Camping Les Jardins de L'Atlantique

What Camping Les Jardins de L'Atlantique does

Camping Les Jardins de L'Atlantique is a privately-held French SARL operating a 4-star family campsite at 100 route de la Caillauderie, Saint-Jean-de-Monts, on the Vendée Atlantic coast. The property sits at the edge of the Pays de Monts state forest approximately 1,800 meters from the beach, with inventory totaling 318 pitches (162 leisure, 156 tourism, plus 109 bare pitches) and 209 rental units ranging from budget Tithome wooden accommodations and 19–35 m² mobile homes up to a 54 m² premium villa. The campsite operates seasonally from April through October, with peak weekly turnovers on Saturdays during July and August, and generates revenue across pitch rental, mobile-home rental, on-site ancillary services (bar/snack, grocery, bread depot, Cycl'Hop bike rental, launderette), and a mobile-home ownership program that facilitates sales from manufacturers IRM, Louisiane, O'hara, Rapidhome, and Rideau.

The business is direct-to-consumer with no OTA intermediary: bookings are processed through the company's own bilingual (French/English) website, phone, or email, with a 25% deposit at booking and the balance due 30 days before arrival, plus a €200 security deposit on arrival. Payment acceptance is broad, including credit card, bank transfer, cheques, ANCV paper and dematerialized vacation vouchers, ANCV Connect, cash, and Vacaf/CAF family-holiday assistance, which broadens the addressable French family segment. Customer segments are three: families with children seeking multi-activity beach and forest holidays, traditional tent/caravan/motorhome campers, and private mobile home owners purchasing pied-à-terre units on leisure pitches. The campsite's competitive positioning rests on its dual sea-and-forest location, a two-pool aquatic complex (heated indoor April–September, heated outdoor May–August with waterslides) augmented by a jacuzzi/sauna/hammam wellness area, and adjacency to 150+ km of secured cycle paths including the Vélodyssée coastal route.

The company is registered with RCS La Roche-sur-Yon under SIRET 38200329100020 with stated registered capital of €297,300 and reports only 6 employees in the source data — a lean structure consistent with seasonal outsourced labor and a capital-heavy real-estate operating model. No institutional investors, parent entities, funding events, or M&A history are disclosed. Marketing is constrained to the owned website, brochure PDFs, and local tourism-office referrals, with no evidence of paid digital advertising or active social channels in the scraped data.

Name

Camping Les Jardins de L'Atlantique

Legal name

Camping Les Jardins de l'Atlantique

Website

https://camping-jardins-atlantique.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Camping Les Jardins de L'Atlantique is a privately-held 4-star French family campsite in Saint-Jean-de-Monts, Vendée, operating 318 pitches, 209 mobile-home and villa rentals, an on-site aquatic complex, and a mobile-home ownership program for French and international holidaymakers.

Ownership category

akta.pro rank

Product category

Campsite & Holiday Park Services

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB)

akta.pro secondary industries

Campgrounds & RV Parks (Developed Sites) (THAGAOAA), Group Camping & Scout Camps (THAGAOAI)

Keywords

• Family camping resorts
• Outdoor hospitality services
• Mobile home rentals
• Campsite pitch rentals
• Holiday park accommodations

