youth discounts, family packs, and VIP hospitalités from €129.
Brest Arena firmographics
Firmographics- Name
- Brest Arena
- Legal name
- Brest en vue
- Website
- https://brestarena.fr
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Brest Arena is a 6,500-capacity multi-purpose arena in Brest, France, hosting concerts, sports (anchored by Brest Bretagne Handball), corporate events, and family entertainment for ~270,000 visitors per year since 2014.
- Ownership category
- akta.pro rank
Brest Arena industry classification
Industry- Product category
- Live Entertainment Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Spectator Sports (71121)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Arena & Stadium Operations (Large-Capacity Venues) (MPAGALAA)
- akta.pro secondary industries
- Professional & Major League Stadiums (MPAKAEAA), Venue Booking, Ticketing & Event-Day Services (Box Office, Guest Services) (MPAKAEAO), Sports Stadium & Arena Security (BPAKACAB)
Keywords
Where Brest Arena is headquartered
LocationHeadquarters
- HQ city
- Brest
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Brest Arena business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Event Venue Rental and Ticketing Services: Brest Arena generates revenue primarily by renting its facilities to event organizers (concert promoters, sports federations, corporate clients) and through direct and third-party ticketing commissions. The venue offers complete ticketing management including online sales, point-of-sale outlets, and ticket control at entry.
- Corporate Event Services: Revenue from hosting corporate events including seminars, conferences, team building, cocktails, and gala dinners. Services include space rental, catering coordination, technical support, and hospitality.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Gospel Pour 100 Voix - tiered seating from Carré Or to youth discount |
| Transaction based/ take rate | Pay-as-you-go | Christophe Maé - VIP and tiered seating |
| Transaction based/ take rate | Pay-as-you-go | Haroun - two-tier pricing |
| Transaction based/ take rate | Pay-as-you-go | Panayotis Pascot - single category |
| Transaction based/ take rate | Pay-as-you-go | Casse-Noisette - Ballet and Orchestra |
| Transaction based/ take rate | Pay-as-you-go | SO Floyd - Pink Floyd tribute concert |
| Transaction based/ take rate | Pay-as-you-go | The World of Queen - tribute show with youth discounts |
| Transaction based/ take rate | Pay-as-you-go | Nino Arial - comedy show |
| Transaction based/ take rate | Pay-as-you-go | Michèle Laroque et Kad Merad - comedy play |
| Transaction based/ take rate | Pay-as-you-go | Patrick Bruel - concert |
| Transaction based/ take rate | Pay-as-you-go | PLK - rap concert with standing options |
| Transaction based/ take rate | Pay-as-you-go | Noël Pour Tous - Frozen on Ice family show |
| Transaction based/ take rate | Pay-as-you-go | Miss Bretagne 2026 - pageant with VIP packages |
| Transaction based/ take rate | Pay-as-you-go | ABBA Mania - tribute concert with youth discounts |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Brest Arena product offering
Product offeringCore offering
Brest Arena is a 6,500-capacity multi-purpose arena that rents physical venue spaces (Grande Salle, Salle Annexe, modular reception salons) and provides integrated event services including ticketing, catering coordination, technical production, security, public reception, and VIP hospitality to event organizers, sports federations, corporate clients, and individual spectators. It anchors programming around concerts, comedy shows, family entertainment, and Brest Bretagne Handball home matches, generating revenue from venue rental, ticketing transactions, season subscriptions, and ancillary services.
Product overview
Brest Arena is a multi-purpose arena venue established in 2014, operated as part of the Brest En Vue public company. The venue operates as a unified platform offering both physical spaces and comprehensive event services. Core venue spaces include the Grande Salle (1600 m2, 500-3700 capacity), Salle Annexe (1050 m2, up to 1200 capacity), and modular Reception Lounges (87-260 m2). Supporting services include complete Billetterie (ticketing) management, Restauration (catering), Communication & Promotion, Technique (technical support), Sécurité (security), and Accueil Public (visitor services). The venue also offers VIP Hospitality packages and accessibility services for disabled visitors. Brest Arena hosts approximately 70 events annually with 270,000 visitors, featuring concerts, sports competitions (particularly Brest Bretagne Handball), corporate events, and family shows. The venue is part of the Brest'aim Events network offering coordinated access to 9 exceptional venues across Brest.
Differentiator
Problem solved
Functional benefit
Brands
- Brest'aim Events: A tourism and business events brand that coordinates 9 exceptional venues including Brest Arena to create customized events.
