Carolina Mudcats
- Company typePrivate
- Founded-
- Headquarters—
- Headcount51–100
- GTM typeB2C
- OfferingServices
Carolina Mudcats firmographics
Firmographics- Name
- Carolina Mudcats
- Legal name
- Wilson Warbirds
- Website
- https://carolinamudcats.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Carolina Mudcats industry classification
Industry- Product category
- Minor League Baseball Entertainment
- NAICS
- Spectator Sports (7112), Spectator Sports (71121), Other Spectator Sports (711219)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Sport-Specific Amateur Leagues & Circuits (Non-Professional) (MPAKACAJ)
- akta.pro secondary industries
- Multi-Sport Complexes & Community Sports Parks (MPAKAEAH), Amateur Event & Tournament Organizers (Meets, Invitationals, Opens) (MPAKACAL)
Keywords
Carolina Mudcats business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure
Distribution channels3 records
Marketing channels4 records
Carolina Mudcats product offering
Product offeringCore offering
The Carolina Mudcats (currently operating as the Wilson Warbirds) is a Minor League Baseball team that provides live professional baseball entertainment as a High-A affiliate of the Milwaukee Brewers in the Carolina League. Core products are home games played at Wilson Ballpark, supported by single-game and season ticket plans, premium seating packages (Pepsi Flight Deck, Captain's Club, Poba Party Patio), group outings, and official team merchandise. The franchise also monetizes the ballpark through non-game-day event hosting, themed promotional nights, fireworks shows, and family-oriented programming such as the Pizza Inn Kids Club and Family Film Series.
Product overview
The Wilson Warbirds operate as a single, unified Minor League Baseball entertainment product centered on live game experiences at Wilson Ballpark. The core offering is the baseball game itself, supplemented by ticket sales infrastructure, merchandise operations, and venue event services. Ticket products range from single-game admissions to premium group experiences, while venue services extend to hosting private events and community programs like the Kids Club.
Differentiator
Problem solved
Functional benefit
Products and services
- Wilson Warbirds Baseball Game Experience Live professional Minor League Baseball games played by the team at Wilson Ballpark as a High-A affiliate of the Milwaukee Brewers in the Carolina League, sold to local fans and families as live entertainment.
- Single-Game Tickets Individual game admission tickets for individual home games at Wilson Ballpark, sold to general consumers and walk-up attendees.
- Ticket Plans Season ticket packages and multi-game plans offering reserved seating and benefits across multiple home games, including the Pizza Inn Friends & Family 4 Pack, Captain's Club, Pepsi Flight Deck, and Poba Party Patio seating options.
- Warbirds Team Store / Merchandise Shop Online merchandise store selling official team apparel, caps, and goods to fans and collectors, operated through warbirds.milbstore.com.
- Group Outings Group ticket packages and hospitality offerings for corporate events, birthday parties, and large gatherings hosted at Wilson Ballpark.
- Event Hosting (Venue Rental) Venue rental services for non-game-day events at Wilson Ballpark, including corporate functions, weddings, and private celebrations.
- Pizza Inn Kids Club Children's fan club membership program sponsored by Pizza Inn, offering special experiences and member benefits to young fans.
- Family Film Series Outdoor family movie screenings and family entertainment events held at Wilson Ballpark as a non-game-day attraction.
Companies that use Carolina Mudcats
Customer profileSegments1 record
Ideal customer profiles2 records
Carolina Mudcats technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Carolina Mudcats partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Milwaukee BrewerscoreThe Wilson Warbirds are the High-A affiliate of the Milwaukee Brewers MLB organization. This affiliation provides access to developing minor league players and connects the team to a Major League Baseball franchise.
- Pizza InnminorPizza Inn is a corporate sponsor offering the 'Friends & Family 4 Pack' ticket package. The partnership includes community initiatives like the Pizza Inn Kids Club.
- PepsiminorPepsi sponsors the 'Pepsi Flight Deck' premium seating area at Wilson Ballpark.
- Johnson & JohnsonminorJohnson & Johnson partners on the 'Science of Baseball' community educational program, connecting science and health concepts to baseball.
