Compagnie des Indes
Compagnie des Indes is a French DTC BIO tea and wellness company selling organic teas, infusions, concentrated plant cocktails, natural perfumes, and body care through e-commerce, boutiques, and wholesale, organized around a proprietary "Chronobotanique" solar rhythm system developed by its pharmacy co-founder.
- Company typePrivate
- Founded-
- HeadquartersNeuilly-sur-Seine, France
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Compagnie des Indes does
Compagnie des Indes, legally registered as Manufacture Parisienne des Thés et des Herbes Aromatiques et Médicinales (RCS Nanterre 819 124 918), is a privately-held French BIO tea and wellness company headquartered at 49 avenue du Roule, Neuilly-sur-Seine. It sells organic teas, herbal infusions, concentrated plant cocktails ("Absolus"), indoor perfumes, and body/face care products to French health-conscious consumers through its direct-to-consumer e-commerce site (compagniedesindes.com), company-operated physical boutiques, and a B2B wholesale channel ([email protected]). It serves primarily the France métropolitaine market, with international shipping available on a destination-priced basis; the website is French-language only.
The company's product architecture is organized around "Chronobotanique," a proprietary wellness framework developed by co-founder Jean-René Mestre, Doctor of Pharmacy. Under this system, products are categorized into seven chronorhythms (N°1 Pureté, N°2 Intensité, N°3 Éclat, N°4 Feu, N°5 Baume, N°6 Sagesse, N°7 Harmonie) intended to align plant-based consumption with solar rhythms and circadian cycles. Products are 100% natural, BIO/organic-certified, vegan, and free of chemical additives, with botanicals sourced globally from China (green/black teas), Japan (genmaicha, sencha), South Africa (rooibos), and Ayurvedic/Latin/Western herbal traditions, with French/Swiss production.
The business operates a DTC e-commerce model with unit pricing ranging from ~€5.69 (pure plant infusions) to ~€21.80 (premium BIO teas), free Colissimo delivery in France for orders over €40, and secure payment via Stripe, PayPal, and credit card. Revenue streams are one-time unit purchases (consumer and gift/coffret) plus wholesale/B2B transactions. The company has earned editorial coverage in Elle, Marie Claire, Voici, Gala, Paris Worldwide, Maison Française, Top Santé, Le Journal de la Maison, and Gourmand between 2017 and 2019. Current leadership includes Dylan Thuillier as Président and Mestre as co-founder; no employees, revenue, or funding figures are publicly disclosed.
Compagnie des Indes firmographics
Firmographics- Name
- Compagnie des Indes
- Legal name
- Manufacture Parisienne des Thés et des Herbes Aromatiques et Médicinales
- Website
- https://compagniedesindes.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Compagnie des Indes is a French DTC BIO tea and wellness company selling organic teas, infusions, concentrated plant cocktails, natural perfumes, and body care through e-commerce, boutiques, and wholesale, organized around a proprietary "Chronobotanique" solar rhythm system developed by its pharmacy co-founder.
- Ownership category
- akta.pro rank
Compagnie des Indes industry classification
Industry- Product category
- Organic Tea & Botanical Wellness
- NAICS
- Dried and Dehydrated Food Manufacturing (311423), Health and Personal Care Retailers (4561), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)
- SIC
- Miscellaneous Food Preparations & Kindred Products (2090), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Botanical/Herbal & Adaptogen Functional Beverage Production (AFAFAFAF)
- akta.pro secondary industries
- Flavorings & Extracts (Natural & Artificial) (CRADAOAA), Functional Foods & Wellness Beverage Retail (Kombucha, Adaptogens, CBD where legal) (CRAHAEAH)
Keywords
Where Compagnie des Indes is headquartered
LocationHeadquarters
- HQ city
- Neuilly-sur-Seine
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Compagnie des Indes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- E-commerce Product Sales: Direct-to-consumer online sales of teas, infusions, Absolus products, and fragrances through their e-commerce website. Products sold at various price points with free delivery over €40 in France.
- Professional/Wholesale Distribution: B2B wholesale channel for retailers and distributors interested in carrying Compagnie des Indes products. Contact via [email protected].
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Thé vert pur Bio - starting at €11.37 |
| Unit Pricing | Pay-as-you-go | Infusions and Plantes pures - starting at €5.69 |
| Other | Pay-as-you-go | Free Delivery Threshold |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Compagnie des Indes product offering
Product offeringCore offering
Compagnie des Indes manufactures and sells BIO-certified teas, herbal infusions, concentrated plant cocktails (Absolus), perfumes, and body/face care products. The entire portfolio is organized around a proprietary "Chronobotanique" wellness philosophy that categorizes products into 7 chronorhythms (N°1 Pureté, N°2 Intensité, N°3 Éclat, N°4 Feu, N°5 Baume, N°6 Sagesse, N°7 Harmonie) designed for consumption at different times of day. Products are 100% natural, organic, vegan, and free from artificial additives, with botanicals sourced globally from China, Japan, Africa, and other regions.
