COLORADO RUSH SOCCER CLUB

Name

COLORADO RUSH SOCCER CLUB

Legal name

Colorado Rush Soccer Club

Website

https://coloradorush.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Soccer Club Services

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Amateur & Grassroots Tournament Organizers (MPAKADAH), Youth & Junior Tournament Organizers (MPAKADAL)

Keywords

• Youth soccer training
• Soccer club programs
• Competitive soccer leagues
• Elite academy soccer
• College advisory soccer

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Registration and Program Fees: Seasonal registration fees for recreational, competitive, and academy programs covering training, games, and league participation
2. Tournament Entry Fees: Revenue from hosting tournaments including Denver International Cup ($750-$900 per team) and COS 7v7 Rush Cup ($400 per team)
3. Uniform and Equipment Sales: Sales of Capelli Sport uniform kits (developmental $60, competitive kits) and training gear through team stores
4. Summer Camp Fees: Revenue from summer camp programs ranging from $265 (1 week) to $635 (3 weeks) with early bird and sibling discounts
5. Financial Aid and Scholarships: Need-based financial aid, multi-child discounts, and scholarship funds (Nick J. LoRusso Memorial, Andrew Borg Helping Hand) supported by King Soopers Community Rewards

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Colorado Rush Soccer Club operates a comprehensive youth soccer development organization serving players ages 2-19 across 7 regional chapters in Colorado. The club delivers age-tiered programs ranging from recreational introductory leagues through Youth Academy (U9-U12), Junior/Senior Academy competitive pathways (U13-U19), and elite ECNL/ECNL-RL/DPL platforms. Additional offerings include the College Advisory Program, goalkeeping training, summer camps, hosted tournaments, and the R.E.A.C.H. humanitarian equipment donation initiative.

Product overview

Colorado Rush Soccer Club is a single, unified youth soccer organization offering a comprehensive developmental pathway from ages 2-19. The club operates multiple regional locations across Colorado (Lakewood/Littleton, North/Thornton, East/Aurora, Mountain/Evergreen, South/Pueblo, Colorado Springs, and NorCo/Greeley) under the Rush Soccer global network of 125+ clubs. The product portfolio spans Recreational Programs, Youth Academy (U9-U12), Competitive/Elite Programs (U13-U19), and specialized offerings including ECNL/ECNL Regional League teams, Goalkeeping Training, College Advisory Program (CAP), R.E.A.C.H. charitable initiative, summer camps, and tournaments (Denver International Cup, COS 7v7 Rush Cup, Rush Friendlies). The club also partners with Soccer Stars for early childhood programs and integrates with PlayMetrics for registration and Capelli Sport for team uniform stores. Key differentiators include all-inclusive pricing, global Rush network access, ECNL national platform participation, and comprehensive player development from entry-level through elite competition.

Differentiator

Problem solved

Functional benefit

Products and services

• Recreational Soccer Programs
• Youth Academy (U9-U12)
• Competitive Soccer Programs (U13-U19)
• College Advisory Program (CAP)
• Goalkeeping Training
• R.E.A.C.H. (Rush Equipment Assisting Children)
• Summer Soccer Camps
• Denver International Cup
• COS 7v7 Rush Cup
• Colorado Rush Friendlies
• Soccer Stars / Super Soccer Stars
• Futsal Winter League
• ECNL Girls Academy
• ECNL Boys Academy
• Commitment to Excellence Program

Quantifiable outcome

• 17th in SoccerWire Top 100 Girls Clubs ranking (September 2022)
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Twelve partnerships are on record, tiered flagship, core and minor.

