Macpan - Comercio De Produtos Alimenticios

What Macpan - Comercio De Produtos Alimenticios does

Macpan - Comercio De Produtos Alimenticios operates Cacau Center, a specialty retail and wholesale supplier headquartered at Av. Prefeito José Monteiro 744 in São Vicente, São Paulo, serving the Baixada Santista region of coastal Brazil. The company sells ingredients, packaging, utensils, disposables, molds, and decorative items across roughly eight product categories: chocolates, confectionery, bakery, ice cream, sweets and candies, party supplies, disposable food-service products, and travel packaging. Its primary customer is women entrepreneurs who produce sweets and desserts for sale, supplemented by artisan bakeries, ice cream shops, party planners, and food service businesses such as restaurants, lanchonetes, and food trucks. The company also serves both retail and wholesale buyers, with or without a CNPJ registration, and offers nationwide delivery via WhatsApp.

The business model combines physical retail at the São Vicente store with a WhatsApp-driven delivery channel (phone (13) 99756-1635) and a community-led go-to-market motion centered on free and paid culinary courses held in-store. The course program features a large set of brand partners — including Nestle, Wilton, Barry Callebaut/Sicao, Harald, Mavalerio, Arcolor, Cesibon, Blue Star, and others — that co-sponsor classes showcasing their products, which are then purchased by attendees for their own production. Private classes are priced at R$50.00 per session, while most courses are free. Cacau Center is also an authorized regional distributor for CROMUS, a nationally recognized party-supplies brand, anchoring its Festas category. Revenue is not publicly disclosed; the company is privately held, independently owned, and operates with approximately 8 employees.

Name

Macpan - Comercio De Produtos Alimenticios

Legal name

Macpan - Comercio De Produtos Alimenticios

Website

https://cacaucenter.com.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Cacau Center is a specialty retail and wholesale supplier of confectionery, bakery, ice cream, and party supplies based in São Vicente, Brazil, serving women entrepreneur confectioners and SMB food businesses in the Baixada Santista region with nationwide WhatsApp delivery and brand-sponsored culinary courses.

Ownership category

akta.pro rank

Product category

Confectionery and Bakery Supplies Retail

NAICS

Other Specialty Food Retailers (44529)

akta.pro primary industry

Baking Ingredients & Desserts (Flour, Mixes, Frosting, Gelatin) (CRADAAAD)

akta.pro secondary industry

Patisserie & Confectionery (Chocolate/Sugar Arts) (EDAOAKAD)

Keywords

• Confectionery supplies retail
• Bakery ingredients wholesale
• Ice cream shop supplies
• Party decoration supplies
• Culinary training courses

Headquarters

HQ city

São Vicente

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Sales: Physical retail store sales of confectionery, bakery, and party supplies to individual consumers and professionals. Sells ingredients, packaging, utensils, and decorative items for confectionery, baking, ice cream shops, and parties.
2. Wholesale/Bulk Sales: Wholesale (atacado) and retail (varejo) sales to confectioners, bakers, ice cream shops, restaurants, and food businesses. Serves both with and without CNPJ requirements.
3. Course Fees: Revenue from paid culinary and confectionery courses. Private classes at R$50.00 per session, with most classes offered free of charge as brand-sponsored demonstrations. Courses drive product sales by showcasing partner brand ingredients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Macpan - Comercio De Produtos Alimenticios, operating as Cacau Center, is a specialty retail and wholesale supplier of confectionery, bakery, ice cream, and party supplies based in São Vicente, Brazil. The company stocks ingredients, packaging, utensils, molds, disposables, decorations, and decorative items across eight product sectors, serving women entrepreneur confectioners, bakeries, ice cream shops, and food service businesses in the Baixada Santista region with delivery across Brazil. It also runs free and paid culinary training courses featuring partner brands such as Harald, Nestlé, Wilton, Barry Callebaut, Arcolor, and Mavalério.

Product overview

Cacau Center is a specialty retail and wholesale supplier operating in Brazil's Baixada Santista region, serving women entrepreneurs and professionals in confectionery, pastry, ice cream, and bakery industries. The company offers a comprehensive product portfolio organized into distinct categories: Chocolates (professional-grade chocolate in multiple varieties), Guloseimas (candies and sweets), Descartáveis (disposable food service products), Sorveteria (ice cream supplies), Confeitaria (confectionery ingredients and tools), Panificação & Padaria (bakery ingredients), Festas (party supplies including CROMUS brand products), Formas (molds), Casa e Decoração (home decoration), and Embalagem para Viagem (food packaging). Additionally, Cacau Center provides culinary training courses featuring partner brands and professional chefs. The business model combines retail store operations with wholesale distribution and delivery services across Brazil.

