Hungarian Cycling Federation - Magyar Kerékpáros Szövetség

Name

Hungarian Cycling Federation - Magyar Kerékpáros Szövetség

Legal name

Magyar Kerékpáros Szövetség

Website

https://bringasport.hu

Company type

Private

Founded year

1894

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Sports Federation Services

NAICS

Sports Teams and Clubs (711211), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Tour Operators (561520)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Racing, Including Track Operation (7948)

akta.pro industry

PRIMARYMPAKABAD

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Professional Sports Teams & Clubs

SECONDARYMPAKAIAC

Cycling Events (Road Races, Gran Fondos, Sportives)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Endurance & Mass Participation Events (Marathons, Triathlons, Cycling Events)

SECONDARYMPAKACAI

Olympic & Multi-Sport Movement Organizations (NOCs, Olympic Committees)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYCRAMAHAJ

Bike Rental, Demo & Tour Operators (Retail-Adjacent)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Cycling & Bike Retail

Keywords

• National cycling federation
• Cycling competition licensing
• Cycling event organization
• National team management
• Cycling sports governance

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Merchandise Sales: The federation operates an online store (webáruház) selling official Hungarian Cycling Federation merchandise including jerseys, accessories, and team apparel through branded products like Grinta and Pissei collaborations.
2. Licensing and Competition Fees: Revenue generated from issuing competition licenses (licenc), insurance products for cyclists, and participation fees for national championships and accredited events.
3. Sports Card Sales: Sale of leisure sports cards (Szabadidős sportkártya) for recreational cyclists and team cards for club members.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Hungarian Cycling Federation (MKSZ) is the national governing body for cycling in Hungary, established in 1894. It organizes and sanctions national championships across 10 cycling disciplines (road, track, MTB, BMX racing, BMX freestyle, cyclo-cross, gravel, trial, indoor, and para-cycling), issues official competition licenses and sports cards, provides cycling insurance products through partnerships with CIG Pannónia Biztosítók, manages national team selections for international competitions (Olympics, World Championships, European Championships, UCI events), and operates an online merchandise store selling Hungarian National Team apparel under the BringaSport brand.

Product overview

The Hungarian Cycling Federation (MKSZ) operates a unified digital platform at bringasport.hu that combines its core product ecosystem across 11 cycling disciplines: BMX Freestyle, BMX Racing, Cyclo-cross, Gravel, MTB (mountain bike), Országút (road cycling), Pálya (track cycling), Para (para-cycling), Terem (indoor/artistic cycling), and Triál (bike trial). The platform's primary commercial products are the BringaSport Online Store (selling MKSZ Licenses, cycling insurance through CIG Pannónia, and National Team merchandise from Grinta and Pissei brands), and organized competition series including the Gravel Magyar Kupa, XCO Magyar Kupa, Pannon Pump Track Kupa, Maraton Challenge, and Országúti Ranglista. Supporting infrastructure projects include BalatonBike365, Kőbányai BringAréna, HortoBike, the Giro d'Italia Grande Partenza initiative, and EU-funded TOP PLUSZ development projects. The platform also maintains the MKSZ Database (nyropen.vr.bringasportdb.hu) for athlete and competition records.

Differentiator

Problem solved

Functional benefit

Products and services

• MKSZ Competition Licenses

Quantifiable outcome

• Elite athletes achieving international success including Olympic qualifications (Valter Attila 4th place Paris 2024, Vas Blanka cyclo-cross), World Championship medals, and European Championship titles across multiple disciplines

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core, major and minor.

