ASNAV - La Santé Visuelle

What ASNAV - La Santé Visuelle does

ASNAV - La Santé Visuelle (legally "Association nationale pour l'amélioration de la Vue") is a French non-profit association (loi 1901) founded in 1954 and headquartered at 185 rue de Bercy, Paris. It is the only organization in France that brings together all actors of the visual health sector — ophthalmic manufacturers (Essilor, BBGR, Hoya, Lafont, Transitions Optical, Menicon), optician groups (Optic 2000, Krys Group, Lissac, Groupe ALL, Groupe LUZ, CDO), ophthalmologists (via SNOF) and orthoptists (via SNAO) — under one governance structure organized into three colleges (Fournisseurs, Opticiens, Associés). The association's mission is public health information and prevention across the visual health lifecycle, from birth through senior years.

ASNAV operates through three interconnected activities. First, it delivers Qualiopi-certified professional training programs priced at €190–€350 per person to four B2B audiences: opticians (DPC training on pediatric vision and learning disorders), school health professionals (under a convention with the French Ministry of Education signed in 1999), PMI (Protection Maternelle Infantile) early-childhood workers, and occupational health practitioners. Second, it sells patented pediatric vision screening equipment (Snellen E Scale, Face à main optomètrique, sector glasses, reversible 2-in-1 screening glasses) at €16–€55 per unit to healthcare professionals attending its training. Third, it runs public sensitization campaigns — most notably the annual Journées de la Vision (22nd edition in October 2026), public event activations (Mondial de l'Automobile, Paris Games Week), and the proprietary Baromètre de la Santé Visuelle — reaching the general public via a network of approximately 4,000 partner opticians nationwide.

The association is operationally lean, with a stated team of approximately five staff (Déléguée Générale, Responsable Administrative, Responsable scientifique et pédagogique, a community manager in alternance, and a volunteer). Board governance is led by Président Guy Sasson, with Vice-Présidents Thibaut Pichereau and Matthieu Lafont, Secrétaire Général Marc Klein, and Trésorier Jérôme Schertz, alongside supplier, optician, and associate college representatives. ASNAV is registered at the Préfecture under n° 11623 and at the Mairie de Paris under n° 19860535; revenue is not publicly disclosed.

Name

ASNAV - La Santé Visuelle

Legal name

AsnaV - Association nationale pour l'amélioration de la Vue

Website

https://cmavue.org

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

1–10 employees

Short description

ASNAV is a French non-profit association founded in 1954 that convenes the entire visual health sector — manufacturers, opticians, ophthalmologists and orthoptists — to deliver Qualiopi-certified training, patented pediatric screening tools, and national public prevention campaigns through a 4,000-partner-optician network.

Ownership category

akta.pro rank

Product category

Visual Health Prevention Services

NAICS

Other Schools and Instruction (6116), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Ophthalmic/Optometric Assisting (EDAOAJAK)

Keywords

• Visual health prevention
• Pediatric vision screening
• Professional optician training
• Eye health education
• Vision screening equipment

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Professional training services: ASNAV generates revenue through professional training programs for opticians, pediatric health workers, occupational health professionals, and school health professionals. Training is priced at 190–350 EUR per person and is certified Qualiopi, enabling funding through OPCOs and France Travail.
2. Sale of screening equipment and materials: ASNAV sells specialized screening equipment (Snellen charts, screening glasses, oculomotor tools) to healthcare professionals who attend its training. Prices range from €16 to €55 per unit.
3. Sales of informational brochures and flyers: ASNAV publishes and sells informational brochures organized by age group (0-10, 10-17, 18-60, 60+ years). Free for limited quantities; payable for quantities above 100 units.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

ASNAV is a French non-profit association that conducts public health communication and education on visual health across all age groups. It sells patented pediatric vision screening equipment (Snellen scales, occluders, sector glasses) and provides Qualiopi-certified professional training programs for opticians, school health workers, occupational health professionals, and pediatric health (PMI) workers. It also runs the annual 'Journées de la Vision' public campaign through its network of approximately 4,000 partner opticians.