Products and services
- Grande Salle (Main Hall) Brest Arena's main hall with a 1,600 m² surface area, configurable as amphitheater (500-3,700 persons), cocktail setup, exposition space, or seated dinner for concerts, sports, and corporate events.
- Salle Annexe (Annex Hall)
- Salons de Réception (Reception Lounges)
- Service Billetterie (Ticketing Service)
- Restauration (Catering)
- Technique (Technical Services)
- Sécurité (Security Services)
- Accueil Public (Public Reception)
- Hospitalités – VIP (VIP Hospitality)
- BBH Season Subscription Season ticket packages for Brest Bretagne Handball including LBE (10 championship matches + 2 play-offs), EHF (7 Champions League group matches), or combined LBE+EHF subscriptions.
- Brest'aim Events Business tourism brand offering access to 9 exceptional venues in Brest with a single contact point for organizers, leveraging complementary spaces for customized events including Brest Arena.
- Accessibilité PSH (Accessibility Services)
Quantifiable outcome
- 74,187 spectators across 22 home matches in 2022-2023 season (BBH), averaging 3,372 per match
- +2 more outcomes
Companies that use Brest Arena
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles4 records
Brest Arena technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Brest Arena partnerships and signals
Strategic signalPartnerships
24 partnerships are on record, tiered core, major and minor.
- Brest En Vue (GIE/SPL/SEM)coreBrest En Vue is the parent public local company (SEM/Société d'Économie Mixte) that owns and manages Brest Arena along with 8 other venues and facilities in Brest Métropole, including Océanopolis, Le Quartz, Brest Expo, Rïnkla Patinoire, and others. The entity is responsible for the overall management and strategic direction of Brest Arena.
- Brest'Aim EventscoreBrest'Aim Events is the business tourism brand of Brest En Vue, providing a single interlocutor for organizers booking across 9 exceptional venues. Brest Arena is part of this unified events offering.
- Brest Bretagne Handball (BBH)coreBBH is the primary tenant sports club at Brest Arena, competing in the Ligue Butagaz Energie (women's handball) and EHF Champions League. The club has been at the arena since September 2014 and generates the highest handball attendances in France and Europe.
- Diogène ProductionsmajorMajor concert promoter and organizer that brings multiple shows to Brest Arena including Patrick Bruel, Haroun, Jeff Panacloc, and other high-profile artists.
- K ProductionmajorConcert producer responsible for ABBA Mania and SO Floyd tribute shows at Brest Arena.
- France ConcertmajorProducer of Casse-Noisette (Ballet and Orchestra) and Noël Pour Tous ice shows at Brest Arena.
- Cheyenne ProductionsmajorProducer of Gospel Pour 100 Voix and Panayotis Pascot shows at Brest Arena.
- Zik a MatenkmajorProducer of the Noël Pour Tous 'La Reine des Neiges sur Glace' (Frozen on Ice) show at Brest Arena.
- Oh My Prod!majorProducer of The World of Queen 'L'Éternelle Légende' tribute show at Brest Arena.
- KrysminorOptical retailer partner supporting Brest Arena's hearing prevention initiative, providing resources for the hearing protection stand operated by Chant des Menhirs association at events.
- Chant des Menhirs (Association)minorAssociation that runs the hearing prevention stand at Brest Arena events, distributing free earplugs, lending children's hearing protection headsets, and providing magnetic loops for people with hearing impairments.
- SAM (Solutions Action Médiation)minorSocial mediation company providing public reception and guidance services at Brest Arena. Employs insertion workers who receive a social mediation competency certificate after 140 hours of training.
- Iroise RestaurationminorOn-site catering partner providing hot food and snack services at Brest Arena events during the 2025-2026 season.
- Envolée Saveurs (formerly St-Once)minorTraditional catering partner based in Saint Renan, specializing in meal trays and local fresh produce for events.
- Kemper GastronomieminorTraditional and organic catering partner from Quimper emphasizing quality, local sourcing, and short supply chains.
- La ButteminorStarred restaurant caterer from Plouider specializing in seasonal produce and themed receptions for groups up to 1,200 people.
- La Maison PennarunminorISO 20121-certified member of Traiteurs de France, providing premium catering for receptions with the best fresh local products.
- Le Manach TraiteurminorTraditional catering partner from Carhaix known for creativity, originality, and know-how.
- Listo PapitominorLatin American-inspired organic catering from Plougastel Daoulas, combining original flavors with local products.
- Tradition BretagneminorBrest-based traditional and crepe caterer specializing in themed receptions and cocktail dinatoires.