• Rush SoccerflagshipStrategic or Co-development PartnerParent organization and global network of 125+ youth soccer clubs worldwide. Colorado Rush operates as a regional chapter benefiting from national brand recognition, Rush Select programs, international training opportunities, and shared coaching development resources.
• Children's Hospital ColoradocoreStrategic or Co-development PartnerOfficial sports medicine partner providing certified athletic trainers, concussion protocols, sports medicine triage line (720-777-0599), and health/wellness resources for athletes.
• ECNL (Elite Clubs National League)coreStrategic or Co-development PartnerColorado Rush participates in ECNL and ECNL Regional League for elite boys and girls programs, providing national competition platform and college exposure opportunities.
• DPL (Development Player League)coreStrategic or Co-development PartnerColorado Rush East Girls Academy competes in DPL, providing elite development platform with national competition and college recruitment pathways.
• NPL (National Premier Leagues)coreStrategic or Co-development PartnerColorado Rush COS and East regions participate in NPL Mountain Division for elite boys competition, offering postseason pathways and college exposure.
• CSA (Colorado Soccer Association)coreStrategic or Co-development PartnerState-level governing body managing league operations, CSA Front Range League, background checks, and risk compliance for Colorado Rush programs.
• PlayMetricscoreTechnology or IntegrationRegistration and scheduling platform used across all Colorado Rush regions for program registration, tryouts, and communication.
• Vita CocominorOthersBeverage sponsor visible on club website and at events.
• Nick J. LoRusso Memorial Scholarship FundcoreOthersNonprofit scholarship fund providing financial assistance to Colorado soccer players for team fees, uniforms, equipment, and travel. Deadlines February 15 and August 15 annually.
• Andrew Borg Helping Hand FundcoreOthersClub-based financial assistance fund ensuring no player is turned away due to financial issues. Supports players with gear, club fees, and uniforms.
• King Soopers Community RewardsminorOthersCommunity rewards program allowing supporters to link their loyalty card to Northern Colorado Rush, earning funds for players' soccer fees through shopping.
• Soccer Stars (Amazing Athletes)coreStrategic or Co-development PartnerPartnership bringing Soccer Stars' nationally recognized children soccer program to Colorado Rush locations for ages 12 months to 5 years, providing parent-child and toddler soccer programming.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Real Colorado: Colorado-based youth soccer club offering recreational through competitive pathways in the same Front Range geography as Colorado Rush, competing for players, families, and tournament entries.
• Surf Soccer Club: Southern California youth soccer club with national ECNL competition footprint. Comparable in scale, pathway structure, and brand ambition to Colorado Rush, and representative of stronger-market competitors for elite talent.
• Sockers FC: Chicago-area elite youth soccer club competing in ECNL and national platforms. Comparable to Colorado Rush in age-group structure, ECNL participation, and competitive ambition within a different regional market.
• Crossfire Premier: Washington-state youth soccer club competing in ECNL and USYS national platforms, comparable in elite-tier positioning, College Advisory program structure, and competitive tournament hosting.
• Bethesda SC: Maryland-based ECNL-elite youth soccer club. Similar to Colorado Rush in elite league participation, College Advisory programming, and historical SoccerWire Top-100 Girls ranking visibility.
• Colorado Rapids Youth Soccer Club: Official MLS affiliate youth soccer program operating across Colorado. Competes directly with Colorado Rush for the same Front Range player pool and benefits from professional pathway branding that Colorado Rush lacks.
• Nebraska Rush: Sister Rush Soccer affiliate operating as a multi-region youth soccer club in Nebraska. Shares Rush Soccer branding, ECNL participation, and College Advisory Program infrastructure with Colorado Rush.
• Solar SC: Texas-based ECNL-elite youth soccer club comparable in scale and tier to Colorado Rush, providing a benchmark for top-tier U.S. youth soccer operations, coaching depth, and College Advisory infrastructure.

Emerging players

• Colorado Springs Switch FC: Emerging Colorado Springs youth soccer program competing in the same regional geography as Colorado Rush's COS chapter. Local-market overlap in lower age groups creates competitive overlap for grassroots players.

Broad incumbents

• LA Galaxy Academy: MLS academy youth development program in Southern California. Competes for elite teenage talent nationally and offers professional pathway visibility that exceeds most independent youth clubs including Colorado Rush.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/coloradorush
• Instagraminstagram.com/coloradorush
• LinkedInlinkedin.com/company/colorado-rush-soccer-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COLORADO RUSH SOCCER CLUB