CEP LORIENT BREIZH BASKET
CEP Lorient Breizh Basket is a French basketball association based in Lorient, Brittany, competing in NM1 (third tier of French basketball). The club operates a professional men's team, U9–U18 youth development programs, supporter membership, and merchandise, serving the Lorient and broader Brittany community.
- Company typePrivate
- Founded-
- HeadquartersLorient, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What CEP LORIENT BREIZH BASKET does
CEP Lorient Breizh Basket (legal name: CEP Lorient Basket Ball) is a private sports association and basketball club based in Lorient, Morbihan, Brittany, France. The club fields a professional men's team competing in Nationale Masculine 1 (NM1), the third tier of French basketball, and plays home matches at the Palais des Sports de Kervaric, a roughly 2,400-seat arena that was modernized in March 2023 with the addition of more than 600 numbered seats. Beyond the senior team, the organization operates an extensive youth development ecosystem spanning U9 through U18 categories, including elite U15 and U18 Nation squads, basketball camps (the 5th edition hosted 63 trainees), and detection sessions (a single February 2023 day attracted 170 pre-candidates), supported by a school-sports partnership with St Joseph La Salle and an ambition to establish a certified training centre (centre de formation).
The club has 21 employees and relies on approximately 100 volunteers to operate. Its technology footprint is intentionally lean: a website (hosted by OVH, built/maintained by Grouplive in Vannes), an official mobile application, and social channels on TikTok, YouTube, and Facebook. No proprietary technology platform is described. Revenue is generated through four primary streams — match-day ticket sales at the arena, season subscriptions and Breizh Kop supporters club memberships (€45/season including merchandise benefits), commercial and institutional sponsorship (main partners ORTIS Tuyauterie and Renault Blanc Lorient, plus Lorient Agglomération, Morbihan Department, Région Bretagne, and Ville de Lorient), and merchandise sales through the on-site boutique and Sports Ouest Equipements online store.
Customer segments split between local fans and community members (match attendance, Breizh Kop subscriptions, merchandise), families and youth athletes (development pathways), and local/regional businesses and government bodies seeking brand visibility and CSR positioning. The club's distinctive assets are its Breton regional identity ("Breizh"), deep community roots via the volunteer base and supporters club, and its youth pipeline feeding into the NM1 professional team. Recent strategic activity includes a November 2022 UNICEF "Club Ami" partnership, a coaching change to Morgan Belnou in May 2023, an active 2026-2027 squad rebuild, and a regulatory sanction from the CCRG consisting of a €1,500 fine and competitive point deductions.
CEP LORIENT BREIZH BASKET firmographics
Firmographics- Name
- CEP LORIENT BREIZH BASKET
- Legal name
- CEP LORIENT BASKET BALL
- Website
- https://cep-lorient-basket.bzh
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CEP Lorient Breizh Basket is a French basketball association based in Lorient, Brittany, competing in NM1 (third tier of French basketball). The club operates a professional men's team, U9–U18 youth development programs, supporter membership, and merchandise, serving the Lorient and broader Brittany community.
- Ownership category
- akta.pro rank
CEP LORIENT BREIZH BASKET industry classification
Industry- Product category
- Professional Sports Teams
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Basketball Leagues (MPAKAAAD)
- akta.pro secondary industry
- Sport-Specific Private Coaching & Instruction (1:1, Small Group) (MPAKAJAE)
Keywords
Where CEP LORIENT BREIZH BASKET is headquartered
LocationHeadquarters
- HQ city
- Lorient
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
CEP LORIENT BREIZH BASKET business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Match-day ticket sales: Revenue generated from individual match tickets sold to spectators attending games at the Palais des Sports de Kervaric.
- Season subscriptions and supporters club membership: Annual subscriptions for season tickets and the Breizh Kop supporters club membership (45 euros per season) which includes merchandise benefits.
- Sponsorship and partnerships: Financial and in-kind support from main partners (ORTIS, Renault Blanc) and institutional partners (Lorient Agglomération, Morbihan, Région Bretagne, Ville de Lorient).
