Centerfolds San Francisco

What Centerfolds San Francisco does

Centerfolds San Francisco, legally operating as Deja Vu Centerfolds, is a fully nude gentlemen's club located at 391 Broadway Street in San Francisco's North Beach neighborhood, founded in 1984 and managed by BSC Management. The 12,000-square-foot venue operates daily from 6 PM to 2 AM and delivers live adult entertainment through stage performances, shower shows, girl-on-girl performances, lap dances, and private VIP booth and suite sessions, supported by a non-alcoholic bar and snack food service — a structure that permits full nudity under California alcohol-licensing rules and uniquely enables 18+ admission.

The business generates revenue across four primary streams: admission/cover fees ($25 weekdays, $30 weekends), private dance and lap dance sessions in VIP booths (Monday specials at $150/30-min vs. regular $450), bottle service and reserved-table packages, and food and beverage sales. Customer segments are diversified across adult males seeking nightlife entertainment, bachelor/bachelorette party groups, convention attendees (GDC, Microsoft Ignite, Fleet Week), active military, and the 18-20 demographic that alcohol-serving venues cannot legally serve. Marketing is multi-channel and event-driven, leveraging a mobile app with check-in rewards, SMS text-club marketing, Snapchat, email newsletters, and partnerships with convention organizers and rideshare providers (Uber, Lyft).

Strategic activity in 2025 has centered on revenue diversification and partnership-driven foot-traffic capture, including a California Street Cannabis in-venue ordering integration (February 2025), a New Century Theater cross-admission partnership (March 2025), the Bracket Madness college-student promotion (March 2025), the Amateurs Night recurring Tuesday event (May 2025), and an Uber voucher program for newsletter subscribers. The company is privately held with no disclosed funding rounds, no parent company, and no public revenue disclosure.

Name

Centerfolds San Francisco

Legal name

Deja Vu Centerfolds

Website

https://centerfoldssf.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Deja Vu Centerfolds is a fully nude gentlemen's club in San Francisco's North Beach neighborhood, operating since 1984 from a 12,000-square-foot venue open nightly, serving adult patrons, bachelor/bachelorette groups, convention attendees, and military with stage shows, VIP private dances, and bottle service.

Ownership category

akta.pro rank

Product category

Adult Entertainment (Nightclub/Gentlemen's Club)

NAICS

Arts, Entertainment, and Recreation (71)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Adult Nightlife Venues (Strip Clubs) (THAFAEAK)

akta.pro secondary industry

After-Hours Clubs (MPAGAIAK)

Keywords

• Adult entertainment venue
• Gentlemen's club
• Nude stage performances
• VIP dance services
• Bachelor party venue

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Admission/Entry Fees: Entry fees ranging from free (6-8pm daily) to $30 on peak nights (Mon, Fri, Sat). Revenue from cover charges at the door.
2. Private Dances/Lap Dances: Revenue from private dance sessions in VIP rooms and booths, including lap dances and personalized performances.
3. Bottle Service and VIP Packages: Premium bottle service, reserved tables, VIP booths, and private party suites. Monday specials at $150 for 30-min private VIP.
4. Food and Beverage: Non-alcoholic bar with premium beverages and snack foods. No alcohol service as a fully nude venue.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Centerfolds San Francisco is a fully nude gentlemen's club operating in San Francisco's North Beach neighborhood since 1984. The venue provides adult entertainment including nude stage performances, private VIP dances, bachelor and bachelorette party packages, themed nights such as Amateurs Night, and curated nightlife experiences for patrons aged 18 and over. It also features a non-alcoholic bar, supporting a 2,000-square-foot entertainment floor under the Deja Vu brand managed by BSC Management.

Product overview

Deja Vu Centerfolds operates as a fully nude gentlemen's club in San Francisco's North Beach neighborhood, offering a unified entertainment experience centered around live adult performances. The venue provides multiple entertainment formats including main stage shows, girl-on-girl performances, and shower shows, with private VIP dances and lap dances available in dedicated rooms. The core offering is enhanced by supplementary services including a mobile app for check-in rewards, an SMS marketing text club, VIP packages with reserved seating and bottle service, and bachelor/bachelorette party packages. A notable addition is the California Street Cannabis partnership featuring interactive ordering screens for on-site cannabis product ordering. The 12,000-square-foot venue operates daily from 6 PM to 2 AM.

