Cenex Zip Trip - CHS Inc.

What Cenex Zip Trip - CHS Inc. does

Cenex Zip Trip is a chain of 39 convenience store and fuel retail locations operated by CHS Inc., a diversified global agribusiness owned by U.S. farmers and local cooperatives. The chain spans seven contiguous states in the Northern Great Plains and Rocky Mountain regions — Montana, Wyoming, South Dakota, North Dakota, Minnesota, Colorado, and Nebraska — serving local residents and travelers needing fuel, snacks, beverages, and quick-serve food. Each location carries Cenex TOP TIER gasoline and Cenex premium diesel, a standard c-store assortment, and Hunt Brothers Pizza as a branded prepared-food offering (original crust, thin crust, double cheese pizzas plus wings and WingBites).

The business operates a direct-to-consumer retail model. Core revenue is transactional, generated from fuel sales (typically the dominant line) and convenience-store item sales across the 39 locations. The company also runs the Zip Trip Rewards loyalty program, which is free to join and accrues points on in-store purchases and fuel gallons, redeemable for in-store discounts and per-gallon fuel savings of up to 50¢ at the 1,000-point tier. A mobile app on iOS and Android extends the loyalty program digitally, enabling location finding, a digital rewards card, exclusive offers, and coupons. Supporting channels include Facebook, Instagram, and an email newsletter signup. The stated headcount is 66, which appears to reflect corporate/management staff given a 39-store retail operation would normally employ a substantially larger field workforce.

Cenex Zip Trip is a subsidiary of CHS Inc., a diversified agribusiness; as such, the chain sits within a larger cooperative-owned enterprise and is not separately capitalized or reported. There are no disclosed funding rounds, no M&A activity, no AI/ML capabilities, and no public revenue figures. Customer-facing assets include registered trademarks for "Cenex Zip Trip," "Cenex," and "Zip Trip Rewards," plus a strategic partnership with Hunt Brothers Pizza. The competitive posture is built on a rural/suburban physical distribution footprint, the Cenex fuel brand, the loyalty program, and the parent company's scale in fuel sourcing.

Name

Cenex Zip Trip - CHS Inc.

Legal name

CHS Inc.

Website

https://cenexziptrip.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Cenex Zip Trip is a 39-location convenience store and fuel retail chain operated by CHS Inc. across seven U.S. states (Montana, Wyoming, South Dakota, North Dakota, Minnesota, Colorado, Nebraska), serving local residents and travelers with Cenex TOP TIER fuel, snacks, Hunt Brothers Pizza, and a free Zip Trip Rewards loyalty program.

Ownership category

akta.pro rank

Product category

Convenience Store and Fuel Retail

NAICS

Gasoline Stations with Convenience Stores (45711), Gasoline Stations with Convenience Stores (457110), Convenience Retailers and Vending Machine Operators (44513)

SIC

Retail-Convenience Stores (5412)

akta.pro primary industry

Travel & Transit Value Convenience (Fuel-Adjoining, Stations, Airports) (CRAEAJAC)

Keywords

• Convenience store retail
• Fuel station services
• Loyalty rewards program
• Quick service food
• Mobile rewards app

Headquarters

HQ city

Spokane, Washington

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Fuel Sales: Sale of Cenex TOP TIER gasoline and premium diesel fuels at all 39 convenience store locations across seven states.
2. Convenience Store Items: Sale of snacks, beverages, and convenience items at retail locations. The company offers a wide selection of products including Hunt Brothers Pizza.
3. Hunt Brothers Pizza: Fresh, hot pizza and wings served at Cenex Zip Trip locations, featuring original crust, thin crust, and double cheese options with various toppings.
4. Zip Trip Rewards Membership: Free loyalty program generating revenue through increased customer visits and spending. Members earn points on purchases and fuel, with 5 cents daily fuel savings and exclusive deals driving retention.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Cenex Zip Trip operates a chain of 39 convenience stores across seven U.S. states selling Cenex TOP TIER gasoline and premium diesel, snacks, beverages, convenience items, and Hunt Brothers Pizza. The offering is supported by a free Zip Trip Rewards loyalty program and an iOS/Android mobile app for location finding, rewards access, and exclusive offers.

Product overview

Cenex Zip Trip is a chain of 39 convenience stores operated by CHS Inc., offering Cenex TOP TIER gasoline and premium diesel fuels, snacks, beverages, and convenience items. The portfolio includes Hunt Brothers Pizza (a food service partnership offering handcrafted pizzas and wings), the Zip Trip Rewards loyalty program (enabling point earning and redemption on purchases and fuel), and a mobile app (providing location finding, digital rewards access, and exclusive deals). The offering represents a unified convenience retail platform combining fuel, food service, and a loyalty program.