Differentiator

Problem solved

Functional benefit

Products and services

• Chocolates Professional-grade chocolate products including couverture and fractionated chocolate in milk, dark, white, blend, ruby, and vegan varieties, offered in retail and wholesale quantities for confectioners and bakers.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and minor.

• CROMUScoreChannel Partner/ Reseller/ DistributorCROMUS is a nationally recognized brand for party supplies, packaging, and decorations. Cacau Center is an authorized distributor of CROMUS products in the Baixada Santista region, offering their complete line of party supplies, packaging, and decorative items for sweets, cakes, gifts, and seasonal occasions.
• CesiboncoreGTM or Marketing PartnerBrand partner for confectionery courses held at Cacau Center. Classes feature Cesibon products including cheesecake de milho, torta de macaxeira, cocada cremosa, bolo gelado olho de sogra, and brigadeiro creations.
• NestlécoreGTM or Marketing PartnerBrand partner for confectionery courses including 'Férias Divertidas com Cupcake' children's classes featuring Nestlé products like Leite Ninho.
• WiltoncoreGTM or Marketing PartnerBrand partner for cake decoration courses including 'Bolo de Andar do Zero' class featuring Wilton decorating techniques.
• ArcolorcoreGTM or Marketing PartnerBrand partner for pasta americana and cake decoration courses. Featured in multiple classes including Festa Junina theme and forest-themed decorated cakes.
• MavalériocoreGTM or Marketing PartnerBrand partner for confectionery courses featuring Palha Italiana festival classes using Mavalério products.
• Barry Callebaut (Sicao)coreGTM or Marketing PartnerPremium chocolate brand partner for brownie and confectionery courses featuring Sicao Barry Callebaut chocolate products.
• HaraldcoreGTM or Marketing PartnerBrand partner for chocolate cake and decoration courses, particularly for Father's Day themed classes featuring Harald chocolate products.
• Blue StarcoreGTM or Marketing PartnerBrand partner for cookie and confectionery courses featuring creative cookies and decorative techniques with Blue Star products.
• IcebergminorGTM or Marketing PartnerBrand partner for pasta americana courses featuring Iceberg powdered sugar paste products for party decoration.
• AdimixminorGTM or Marketing PartnerBrand partner for bakery courses featuring focaccia and pão de pizza classes using Adimix premixes and improving agents.
• QualimaxminorGTM or Marketing PartnerBrand partner for confectionery and bakery courses including caseirinhos and pavê classes using Qualimax products.
• SugarartminorGTM or Marketing PartnerBrand partner for chocolate bonbon courses featuring fine bonbons with Sugarart chocolate and decorating techniques.
• GenuineminorGTM or Marketing PartnerBrand partner for alcoholic fine confections courses featuring Genuine flavor extracts and essences.
• MagominorGTM or Marketing PartnerBrand partner for innovative confectionery trends including Cake Burger classes featuring Mago products.
• CopraminorGTM or Marketing PartnerBrand partner for healthy confectionery courses featuring coconut products and healthy recipes including Bolo de Banana Saudável.
• BWBminorGTM or Marketing PartnerBrand partner for chocolate molds and bombom courses featuring BWB chocolate molds and accessories.
• Gran FinaleminorGTM or Marketing PartnerBrand partner for Bolo de Feira (market cake) trend courses featuring Gran Finale cream culinary and flavored cake classes.
• OvomaltineminorGTM or Marketing PartnerBrand partner for cinnamon roll and dessert courses featuring Ovomaltine flavored creations.
• Dona JuraminorGTM or Marketing PartnerBrand partner for cake structure and tier cake courses. Dona Jura products featured in 'Bolo de Andares' (tier cake) classes.
• Cacau FoodsminorGTM or Marketing PartnerParent brand partnership referenced in advanced cake structure classes and new product launches.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/macpan---comercio-de-produtos-alimenticios

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Macpan - Comercio De Produtos Alimenticios