Cannactiva
Cannactiva is a Barcelona-based Spanish CBD retailer (founded 2017) selling hemp-derived flowers, hash, oils, cosmetics, and topicals via e-commerce, two Madrid/Barcelona stores, and a wholesale program serving European consumers and resellers.
- Company typePrivate
- Founded-
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cannactiva does
Cannactiva is a Barcelona-based direct-to-consumer CBD retailer that self-describes as the first CBD store in Spain (founded 2017). The company sells a broad catalog of hemp-derived products — CBD flowers, hash and resins (up to 70% CBD), full-spectrum CBD oils (2.5% to 30% concentration), physiotherapy topicals, CBD cosmetics, curated multi-flower and hash packs, plus accessories, hemp clothing, artist collaborations, and books — through an owned e-commerce storefront, two physical retail locations in Madrid and Barcelona, and a wholesale/B2B program serving resellers across Europe.
Its core technology is upstream hemp cultivation and downstream product manufacturing using EU-certified industrial hemp seeds with THC content below 0.2%, employing greenhouse (with supplemental lighting), indoor, and outdoor methods, plus biodynamic techniques on select strains. All products are validated by independent third-party laboratories providing certificates of analysis (COA), and the company holds memberships in the European Industrial Hemp Association (EIHA), Cannabmed, Cannabishub, and Cluscann to anchor regulatory and industry positioning.
The business model is multi-channel: direct online sales across Spain, Portugal, France, Italy, Netherlands, and Germany with free shipping above €25 (Spain/Portugal) or €60 (other EU countries); walk-in retail at the two Spanish stores; and wholesale to other businesses. Pricing is pay-as-you-go unit pricing across SKUs from a few euros to several hundred euros per product, supported by a content-driven marketing approach including a 34+ page educational blog, an email newsletter, Instagram presence, and WhatsApp-based customer support, with a stated customer base of 20,000+ and 15,000+ ratings averaging 4.8/5.
Cannactiva firmographics
Firmographics- Name
- Cannactiva
- Legal name
- Cannactiva
- Website
- https://cannactiva.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cannactiva is a Barcelona-based Spanish CBD retailer (founded 2017) selling hemp-derived flowers, hash, oils, cosmetics, and topicals via e-commerce, two Madrid/Barcelona stores, and a wholesale program serving European consumers and resellers.
- Ownership category
- akta.pro rank
Cannactiva industry classification
Industry- Product category
- CBD Products
- NAICS
- Food (Health) Supplement Retailers (456191), Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Medicinal and Botanical Manufacturing (325411), Drugs and Druggists' Sundries Merchant Wholesalers (424210)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Pharmaceutical Preparations (2834)
- akta.pro primary industry
- CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA)
- akta.pro secondary industries
- CBD/Hemp Wellness & Supplements Retail (CRANAHAC), Cannabis Accessories & Smoke Shops (Pipes, Papers, Grinders) (CRANAHAG)
Keywords
Where Cannactiva is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Cannactiva business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Direct E-commerce Sales (B2C): Primary revenue stream through owned online store selling CBD flowers, hash/resins, CBD oils, cosmetics, physiotherapy products, accessories, and merchandise directly to consumers across Europe.
- Physical Retail (B2C): Revenue from two physical retail stores in Madrid and Barcelona, Spain, serving walk-in customers directly.
- Wholesale/B2B CBD Sales: Dedicated wholesale program for businesses offering superior hemp products for resale. Supports both large and small companies with sustainable, high-quality products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | CBD Flowers - Greenhouse (Classic) |
| Unit Pricing | Pay-as-you-go | CBD Flowers - Indoor Premium |
| Unit Pricing | Pay-as-you-go | CBD Hash/Resins |
| Unit Pricing | Pay-as-you-go | CBD Oils Full Spectrum |
| Unit Pricing | Pay-as-you-go | Physiotherapy CBD Products |
| Unit Pricing | Pay-as-you-go | CBD Cosmetics |
| Unit Pricing | Pay-as-you-go | CBD Packs/Bundles |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Cannactiva product offering
Product offeringCore offering
Cannactiva cultivates hemp and manufactures a full line of CBD-based physical products, including CBD flowers (Flores CBD), CBD resins (Resinas CBD), CBD oils (Aceite CBD), CBD cosmetics, CBD physiotherapy products, and CBD accessories (papers, filters, lighters). The company sells these products directly to consumers through its own e-commerce site (cannactiva.com) and physical retail stores in Barcelona and Madrid, and also operates a B2B wholesale program.
Product overview
Cannactiva is Spain's first and leading online CBD store offering a comprehensive portfolio of cannabis-derived products. The core product categories include: CBD Flowers (Flores CBD) - premium hemp buds in various strains like Zkittlez, Gelato, Lemon Haze, and Gorilla Glue with CBD concentrations ranging from 17-28%; CBD Resins (Resinas CBD) - hash products including Bubble Hash, Iceolator, MoonRocks, and CBN Hash with concentrations up to 70%; CBD Oils (Aceite CBD) - full spectrum oils in concentrations from 2.5% to 30% with carrier oils; CBD Physiotherapy - topical creams and massage oils for muscle and joint relief; CBD Cosmetics - facial creams, serums, body lotions, and oils for skin care; CBD Packs - curated bundles offering variety and savings; plus complementary categories of Accessories (rolling papers, grinders, lighters), Art (artist collaboration posters, bandanas), Clothing (hemp-based garments), and Books (cannabis education and wellness). All products are derived from EU-certified industrial hemp seeds with THC content below 0.2%, compliant with European regulations.
Differentiator
Problem solved
Functional benefit
Products and services
- CBD Flowers (Flores CBD) Hemp flower CBD buds sold in various strains and weights; targeted at adult consumers using CBD for wellness and relaxation.