Headquarters

HQ city

Saint-Jean-de-Monts

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Camping Pitch Rental (Tourism & Leisure): The campsite rents 318 numbered pitches — 162 in leisure/tourism mode and 156 for standard tourism pitches, plus 109 bare pitches (emplacements nus) — to tent, caravan, camper van, and motorhome holidaymakers. Each pitch has a 6-amp electrical hookup. Revenue is collected at booking (25% deposit + balance 30 days before arrival) and at arrival (security deposit for barrier badge, wristbands, and rentals). Pitch rental is a seasonal, recurring revenue stream tied to the campsite's April–October operating season.
2. Mobile Home & Accommodation Rental: 209 mobile homes and other accommodation units (Tithome, villas) are rented to holidaymakers for stays of one week or longer in peak season (July–August: Saturday-to-Saturday arrivals). Accommodations range from 1-bedroom to 3-bedroom models (19 m² to 54 m²), equipped with kitchen, TV, fridge/freezer, and terrace. Revenue is one-time per-stay, with a 25% deposit at booking and full payment due 30 days prior.
3. Ancillary Services & Retail: On-site revenue from bar/snack restaurant, grocery store (July–August), bread and pastry depot, bike rental (partnered with Cycl'Hop), washing machines/dryers, gas, newspaper sales, and entertainment/activity fees (children's workshops, themed meals, arcade room). Services are both free (sanitary blocks, fitness room, disabled facilities, baby bathtubs, communal barbecues, motorhome draining area) and paid.
4. Mobile Home Ownership (Pied-à-Terre Sales): The campsite sells mobile home plots to private buyers who install their own mobile homes on rented pitches. This generates income through pitch rental contracts with owners, new mobile home sales facilitation, and ongoing site fees. Sellers IRM, Louisiane, O'hara, Rapidhome, Rideau are referenced. Alpha Vacances and Ome – Les Chalets de l'Océan are listed as mobile home seller partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Camping Les Jardins de l'Atlantique is a 4-star family campsite in Saint-Jean-de-Monts, Vendée, France, offering short-stay rentals of 209 mobile homes, Tithomes, and villas (1-3 bedrooms, 19-54 m²) plus 318 numbered pitches (162 leisure, 156 tourism, 109 bare) with 6A electrical hookups for tents, caravans, camper vans, and motorhomes. Guests also access an on-site aquatic area (heated indoor and outdoor pools with waterslides, jacuzzi, sauna, hammam), bar/snack, seasonal grocery, bike rental, laundry, and a seasonal children's activity program, with a separate mobile home ownership program for private buyers.

Product overview

Camping Les Jardins de L'Atlantique is a 4-star family campsite offering a portfolio of accommodation options including mobil-home rentals (1-3 bedrooms, 19-35m²), budget Tithome wooden units (4 persons), premium villas (54m², up to 6 persons), and traditional campsite pitches with electrical hookups. The property features an aquatic area with indoor/outdoor heated pools, water slides, jacuzzi, sauna, and hammam. Additional services include a bar/snack restaurant, grocery store, bicycle rental, and children's activities. The campsite also offers a mobile home ownership program for vacation property investment.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Home Rentals Fully equipped mobile home rentals in 1, 2, or 3 bedroom configurations (19-35 m²) for stays of one week or longer in peak season, accommodating 2-6 persons. Each unit includes a kitchen, TV, fridge/freezer, microwave, and open, covered, or semi-covered terrace. Prices vary by season (low, mid, high); 25% deposit at booking with balance due 30 days before arrival.
• Tithome (Budget Mobile Home) Budget-friendly wooden accommodation without private sanitary facilities or private terrace, with 2 separate bedrooms accommodating up to 4 persons. Positioned as a 'caravan-style' option near the direct forest access.
• Villa (Premium Accommodation) Premium 54 m² villa with 2 bedrooms (one master suite with double bed, one with two single beds) plus additional sleeping in the living area, accommodating up to 6 persons. Includes fully equipped kitchen, separate bathroom and WC, TV, and spacious terrace with garden furniture and parasol, located in a verdant tree-lined parcel.
• Campsite Pitches (Bare and Tourism) Tree-lined numbered pitches for tents, caravans, camper vans, and motorhomes with 6A electrical hookups, approximately 90 m² per parcel. Inventory includes 109 bare pitches (emplacements nus), 156 tourism pitches, and 162 leisure pitches, semi-shaded by maritime pines and oaks, with access to sanitary blocks, disabled facilities, motorhome draining area, and communal barbecues.
• Mobile Home Ownership Program Program enabling private buyers to purchase and install their own mobile home on the campsite's leisure pitches, with model, terrace, and plot selection through a manager meeting. Brands available include IRM, Louisiane, O'hara, Rapidhome, and Rideau, facilitated via seller partners Alpha Vacances Company and Ome – Les Chalets de l'Océan. Buyers enter pitch rental contracts and pay ongoing site fees.

Quantifiable outcome

• 318 pitches and 209 accommodation units provide scale to serve high-volume seasonal demand
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor.

