CARE Perú
CARE Perú is a non-profit humanitarian organization and Peruvian country office of CARE International, serving women, girls, migrants, and rural communities across all 22 Peruvian regions through programs in education, health, economic empowerment, climate adaptation, and humanitarian response, funded by institutional donors and corporate partners.
- Company typePrivate
- Founded1968
- HeadquartersLima, Peru
- Headcount251–500
- GTM typeB2C
- OfferingServices
What CARE Perú does
CARE Perú is a non-profit humanitarian and development association (asociación sin fines de lucro, RUC N° 20525163238) operating as the Peruvian country office of CARE International, a global humanitarian organization with 80 years of experience. Founded in 1953 according to firmographic records (1968 per legal records), the organization has been working in Peru for over 51 years and currently operates across all 22 Peruvian departments with a team of 256 employees headquartered in San Isidro, Lima. Its mission centers on women, girls, and vulnerable populations, delivered through four programmatic axes: (1) Social Inclusion, Education, and Health; (2) Climate Change, Amazon, and Water Resources; (3) Economic Empowerment, Food Security, and Nutrition; and (4) Disaster Risk Management and Humanitarian Response.
The organization's product portfolio blends traditional field-implemented programs with a growing set of digital tools. Notable programs include Strive Women (with Mastercard, targeting 3 million entrepreneurs), Niñas con Oportunidades (girls' education), Aprendemos+ (rural education with MINEDU), Alma Llanera (Venezuelan migrant/refugee support), Vive Salud (maternal-child health), Paisajes Amazonicos Vivos (Amazon conservation with The Nature Conservancy), El Agua Nos Une (water management), and Caprinos Suyo (goat farming). Technology assets include the App Valora mobile wage calculator for domestic workers, the Máxima entrepreneur platform, the IGNITE digital entrepreneurship platform, Telesalud telehealth infrastructure, and the CAII (Centros de Atención e Información Integral) physical service centers.
CARE Perú's revenue model is a non-profit funding mix drawing from individual and corporate donations, institutional grants from multilateral/bilateral agencies (UNICEF, Swiss Cooperation COSUDE), and strategic alliance revenues from corporate partners (Mastercard, BCP, Coca-Cola, Belcorp, Scotiabank, Yanbal, Antamina) and government partnerships (MINEDU, MINSA, SERNANP, ANA, MINAM). It reaches 3M+ beneficiaries across its programs and is audited annually by Ernst & Young. Distribution is hybrid: direct implementation through field teams and community health agents, co-implementation with government ministries, corporate alliances for funding and reach, and digital self-serve apps for direct-to-beneficiary services.
CARE Perú firmographics
Firmographics- Name
- CARE Perú
- Legal name
- CARE PERU
- Website
- https://care.org.pe
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- CARE Perú is a non-profit humanitarian organization and Peruvian country office of CARE International, serving women, girls, migrants, and rural communities across all 22 Peruvian regions through programs in education, health, economic empowerment, climate adaptation, and humanitarian response, funded by institutional donors and corporate partners.
- Ownership category
- akta.pro rank
CARE Perú industry classification
Industry- Product category
- Humanitarian and Development Services
- NAICS
- Community Food and Housing, and Emergency and Other Relief Services (6242), Individual and Family Services (6241), Voluntary Health Organizations (813212)
- SIC
- Services-Social Services (8300), Services-Health Services (8000)
- akta.pro primary industry
- Rural Livelihoods & Economic Empowerment (BPAGABAA)
- akta.pro secondary industries
- Refugee, Migration & Displacement Support (BPAGABAH), Nutrition & Food Security (Global Health) NGOs (HLAJAKAH), International & Global Public Health Aid Administration (Government Donors) (HLAJALAO)
Keywords
Where CARE Perú is headquartered
LocationHeadquarters
- HQ city
- Lima
- HQ country
- Peru
- HQ region
- Latin America
Offices1 record
Markets served
CARE Perú business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Individual and Corporate Donations: CARE Peru receives donations from individual supporters and corporate partners who contribute to various social programs and projects. The organization runs fundraising campaigns and accepts contributions through its website and direct engagement with donors.
- Institutional Funding and Grants: CARE Peru receives funding from international development agencies, governments, multilateral organizations, and foundations. This includes bilateral donors, multilateral institutions like UNICEF, and private foundations that support specific development programs.