- Merchandise and boutique sales: Sale of club merchandise including textiles and products through the official boutique and online via Sports Ouest Equipements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard adult match ticket |
| Subscription | Annual | Breizh Kop supporters club annual subscription |
| Unit Pricing | Pay-as-you-go | Supporter day reduced rate |
| Unit Pricing | Pay-as-you-go | Placement libre (general admission) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
CEP LORIENT BREIZH BASKET product offering
Product offeringCore offering
CEP Lorient Breizh Basket is a professional basketball club based in Lorient, Brittany, France, that fields a senior men's team competing in the Nationale Masculine 1 (NM1). Beyond competition, the club operates youth detection programs (U15/U18), recurring basketball camps, the Breizh Kop supporters club, official merchandise, match ticketing, and an annual Christmas basketball tournament.
Product overview
CEP Lorient Breizh Basket is a French basketball club based in Lorient, Brittany, operating primarily as a professional sports team in Nationale Masculine 1 (NM1). The organization offers a comprehensive portfolio centered on its elite basketball team, supported by youth development programs, ticketing services, official merchandise sales, and community engagement initiatives including supporter membership and basketball camps. The club hosts home games at the Palais des Sports de Kervaric, a 2,400-seat arena that has undergone modernizations including numbered seating and upgraded sound systems. Key offerings include the professional NM1 team, national-level youth programs (U15/U18), online ticket sales, an official shop, the Breizh Kop supporter club membership, and annual basketball camps for young players.
Differentiator
Problem solved
Functional benefit
Products and services
- Senior professional basketball team (NM1) The club's senior men's team competes in the Nationale Masculine 1 (NM1), France's second-tier professional basketball division, hosting home matches at the Palais des Sports de Kervaric in Lorient for fans and the local community.
- Youth detection programs (U15/U18) Talent identification and youth basketball programs targeting U15 and U18 age groups, providing a development pathway toward the senior professional team.
- CEP Lorient Basket-Ball Camps Basketball training camps organized by the club, offering skill development sessions for young players.
- Breizh Kop supporters club Official supporters club offering subscription-based membership with associated benefits for fans of the club.
- Match tickets (Billetterie) Ticket sales for home NM1 matches, with tiered pricing and discounted or free admission for children.
- Christmas basketball tournament Annual Christmas basketball tournament organized by the club.
- Official merchandise shop Official branded merchandise sales operated by the club for fans and supporters.
Quantifiable outcome
- 170 pre-candidates for U15/U18 detection in a single day (February 2023)
- +3 more outcomes
Companies that use CEP LORIENT BREIZH BASKET
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
CEP LORIENT BREIZH BASKET technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CEP LORIENT BREIZH BASKET partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, major and minor.
- UNICEFcoreThe club signed a 'Club Ami' partnership with UNICEF, committing to long-term social engagement including player sponsorship of UNICEF actions, sensitization of youth center perfectionnement players (U15 and U18 Nation), annual fundraising collections, and communication on UNICEF's media platforms.
- ORTIS TuyauteriemajorORTIS Tuyauterie is a main partner (partenaire principal) of the club, providing financial and marketing support visible on the club's website and communications.
- Renault Blanc LorientmajorRenault Blanc Lorient (Bodemer Auto) is a main partner (partenaire principal) of the club, visible as a key sponsor across club communications.
- Lorient AgglomérationcoreLorient Agglomération is an institutional partner supporting the club, alongside other local government bodies.
- Morbihan DepartmentcoreThe Morbihan departmental council is an institutional partner providing support to the club.
- Région BretagnecoreThe Brittany regional council is an institutional partner supporting the club.
- Ville de LorientcoreThe city of Lorient is an institutional partner providing municipal support to the club.
- L'Atlantique Le TélégrammemajorL'Atlantique Le Télégramme is a media partner of the club, promoting basketball and running joint outreach events such as a stand at La Base de Lorient for basketball initiation and player autograph sessions.
- Lexus LorientminorLexus Lorient co-sponsors the monthly player of the month fan vote, creating engagement and brand visibility at home games.
- GroupamaminorGroupama participates in fan engagement activities at matches, providing animations and giveaways for supporters.
- Sports Ouest EquipementsminorSports Ouest Equipements is the official equipment partner, providing prize donations for youth basketball camps.
- OVHminorOVH provides web hosting services for the club's official website (cep-lorient-basket.bzh).
- St Joseph La Salle (Lorient)coreSt Joseph La Salle (college and lycée) is the club's academic partner for youth athletes, combining basketball training with formal education through a dedicated school sports section (section sportive).
