Camping La Chênaie

What Camping La Chênaie does

Camping La Chênaie operates under the Capfun brand, a 100% French family-owned outdoor hospitality company founded in 1992 and headquartered in Pornic, Loire-Atlantique. The company runs the largest camping network in France — 260 campings across seven European countries (France 217, Netherlands 22, Spain 9, Belgium 3, Italy 3, England 3, Germany 1) — offering mobil-homes, chalets, glamping tents, traditional pitches, and a newer range of Bubble (SPA-equipped), Life (mobility-accessible), and Maisons et Villas accommodations. Capfun operates three sub-brands: CAPFUN (mainstream family camping), CLICOCHIC (boutique campings at premium natural locations), and VAGUES OCÉANES (coastal-focused), enabling segmentation across price points and customer types.

The underlying technology is a proprietary multi-language (FR, EN, NL, ES, DE) online booking platform with map-based and date-based search, integrated customer reviews (300,000+ verified reviews, average 8.8/10), and a post-stay satisfaction tracking system that captured 220,000 responses in 2025 with a 93% return-intent score. Distribution is direct-to-consumer via capfun.com, with no apparent OTA dependency. Ancillary revenue streams include pet fees, equipment rental, and activity services.

Capfun's commercial model is pay-as-you-go unit pricing with a 25% booking deposit and balance due 8 days before arrival. Weekly rates range from approximately €259 (basic mobil-home) to €1,148+ (flagship Raoul Top Presta). The company serves more than 1 million customers annually, primarily families with children, with secondary segments in large family groups, nature-oriented couples, and luxury holidaymakers. Brand recognition is anchored by Capital Magazine's #1 Best Brand ranking (2022-2025) and the 2026 Brand of the Year designation.

Name

Camping La Chênaie

Legal name

Capfun

Website

https://capfun.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Capfun is a 100% French family-owned outdoor hospitality operator founded in 1992, running 260 campings across seven European countries. It serves 1M+ customers annually, primarily families with children, via a direct-to-consumer booking platform offering mobil-homes, pitches, glamping, and themed weekend stays.

Ownership category

akta.pro rank

Product category

Outdoor Hospitality / Camping Resort Services

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Campgrounds & RV Parks (Developed Sites) (THAGAOAA)

akta.pro secondary industries

Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB), Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ), Whole-Home Rentals (Houses, Villas, Cabins) (THAGANAA)

Keywords

• Outdoor hospitality services
• Mobile home rental
• Family camping holidays
• Aquatic park resorts
• European camping network

Headquarters

HQ city

44210 PORNIC, Loire-Atlantique

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Holiday Accommodation Rental: Capfun generates revenue primarily through renting mobile homes, chalets, glamping tents, and traditional camping pitches. Pricing ranges from approximately €259 to €1,148 per week depending on the accommodation type and location. The company also charges additional fees for pets (€35-42 per week), optional equipment rentals (linens, towels, baby kits), and activity services (bike rental, barbecue rental).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Capfun (legal name behind Camping La Chênaie) rents mobile homes, chalets, glamping tents and traditional camping pitches across 260 campings in 7 European countries. Each camping features aquaparks, kids' clubs, family entertainment and on-site amenities. Customers book stays directly via the company's own multi-language booking platform, with pricing ranging from approximately €259 to €1,148 per week depending on accommodation type and location.

Product overview

Capfun is a 100% French family-owned company (operating since 1992) that operates 260 quality campings across France and Europe. The company offers a diverse portfolio of holiday accommodations including premium mobil-homes (Topissima, Premium/Raoul, Family/Bizouquet, Group/Tribu), unique accommodations (Amnesia/Falabraque), and standard camping pitches. Capfun's portfolio includes multiple sub-brands: CAPFUN (main brand), CLICOCHIC (smaller boutique-style campings at magical locations), and VAGUES OCEANES (aquatic-focused campings). All locations feature water parks with pools and slides, children's play areas, and family entertainment animations. The company serves over 1 million customers annually and achieved 93% customer satisfaction in 2025.

Differentiator

Problem solved

Functional benefit

Brands

• ClicoChic: A brand of smaller-sized campings located at magical addresses (near lakes, rivers, or famous towns), offering a different ambiance where guests can enjoy life at their own pace.
• Vagues Océanes

Quantifiable outcome

• 93% of clients want to return (2025 satisfaction survey, 220,000 respondents)
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Eurocamp: European camping holiday specialist operating across France, Spain, Italy, and Croatia with a similar focus on premium mobil-home parks and family-oriented aquapark amenities.
• Yelloh! Village: Leading French family camping chain operating ~120 upscale campings across France and Europe. Direct competitor to Capfun's 260-site family camping network with similar aquapark and premium mobil-home positioning.
• Flower Campings: Network of independently owned French campings marketed under a unified brand with central booking. Comparable to Capfun's quality-standardized multi-site camping network serving family travelers.
• Sandaya: French camping operator with 30+ upscale 4- and 5-star campings across France and Europe. Competes with Capfun in the premium aquapark-driven family segment.
• Siblu: French-based camping holiday group operating owned holiday parks across France, Spain, Italy, and the Netherlands. Comparable owned-real-estate, multi-brand family camping model with direct booking platform.
• Vacanceselect: Major European camping holiday operator with hundreds of sites across France, Italy, Spain, Croatia, and the Netherlands. Competes head-to-head with Capfun on multi-country family camping bookings via a D2C platform.
• Tohapi / Homair: European camping holiday operator offering mobil-home and pitch rentals across France, Spain, Italy, Croatia, and Portugal under Tohapi and Homair brands. Direct competitor in the European family camping holiday segment.
• Loué / Tohapi Vacances: French vacation rental group specializing in camping mobil-home holidays across France and Europe with a comparable owned-network, multi-destination booking model.

Broad incumbents

• Pierre & Vacances / Center Parcs: Large European leisure accommodation operator with holiday parks and resorts. Overlaps with Capfun in family-oriented short-stay leisure lodging but at a broader portfolio scale.

Emerging players

• Marvilla Parks (Odalys): Up-and-coming French camping and holiday park brand backed by Odalys. Competes with Capfun in the premium family outdoor segment with growing geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC--LYt7i-uwGa8g1wumeb5A
• Facebookfacebook.com/capfun
• LinkedInlinkedin.com/company/campinglach%C3%AAnaie
• Instagraminstagram.com/capfun_campings
• TikToktiktok.com/@campings_capfun

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camping La Chênaie