Product overview

ASNAV - La Santé Visuelle is a non-profit association founded in 1954, dedicated to visual health prevention and education in France. The organization operates primarily through its website cmavue.org, providing informational and educational products across multiple channels: age-targeted educational flyers covering vision health from birth through senior years, specialized medical screening equipment (patented Snellen charts, optometric hand-held tools, reversible screening glasses, and sector glasses) for healthcare professionals, and professional training programs for school health workers, occupational health practitioners, early childhood professionals, and optical specialists. The organization also runs the annual 'Journées de la Vision' public health campaign engaging approximately 4,000 partner opticians across France. ASNAV's portfolio centers on prevention, information, and professional training rather than commercial products.

Differentiator

Problem solved

Functional benefit

Products and services

• Dépliants d'information (brochures d'information) Informational brochures segmented by age group (0-10, 10-17, 18-60, 60+) covering vision prevention, screening, screen usage, and sun protection. Free for limited quantities; payable above 100 units.
• Échelle E de Snellen à 3 mètres Patented optometric Snellen chart progressing from 1/10 to 12.5/10, including astigmatism screening and duochrome/amblyopia testing. Priced at €16 per unit.
• Face à main optométrique Patented handheld screening tool for children over 6 years, replacing occluding glasses with +2δ lens reversal. Priced at €42 per unit.
• Lunettes à secteur Patented screening glasses for children 0–3 years with sanded bi-nasal sector lenses of 12mm for strabismus and amblyopia screening. Priced at €37.50 per unit.
• Lunettes réversibles de dépistage 2 en 1 Patented reversible occluding frame with removable +2δ lens for children 3–6 years. Priced at €55 per unit.
• Formations pour professionnels de la santé scolaire Ministry of Education-approved training for school health doctors and nurses on pediatric visual screening. Available in-person or virtual classroom format, with up to 40 sessions per year nationwide.
• Formation Vision et Dépistage / Santé au Travail Qualiopi-certified 7-hour training (in-person or virtual) for occupational health doctors and nurses on workplace visual screening and prevention. Priced at €290 per person, OPCO/AGEFIS funding available.
• Formation Vision et Evaluation des capacités visuelles des 0-5 ans (PMI) Qualiopi-certified training (6 hours total: 4h theory + 2h practice) for PMI pediatricians and nurses on vision screening for children aged 0-5. More than 6,000 PMI professionals trained since launch.
• Formations DPC pour opticiens DPC-approved training programs for opticians on visual learning disorders in children, child vision adaptation, and treatment of visual disorders in children. Prices range from €190 to €350 per person.
• Les Journées de la Vision Annual national public health campaign (22nd edition in 2026) mobilizing approximately 4,000 partner opticians across France to offer free vision tests and distribute visual health prevention messages.

Quantifiable outcome

• 6,000+ PMI professionals trained since 2008, with 98% satisfaction rate.
• +5 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered minor and core.