• CIG Pannónia BiztosítókcoreStrategic or Co-development Partner · 29 June 2026Launch of unique cycling insurance product in collaboration with CIG Pannónia insurance company, providing specialized coverage for cyclists.
• Szerencsejáték Zrt.majorGTM or Marketing PartnerMajor sponsor of Hungarian cycling sport, with logo placement on the federation website. Szerencsejáték is the Hungarian national lottery company supporting sports development.
• BalatonBike365coreStrategic or Co-development PartnerYear-round cycling tourism project around Lake Balaton, the largest lake in Central Europe. Promotes cycling infrastructure and tourism in the region.
• Giro d'Italia Grande PartenzamajorStrategic or Co-development PartnerPartnership for hosting the Grand Depart (opening stages) of the Giro d'Italia in Hungary, a prestigious international race start.
• Kőbányai BringArénacoreStrategic or Co-development PartnerThe Budapest Kőbánya Cycling Arena is a key venue for track cycling, indoor cycling events, and serves as a national training and competition facility.
• KometacoreGTM or Marketing PartnerPartnership supporting youth cycling development and related projects within the Hungarian cycling federation's programs.
• HortoBikeminorStrategic or Co-development PartnerCycling tourism project promoting Hungary's Hortobágy region as a cycling destination.
• EuropcarminorGTM or Marketing PartnerVehicle rental partner supporting federation events and operations.
• BianchimajorGTM or Marketing PartnerBianchi is a key sponsor of gravel cycling events including the Gravel Magyar Kupa series and Gravel National Championships.
• TippmixmajorGTM or Marketing PartnerTippmix is the sponsor of the Tippmix Road National Championships, a major annual cycling competition.
• PisseimajorGTM or Marketing PartnerItalian cycling apparel brand producing official merchandise for the Hungarian National Team, including jerseys, accessories, and performance wear.
• GrintamajorGTM or Marketing PartnerHungarian cycling apparel brand producing official Hungarian National Team merchandise including jerseys, casual wear, and fan merchandise.
• UCI (Union Cycliste Internationale)coreOthersInternational governing body for cycling sport. MKSZ is the national federation affiliated with UCI for organizing sanctioned competitions and international selections.
• UEC (European Cycling Confederation)coreOthersEuropean governing body for cycling. MKSZ is affiliated through UEC for European Championships and continental competitions.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• German Cycling Federation (BDR): Bund Deutscher Radfahrer — the German national cycling federation governing all disciplines, organizing championships, managing national teams, and distributing licenses. Closest functional peer in Central Europe.
• Royal Dutch Cycling Union (KNWU): Koninklijke Nederlandsche Wielren Unie — Dutch national federation covering all cycling disciplines with a focus on both elite competition and mass-participation recreational cycling, similar to MKSZ's dual competitive/recreational positioning.
• Italian Cycling Federation (FCI): Federazione Ciclistica Italiana — Italian national federation governing cycling across all disciplines, organizing the Giro d'Italia ecosystem (which MKSZ partnered on for the Hungarian Grand Depart).
• French Cycling Federation (FFC): Fédération Française de Cyclisme — French national governing body for cycling, running the Tour de France ecosystem, license sales, and multi-discipline championships with similar commercial model.
• British Cycling: National governing body for cycling in the United Kingdom, affiliated with UCI and UEC. Operates the same model: licenses, national team management, championships, merchandise, and insurance products.

Regional players

• Polish Cycling Federation (PZKol): Polski Związek Kolarski — Polish national federation, also a Visegrád Group peer, running comparable discipline coverage, licensing, and national team operations in Central Europe.
• Czech Cycling Federation (ČSC): Český svaz cyklistiky — Czech national cycling federation operating as a Central European counterpart with similar Visegrád-group collaboration, governance structure, and discipline portfolio.
• Austrian Cycling Federation (ÖRV): Österreichischer Radsport-Verband — Austrian national cycling federation with similar scale, Alpine/Central European geography, and discipline breadth including mountain biking and road racing.

Broad incumbents

• European Cycling Confederation (UEC): Continental governing body for European cycling that MKSZ is affiliated with through UEC. Organizes European Championships and provides governance framework for European national federations.
• UCI (Union Cycliste Internationale): World governing body for cycling and the umbrella organization that all national federations including MKSZ are affiliated with. Sets global rules, sanctions World Championships, and manages the discipline calendar.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/bringasport
• YouTubeyoutube.com/@bringasport1894
• Facebookfacebook.com/bringasport
• LinkedInlinkedin.com/company/bringasport
• Instagraminstagram.com/bringasport1894

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hungarian Cycling Federation - Magyar Kerékpáros Szövetség