Campus y Formación

What Campus y Formación does

Campus y Formación is a Madrid-based e-learning provider operating as a brand of Best Pro Consulting Innovación S.L. (BP Consulting), a privately held Spanish limited company founded in 2011 with a 5-person team. The company sells an integrated online training ecosystem anchored by its Holistic Elearning virtual campus/LMS platform and a catalog of SCORM-compatible interactive multimedia content spanning over 20 thematic areas (administration, marketing, hospitality, healthcare, teaching, agriculture, and others). It also produces 100% customizable on-demand training manuals (Manuales Formativos) and operates three branded sub-portals — Aula Elearning, Aula Cursos, and Aula Oposiciones — that serve distinct learner segments including vocational training students, professional course takers, and civil service exam candidates.

The underlying technology is a web-based LMS with custom virtual campus deployment capability (Aula a Medida), white-label branding, SCORM interoperability, and per-license content access (1 license = 1 student to 1 content course). The company layers complementary services on top of the platform, including bespoke multimedia content design, audiovisual production, internship placement matching (Prácticas en Empresa), and business consulting (subsidies, auditing, company formation, feasibility studies). Distribution is direct-to-customer via the website (with PayPal e-commerce) and via physical manual sales at the Madrid office; the website blog and organic social channels on Facebook, Twitter/X, LinkedIn, and YouTube drive top-of-funnel acquisition.

The revenue model is a blend of subscription/recurring B2B platform fees and per-license content licensing for corporates, one-time consumer course enrollment for individuals, on-demand manual production, and project-based professional services. The customer base disclosed on the website is composed of Spanish SMBs and educational institutions (CEIFOR, Enseñanza Europea, Formación Técnico Profesional, GrupoEFP, Gesenco, GADE, ISENT, Arche), with no enterprise anchor contracts disclosed and no geographic expansion beyond Spain. No funding rounds, M&A activity, or leadership hires are documented in the available data.

Name

Campus y Formación

Legal name

Best Pro Consulting Innovación S.L.

Website

https://campusyformacion.es

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Campus y Formación is a Madrid-based e-learning provider offering a SCORM-compatible LMS platform, interactive multimedia content across 20+ subject areas, and customizable training materials, serving Spanish corporates, educational institutions, and individual learners seeking vocational and professional certifications.

Ownership category

akta.pro rank

Product category

Online Education and E-learning Services

NAICS

Educational Services (611), Educational Support Services (611710), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYEDAFABAA

Virtual Classroom Platforms (Synchronous Teaching Environments)

Education/Education Technology (EdTech) & Digital Learning/Virtual Classrooms, Video Conferencing & Remote Instruction Tools

SECONDARYBPAMAJAL

Online Learning Content & Course Publishing Platforms

Business & Public Services/Web, Mobile & Digital Platforms/Media Streaming, Publishing & Content Platforms

Keywords

• Online learning platform
• Elearning content licensing
• Corporate training solutions
• Virtual campus services
• Scorm compliant content

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Elearning Content Licensing: License-based model where 1 license grants 1 student access to 1 content course. Clients pay according to license consumption. B2B model for corporate clients and educational providers. SCORM-compatible content across 20+ thematic areas.
2. Online Course Enrollment: Direct sale of online courses to individual students including ciclos formativos, master's programs, oposiciones preparation, professional certificates, and languages through the website catalog.
3. Holistic Elearning Platform Subscription: Virtual campus and LMS subscription services for companies wanting to implement or improve elearning strategies, including white-label content and custom aula creation.
4. Training Manuals and Formative Books: Sale of 100% customizable training books with practical exercises, key ideas, and evaluations, produced on-demand. Covers specialized thematic areas including health, administration, ICT, hospitality, and more.
5. Professional and Consulting Services: Additional services including business consulting, subsidies management, organizational and internal administration advice, company formation advice, feasibility studies, investment and employment aid management, and audits.
6. Audiovisual Services: Production of audiovisual content including advertising, promotional materials, event coverage, music videos, television content, corporate videos, social media content, documentaries, and fiction.
7. Internship Placement Services: Matching service connecting aspiring professionals with companies for practical training experiences to complement theoretical education and facilitate labor market entry.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Campus y Formación is a Spanish e-learning provider that delivers a virtual campus/LMS platform called Holistic Elearning together with SCORM-compatible multimedia course content and customizable training manuals. It sells per-license content and platform subscriptions to corporate and educational clients, and runs an online catalog of vocational, master's, language, and oposiciones courses for individual learners. Supporting services include bespoke multimedia content design, audiovisual production, internship placement, and business consulting.

