Coffee Project
Russian specialty coffee e-commerce platform and roaster based in Yekaterinburg, operating a multi-brand marketplace for D2C consumers across 100+ cities and a B2B wholesale channel serving offices, restaurants, cafes, and retail stores.
- Company typePrivate
- Founded2017
- HeadquartersYekaterinburg, Russia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Coffee Project does
Coffee Project (operated by OOO Kofe Prodzhekt Rosters, a private limited company registered in Yekaterinburg, Russia in 2017) is a Russian specialty coffee e-commerce platform and roaster. The company runs coffeeproject.ru as a multi-brand marketplace selling freshly roasted coffee — both its own roast and curated offerings from other Russian roasters such as Laboratoriya Kofe, Silky Drum, Ingresso, West 4 Roasters, and M9 — alongside tea and brewing accessories. Its roasting operations use CROPSTER computer-controlled profiling to monitor roast curves and multi-layer packaging with degassing valves to preserve freshness.
The business operates a dual D2C/B2B model. On the consumer side, it sells freshly roasted coffee, tea, and accessories online with courier delivery to 100+ Russian cities and pickup access across 1,500+ points operated by PickPoint, Boxberry, DPD, and IML, plus same-day pickup from the company's own coffee shops in Yekaterinburg. A 150 RUB registration bonus and an affiliate program offering up to 30% commission underpin customer acquisition. On the B2B side, it supplies offices, restaurants, cafes, and retail stores with bulk coffee, custom blends, white-label production, and volume-based tiered pricing, with EAC certification supporting distribution across Russia and CIS markets.
The platform is supported by an unusually deep content layer — brewing guides for cezve, drip, and French press; a blog covering regulation, sustainability, and origin stories; a roaster directory; and a customer-facing coffee quiz — which functions as both a top-of-funnel SEO asset and a brand-building mechanism for the category. Ownership is privately held with no disclosed external investors, funding rounds, or parent company; the company employs 23 people and does not publish revenue.
Coffee Project firmographics
Firmographics- Name
- Coffee Project
- Legal name
- Obshchestvo s ogranichennoj otvetstvennostyu «Kofe Prodzhekt Rosters» (Общество с ограниченной ответственностью «Кофе Проджект Ростерс»)
- Website
- https://coffeeproject.ru
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Russian specialty coffee e-commerce platform and roaster based in Yekaterinburg, operating a multi-brand marketplace for D2C consumers across 100+ cities and a B2B wholesale channel serving offices, restaurants, cafes, and retail stores.
- Ownership category
- akta.pro rank
Coffee Project industry classification
Industry- Product category
- Specialty Coffee Retailing
- NAICS
- Coffee and Tea Manufacturing (311920)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)
- akta.pro secondary industries
- Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE)
Keywords
Where Coffee Project is headquartered
LocationHeadquarters
- HQ city
- Yekaterinburg
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
Coffee Project business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- E-commerce Retail Sales: Direct-to-consumer online sales of freshly roasted coffee, tea, and accessories through coffeeproject.ru. Individual consumers purchase via the website with delivery to their doorstep or pickup points.
- Wholesale B2B Sales: Bulk coffee supply to offices, restaurants, cafes, and retail stores. Includes white-label options, custom blends, and tiered volume-based pricing.
- Affiliate/Partner Program: Partners earn up to 30% commission for each referred purchase of coffee, generating revenue through referral traffic and sales commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free registration with 150₽ welcome bonus applied to first order |
| Subscription | Monthly | Referral commission up to 30% per purchase |
| Transaction based/ take rate | Monthly | Wholesale volume-based discount system |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Coffee Project product offering
Product offeringCore offering
Coffee Project is a Russian online coffee marketplace and roaster that retails its own freshly roasted coffee, tea, and coffee accessories through coffeeproject.ru, delivering to 100+ Russian cities via courier and 1500+ pickup points. It also operates a B2B wholesale business supplying bulk roasted coffee, white-label products, and custom blends to offices, restaurants, cafes, and retail stores. The platform curates coffee from multiple third-party Russian roasters alongside Coffee Project's own roasted output.
Product overview
Coffee Project is a Russian online coffee marketplace and retailer operated by ООО Кофе Проджект Ростерс based in Yekaterinburg. The platform operates as a multi-brand marketplace offering freshly roasted coffee, tea, and accessories from various roasters alongside their own roasted products. The core offering includes a Coffee Catalog featuring single-origin and blended varieties, a Tea Catalog, and an Accessories Catalog. The platform provides educational content through its 'How to Brew Coffee' section and Blog. For B2B customers, they offer Wholesale Coffee supplies and Coffee for Office programs. The platform also maintains a Partner Program for affiliates and a Roasters Catalog directory of Russian coffee roasters. Customers can access the platform via desktop web with delivery services across Russia including same-day pickup in Yekaterinburg.
Differentiator
Problem solved
Functional benefit
Products and services
- Coffee Catalog Online catalog of freshly roasted coffee from Coffee Project's own brand and other featured roasters, featuring single-origin and blended varieties available for retail purchase by individual consumers across Russia.
- Tea Catalog Selection of tea varieties available for retail purchase through the Coffee Project online store.
- Accessories Catalog Coffee-related accessories including brewing equipment and tools available for retail purchase on coffeeproject.ru.
- Wholesale Coffee Supply Bulk coffee supply service for restaurants, cafes, retail stores, and corporate offices, with white-label options, custom blends, and volume-based monthly pricing tiers.
