Concordia Preparatory School

What Concordia Preparatory School does

Concordia Preparatory School (formerly Baltimore Lutheran School) is a private, co-educational Christ-centered college preparatory institution founded in 1965 and located at 1145 Concordia Drive, Towson, Maryland. It serves students in grades 6-12 across two buildings (Kuenne Hall for Middle School and Hofmeister Hall for Upper School) and reports a 100% college acceptance rate, an 11.5:1 student-to-teacher ratio, and an average class size of 16. The school is affiliated with the Lutheran Church Missouri-Synod and is the only Lutheran high school in Maryland and one of five Lutheran middle schools in the state.

The school's core product is structured academic programming, anchored by a Middle School curriculum (grades 6-8) and an Upper School college-preparatory curriculum (grades 9-12) that includes 10-12 AP courses, 15-20 honors courses, dual credit offerings, and four specialized Academic Pathways (Advanced Mathematics, Health Sciences, Honors, and Computer Science). Supporting programs include the Giguere Program for college-bound students with diagnosed learning differences, the Academic Mentorship Program (introduced in 2023) for transition support, a Fine Arts program spanning Visual Arts, Performing Arts, and Instrumental/Vocal Music, an Athletics program with 19 Upper School and 11 Middle School competitive teams, and 30+ co-curricular activities. The technology backbone is the Veracross platform powering the MyConcordia portal, which handles admissions, enrollment, tuition management, grading, and family communication.

Revenue is generated almost entirely through recurring annual tuition, with 2026-27 rates of $17,650 for Middle School and $12,500 for Upper School, supplemented by non-refundable deposits ($350-$500), platform fees ($25-$55), and registration fees ($200-$300, or $300 after March 7). Additional revenue streams include Summer Programs/Camps for ages 7 through 12th grade, Fine Arts Scholarships (as a recruitment tool rather than a significant income source), and donations processed through a Blackbaud REnxt giving portal. Affordability is supported by tuition assistance partnerships with Clarity and FACTS, external scholarship programs (BOOST, GB Charities, Children's Scholarship Fund, Folds of Honor), and discounts for Association Congregation members ($750) and siblings ($500 for 2nd/3rd children). Go-to-market is a sales-led admissions funnel — online inquiry, 'Saint for a Day' shadow visits, campus tours, open houses, family forums, interviews, and assessments — driven primarily by Association Church referrals, alumni word-of-mouth, and the school's website/portal presence.

Name

Concordia Preparatory School

Legal name

Concordia Preparatory School

Website

https://concordiaprepschool.org

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

11–50 employees

Short description

Concordia Preparatory School is a private, co-educational Christ-centered college preparatory school in Towson, Maryland, serving grades 6-12 under Lutheran Church Missouri-Synod affiliation. It delivers academic programming including four Academic Pathways tracks, learning-difference support, fine arts, and 30+ athletic teams, financed through annual tuition of $12,500-$17,650 plus fees and donations.

Ownership category

akta.pro rank

Headquarters

HQ city

Towson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition Revenue: Primary revenue source from tuition payments. Middle School tuition is $17,650.00 per year; Upper School tuition is $12,500.00 per year. Additional fees include deposits, platform fees, registration fees, and student activity/technology fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Concordia Preparatory School is a Christ-centered, co-educational college preparatory school serving students in grades 6-12 in Towson, Maryland. The school delivers a tuition-based academic program combining core college-preparatory curriculum (including honors, AP, and dual credit courses) with faith-based instruction, alongside complementary Fine Arts, Athletics, and student clubs offerings, supported by college counseling, learning difference accommodations (Giguere Program), and an Academic Mentorship Program.

