Copra
Copra Coconuts is a Thai organic coconut product company that produces frozen Nam Hom coconut water, meat, nectar, sugar, and smoothies via fresh-freezing technology, selling through DTC e-commerce, retail partners like Costco, and wholesale foodservice channels.
- Company typePrivate
- Founded2012
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Copra does
Copra Coconuts is a Thai-headquartered premium coconut products company founded in 2012 by co-founder Benjamin Minges, specializing in organic coconut water, frozen young Thai coconut meat, coconut nectar, coconut sugar, and coconut smoothies. Its core technological differentiator is a fresh-freezing process applied immediately after harvest, designed to preserve the taste, texture, and nutritional profile of Nam Hom coconuts sourced exclusively from the Ratchaburi region of Thailand, where specific soil and climatic conditions yield naturally sweet and fragrant fruit. The company operates an asset-light model with a listed headcount of 1-10 employees and outsources production to a contract manufacturing facility in Ratchaburi.
Copra generates revenue through three primary streams: direct-to-consumer e-commerce sales via copracoconuts.com (with a Subscribe & Save 10% subscription tier), retail distribution through partners such as Costco (selling the 14oz Pure Coconut Water SKU), and a wholesale/bulk ingredients channel serving foodservice operators and private-label retailers, which includes a 12kg coconut nectar format. Pricing is positioned at a premium tier, with 16oz organic coconut water at $55, frozen coconut meat at $85, and coconut nectar at $13.50 per bottle, while bulk SKUs are priced at $93 for 12kg of nectar. Marketing relies on email, social media (Facebook, Instagram, YouTube, Pinterest), a recipe blog, and a recently launched affiliate program offering 10% referral rewards.
The company reached 48% compound annual net sales growth over the prior three years and was expected to exceed $100M in net sales in 2026. On July 22, 2026, Vita Coco Company, Inc. (NASDAQ: COCO) acquired Copra for $175M upfront (80% cash, 20% stock), with an additional $45-100M earnout tied to 2028 financial performance, bringing total potential consideration to $220-275M. Post-acquisition, Copra operates as a subsidiary brand under Vita Coco, with the Copra Coconuts storefront and identity continuing to serve the super-premium Thai Nam Hom coconut water segment.
Copra firmographics
Firmographics- Name
- Copra
- Legal name
- Copra Coconuts
- Website
- https://coprawater.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- Copra Coconuts is a Thai organic coconut product company that produces frozen Nam Hom coconut water, meat, nectar, sugar, and smoothies via fresh-freezing technology, selling through DTC e-commerce, retail partners like Costco, and wholesale foodservice channels.
- Ownership category
- akta.pro rank
Copra industry classification
Industry- Product category
- Premium Organic Coconut Products
- NAICS
- Frozen Fruit, Juice, and Vegetable Manufacturing (311411)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Beverages (2080)
- akta.pro primary industry
- Refrigerated Juices & Smoothies (CRADACAL)
- akta.pro secondary industry
- Plant-Based & Dairy Alternative Beverages (Oat, Almond, Soy, etc.) (CRADAHAM)
Keywords
Where Copra is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Copra business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales: Direct-to-consumer sales of coconut water, coconut meat, coconut nectar, coconut sugar, and coconut smoothies through e-commerce platform with subscription options
- Wholesale/Bulk Ingredients: B2B sales of coconut ingredients to retail and foodservice businesses
- Affiliate Program: Revenue sharing through affiliate marketing program
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Organic 100% Pure Coconut Water 16oz - $55.00 |
| Unit Pricing | Pay-as-you-go | Organic Frozen Young Thai Coconut Meat - $85.00 |
| Unit Pricing | Pay-as-you-go | Organic Coconut Nectar - $13.50 |
| Unit Pricing | Pay-as-you-go | 100% Pure Coconut Water 14oz - $35.00 |
| Unit Pricing | Pay-as-you-go | Organic Coconut Sugar - $15.50 |
| Unit Pricing | Pay-as-you-go | Organic Coconut Nectar 12kg - $93.00 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Copra product offering
Product offeringCore offering
Copra produces and sells premium organic coconut products — frozen 100% pure coconut water, frozen young Thai coconut meat, organic coconut nectar and coconut sugar, and organic coconut smoothies — made exclusively from Nam Hom coconuts grown in Ratchaburi, Thailand. Products are frozen immediately after harvest to preserve their fresh taste and texture, and are sold both directly to consumers via an e-commerce subscription storefront and in bulk to wholesale, retail, and foodservice businesses.