Product overview

Campus y Formación operates as an e-learning provider offering a unified platform portfolio centered on Holistic Elearning (its virtual campus/LMS), complemented by SCORM-compatible interactive multimedia content and 100% customizable training manuals. The ecosystem is augmented by supporting services including bespoke multimedia content design, audiovisual production, company internship placement, and business consulting. The company targets both corporate clients seeking to implement or upgrade online training strategies and individuals pursuing vocational training, professional certification, and civil service examination preparation. Its revenue model combines per-license B2B content sales, on-demand book production, and service-based consulting engagements.

Differentiator

Problem solved

Functional benefit

Products and services

• Holistic Elearning (Campus Virtual) Virtual campus / LMS platform that manages and delivers online training actions for companies and educational institutions. Adaptable to different methodologies, audience types, and audience sizes; supports white-label content and custom branded campus deployments.
• Contenido Elearning (SCORM) Interactive, animated multimedia course content distributed as SCORM packages across 20+ subject areas, licensed to corporate clients and training providers for integration into their own LMS or the Holistic Elearning platform.
• Manuales Formativos (Formative Manuals) On-demand, 100% customizable training books containing practical exercises, key ideas, and evaluations, designed for self-learning across specialized subject areas such as web design, marketing, management, health, hospitality, and security.
• Servicios Audiovisuales Production of audiovisual content including advertising, promotional material, event coverage, music videos, television content, corporate videos, social media content, documentaries, and fiction, sold as a standalone creative service.
• Prácticas en Empresa (Internship Placement) Placement service that matches aspiring students and trainees with host companies for practical internships, complementing their theoretical education and facilitating entry into the labor market.
• Consultoría (Consulting) Business consulting service covering subsidies management, organizational and internal administration advice, company formation, feasibility and turnaround studies, investment and employment aid management, and audits. Delivered by experienced consultants who tailor advice to each organization's needs.

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Canvas (Instructure): Established LMS used by schools and universities worldwide. Overlaps with Holistic Elearning's virtual campus and SCORM delivery capabilities at broader institutional scale.
• Open edX: Open-source MOOC and online course platform from MIT/Harvard. Competes in the broader virtual campus and online course publishing category where Campus y Formación operates.
• Cornerstone OnDemand: Large-scale enterprise talent and learning management platform. Operates broadly in the same LMS/content space as Holistic Elearning but at a much larger scale and broader portfolio.
• Adobe Captivate Prime: Enterprise LMS from Adobe targeting corporate training with SCORM support. Overlaps with Holistic Elearning's corporate LMS and SCORM content distribution capabilities.

Emerging players

• LearnDash: WordPress-based LMS plugin for course creators and training businesses. Comparable LMS-as-a-service offering for SMB training providers, though more creator-economy focused.

Direct peers

• TalentLMS: Cloud-based LMS with course authoring and SCORM support targeting SMBs and training providers. Directly comparable in the small-to-mid-market LMS segment.
• isEazy: Spanish e-learning content authoring and training platform serving corporate clients. Closest Iberian competitor with overlapping B2B content and LMS positioning.
• Moodle: Open-source LMS platform widely adopted by education institutions and corporations globally. Comparable to Holistic Elearning as a virtual campus delivery layer for online training.
• Netex Learning: Spanish digital learning content and platform provider serving education and enterprise. Comparable geographic footprint, content catalog model, and B2B/B2C segmentation.
• Docebo: AI-powered enterprise LMS serving corporate learning and training content distribution. Direct competitor to Campus y Formación's Holistic Elearning platform and SCORM content offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/campusformacion
• YouTubeyoutube.com/channel/UCWlNUU2iw2g148anbtQbhOg
• Facebookfacebook.com/Campus-y-Formaci%C3%B3n-126702064102006
• LinkedInlinkedin.com/company/campus-y-formaci%C3%B3n

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campus y Formación