CAMPING DE LA PLAGE **** - GRIMAUD

What CAMPING DE LA PLAGE **** - GRIMAUD does

Camping de la Plage is a privately-held, family-operated 4-star seaside campsite (*** ) located at 2226 Route du Littoral, 83310 Grimaud, in the French Riviera. Operated by SAS LA GABELLE (SIRET 49187610800011, registered capital €8,000,000), the business is a seasonal hospitality facility running a roughly seven-month operating window (27 March – 12 October), with family members Catherine RABEAU serving as Directrice de la publication and Karine RABEAU acting as DPO and content lead. The 18-hectare property sits directly on the Gulf of Saint-Tropez, offering 459-463 camping pitches (80-200 m²) split between seafront and shaded pine-forest settings, plus eight Provençal-style vacation rentals (La Rabeaudière 1-3, Villa du Parc, Studio du Parc, Studio d'Augias 1-3) accommodating 2-6 persons each.

Name

CAMPING DE LA PLAGE **** - GRIMAUD

Legal name

SAS LA GABELLE

Website

https://camping-de-la-plage.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Camping de la Plage is a family-run 4-star beachfront campsite in Grimaud, France, offering 459 pitches and 8 vacation rentals across an 18-hectare property on the Gulf of Saint-Tropez, serving individual European travelers and families with on-site restaurants, supermarket, and leisure amenities during a March-to-October season.

Ownership category

akta.pro rank

Product category

Outdoor Hospitality and Camping Services

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Campgrounds & RV Parks (Developed Sites) (THAGAOAA)

akta.pro secondary industry

Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ)

Keywords

• Beachfront camping
• Vacation rentals
• Campsite pitches
• Outdoor hospitality
• Family camping

Headquarters

HQ city

Grimaud

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Campsite Spot Rental: Rental of camping pitches (emplacements) ranging from 80 to 200 m2, available seafront or in wooded areas. Minimum stay requirements vary by season: 4 days minimum in low season, 6 days minimum in peak season.
2. Holiday Rental Accommodations: Rental of vacation apartments and studios (La Rabeaudière 1-3, Villa du Parc, Studio du Parc, Studio d'Augias 1-3) ranging from 2 to 6 persons, located in the wooded area of the campsite
3. On-site Supermarket: Convenience store offering daily necessities for campers
4. Restaurant Services: On-site dining at Restaurant La Plage and Le 6 plage
5. Additional Services: Bicycle rental, refrigerator rental, washing machines, and other ancillary services

Pricing tiers

Distribution channels3 records

Marketing channels4 records

Core offering

Camping de la Plage operates an 18-hectare seaside campsite on the Gulf of Saint-Tropez in Grimaud, France, offering 459-463 camping pitches (80-200 m²) in seafront and wooded areas along with Provençal-style vacation rentals (apartments and studios for 2-6 persons). The property provides on-site amenities including two beach restaurants, a supermarket, bicycle rentals, and leisure facilities (tennis, fitness, playground, petting zoo) for individual travelers and families during the seasonal operating period.

Product overview

Camping de la Plage is a 18-hectare seaside campsite offering a comprehensive holiday experience in the Gulf of Saint-Tropez. The product portfolio consists of two core offerings: (1) Campsite Pitches (Emplacements) including 459-463 pitches of 80-200 m2 in seafront and shaded woodland locations, with variants called Côté Mer, Côté Pinède, 1er Rang Vue Mer, and King Size; and (2) Vacation Rentals (Locations) featuring Provençal-style apartments and studios (La Rabeaudière 1-3, Villa du Parc, Studio du Parc, Studio d'Augias 1-3) accommodating 2-6 persons. Supporting amenities include Restaurant La Plage, Le 6 Plage restaurant, on-site supermarket, bicycle rental via Lokki.rent, and extensive leisure facilities (beach, tennis, fitness, playground, petting zoo). The campsite operates seasonal reservations through Sequoiasoft eSeason, with online payments processed via PayZen.

Differentiator

Problem solved

Functional benefit

Products and services

• Campsite Pitches (Emplacements)
• Vacation Rentals (Locations)
• Restaurant La Plage
• Le 6 Plage
• On-site Supermarket

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SequoiasoftcoreTechnology or IntegrationProvides eSeason booking and property management software for online reservations, customer data management, and campsite administration. All online booking data is stored in their database.
• PayZen (Lyra Network)coreTechnology or IntegrationProvides secure payment processing platform with SSL encryption, HTTPS protocol, and 3D Secure authentication for online credit card transactions. All online payments are processed through their secure platform.
• CassiopéeminorImplementation/ SI/ Consulting PartnerWebsite development and design agency located in La Coruña, Spain, responsible for the camping website design and implementation.
• VARLIBminorChannel Partner/ Reseller/ DistributorRegional shuttle bus service connecting train stations to the campsite. Bus stop 'Camping de la Plage - Grimaud' located at campsite entrance.
• Bateaux VertsminorChannel Partner/ Reseller/ DistributorBoat shuttle service operating from Port Grimaud Capitainerie, providing water transport to Saint-Tropez. Promoted as convenient transport option for guests.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Huttopia: European camping and glamping operator with multiple sites across France (including Provence), offering pitched-tent and chalet accommodation with similar family/outdoor positioning. Comparable business model focused on nature-immersive stays.
• Camping Les Prairies de la Mer (alternative): Listed above; included for emphasis as the most proximate competitor in Port Grimaud.
• Domaine de la Bergerie: Premium 5-star campsite in Roquebrune-sur-Argens (Var), 30 minutes from Grimaud, offering a similar mix of pitches, vacation rentals, and family amenities in Provence. Direct regional competitor for high-end family campers on the Côte d'Azur.
• Prairies de la Mer: Upscale 5-star campsite located in Port Grimaud immediately adjacent to Camping de la Plage, offering similar beachfront pitches and vacation rentals on the Gulf of Saint-Tropez. Closest geographic and product peer.
• Camping Le Domaine de Dreüeu: 4-star campsite in Hyères (Var) offering beachfront pitches and rental accommodation, similar in size and family amenity mix. Comparable premium coastal camping proposition in the same French Riviera market.
• Camping Les Embruns: Upscale Atlantic-coast French campsite with pitches and rentals; while geographically on the Atlantic rather than the Mediterranean, it is comparable in scale, family focus, and 4-star positioning for benchmarking purposes.

Broad incumbents

• Yelloh! Village: French network of ~100 upscale 4–5 star campsites with strong brand and loyalty program; competes for the same premium family camper demographic on the Côte d'Azur but operates as a multi-site chain.
• Capfun (formerly Tohapi/Cap Vacances): Large French campground operator with a wide network of 3–5 star sites including Côte d'Azur locations; competes on price and family-friendly positioning, but with a chain rather than single-asset model.
• Sandaya: Major French camping chain with multiple 4–5 star resorts; overlaps with Camping de la Plage on upscale family beachfront positioning but offers nationwide portfolio and centralized marketing.

Others

• Lokki (bike rental platform): Software partner for Camping de la Plage's on-site bike rental service; included as an ecosystem participant rather than a competitor — illustrative of the operational vendor stack supporting the campsite.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/camping-de-la-plage-grimaud

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CAMPING DE LA PLAGE **** - GRIMAUD