- Strategic Alliances and Consultancy Services: CARE Peru generates revenue through strategic partnerships with corporations and government agencies for project implementation, technical assistance, and consultancy services in areas such as gender equality, climate adaptation, and health.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
CARE Perú product offering
Product offeringCore offering
CARE Perú is a non-profit humanitarian and development association that designs, funds, and implements integrated social programs in Peru across four axes: Social Inclusion/Education/Health, Climate Change/Amazon/Water Resources, Economic Empowerment/Food Security/Nutrition, and Disaster Risk Management/Humanitarian Response. It delivers these programs free of charge to beneficiaries through direct field implementation, government co-implementation, corporate alliances, and digital tools (App Valora, Máxima, IGNITE), reaching millions of women, girls, migrants, indigenous people, and rural communities in 22 regions.
Product overview
CARE Perú is a non-profit humanitarian organization operating as a portfolio of social programs rather than a commercial product company. Its offerings span four main programmatic axes: Social Inclusion/Education/Health, Climate Change/Amazon/Water Resources, Economic Empowerment/Food Security/Nutrition, and Disaster Risk Management/Humanitarian Response. The portfolio includes digital tools (IGNITE platform, Máxima app, VALORA app for domestic workers), women's entrepreneurship programs (Strive Women), educational initiatives (Niñas con Oportunidades, Aprendemos+), migration support (Alma Llanera), health programs (Vive Salud), environmental conservation (Paisajes Amazónicos Vivos, El Agua Nos Une), and rural development projects (FOGEL, Caprinos Suyo, Warmi Yachay). These programs are delivered through partnerships with government agencies, private companies, and international organizations rather than through a unified commercial product platform.
Differentiator
Problem solved
Functional benefit
Brands
- App Valora: Mobile application for domestic workers to calculate their wages
- Strive Women
- Alma Llanera
- VIVE SALUD
- Niñas con Oportunidades
- El Agua Nos Une
- FOGEL
- Guardianas del Cambio
Products and services
- Strive Women
- Niñas con Oportunidades
- Alma Llanera
- Programa Vive Salud
- El Agua Nos Une
- Paisajes Amazónicos Vivos
- FOGEL
- Caprinos Suyo
- Aprendemos+
- Warmi Yachay
- Mujeres Emprendedoras de Ayabaca
- Ella Alimenta al Mundo
- VALORA App
- Máxima
- IGNITE
- CAII - Centros de Atención e Información Integral
- Telesalud
Quantifiable outcome
- 3 million entrepreneurs targeted through Strive Women alliance with Mastercard
- +4 more outcomes
Companies that use CARE Perú
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
CARE Perú technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
CARE Perú partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- Mastercard - Strive WomencoreStrategic alliance between CARE Peru and Mastercard to implement Strive Women, a global initiative targeting 3 million entrepreneurs in Peru. The program focuses on women's financial inclusion, digital skills, and business development through technology and training.
- Plan Binacional de Desarrollo Peru-EcuadorcoreJoint initiative for the Caprinos Suyo project supporting goat farming and sustainable livelihoods for rural families in Ayabaca, Piura. The partnership benefits over 1,200 rural families through productive development and market access.
- Fundacion BelcorpcorePartnership for 'Mujeres sin Limites Rural' initiative to strengthen and promote sustainable growth of women-led businesses in rural areas of Ayacucho, focusing on economic empowerment and market access.
- AntaminacoreFORS project (Fortalecimiento de la Respuesta Local) in partnership with mining company Antamina in Ancash. Focuses on health services, COVID-19 response, vaccination campaigns, and community health capacity building.
- UNICEF PerucoreCollaboration on health projects for migrant populations in Peru, providing health services, protection, and psychosocial support to Venezuelan migrants and refugees.
- Ernst & YoungminorIndependent external auditor providing annual financial statement audits, ensuring transparency and accountability in organizational finances.
- CARE InternationalcoreCARE Peru is the Peruvian country office of CARE International, a global humanitarian organization with 80 years of experience. The global network provides technical support, brand association, and global program standards.
- The Nature Conservancy (TNC)coreCollaboration under the Paisajes Amazonicos Vivos project, supporting conservation and sustainable development in Amazonian protected areas through the co-management model with indigenous communities.
- SERNANPcorePartnership with Peru's National Service of Natural Areas Protected by the State for inclusive management of protected natural areas, supporting women's participation and indigenous community governance.
- Ministerio de Educacion (MINEDU)coreGovernment partnership for educational programs including APRENDEMOS+ for rural education improvement, and Niñas con Oportunidades for girls' secondary education. Includes equipment donations and digital tool deployment.
- YanbalminorCorporate partnership supporting Niñas con Oportunidades through socio-emotional skills training and self-esteem programs for secondary school students in rural areas.
- BCP (Banco de Credito del Peru)corePartnership for Alimenta Su Fuerza program providing nutritious meals to vulnerable populations during COVID-19. Includes co-funding and '#YoMeSumo' campaign for employee and customer engagement.
- Coca-ColaminorCorporate partnership for KitCARE virtual basket initiative, contributing to food security for vulnerable families and economic reactivation of small businesses during the pandemic.