• Cycl'HopminorGTM or Marketing PartnerCycl'Hop is a bike rental partner that provides the campsite with a dedicated bike rental service, allowing guests to hire adult and child bicycles on-site. This enables guests to explore the 150+ km of cycle paths in the Vendée region (including the Vélodyssée coastal route) without needing to transport bikes. The partnership is mentioned as a service offering on the campsite's website and is presented as a value-add for guests discovering the region.
• IRM (Mobile Home Brand)minorChannel Partner/ Reseller/ DistributorIRM is a mobile home manufacturer referenced as one of the available brands that campsite buyers can purchase through the 'Become an Owner' program. The campsite facilitates the sale and installation of IRM mobile homes on leisure pitches, acting as a distribution channel for the brand.
• Louisiane (Mobile Home Brand)minorChannel Partner/ Reseller/ DistributorLouisiane is a mobile home brand referenced as available through the campsite's mobile home sales program. Buyers can purchase and install Louisiane mobile homes on the campsite's leisure pitches.
• O'hara (Mobile Home Brand)minorChannel Partner/ Reseller/ DistributorO'hara is a mobile home brand available through the campsite's 'Become an Owner' sales program.
• Rapidhome (Mobile Home Brand)minorChannel Partner/ Reseller/ DistributorRapidhome is a mobile home brand available for purchase through the campsite's mobile home sales program, enabling buyers to install Rapidhome units on pitches.
• Rideau (Mobile Home Brand)minorChannel Partner/ Reseller/ DistributorRideau is a mobile home brand available through the campsite's mobile home ownership program.
• Alpha Vacances CompanyminorChannel Partner/ Reseller/ DistributorAlpha Vacances Company is listed as a mobile home seller partner on the 'Become an Owner' page, alongside Ome – Les Chalets de l'Océan. These are external companies that sell mobile homes to buyers who then install them at the campsite.
• Ome – Les Chalets de l'Océan (Mobile Home Seller)minorChannel Partner/ Reseller/ DistributorOme – Les Chalets de l'Océan is listed alongside Alpha Vacances Company as a mobile home seller partner for the campsite's mobile home ownership program.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Tohapi: European mobile home camping operator (formerly Vacanceselect group brand) operating a network of French and southern European campsites with mobile home rentals. Comparable on mobile home-first inventory model and Atlantic/Mediterranean coastal sites.
• Homair Vacances: European mobile home camping holiday specialist with French coastal sites. Comparable on the rental-first mobile home product and the French family holiday segment.
• Sunêlia: French cooperative-style camping network offering 4-star campsites with mobile homes and pitches, often in coastal and lake settings. Comparable on premium family positioning and 4-star classification.
• Vacansoleil: European camping holiday operator with mobile homes and tents on developed campsites in France, Italy, and Spain. Comparable on the mobile home rental model and family beach holiday segment.
• Huttopia: French outdoor hospitality operator running a multi-site network of campsites and glamping villages across France and Europe. Closely comparable to Les Jardins de l'Atlantique on family camping positioning, accommodation mix (tents, chalets, mobile homes), and nature-based location strategy.
• Vacanceselect (Vacances Campings): Pan-European campsite broker and operator offering family camping holidays with mobile homes and pitches across France. Comparable on customer segment (French families), Atlantic coast inventory, and direct-to-consumer booking model.
• Yelloh! Village: Network of independent 4- and 5-star campsites across France and southern Europe, offering mobile home rentals and pitches. Comparable on quality classification, family targeting, and direct booking distribution model.
• Camping Paradis: Network of French campsites leveraging a branded family-friendly positioning, offering mobile homes, pitches, and aquatic facilities. Comparable on family camping emphasis, aquatic complex positioning, and 4-star tier.
• Siblu Holidays: Operator of French and European campsites with a heavy mobile home rental and ownership focus, including pieds-à-terre sales on owned sites. Directly comparable on mobile home ownership program mechanics and Atlantic coast presence.
• Eurocamp: European mobile home and tent camping operator with a strong French Atlantic/Mediterranean site portfolio. Comparable on inventory type, family camping focus, and short-term stay model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/camping-les-jardins-de-l-atlantique

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camping Les Jardins de L'Atlantique