Product overview

Concordia Preparatory School is a co-educational Christ-centered college preparatory school serving grades 6-12. The school operates two main academic programs: the Middle School Program (grades 6-8) and the Upper School Program (grades 9-12), both built on core values of faith, integrity, service, leadership, and community. The school offers specialized programs including the Academic Pathways Program (with tracks in Advanced Mathematics, Health Sciences, Honors, and Computer Science), the Giguere Program for students with learning differences, and the Academic Mentorship Program. Co-curricular offerings include a comprehensive Fine Arts Program (Visual Arts, Performing Arts, and Instrumental/Vocal Music), an Athletics Program (19 Upper School teams and 11 Middle School teams), and over 30 Student Organizations and Clubs. The school also operates Summer Programs and Camps, provides College Counseling Services, and awards Fine Arts Scholarships. Students and families access information through the MyConcordia Portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Middle School Program (Grades 6-8) Year-long academic program for grades 6-8 that develops content knowledge, critical, creative, and abstract thinking, and leadership skills. Core courses include religion, science, social studies, composition and literature, math, and health-PE, plus two enrichment courses per semester.
• Upper School Program (Grades 9-12) Year-long college-preparatory program for grades 9-12 that prepares students academically, socially, and spiritually for graduation. Offers honors, AP, and dual credit courses.
• Academic Pathways Program Specialized college-prep program for Upper School students with four tracks: Advanced Mathematics, Health Sciences, Honors, and Computer Science. Endorsements awarded at graduation. Requires 3.00+ unweighted cumulative GPA, 60 service hours over four years, and participation in leadership seminars.
• The Giguere Program Support program for college-bound students with diagnosed learning differences, providing academic accommodations for classroom support and assessments, plus resources and study strategies to promote skills for independent success at higher education levels.
• Academic Mentorship Program (AMP) Program added in 2023 to support students in their transition to the Concordia Prep college preparatory curriculum through coaching, mentoring, and homework assistance tailored to specific student needs.
• Fine Arts Program Comprehensive Fine Arts program covering Visual Arts (Fundamentals of Art, Art I, Art II, Advanced Studio Art, Graphic Arts I/II, Digital Photography I/II, Yearbook), Performing Arts (Introduction to Theater, Acting I, Acting II), and Instrumental/Vocal Music (Concert Choir, Concert Band, Introduction to Guitar, Intermediate Guitar, Jazz Band).
• Athletics Program Athletics program with 19 competitive Upper School teams at JV and Varsity levels and 11 Middle School teams. Instills Christian ideals of commitment, leadership, personal integrity, responsibility, sportsmanship, lifelong fitness, and teamwork.
• Student Organizations and Clubs 30+ co-curricular student organizations and clubs including Middle School clubs (Aquaponics, Board Games, Cartoon Drawing, Coding, Creative Writing, Diversity Club, Girls Group, Lego Club, Men of Tomorrow, Mindfulness Club, Movie Club, Photography, Student Council, Trivia Club, Yards and Cards, Yoga Club) and Upper School clubs (Art Club, Black Student Association, Chapel Band, Chess Club, Drama Club, Environmental Club, Fellowship of Christian Athletes, FIFA Club, Home Economics, Influencers Club, Latino Club, Maryland Math League, Mario Kart Club, National Honor Society, Robotics, Sisterhood Club, Spanish Club, Snowriding Club, Student Arts and Writing Journal, Student Government Association, Ukulele Club, Ultimate Frisbee).
• Summer Programs and Camps Seasonal summer day camps for students age 7 through 12th grade including Baseball, Basketball, Bucket Drumming, Esports, Youth Football, Girls Flag Football, Lacrosse, Lego, Robotics, Spanish Camp, Speed and Strength, and Theatre camps.
• College Counseling Services Personalized college counseling for Upper School students including individual counseling sessions, college application workshops, SAT/ACT prep courses, and scholarship and financial aid guidance.
• Fine Arts Scholarships Scholarships recognizing outstanding students in Music-Instrumental, Music-Vocal, Performing Arts (Theatre), and Visual Arts for Middle and Upper School students.
• MyConcordia Portal Online parent/student portal powered by the Veracross platform for enrollment, tuition management, academic records, grades, schedules, announcements, school communications, and access to school resources.