Product overview
Compagnie des Indes is a French BIO tea and wellness company organized around the Chronobotanique philosophy—a wellness system based on solar rhythms. The product portfolio consists of three core product lines: (1) Absolus—concentrated BIO plant cocktail extracts to dilute in water or beverages; (2) Infusions & Thés—BIO-certified teas (green, black, white, blue, matcha) and herbal infusions organized into 7 chronobotanical rhythm categories (N°1 Pureté through N°7 Harmonie); and (3) Parfums & Soins—perfumes (indoor fragrances) and body/face care products (eye masks, body balms). The company also offers Coffrets & Accessoires (gift sets). Individual products are categorized by chronobotanical purpose (morning purification, energy, beauty, metabolism, immunity, relaxation, and harmony) and flavor profiles (vegetal, fresh, gourmet, floral, spicy, fruity). Products are sourced globally (China, Japan, Africa) with French/Swiss production.
Differentiator
Problem solved
Functional benefit
Products and services
- Absolus
Companies that use Compagnie des Indes
Customer profileSegments2 records
Ideal customer profiles3 records
Compagnie des Indes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Compagnie des Indes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Store and SupplyminorWeb agency responsible for website development and management. Website states 'Site réalisé et animé par Store & Supply'.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Compagnie des Indes competitors and assessment
Company assessmentEmerging players
- Four Sigmatic: Adaptogen- and mushroom-based functional beverage brand (coffee alternatives, elixirs) sold through DTC and natural retail. Comparable as a wellness-forward botanical beverage brand using plant extracts for daily-rhythm benefits, even though the core format differs from tea.
- Caudalie: French natural skincare and wellness brand with a small product range built around vine-based and botanical ingredients, sold via DTC, pharmacies and spa partners. Comparable as a French natural botanical brand with cross-category body/spiritual wellness positioning.
Direct peers
- Dammann Frères: Historic French tea house with broad flavored/black/green tea range and gift sets, selling via e-commerce and physical stores across France and internationally. Directly comparable product mix and premium gifting strategy to Compagnie des Indes.
- Yogi Tea: Herbal wellness tea brand known for Ayurvedic-inspired functional blends (sleep, detox, energy) sold in supermarkets and natural channels globally. Comparable on the functional/adaptogenic wellness framing of Compagnie des Indes' seven chronorhythms.
- Mariage Frères: Iconic Parisian premium tea maison with flagship boutique, e-commerce and global wholesale, offering single-origin teas, flavored blends and wellness-style infusions. Directly comparable on premium French positioning and breadth of tea/infusion assortment; larger and more internationally known.
- Kusmi Tea: French-origin premium tea and infusion brand with strong DTC, retail and international footprint, including detox/wellness blends. Comparable as a French premium tea competitor with overlapping wellness positioning and multi-channel distribution.
- Palais des Thés: Premium French tea brand offering loose-leaf and bagged teas, herbal infusions and tea-based gifts through DTC, boutiques and wholesale. Closely comparable to Compagnie des Indes in scale, geography, premium pricing and product breadth across origin teas and infusions.
- Thés de la Pagode: French organic and fair-trade tea brand with a curated range of green, black and wellness infusions and direct-to-consumer e-commerce in France. Closely comparable BIO/organic positioning and curated small-batch sourcing.
- Clipper Teas: UK-based organic and Fairtrade tea brand with broad range of green, black and herbal infusions in grocery and DTC. Comparable on the certified-organic, ethical-supply positioning around everyday wellness teas.
Broad incumbents
- L'Occitane en Provence: Large French natural beauty and wellness brand with botanical-positioned body care, fragrances and gift sets sold globally through boutiques, DTC and wholesale. Comparable on the French natural/BIO body care and fragrance extension (Parfums & Soins) side of Compagnie des Indes' range.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Compagnie des Indes social profiles
Digital presenceCompagnie des Indes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Compagnie des Indes leadership team
Management profileNumber of profiles
Profiles2 records
Compagnie des Indes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Compagnie des Indes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Compagnie des Indes
What does Compagnie des Indes do?
Compagnie des Indes manufactures and sells BIO-certified teas, herbal infusions, concentrated plant cocktails (Absolus), perfumes, and body/face care products. The entire portfolio is organized around a proprietary "Chronobotanique" wellness philosophy that categorizes products into 7 chronorhythms (N°1 Pureté, N°2 Intensité, N°3 Éclat, N°4 Feu, N°5 Baume, N°6 Sagesse, N°7 Harmonie) designed for consumption at different times of day. Products are 100% natural, organic, vegan, and free from artificial additives, with botanicals sourced globally from China, Japan, Africa, and other regions.
Is Compagnie des Indes a public or private company?
Compagnie des Indes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Compagnie des Indes founded?
Compagnie des Indes was founded in -1. It employs 11 to 50 people.
Where is Compagnie des Indes based?
Compagnie des Indes is headquartered in Neuilly-sur-Seine, France, in the Europe region.
How does Compagnie des Indes make money?
Two revenue lines are on record. E-commerce Product Sales are the primary driver. The others are professional/Wholesale Distribution.
Who are Compagnie des Indes's main competitors?
Emerging players on record are Four Sigmatic and Caudalie. Direct peers are Dammann Frères, Yogi Tea, Mariage Frères, Kusmi Tea, Palais des Thés, Thés de la Pagode and Clipper Teas. L'Occitane en Provence is listed as a broad incumbent.
Does Compagnie des Indes have an API?
No public API is recorded for Compagnie des Indes.
What industry is Compagnie des Indes in?
Compagnie des Indes's product category is Organic Tea & Botanical Wellness. Its primary akta.pro industry code is AFAFAFAF, Botanical/Herbal & Adaptogen Functional Beverage Production, with a secondary code of CRADAOAA, Flavorings & Extracts (Natural & Artificial). Its NAICS code is 311423 and its SIC code is 2090.