Carbon Addons

What Carbon Addons does

Carbon Addons is an Indonesian climate-tech startup operating a carbon offset plugin software application that integrates into e-commerce platforms, online retailers, shipping services, and transportation services. The product automatically measures the carbon footprint of online product or service purchases before checkout using calculation formulas recommended by UNFCCC and IPCC, then offers a micro-contribution that is channeled to forest conservation and renewable energy projects. Each consumer and business user receives a personal dashboard to track the allocation of funds and the impact generated, and the system includes community features intended to connect offset contributors.

The company is organized under the legal entity PT Inovasi Hijau Sangkabira and operates from a coworking space (Koridor Coworking Space, Siola Building) in Genteng, Surabaya, East Java. The public team listing identifies three core members — Mohammad Naufal (Founder & CEO), Fatichul Iksan (Software Engineer & Analyst), and Ima Ulil Hidayah (Business Developer) — out of a stated total headcount of 16. Marketing and prospect education are driven through the carbonaddons.id website, a YouTube product video, an email newsletter, and a dedicated enterprise demo-request flow at apps.carbonaddons.id/request-demo.

Carbon Addons monetizes via a 10% commission on each carbon offset transaction processed through its embedded plugin, with stated operating costs covering team, technology development, infrastructure, marketing, and overheads. There are no disclosed paying customers, no external funding rounds, and all publicly displayed impact counters — micro-climate funds channeled, trees planted, carbon reduction, and local communities empowered — currently read zero, placing the company firmly in a pre-traction, pre-revenue phase despite an operational product surface.

Name

Carbon Addons

Legal name

PT Inovasi Hijau Sangkabira

Website

https://carbonaddons.id

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Carbon Addons is an Indonesian carbon offset plugin that integrates into e-commerce, shipping, and transportation platforms to let consumers and businesses measure, micro-fund, and track carbon offsets tied to online purchases.

Ownership category

akta.pro rank

Product category

Climate Tech Software

akta.pro primary industry

Market Access, Connectivity & Trading Technology (APIs, OMS/EMS, FIX connectivity, venue gateways) (EUABAAAF)

Keywords

• Carbon offset software
• Carbon footprint measurement
• Ecommerce carbon plugin
• Sustainability tracking platform
• Climate fintech tools

Headquarters

HQ city

Surabaya

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Carbon Offset Transaction Commission: Carbon Addons charges a 10% commission fee per each carbon offset transaction. This is a transaction-based revenue model where the company takes a percentage of the carbon offset funds processed through the platform. Operating costs include team costs, technology development, infrastructure, marketing costs, and overheads.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Carbon Addons is a carbon offset plugin software application integrated into e-commerce, retailer, shipping, and transportation platforms. It automatically measures the carbon footprint of an online purchase at pre-checkout using UNFCCC and IPCC-recommended formulas, allows the user to add a micro-contribution to offset that footprint, and channels the resulting funds to renewable energy and tree-plantation/forest-conservation projects. Registered consumers and businesses receive their own impact dashboard to track fund usage and offset transactions, with downloads available on demand.

Product overview

Carbon Addons is a single unified product — a carbon offset plugin software application. The core offering consists of a plugin that integrates into e-commerce, retail, shipping, and transportation systems to allow consumers to measure their purchase-related carbon footprint, contribute micro-funds to offset it, and track impact through a user dashboard. The product includes an Impact Dashboard for registered community members to monitor fund usage and environmental outcomes.

Differentiator

Problem solved

Functional benefit

Products and services

• Carbon Addons Plugin

Quantifiable outcome

• 98.3 million online transactions in Indonesia (Bank Indonesia, March 2020) representing an 18.1% increase from pre-COVID, indicating large market opportunity for carbon offset solutions.
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• PT Inovasi Hijau SangkabiraminorImplementation/ SI/ Consulting PartnerPT Inovasi Hijau Sangkabira developed the Carbon Addons website (carbonaddons.id). This is a development/vendor relationship for website development rather than a strategic business partnership. The company name suggests a focus on green/innovation technology, which aligns with Carbon Addons' sustainability mission.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Shopify (Sustainability features): Shopify has introduced sustainability and carbon offset features for merchants on its commerce platform, representing the kind of incumbent platform that could build Carbon Addons' plugin functionality natively.
• Stripe Climate: Stripe Climate lets merchants allocate a fraction of revenue to carbon removal at checkout through Stripe's global payments infrastructure, representing a much larger incumbent that could subsume Carbon Addons' checkout-offset use case.
• Terrapass: Terrapass is an established carbon offset retailer serving businesses and individuals with verified offsets, sitting in the same voluntary carbon offset market as Carbon Addons' downstream project suppliers.
• South Pole: South Pole is a large global carbon project developer and advisory firm providing offsets, advisory and portfolio services across forestry, renewables and tech-based solutions — both a potential supplier and a broader competitor to Carbon Addons.

Direct peers

• Patch: Patch offers a carbon offset API that lets digital platforms embed offsetting into their checkout and product flows. It is the closest direct competitor to Carbon Addons' plugin approach, serving e-commerce and travel use cases globally.
• Cloverly: Cloverly provides a carbon offset API that integrates into e-commerce checkout, shipping, and travel platforms to calculate and offset emissions at the point of purchase — directly analogous to Carbon Addons' plugin model.
• Chooose: Chooose offers a climate action API enabling travel, e-commerce and logistics companies to embed carbon offsetting in their booking and checkout flows, competing in the same embedded-offset category as Carbon Addons.

Emerging players

• Pachama: Pachama uses satellite verification and marketplace infrastructure to connect companies with forest and nature-based carbon credits, adjacent to Carbon Addons' role as an aggregator/channel for nature-based offset supply.
• GoClimate: GoClimate provides carbon offsetting services for individuals and businesses, including travel and e-commerce integrations, overlapping with Carbon Addons in offering consumer-facing offset subscriptions and integrations.
• Ecologi: Ecologi enables individuals and businesses to fund climate projects and offset carbon footprints, including via subscription and partner integrations. It is an adjacent climate-action platform with comparable B2C/B2B2C offset flows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/carbon-addons

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carbon Addons