Differentiator

Problem solved

Functional benefit

Products and services

• Deja Vu Centerfolds San Francisco (Adult Entertainment Venue) Fully nude adult entertainment venue offering stage performances, private dances, and themed nights to adult patrons aged 18 and over in a 2,000-square-foot entertainment space.
• Bachelor and Bachelorette Party Packages Curated group entertainment packages designed for bachelor and bachelorette parties, typically bundling entry, VIP dances, and bottle service for celebration events.
• VIP Private Dance Sessions Premium private one-on-one dance experiences available to patrons seeking a higher-tier, exclusive entertainment offering beyond the stage performances.
• Amateurs Night (Themed Entertainment Event) Recurring themed entertainment night featuring amateur performers, providing a differentiated entertainment experience and a draw for repeat patronage.
• Monday VIP Special (Day-of-Week Promotion) Recurring weekly promotional VIP offering available on Mondays, providing tiered entertainment and drink specials on a specific weekday to drive traffic.

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• New Century TheatercoreGTM or Marketing Partner · 1 March 2025Cross-promotion partnership between two San Francisco gentlemen's clubs. Pay admission at one venue and receive free admission at the other the same night. Centers on Bracket Madness March Madness promotion. New Century located at 816 Larkin Street in Tenderloin. Allows customers to experience both upscale North Beach (Centerfolds) and after-hours Tenderloin (New Century) venues.
• California Street CannabiscoreGTM or Marketing Partner · 1 February 2025Innovative partnership allowing guests to order cannabis products via interactive screens inside the club. California Street Cannabis (dispensary at 1398 California Street) delivers to the venue or offers pick-up. Includes exclusive 20% discount code VIP20 for Centerfolds customers. $55 minimum order within 2-mile radius for delivery.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sapphire New York: Large-format upscale gentlemen's club with multi-floor VIP experiences, bottle service, and event packages—directly comparable to Centerfolds' premium positioning but at significantly larger venue scale.
• Rick's Cabaret: Publicly-traded operator of upscale gentlemen's clubs with comparable full-nude entertainment, VIP rooms, bottle service, and party-package offerings across multiple U.S. markets.
• Deja Vu Showgirls: Parent chain to Centerfolds (operated by BSC Management under the Deja Vu brand). Operates multiple adult entertainment venues nationally with comparable pricing, full-nude entertainment, and VIP packages.
• Scores Las Vegas: Iconic upscale gentlemen's club brand with full-nude entertainment, premium bottle service, and high-roller VIP offerings comparable to Centerfolds' premium positioning.
• Spearmint Rhino Gentlemen's Club: National upscale gentlemen's club chain operating multiple venues across the U.S. with full-nude entertainment, VIP packages, and bottle service comparable to Centerfolds' core offering at much larger scale.
• Hustler Club: National chain of upscale gentlemen's clubs (Larry Flynt's) operating large-format full-nude venues with comparable VIP, bottle service, and party-booking experiences.

Others

• Uber: Active rideshare distribution partner via Centerfolds' $15 voucher program supporting guest transportation. An adjacent ecosystem enabler rather than a competitor, but materially affects conversion and safety for nightlife customers.
• California Street Cannabis: San Francisco cannabis dispensary (1398 California Street) actively partnered with Centerfolds via in-venue interactive ordering screens. An adjacent ecosystem partner enabling ancillary on-premise cannabis sales rather than a direct competitor.

Direct peers

• Little Darlings of Las Vegas: Independent-style fully nude gentleman's club operating in a regulated niche with comparable admission/VIP/private dance revenue streams and bachelor-party package focus.
• New Century Theater: San Francisco gentlemen's club at 816 Larkin Street in the Tenderloin, and an active cross-admission partner of Centerfolds. Directly competes for the same local adult nightlife customer base and party-package demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/centerfolds-san-francisco

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centerfolds San Francisco