- Bally SportsminorBally Sports Live provides streaming and broadcast coverage for Wilson Warbirds games, expanding regional viewership.
Carolina Mudcats competitors and assessment
Company assessmentDirect peers
- Charlotte Knights: Triple-A affiliate of the Chicago White Sox, located in the Charlotte metro. Comparable MiLB team operating with similar ticketing, sponsorship, and venue-based revenue models in the same state.
- Hickory Crawdads: High-A Carolina League opponent and former Brewers affiliate. Same league, same competition level, and overlapping regional fan base, making it the closest single-market peer.
- Durham Bulls: Triple-A affiliate of the Tampa Bay Rays, also based in North Carolina. Direct comparable on geography, ticket model, and Minor League Baseball operations, with a substantially larger market footprint.
- Fayetteville Woodpeckers: Carolina League team in North Carolina. Direct on-field competitor and comparable in scale, market size, and ballpark-driven revenue model.
- Salem Red Sox: Single-A affiliate in the Carolina League. Comparable low-minor-league team operating with a similar community-engagement and family-ticketing model.
- Nashville Sounds: Triple-A affiliate of the Milwaukee Brewers (the Warbirds' parent). Same ownership system, providing a direct read on how the parent organization operates and monetizes its MiLB portfolio.
- Biloxi Shuckers: Double-A affiliate of the Milwaukee Brewers. Sister franchise under the same Brewers system with comparable ticketing, sponsorship, and ballpark-event diversification strategies.
- Myrtle Beach Pelicans: Carolina League team providing another in-state Carolina League peer. Comparable in scale, ticket product structure, and reliance on family/group tourism.
Broad incumbents
- MLB (Major League Baseball): The governing body of the MiLB system that owns the structural rules of the franchise. Not a direct competitor but the broad incumbent that controls the affiliate's operating license, broadcast rights, and schedule.
Others
- Bally Sports / Diamond Sports Group: Regional sports broadcaster and existing distribution/broadcast partner for the Warbirds. Relevant as a channel partner whose financial health directly affects the team's streaming and broadcast reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Carolina Mudcats social profiles
Digital presenceCarolina Mudcats financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carolina Mudcats leadership team
Management profileNumber of profiles
Carolina Mudcats funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carolina Mudcats M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carolina Mudcats
What does Carolina Mudcats do?
The Carolina Mudcats (currently operating as the Wilson Warbirds) is a Minor League Baseball team that provides live professional baseball entertainment as a High-A affiliate of the Milwaukee Brewers in the Carolina League. Core products are home games played at Wilson Ballpark, supported by single-game and season ticket plans, premium seating packages (Pepsi Flight Deck, Captain's Club, Poba Party Patio), group outings, and official team merchandise. The franchise also monetizes the ballpark through non-game-day event hosting, themed promotional nights, fireworks shows, and family-oriented programming such as the Pizza Inn Kids Club and Family Film Series.
Is Carolina Mudcats a public or private company?
Carolina Mudcats is a private company. It is classified as corporate owned and is currently operating.
When was Carolina Mudcats founded?
Carolina Mudcats was founded in -1. It employs 51 to 100 people.
Who are Carolina Mudcats's main competitors?
Direct peers on record are Charlotte Knights, Hickory Crawdads, Durham Bulls, Fayetteville Woodpeckers, Salem Red Sox, Nashville Sounds, Biloxi Shuckers and Myrtle Beach Pelicans. MLB (Major League Baseball) is listed as a broad incumbent. Bally Sports / Diamond Sports Group is listed as an others.
Does Carolina Mudcats have an API?
No public API is recorded for Carolina Mudcats.
What industry is Carolina Mudcats in?
Carolina Mudcats's product category is Minor League Baseball Entertainment. Its primary akta.pro industry code is MPAKACAJ, Sport-Specific Amateur Leagues & Circuits (Non-Professional), with a secondary code of MPAKAEAH, Multi-Sport Complexes & Community Sports Parks. Its NAICS code is 7112 and its SIC code is 7900.