- UPC (Universidad Peruana de Ciencias Aplicadas)minorEducational alliance for educational opportunities and teacher training, supporting improvement of education quality in underserved areas through technical cooperation and student scholarships.
- SENACEminorPartnership with Peru's National Environmental Certification Service for Sustainable Investment to strengthen environmental and social standards in development projects benefiting vulnerable populations.
- IdonIA LabminorCollaboration for International Day of Girls in ICTs, promoting inclusion and empowerment of girls in technology and digital skills in Peru.
- Gisela ValcarcelminorPeruvian celebrity engagement in CARE Peru campaigns, including the 'Dame esos 5K' event for violence-free Peru and graduation ceremonies for women entrepreneurs.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
CARE Perú competitors and assessment
Company assessmentBroad incumbents
- CARE International: Global humanitarian federation of which CARE Peru is the Peruvian country office. Directly comparable as the parent network operating development and gender-equality programs in 100+ countries.
- UNFPA Peru: UN agency focused on sexual and reproductive health, gender equality, and youth empowerment in Peru. Adjacent peer addressing overlapping beneficiary segments with CARE Peru's health and gender work.
Direct peers
- Habitat for Humanity Peru: International NGO working on housing, water, and sanitation for vulnerable communities in Peru. Comparable to CARE Peru's El Agua Nos Une and community-infrastructure programs.
- World Vision Peru: Faith-based international NGO working on child welfare, education, and community development across Peruvian regions. Comparable in geographic reach, community-led GTM, and donor-funded program model.
- Save the Children Peru: International NGO operating in Peru on education, child protection, health, and humanitarian response. Closely comparable mission, beneficiary segments, and government partnership model to CARE Peru.
- Heifer International Peru: International development NGO working on rural livelihoods and sustainable agriculture. Comparable to CARE Peru's Caprinos Suyo, Mujeres Emprendedoras, and rural economic empowerment programs.
- Oxfam Peru: International development and humanitarian NGO working on gender equality, economic justice, and humanitarian response in Peru. Directly comparable in gender-focused programming and policy-influencing approach.
- UNICEF Peru: UN agency operating in Peru on children's rights, education, health, and migrant/refugee protection. Overlaps with CARE Peru on migrant services (Alma Llanera) and child-focused programming, and is also an active partner.
- Plan International Peru: International NGO focused on girls' rights, education, and gender equality in Peru. Highly comparable to CARE Peru's Niñas con Oportunidades, Strive Women, and gender strategy.
Emerging players
- The Nature Conservancy Peru: Global conservation organization partnering with CARE Peru on Paisajes Amazónicos Vivos. Comparable on Amazon conservation, indigenous co-management, and climate adaptation in Peru.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
CARE Perú social profiles
Digital presenceCARE Perú financial estimates
Financial estimateRevenue estimate
Valuation estimate
CARE Perú leadership team
Management profileNumber of profiles
Profiles11 records
CARE Perú funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CARE Perú M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CARE Perú
What does CARE Perú do?
CARE Perú is a non-profit humanitarian and development association that designs, funds, and implements integrated social programs in Peru across four axes: Social Inclusion/Education/Health, Climate Change/Amazon/Water Resources, Economic Empowerment/Food Security/Nutrition, and Disaster Risk Management/Humanitarian Response. It delivers these programs free of charge to beneficiaries through direct field implementation, government co-implementation, corporate alliances, and digital tools (App Valora, Máxima, IGNITE), reaching millions of women, girls, migrants, indigenous people, and rural communities in 22 regions.
Is CARE Perú a public or private company?
CARE Perú is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was CARE Perú founded?
CARE Perú was founded in 1968. It employs 251 to 500 people.
Where is CARE Perú based?
CARE Perú is headquartered in Lima, Peru, in the Latin America region.
How does CARE Perú make money?
Three revenue lines are on record. Individual and Corporate Donations are the primary driver. The others are institutional Funding and Grants and strategic Alliances and Consultancy Services.
Who are CARE Perú's main competitors?
Broad incumbents on record are CARE International and UNFPA Peru. Direct peers are Habitat for Humanity Peru, World Vision Peru, Save the Children Peru, Heifer International Peru, Oxfam Peru, UNICEF Peru and Plan International Peru. The Nature Conservancy Peru is listed as an emerging player.
Does CARE Perú have an API?
No public API is recorded for CARE Perú.
What industry is CARE Perú in?
CARE Perú's product category is Humanitarian and Development Services. Its primary akta.pro industry code is BPAGABAA, Rural Livelihoods & Economic Empowerment, with a secondary code of BPAGABAH, Refugee, Migration & Displacement Support. Its NAICS code is 6242 and its SIC code is 8300.