- CBD Resins (Resinas CBD) CBD resin and hash products extracted from hemp; offered in multiple varieties and weights to adult consumers.
- CBD Oils (Aceite CBD) Full-spectrum CBD oil tinctures sold in different concentrations; targeted at wellness consumers seeking sublingual CBD use.
- CBD Physiotherapy Products (Fisioterapia CBD) CBD therapeutic formulations marketed for physiotherapy, recovery, and muscle/joint relief; aimed at athletes and recovery-oriented consumers.
- CBD Cosmetics (Cosmética CBD) CBD-infused cosmetic and skincare products such as creams and balms; targeted at consumers seeking CBD-based beauty and skincare benefits.
- CBD Packs (Packs CBD) Curated bundles combining multiple Cannactiva CBD products at a single combined price; sold to consumers seeking variety or trial sets.
- CBD Accessories (Accesorios CBD) Hemp lifestyle accessories including rolling papers, filters, lighters, and related items; sold to existing CBD customers as complement products.
- Cannactiva Wholesale Program Bulk purchasing program for resellers, retailers, and distributors to stock Cannactiva CBD products; targeted at B2B wholesale buyers.
Quantifiable outcome
- 4.8/5 average customer rating based on 15,000+ reviews
- +3 more outcomes
Companies that use Cannactiva
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Cannactiva technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Cannactiva partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- CannabishubminorMembership organization for the cannabis/hemp industry. Cannactiva is a member, indicating participation in industry advocacy and network.
- CannabmedminorMedical cannabis industry association. Membership supports Cannactiva's positioning in the medical/wellness CBD sector.
- European Industrial Hemp Association (EIHA)coreLeading European association representing the industrial hemp industry. Membership demonstrates commitment to EU regulatory compliance and industry standards for hemp cultivation and CBD production.
- CluscannminorRegional cannabis/hemp association (likely Spanish or Catalan). Membership supports local industry advocacy and networking.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Cannactiva competitors and assessment
Company assessmentBroad incumbents
- CBDfx: Large US-headquartered CBD brand with broad oils, topicals, edibles, and pet lines now selling in Europe. Comparable product breadth and DTC scale, though broader geographic footprint.
- Charlotte's Web: One of the largest US CBD wellness brands, offering oils, capsules, topicals, and pet products. Comparable product mix and wellness positioning, with significantly larger brand and capital base.
Direct peers
- Endoca: Danish-founded European CBD brand selling full-spectrum oils, capsules, and topicals direct-to-consumer. Comparable to Cannactiva's full-spectrum oil and topical product lines and EU cross-border e-commerce model.
- Sensi Seeds: Amsterdam-based cannabis seed, CBD, and accessories retailer with established EU e-commerce and educational content. Comparable on cannabis accessory retail, educational content strategy, and EU reach.
- Nordic Oil: European CBD retailer with broad oil, capsule, and cosmetics portfolio sold across multiple EU countries. Overlaps with Cannactiva on product mix, EU distribution, and DTC focus.
- Cibdol: Swiss-headquartered CBD manufacturer and retailer offering full-spectrum oils, cosmetics, and topicals across Europe. Closely comparable product assortment and EU regulatory positioning.
- Hempika: Spain-based online CBD retailer selling oils, flowers, and cosmetics to Spanish and EU customers. Directly comparable DTC model and Spanish market overlap.
Regional players
- Naturalpes: Spanish CBD producer and retailer focused on the domestic market. Comparable vertically integrated hemp-to-CBD product approach and Spanish customer base.
- Herbolario Navarro: Established Spanish natural and wellness products retailer with physical stores and online channel. Adjacent customer segment (natural wellness consumers) Cannactiva is targeting beyond CBD.
Emerging players
- Dutch Passion: Amsterdam-based cannabis seed and CBD retailer with European e-commerce. Comparable on cannabis-adjacent product retail and EU presence, though primarily seed-focused.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Cannactiva social profiles
Digital presenceCannactiva financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cannactiva leadership team
Management profileNumber of profiles
Cannactiva funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cannactiva M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cannactiva
What does Cannactiva do?
Cannactiva cultivates hemp and manufactures a full line of CBD-based physical products, including CBD flowers (Flores CBD), CBD resins (Resinas CBD), CBD oils (Aceite CBD), CBD cosmetics, CBD physiotherapy products, and CBD accessories (papers, filters, lighters). The company sells these products directly to consumers through its own e-commerce site (cannactiva.com) and physical retail stores in Barcelona and Madrid, and also operates a B2B wholesale program.
Is Cannactiva a public or private company?
Cannactiva is a private company. It is classified as unknown and is currently operating.
When was Cannactiva founded?
Cannactiva was founded in -1. It employs 11 to 50 people.
Where is Cannactiva based?
Cannactiva is headquartered in Madrid, Spain, in the Europe region.
How does Cannactiva make money?
Three revenue lines are on record. Direct E-commerce Sales (B2C) is the primary driver. The others are physical Retail (B2C) and wholesale/B2B CBD Sales.
Who are Cannactiva's main competitors?
Broad incumbents on record are CBDfx and Charlotte's Web. Direct peers are Endoca, Sensi Seeds, Nordic Oil, Cibdol and Hempika. Regional players are Naturalpes and Herbolario Navarro. Dutch Passion is listed as an emerging player.
Does Cannactiva have an API?
No public API is recorded for Cannactiva.
What industry is Cannactiva in?
Cannactiva's product category is CBD Products. Its primary akta.pro industry code is CRANAHAA, CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles), with a secondary code of CRANAHAC, CBD/Hemp Wellness & Supplements Retail. Its NAICS code is 456191 and its SIC code is 2833.