- Le Havre (basketball club)minorPlayer loan partnership: Grace Matundu Vubi was loaned to CEP Lorient by Le Havre for the 2026-2027 season.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
CEP LORIENT BREIZH BASKET competitors and assessment
Company assessmentBroad incumbents
- Boulazac Basket Dordogne: Established Pro B basketball club with community-led revenue model and modest arena footprint. Comparable in scale of operations and French regional basketball dynamics.
- Levallois Metropolitans: Higher-tier French basketball club referenced in CEP Lorient's recent match results. Established professional basketball operator in the broader French ecosystem.
Direct peers
- Saint-Quentin Basket-Ball: Pro B/NM1 French basketball club with similar small-city footprint and community-oriented structure. Relevant for comparable tier-level commercial dynamics.
- SOM Boulogne: NM1 Poule B peer ranked 9th in same standings. Northern French basketball club at same competitive level with similar semi-professional operational scale.
- Chorale de Roanne: French basketball club oscillating between Pro B and NM1. Comparable mid-sized city footprint, member-led association structure, and competitive trajectory relevant to CEP Lorient.
- Pays de Fougères Basket: Brittany-based NM1 competitor ranked 10th in the same standings. Most geographically and culturally proximate peer given shared Breton identity.
- Caen BC: Normandy-based French basketball club with similar NM1/Pro B competitive level. Comparable volunteer-dependent operating model and regional sponsorship strategy.
- Union Quimper Basket 29: Breton basketball club referenced as CEP Lorient's next scheduled opponent. Similar regional footprint, youth development focus, and tier-level competition.
- BC Orchies: Direct NM1 Poule B competitor to CEP Lorient, listed at 7th in the same standings table. Comparable tier, regional French basketball club structure, and community-led revenue model.
Regional players
- Hyères-Toulon Var Basket: Mediterranean French basketball club competing in NM1/Pro B with similar semi-professional structure. Comparable regional club economics and ticketing/sponsorship revenue mix.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
CEP LORIENT BREIZH BASKET social profiles
Digital presenceCEP LORIENT BREIZH BASKET financial estimates
Financial estimateRevenue estimate
Valuation estimate
CEP LORIENT BREIZH BASKET leadership team
Management profileNumber of profiles
Profiles7 records
CEP LORIENT BREIZH BASKET funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CEP LORIENT BREIZH BASKET M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CEP LORIENT BREIZH BASKET
What does CEP LORIENT BREIZH BASKET do?
CEP Lorient Breizh Basket is a professional basketball club based in Lorient, Brittany, France, that fields a senior men's team competing in the Nationale Masculine 1 (NM1). Beyond competition, the club operates youth detection programs (U15/U18), recurring basketball camps, the Breizh Kop supporters club, official merchandise, match ticketing, and an annual Christmas basketball tournament.
Is CEP LORIENT BREIZH BASKET a public or private company?
CEP LORIENT BREIZH BASKET is a private company. It is classified as unknown and is currently operating.
When was CEP LORIENT BREIZH BASKET founded?
CEP LORIENT BREIZH BASKET was founded in -1. It employs 11 to 50 people.
Where is CEP LORIENT BREIZH BASKET based?
CEP LORIENT BREIZH BASKET is headquartered in Lorient, France, in the Europe region.
How does CEP LORIENT BREIZH BASKET make money?
Four revenue lines are on record. Match-day ticket sales are the primary driver. The others are season subscriptions and supporters club membership, sponsorship and partnerships and merchandise and boutique sales.
Who are CEP LORIENT BREIZH BASKET's main competitors?
Broad incumbents on record are Boulazac Basket Dordogne and Levallois Metropolitans. Direct peers are Saint-Quentin Basket-Ball, SOM Boulogne, Chorale de Roanne, Pays de Fougères Basket, Caen BC, Union Quimper Basket 29 and BC Orchies. Hyères-Toulon Var Basket is listed as a regional player.
Does CEP LORIENT BREIZH BASKET have an API?
No public API is recorded for CEP LORIENT BREIZH BASKET.
What industry is CEP LORIENT BREIZH BASKET in?
CEP LORIENT BREIZH BASKET's product category is Professional Sports Teams. Its primary akta.pro industry code is MPAKAAAD, Basketball Leagues, with a secondary code of MPAKAJAE, Sport-Specific Private Coaching & Instruction (1:1, Small Group). Its NAICS code is 711211 and its SIC code is 7997.