Clube Da Saude

What Clube Da Saude does

Clube da Saúde is a private, member-owned recreational and social association headquartered in Brasília, Distrito Federal, Brazil, serving healthcare workers and their families across the Federal District. Founded on June 19, 1973 as the Associação Atlética da Fundação Hospitalar do Distrito Federal and rebranded to its current name in 2003, the organization operates a multi-use campus with sports facilities (semi-Olympic swimming pool, football, tennis and multi-purpose courts, weight room), health services (multi-specialty medical clinic, physiotherapy, dental clinic), and leisure amenities (event halls, barbecue areas, sauna, playground). It delivers structured activities including swimming lessons, water aerobics, ballroom and belly dance, functional training, and yoga. The company is governed by an elected directorate (current term 2025–2029) led by Diretor Presidente Márcio da Mata Souza.

The business model is a subscription-based membership club: members historically contribute 0.5% of salary and gain access to the full facility and activity stack, with additional revenue derived from member services, events, and facility usage. Go-to-market is community-led — members are acquired through 15 regional directorates covering hospitals and health departments across the DF, supported by a website membership form, Facebook, Instagram, and WhatsApp channels. Pricing is not publicly disclosed and requires submitting a ficha de filiação. Operations are supported by an internal club administration system (AclonWeb). Headcount is reported at 9 employees, and there is no disclosed external ownership, parent company, or capital raise history. The most recent strategic activity is an ecosystem buildout of partner-discount agreements (event planning, travel, veterinary services) and new class offerings introduced in early 2025.

Name

Clube Da Saude

Legal name

Clube da Saúde

Website

https://clubedasaude.org.br

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

1–10 employees

Short description

Clube da Saúde is a private membership-based recreational and health club in Brasília, DF, serving healthcare workers and their families with sports facilities, a multi-specialty medical clinic, and social amenities, funded primarily through recurring member dues.

Ownership category

akta.pro rank

Product category

Recreational and Social Club Services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Specialty Membership Clubs (Category-Focused) (CRAEADAI)

akta.pro secondary industry

Travel & Services Membership Clubs (Ancillary Services-Led) (CRAEADAK)

Keywords

• Recreational club membership
• Healthcare worker benefits
• Sports and fitness facilities
• Social club events
• Medical clinic services

Headquarters

HQ city

Brasília

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Membership Fees: The club generates revenue through membership contributions from associated healthcare workers. Historically, members paid 0.5% of their salary as contribution. The club also receives revenue from member services, events, and facility usage.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Clube Da Saude is a private, members-only recreational and social club for healthcare workers, offering leisure amenities, sports and fitness facilities, an on-site medical clinic, and event/venue spaces for social gatherings. The company sells annual or recurring memberships that grant access to these physical facilities and services; it does not sell standalone products online.

Product overview

Clube da Saúde is a membership-based recreational and social club for health sector workers in Brasília, Brazil. The offering is organized as a unified club experience combining sports and fitness facilities (swimming pool, gym, tennis, football fields, functional training), health services (medical clinic with multiple specialties, physiotherapy, dental), leisure amenities (sauna, event spaces, barbecue areas, playground), and partner discount programs. The club also provides structured activities including swimming lessons, yoga, ballroom dancing, and belly dance classes. The core value proposition is a complete family leisure environment with health services, physical activities, and social events, managed through an internal club administration system (AclonWeb).

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor.

• Renata Nunes – Festas e EventosminorGTM or Marketing Partner · 3 April 2025Event decoration and planning services partnership. Members receive 30% discount on all event decoration inventory. Partner provides personalization and complete event consulting.
• AD TurismominorGTM or Marketing Partner · 1 April 2025Travel partnership offering exclusive trips for club members. Recent partnership for trips to Caldas Novas - GO. Members can make reservations through WhatsApp.
• Professora Denise Renata (Yoga Instructor)minorOthers · 7 February 2025Yoga classes offered on Mondays and Wednesdays at 08h and 09h in the green area near the beach volleyball court. Classes held rain or shine in covered space.
• Doutor Pet HouseminorGTM or Marketing Partner · 6 February 2025Home veterinary services partnership offering 15% discount to members. Services include vaccines, clinical consultations, microchipping, lab tests, travel certificates, veterinary pharmacy, and surgeries.

Scale indicators2 records

Recent moves10 records

Expansion highlights3 records

Broad incumbents

• Bio Ritmo Academias: Established Brazilian fitness chain offering gym, classes and wellness services via monthly subscription. Comparable subscription-model fitness operator, though it targets the general public rather than healthcare employees.
• Smart Fit: Brazil's largest fitness chain, with low-cost gym memberships across the country. Competes for the fitness portion of Clube da Saúde's value proposition but lacks the medical, dental and family-event depth.
• Just Fit Academias: Brazilian mid-market fitness chain offering gym, classes and wellness amenities on a subscription basis. Overlaps with Clube da Saúde's sports/fitness facilities but does not offer medical services or profession-locked membership.

Direct peers

• SEST SENAT: Social service for transport-sector workers operating sports, recreation and health facilities tied to membership by profession. Directly comparable single-vertical membership-club model in Brazil.
• APCEF (Associação do Pessoal da Caixa Econômica Federal): Membership association for Caixa Econômica Federal employees offering sports, recreation and social facilities across Brazil. Same vertical-occupation membership club structure as Clube da Saúde.
• SESC (Serviço Social do Comércio): Brazil's largest employer-affiliated social service network, offering recreational, sports, cultural and health facilities to commerce-sector workers and dependents. Closest analog: same membership-club model targeted at a specific professional category in Brazil.
• Clube do Servidor Público (Brasília): Public-sector employee recreation club in Brasília, offering sports, events and family leisure to government workers and dependents. Direct competitor for the same Brasília public-sector membership base.
• AABB (Associação Atlética Banco do Brasil): Countrywide network of social and sports clubs exclusively for Banco do Brasil employees and families, with multiple locations, sports facilities and event spaces. Mirrors Clube da Saúde's profession-restricted membership club model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ClubedaSaudeOficial
• Instagraminstagram.com/clubedasaudeoficial
• LinkedInlinkedin.com/company/clube-da-saude

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clube Da Saude