Differentiator

Problem solved

Functional benefit

Products and services

• Cenex Zip Trip Convenience Stores A chain of 39 convenience stores serving Montana, Wyoming, South Dakota, North Dakota, Minnesota, Colorado, and Nebraska. Each location offers Cenex TOP TIER gasoline, Cenex premium diesel, a selection of snacks, beverages, convenience items, and Hunt Brothers Pizza.
• Zip Trip Rewards Loyalty Program Free membership loyalty program where members earn 1 point per dollar spent in-store and 1 point per gallon of fuel purchased. Points are redeemable for in-store purchase discounts or per-gallon fuel savings (100 points = $1 in-store or 7¢/gal; 300 points = $3 in-store or 15¢/gal; 1,000 points = $10 in-store or 50¢/gal), plus Buy 9 Get 1 Free clubs and exclusive member deals.
• Cenex Zip Trip Mobile App Companion mobile application available on iOS and Android that allows customers to find nearby Cenex Zip Trip locations, access a digital Zip Trip Rewards card, track and redeem loyalty points, view exclusive offers and coupons, and sign up for the Zip Trip Rewards program.
• Hunt Brothers Pizza Fresh, handcrafted pizza served hot at Cenex Zip Trip locations under a partnership with Hunt Brothers Pizza. Includes Original and Thin crust 12" pizzas with fresh dough, signature tomato sauce, and 100% mozzarella cheese; specialty options include Lotsa Meat Pizza, Loaded Pizza, Veggie Pizza, and Breakfast Pizza. Menu also includes wings and WingBites in bold flavors.

Quantifiable outcome

• Save 5¢ per gallon of fuel every day with Zip Trip Rewards membership
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Hunt Brothers PizzacoreStrategic or Co-development PartnerHunt Brothers Pizza is a strategic partnership offering fresh, handcrafted pizza at Cenex Zip Trip locations. The partnership features specialty pizzas including Lotsa Meat Pizza, Loaded Pizza, Veggie Pizza, and Breakfast Pizza, along with wings and WingBites. Pizza is made with fresh dough, signature tomato sauce, and 100% mozzarella cheese. Available in original crust, thin crust, and double cheese options with various meat and veggie toppings at no extra charge.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Kwik Trip: Kwik Trip is a privately held, family-owned convenience store and fuel chain with more than 800 locations across the Midwest, including Wisconsin, Minnesota, Iowa, and the Dakotas — directly overlapping Cenex Zip Trip's Northern Plains geographic footprint and offering a very similar fuel-plus-fresh-food convenience model.
• Sheetz: Sheetz is a privately held, family-owned c-store chain with ~700 locations across the Mid-Atlantic and Midwest, known for made-to-order food and a strong digital loyalty platform — directly comparable to Cenex Zip Trip on the fuel-plus-fresh-food-plus-loyalty model.
• Thorntons: Thorntons is a privately held Midwest c-store chain with ~200 locations across Kentucky, Indiana, Illinois, Ohio, Tennessee, and Florida, offering a comparable fuel-and-convenience operating model to Cenex Zip Trip at a similar regional scale.
• Wawa: Wawa is a privately held c-store chain with ~1,100 locations across the Mid-Atlantic and Florida, operating fuel and a strong fresh-food and loyalty model — a closely analogous peer on the integrated fuel, food, and digital experience stack.
• Casey's General Stores: Casey's is one of the largest publicly traded c-store chains in the U.S. with ~2,900 stores across 17 Midwestern and Southern states, operating fuel, prepared food (pizza, donuts), and a digital loyalty platform — making it a close functional and geographic comparable to Cenex Zip Trip, though at far greater scale.
• Pilot Flying J: Pilot Flying J (Berkshire Hathaway-owned) operates ~900 travel centers with fuel, foodervice, and loyalty across North America, directly competing for highway and rural traveler fuel and food dollars in markets overlapping Cenex Zip Trip's footprint.
• RaceTrac: RaceTrac operates ~570 company-owned c-stores with fuel across the South and Midwest, with a comparable fuel-and-convenience model and similar food service expansion strategy, though with a heavier Southeast concentration.
• Love's Travel Stops: Love's operates ~650 travel stops across 42 U.S. states with fuel, fresh food, and amenities, directly comparable to Cenex Zip Trip on the travel/fuel-plus-convenience model and increasingly competing in the Northern Plains and Mountain West.
• Maverik: Maverik operates ~400 travel centers and c-stores across the Western and Mountain West U.S. with fuel, fresh food, and loyalty programs — a direct peer in footprint, fuel-plus-food positioning, and rural highway-stop customer base.

Broad incumbents

• 7-Eleven: 7-Eleven is the largest U.S. c-store chain with ~13,000 locations nationwide and operates the 7Rewards loyalty program — a broad incumbent that competes on the same fuel-plus-convenience proposition as Cenex Zip Trip, but with vastly greater scale and broader geographic reach.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CenexZipTrip
• Instagraminstagram.com/cenexziptrip
• LinkedInlinkedin.com/company/cenex-zip-trip-chs-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cenex Zip Trip - CHS Inc.