Product overview
Copra Coconuts is a Thai company offering a portfolio of organic coconut products sourced from Nam Hom coconuts grown in Ratchaburi, Thailand. The product line consists of frozen organic coconut water (available in 16oz and 14oz formats), organic frozen young coconut meat, organic coconut nectar and sugar (low glycemic sweeteners), and organic coconut smoothies. The majority of products are frozen immediately after harvest to maintain taste and quality. The company operates both direct-to-consumer e-commerce (via copracoconuts.com) and wholesale/foodservice channels for bulk coconut ingredients.
Differentiator
Problem solved
Functional benefit
Products and services
- Organic 100% Pure Coconut Water (16oz)
Quantifiable outcome
- 48% compound annual net sales growth over previous three years
- +1 more outcomes
Companies that use Copra
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Copra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Copra partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Copra competitors and assessment
Company assessmentDirect peers
- Zico (Coca-Cola): Coca-Cola-owned mass-market coconut water brand. Competes with Copra in the same shelves (including Costco where Copra's 14oz is sold) but at a lower price/quality tier, defining the mainstream competitive boundary.
- O.N.E. Coconut Water: Direct competitor in single-serve and multi-pack coconut water, with strong natural foods channel presence. Overlaps with Copra on packaging formats, retail partners, and target consumer.
- Harmless Harvest: Direct peer in the organic/premium coconut water category with similar values-based branding, plant-based positioning, and DTC-plus-retail distribution. Both target the same health-conscious consumer seeking clean-label coconut water.
- Vita Coco Company: The acquirer of Copra and the largest coconut water brand globally. Directly comparable product category, target consumer, and retail channel mix; understanding Vita Coco is essential to benchmark Copra's competitive positioning.
Regional players
- Tao Family of Brands (Nutty & Fruity): Thai-based coconut product (juice, milk, oil) producer originating from the same Southeast Asian supply region. Comparable in coconut sourcing model and product portfolio but primarily serving Asian and ingredient markets rather than US premium DTC.
Emerging players
- Amy & Brian Naturals: Smaller premium coconut water brand with a young-coconut positioning similar to Copra's Thai Nam Hom emphasis. Comparable in niche strategy and functional/smoothie use cases though with smaller scale.
- Suja Juice: Organic cold-pressed juices and smoothies overlapping with Copra's smoothie/hydration use cases. Comparable on organic positioning, refrigerated retail presence, and health-conscious consumer target.
- Pressed Juicery: Premium cold-pressed juice and smoothie brand with retail store, e-commerce, and grocery presence. Comparable high-end chilled beverage positioning and DTC-plus-retail motion, though broader fruit/veggie focus.
Broad incumbents
- Evolution Fresh (Starbucks): Starbucks-owned premium refrigerated juice and smoothie brand. Overlaps in refrigerated plant-based beverages sold through grocery but operates at a much broader scale within a corporate parent.
- So Delicious (Danone): Plant-based dairy alternatives brand owned by Danone, including coconut-based beverages and creamers. Adjacent category overlap on coconut-derived, plant-based, refrigerated/ambient CPG products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Copra social profiles
Digital presenceCopra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Copra leadership team
Management profileNumber of profiles
Profiles1 record
Copra funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Copra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Copra
What does Copra do?
Copra produces and sells premium organic coconut products — frozen 100% pure coconut water, frozen young Thai coconut meat, organic coconut nectar and coconut sugar, and organic coconut smoothies — made exclusively from Nam Hom coconuts grown in Ratchaburi, Thailand. Products are frozen immediately after harvest to preserve their fresh taste and texture, and are sold both directly to consumers via an e-commerce subscription storefront and in bulk to wholesale, retail, and foodservice businesses.
Is Copra a public or private company?
Copra is a private company. It is classified as corporate owned and is currently acquired.
When was Copra founded?
Copra was founded in 2012. It employs 101 to 250 people.
Where is Copra based?
Copra is headquartered in New York, United States, in the North America region.
How does Copra make money?
Three revenue lines are on record. Direct Product Sales are the primary driver. The others are wholesale/Bulk Ingredients and affiliate Program.
Who are Copra's main competitors?
Direct peers on record are Zico (Coca-Cola), O.N.E. Coconut Water, Harmless Harvest and Vita Coco Company. Tao Family of Brands (Nutty & Fruity) is listed as a regional player. Emerging players are Amy & Brian Naturals, Suja Juice and Pressed Juicery. Broad incumbents are Evolution Fresh (Starbucks) and So Delicious (Danone).
Does Copra have an API?
No public API is recorded for Copra.
What industry is Copra in?
Copra's product category is Premium Organic Coconut Products. Its primary akta.pro industry code is CRADACAL, Refrigerated Juices & Smoothies, with a secondary code of CRADAHAM, Plant-Based & Dairy Alternative Beverages (Oat, Almond, Soy, etc.). Its NAICS code is 311411 and its SIC code is 2030.