• PédaGoJeuxminorGTM or Marketing Partner · 1 January 2017ASNAV joined the PédaGoJeux collective in 2017, which focuses on responsible video gaming, aligning with ASNAV's screen time and vision health awareness messaging.
• BBGRcoreStrategic or Co-development PartnerBBGR (Nikon Eyewear subsidiary) is a manufacturer member of ASNAV, contributing to the association's supplier college governance and supporting the visual health sector.
• ESSILOR FrancecoreStrategic or Co-development PartnerEssilor is a founding manufacturer member of ASNAV's Collège Fournisseurs, providing industry leadership and governance support.
• HOYA VISION CARE FrancecoreStrategic or Co-development PartnerHOYA Vision Care France participates as a supplier member in ASNAV's governance structure.
• LAFONTcoreStrategic or Co-development PartnerLAFONT is a French eyewear manufacturer and member of ASNAV's Collège Fournisseurs.
• TRANSITIONS OPTICALcoreStrategic or Co-development PartnerTransitions Optical, specializing in photochromic lenses, is a supplier member of ASNAV.
• MENICONcoreStrategic or Co-development PartnerMENICON is a contact lens and eye care manufacturer member of ASNAV's Collège Fournisseurs.
• SNOF (Syndicat National des Ophtalmologistes de France)coreStrategic or Co-development PartnerThe national union of French ophthalmologists is a member of ASNAV's Collège Associés, representing physicians within the association's governance.
• SNAO (Syndicat National Autonome des Orthoptistes)coreStrategic or Co-development PartnerThe national union of French orthoptists is represented in ASNAV's Collège Associés by Daniela Trucchia Martinez.
• Association SILMOminorStrategic or Co-development PartnerSILMO, the international optical trade fair, is a member within ASNAV's Collège Associés and brings industry event expertise and support.
• Association Prévention RoutièrecoreGTM or Marketing PartnerLong-standing cooperation agreement with the French Road Safety Association for joint road safety and vision campaigns, aligning with ASNAV's 'Au volant, la vue c'est la vie' messaging.
• Ministère de l'Éducation Nationale (Ministry of Education)coreStrategic or Co-development PartnerConvention signed with the Ministry of Education delegating ASNAV to train school health staff in visual deficiency screening since 1999, covering national academies.
• Association Française de l'Eclairage (AFE)minorGTM or Marketing PartnerPartnership with the French Lighting Association for public awareness on the relationship between lighting conditions and visual health.
• OPTIC 2000coreChannel Partner/ Reseller/ DistributorOPTIC 2000 is a leading optical retail group among ASNAV's 4,000 partner opticians, serving as a primary channel for ASNAV's public prevention messaging and free vision tests.
• KRYS GROUPcoreChannel Partner/ Reseller/ DistributorKRYS GROUP (including Lynx Optique and Le Collectif des Lunetiers) participates in ASNAV's optician member network.
• Editions NathanminorGTM or Marketing PartnerCooperation with Nathan Publishing for educational materials related to vision and learning, supporting ASNAV's school vision campaign.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• OneSight: International non-profit delivering vision care access and screening programs. Comparable as a mission-aligned vision health organization, though OneSight emphasizes direct clinical outreach in underserved communities rather than ASNAV's professional-training and public-campaign model.
• Prevent Blindness: US-based non-profit organization dedicated to preventing blindness and preserving sight through public education, professional training, and advocacy. Directly comparable to ASNAV as the American counterpart focused on vision health prevention and screening programs.

Broad incumbents

• Essilor International: Global ophthalmic lens manufacturer and a founding member of ASNAV's Collège Fournisseurs. Comparable as a major actor in the French visual health ecosystem and a long-standing partner, but operates as a commercial manufacturer rather than a prevention/education association.
• International Agency for the Prevention of Blindness (IAPB): Global alliance of over 250 member organizations working to eliminate avoidable blindness. Comparable as a vision-health advocacy umbrella, but operating at international scope with a different governance and funding model than ASNAV's national French mandate.

Emerging players

• VisionSpring: Social enterprise providing affordable eyeglasses and vision screening in low-income communities. Comparable in mission (visual health access) but distinct in operating model — direct dispensing and screening rather than ASNAV's training and prevention association model.

Others

• SILMO (Association): French optical industry trade fair association and member of ASNAV's Collège Associés. Comparable as an industry-body peer within France's optical ecosystem, with related but distinct missions (trade events vs. prevention campaigns and training).
• Alcon Foundation: Philanthropic arm of global eye care company Alcon, funding vision health education and access initiatives. Comparable as a vision-focused foundation supporting prevention and education, though funded and governed by a single corporate sponsor rather than a multi-stakeholder association like ASNAV.
• Croix-Rouge française (French Red Cross): Major French non-profit delivering public health prevention, education, and training programs. Comparable as a French non-profit health prevention actor of similar scale and association status, though operating across the full health spectrum rather than vision specifically.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UClu17qSG6_SHf__S6FTsghg
• Facebookfacebook.com/ASNAV.officiel
• LinkedInlinkedin.com/company/asnav---la-sant%C3%A9-visuelle

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASNAV - La Santé Visuelle