Quantifiable outcome

• 100% College Acceptance Rate
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Lutheran Church Missouri-SynodcoreStrategic or Co-development PartnerConcordia Prep is affiliated with the Lutheran Church Missouri-Synod and represents one of five middle schools and the only high school in the State of Maryland under this denomination. The church provides spiritual guidance and support for the school's Christ-centered mission.
• Association ChurchescoreStrategic or Co-development PartnerCongregations belonging to the Concordia Preparatory School Association Congregation support the ministry of the School through leadership, involvement, support, and prayer. Members receive a $750 tuition discount per school year.
• NewThing ChurchminorStrategic or Co-development PartnerNewThing is a church community that meets on the Concordia Prep campus for Sunday worship gatherings and other faith-led programs, creating a shared community space.
• ClaritycoreImplementation/ SI/ Consulting PartnerPreferred tuition assistance partner for families applying for financial aid for the 2026-2027 school year. Applications opened October 1st and remain open through the admission application process.
• FACTScoreImplementation/ SI/ Consulting PartnerTuition assistance partner providing financial aid application support for families for the 2026-2027 school year alongside Clarity.
• BOOST Scholarship ProgramminorOthersBroadening Options and Opportunities for Students Today (BOOST) Scholarship Program provides scholarship awards for eligible students who qualify for free or reduced-price school meals (FARMs) to attend nonpublic schools.
• GB CharitiesminorOthersNonprofit organization dedicated to improving the Baltimore metropolitan community through the education of its youth. Offers external scholarships for eligible students.
• Children's Scholarship FundminorOthersScholarship-granting organization (SGO) that expands educational opportunity by providing scholarships to families in need so they can choose schools that are the best fit regardless of ability to pay.
• Folds of Honor ScholarshipsminorOthersProvides educational scholarships to spouses and children of America's fallen or disabled military service members and first responders for K-12th grade and higher education.
• VeracrosscoreTechnology or IntegrationTechnology partner providing the Veracross platform that powers the MyConcordia portal, school website, and integrated admissions/enrollment systems.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Loyola Blakefield: Loyola Blakefield is a Catholic Jesuit middle and upper school for boys located in Towson, MD, with a similar faith-based college-preparatory mission. Its geographic proximity makes it a direct competitor for Towson-area Lutheran and Catholic families.
• Calvert School: Calvert School is a private K-8 day school in Baltimore offering individualized college-preparatory foundations. It competes for middle school families in the same Towson/Baltimore catchment and serves as a feeder-school alternative.
• Friends School of Baltimore: Friends School is a Quaker-affiliated co-ed K-12 private school in Baltimore with a values-driven, college-preparatory mission. Its faith-rooted, community-oriented approach closely parallels Concordia Prep's Christ-centered model.
• Park School of Baltimore: Park School is a co-ed K-12 progressive private day school in Brooklandville, MD. It serves a similar Baltimore suburban demographic with college-preparatory academics and an emphasis on individualized learning, making it a close competitor.
• Mount Saint Joseph High School: Mount Saint Joseph is a Catholic college-prep high school for boys in Baltimore with a strong brotherhood and faith-based mission. It competes for faith-oriented families seeking rigorous college preparation in the Baltimore region.
• Jemicy School: Jemicy School in Owings Mills, MD specializes in college-preparatory education for students with language-based learning differences. It is the closest direct peer to Concordia Prep's Giguere Program, competing for the same niche inclusive-excellence families.
• McDonogh School: McDonogh is a co-ed K-12 private day school in Owings Mills, MD, serving a similar Baltimore-area affluent family demographic with college-preparatory academics and robust athletics/arts. It is among the most direct competitors for college-bound families in the region.
• Archbishop Spalding High School: Archbishop Spalding is a Catholic co-ed college-preparatory high school in Severn, MD, with strong athletics and arts programming. It competes for Catholic and faith-oriented families across the greater Baltimore/Annapolis corridor.
• Gilman School: Gilman is a prestigious K-12 private boys' day school in Baltimore with a strong college-preparatory focus and significant endowment. While all-boys, it competes for the same Baltimore-area families seeking rigorous college prep and Christ-centered/lutheran-adjacent values-driven education.

Broad incumbents

• Concordia Academy (Lutheran High School): Concordia Academy is a Lutheran high school affiliated with the same Concordia University system and LCMS denomination. While not in Maryland, it represents the broader Lutheran high school network with comparable mission, curriculum, and denominational positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/school/concordia-preparatory-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Concordia Preparatory School