- Décibels ProductionsmajorProducer of Jeff Panacloc's 'The Jeff Panacloc Company' tour at Brest Arena.
- Arachnee ProductionsmajorProducer of PLK's 2026 Zenith tour at Brest Arena.
- Klass KaerennmajorOrganizer of Miss Bretagne 2026 pageant at Brest Arena, in partnership with Agence Koa.
- 213 ProductionsmajorOrganizer of Nino Arial's 2027 Brest Arena show.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Brest Arena competitors and assessment
Company assessmentDirect peers
- Glaz Arena (Rennes): New Brittany-based multi-purpose arena of comparable scale (~8,000 capacity), serving as the most direct regional competitor for touring concerts, sports events, and producer routing decisions in Western France.
- Halle Tony Garnier (Lyon): Established French mid-sized arena hosting concerts, sports, and family events with comparable venue service offerings; useful comparison point for ticketing, hospitality, and corporate event economics at similar scale.
- Zénith de Paris: Flagship ~6,300-capacity French arena with a very similar capacity profile to Brest Arena; reference point for ticketing, producer economics, and mid-tier tour routing across the French concert circuit.
- Le Liberté - Zénith de Rennes: Brittany-based concert and event venue of comparable capacity, directly competing with Brest Arena for Brittany-region tours and producers while also operating as part of a municipal venue portfolio.
- Sud de France Arena (Montpellier): French regional multi-purpose arena of similar capacity with comparable event programming (concerts, sports, family shows); serves as a relevant peer on event economics and producer relationships outside major Paris venues.
- Le Quartz (Brest): Sister venue within the Brest En Vue / Brest'Aim Events network, offering performing arts and concerts in the same metropolitan market; comparable in operator structure and event services but focused on mid-sized performing arts programming.
- LDLC Arena (Lyon): Newly opened French multi-purpose arena offering comparable venue services (ticketing, hospitality, corporate events) at larger scale; sets a benchmark for next-generation French regional arenas competing for tour routing.
- Zénith de Nantes: Regional Western France arena of similar scale, sharing the same touring producer ecosystem and competing for the same concert, comedy, and family entertainment circuit in the Grand Ouest.
Broad incumbents
- Paris La Défense Arena: Large-capacity French arena anchored by a major rugby club, providing a useful comparison for arena-sports partnerships, naming-rights economics, and large-scale concert/sports revenue mix.
- Accor Arena (Paris): Large, established Paris-based arena with broader portfolio capabilities, defining the upper end of French arena economics; comparable as a venue operator with full-service ticketing, corporate, and sports offerings, though at much larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brest Arena social profiles
Digital presenceBrest Arena compliance and trust
Trust signalCompliance1 record
Brest Arena financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brest Arena leadership team
Management profileNumber of profiles
Profiles14 records
Brest Arena funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brest Arena M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brest Arena
What does Brest Arena do?
Brest Arena is a 6,500-capacity multi-purpose arena that rents physical venue spaces (Grande Salle, Salle Annexe, modular reception salons) and provides integrated event services including ticketing, catering coordination, technical production, security, public reception, and VIP hospitality to event organizers, sports federations, corporate clients, and individual spectators. It anchors programming around concerts, comedy shows, family entertainment, and Brest Bretagne Handball home matches, generating revenue from venue rental, ticketing transactions, season subscriptions, and ancillary services.
Is Brest Arena a public or private company?
Brest Arena is a private company. It is classified as state government owned and is currently operating.
When was Brest Arena founded?
Brest Arena was founded in 2014. It employs 1 to 10 people.
Where is Brest Arena based?
Brest Arena is headquartered in Brest, France, in the Europe region.
How does Brest Arena make money?
Two revenue lines are on record. Event Venue Rental and Ticketing Services are the primary driver. The others are corporate Event Services.
Who are Brest Arena's main competitors?
Direct peers on record are Glaz Arena (Rennes), Halle Tony Garnier (Lyon), Zénith de Paris, Le Liberté - Zénith de Rennes, Sud de France Arena (Montpellier), Le Quartz (Brest), LDLC Arena (Lyon) and Zénith de Nantes. Broad incumbents are Paris La Défense Arena and Accor Arena (Paris).
Does Brest Arena have an API?
No public API is recorded for Brest Arena.
What industry is Brest Arena in?
Brest Arena's product category is Live Entertainment Venue. Its primary akta.pro industry code is MPAGALAA, Arena & Stadium Operations (Large-Capacity Venues), with a secondary code of MPAKAEAA, Professional & Major League Stadiums. Its NAICS code is 71131 and its SIC code is 7990.