- Coffee for Office Corporate coffee supply service providing coffee for workplaces, including corporate gifting options for employee refreshments and client gifts.
- Partner Program Affiliate and referral program allowing partners such as bloggers, websites, and social media accounts to earn up to 30% commission on purchases made through their referral links to coffeeproject.ru.
Quantifiable outcome
- Roasting precision through CROPSTER monitoring every second of the process
- +1 more outcomes
Companies that use Coffee Project
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Coffee Project technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature2 records
Coffee Project partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- CROPSTERcoreCROPSTER software is used to monitor and control the coffee roasting process every second, ensuring precision and consistency in the roasting profiles. This is a critical quality control tool in the company's production process.
- PickPointminorPickPoint is one of the pickup point and parcel locker networks used for order delivery across Russia, serving as a last-mile delivery partner for the e-commerce platform.
- BoxberryminorBoxberry is a pickup point and courier delivery service partner used for shipping orders across Russian cities.
- DPDminorDPD courier service is used for delivering coffee orders to customers across Russia.
- IMLminorIML is a courier and pickup point service used for order delivery to customers.
- Wholesale Partners (Offices, Restaurants, Retail)coreWholesale partners including offices, restaurants, cafes, and retail stores are supplied with coffee products. The company offers white-label production, custom blends, and volume-based discounts.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Coffee Project competitors and assessment
Company assessmentDirect peers
- West 4 Roasters: Russian specialty coffee roaster and marketplace partner of Coffee Project. Competes in single-origin and blended roasted coffee, with overlap in both e-commerce and B2B foodservice supply.
- Bolshe Coffee Roasters: Russian specialty coffee roaster featured in Coffee Project's catalog. Operates in the same single-origin, freshly roasted segment with overlapping online retail and wholesale distribution in Russia.
- Silky Drum: Russian specialty coffee roaster featured on Coffee Project's Roasters Catalog. Operates its own D2C and B2B channels in the same single-origin and blended specialty segment, directly competing for both end consumers and wholesale clients.
- Laboratoriya Kofe: Russian specialty coffee roaster listed on Coffee Project's Roasters Catalog. Sells freshly roasted coffee through its own online store and wholesale channels, competing head-to-head for the same Russian coffee enthusiasts and HoReCa clients.
- Just Coffee: Russian specialty coffee roaster listed on Coffee Project's Roasters Catalog. Sells freshly roasted coffee D2C and to HoReCa customers in Russia, competing in the same mid-premium price band.
- Ingresso Coffee Roasters: Russian specialty coffee roaster featured in Coffee Project's Roasters Catalog. Directly comparable in product format (freshly roasted whole bean and ground coffee) and customer base (Russian specialty coffee drinkers and cafes).
Broad incumbents
- Paulig (Russia / global): Large European coffee roaster with historic presence in the Russian market. Competes with Coffee Project across both retail packaged coffee and B2B/foodservice supply, with a broader portfolio and stronger brand.
- Tasty Coffee: One of the largest specialty coffee roasters in Russia, offering a broad catalog of single-origin and blend coffees via its own D2C site and wholesale. Comparable to Coffee Project as a larger, more established incumbent in the same Russian specialty roasting and online retail category.
- Lavazza (Russia): Global Italian coffee brand with active distribution in Russia across retail and HoReCa. Comparable as a large incumbent in roasted coffee, especially relevant to Coffee Project's B2B wholesale and office coffee offerings.
Emerging players
- OneTwoCoffee: Russian subscription-based specialty coffee delivery startup. Comparable in that it sells freshly roasted specialty coffee D2C across Russian cities, with overlapping target customers (coffee enthusiasts) and overlap in product format and pricing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Coffee Project social profiles
Digital presenceCoffee Project compliance and trust
Trust signalCompliance2 records
Coffee Project financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coffee Project leadership team
Management profileNumber of profiles
Coffee Project funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coffee Project M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coffee Project
What does Coffee Project do?
Coffee Project is a Russian online coffee marketplace and roaster that retails its own freshly roasted coffee, tea, and coffee accessories through coffeeproject.ru, delivering to 100+ Russian cities via courier and 1500+ pickup points. It also operates a B2B wholesale business supplying bulk roasted coffee, white-label products, and custom blends to offices, restaurants, cafes, and retail stores. The platform curates coffee from multiple third-party Russian roasters alongside Coffee Project's own roasted output.
Is Coffee Project a public or private company?
Coffee Project is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Coffee Project founded?
Coffee Project was founded in 2017. It employs 11 to 50 people.
Where is Coffee Project based?
Coffee Project is headquartered in Yekaterinburg, Russia, in the Europe region.
How does Coffee Project make money?
Three revenue lines are on record. E-commerce Retail Sales are the primary driver. The others are wholesale B2B Sales and affiliate/Partner Program.
Who are Coffee Project's main competitors?
Direct peers on record are West 4 Roasters, Bolshe Coffee Roasters, Silky Drum, Laboratoriya Kofe, Just Coffee and Ingresso Coffee Roasters. Broad incumbents are Paulig (Russia / global), Tasty Coffee and Lavazza (Russia). OneTwoCoffee is listed as an emerging player.
Does Coffee Project have an API?
No public API is recorded for Coffee Project.
What industry is Coffee Project in?
Coffee Project's product category is Specialty Coffee Retailing. Its primary akta.pro industry code is CRADAHAG, Coffee (Roasted, Ground, Whole Bean), with a secondary code of AFAFADAJ, Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing. Its NAICS code is 311920 and its SIC code is 2080.