CONTI DUCCO FRANCIACORTA

What CONTI DUCCO FRANCIACORTA does

Società Agricola Conti Ducco S.S., trading as Conti Ducco Franciacorta, is a privately held, family-owned Italian winery headquartered at Via degli Eroi 70, Passirano (Brescia), within the Franciacorta DOCG region. Founded in 1967 by Count Piero Ducco — one of the founding members of the Franciacorta Consortium — and currently led by his son Count Giorgio (who joined in 1985), the company operates a 120-hectare estate of which 52 hectares are planted across 16 distinct crus spanning multiple Franciacorta municipalities. The Ducco noble lineage traces back to 1100 AD, providing multi-century heritage positioning that underpins brand storytelling.

The core product is a six-SKU portfolio of metodo classico sparkling wines: Terre di Conti Ducco Brut, Velvet Satèn, Blanc de Blancs Vintage 2020, Rosé Vintage 2016, Pas Dosé Noir Vintage 2016, and Caramel Dry, plus curated multi-bottle selections (Tasting Selection, Pinot Noir Selection, Chardonnay Selection) and a Magnum format launched in October 2023. Production uses exclusively first-press flower musts, manual cluster harvesting with overnight refrigeration, separate per-plot fermentation, and extended aging up to 100 months in a 15th-century cellar carved into moraine rock — a proprietary method stricter than Franciacorta DOCG disciplinary minimums. The estate is energy self-sufficient via an installed photovoltaic system.

The business model is direct-to-consumer only. Wine is sold through the company's WooCommerce e-commerce site (www.contiducco.it), with online sales restricted to Italy and express courier delivery within 48-72 hours. A second revenue stream comes from pre-booked winery tasting experiences at three price points — Contessa (€29), Conte (€45), and Tesoro del Conte (€60) — offered at the Passirano estate with guided cellar tours and food pairings. Customers outside Italy must contact the winery directly for orders. Marketing is conducted via the company blog (covering Franciacorta and Lake Iseo itineraries), organic Facebook and Instagram presence, and event-driven demand at the annual Festival Franciacorta, complemented by partnerships with Iseo Bike and the Strada del Vino Franciacorta association.

Name

CONTI DUCCO FRANCIACORTA

Legal name

Società Agricola Conti Ducco S.S.

Website

https://contiducco.it

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

1–10 employees

Short description

Conti Ducco Franciacorta is a family-owned Italian winery in Passirano, founded in 1967 by Count Piero Ducco as one of the founding members of the Franciacorta Consortium. It produces a six-SKU premium Franciacorta sparkling wine portfolio sold exclusively direct-to-consumer via its Italian e-commerce site and on-site tasting experiences.

Ownership category

akta.pro rank

Product category

Premium Sparkling Wine (Franciacorta)

NAICS

Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Fine Wine & Luxury Spirits Retail (CRANABAE)

Keywords

• Sparkling wine production
• Franciacorta DOCG wines
• Italian winery
• Wine tourism experiences
• Estate-bottled wines

Headquarters

HQ city

Passirano BS

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Wine sales: Direct sales of Franciacorta sparkling wines through the company's e-commerce platform. Products include Terre di Conti Ducco Brut (6-bottle case), Velvet Satèn, Blanc de Blancs Vintage, Rosé Vintage, Pas Dosé Noir Vintage, and curated selections (Tasting Selection, Pinot Noir Selection, Chardonnay Selection). Prices range from €24 per bottle for entry wines to €45 per bottle for premium vintage selections. The online sales service is only available within Italy.
2. Winery visits and tastings: In-person tasting experiences offered at the winery with three tiers: Contessa (€29/person) featuring three wines with breadsticks; Conte (€45/person) featuring four wines with breadsticks, Grana Padano DOP, and salame; Tesoro del Conte (€60/person) featuring the full range including Pas Dosé Noir with curated selection of cold cuts and cheeses. These are pre-booked experiences for visitors to the estate.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

CONTI DUCCO FRANCIACORTA is a premium Italian winery that produces and sells Franciacorta sparkling wines directly to consumers. Founded in 1967, the estate manufactures estate-bottled Franciacorta wines and also offers on-site tasting experiences and hospitality at the winery.

Product overview

Conti Ducco Franciacorta is a premium Italian winery and among the founding producers of the Franciacorta DOCG, established in 1967 by Count Piero Ducco. The company operates an estate of 120 hectares with 52 hectares of vineyards across 16 crus in three Franciacorta municipalities. The product portfolio consists of six distinct Franciacorta wines — Terre di Conti Ducco Brut, Velvet Satèn, Blanc de Blancs Vintage, Rosé Vintage, Pas Dosé Noir, and Caramel Dry — sold as individual bottles, as curated multi-bottle packs (Selezione Degustazione, Pinot Noir Selection, Chardonnay Selection), and in Magnum (1.5L) format. In addition to wine products, Conti Ducco offers three structured tasting experiences (Degustazione Contessa at €29, Degustazione Conte at €45, and Degustazione Tesoro del Conte at €60) that combine guided cellar tours with paired food accompaniments. All products are sold through a company-owned e-commerce platform with delivery within Italy only.

Differentiator

Problem solved

Functional benefit

Products and services

• Franciacorta sparkling wines Estate-produced Franciacorta sparkling wines made via the traditional method, sold directly to consumers through the winery's e-commerce site and at the estate.
• Winery tasting experiences On-site wine tasting and hospitality visits at the CONTI DUCCO Franciacorta estate for individual consumers and visitors.

Quantifiable outcome

• Extended aging up to 100 months (compared to regulatory minimums)
• +2 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• Iseo BikeminorGTM or Marketing PartnerPartnership with Iseo Bike (Flavio Tignonsini) for cycling route development in Franciacorta. Conti Ducco promotes bike itineraries through the wine region on their blog, and Iseo Bike offers guided cycling tours with wine tasting experiences at local wineries including Conti Ducco.
• Strada del Vino FranciacortaminorGTM or Marketing PartnerThe Strada del Vino Franciacorta association designs and promotes wine road itineraries through the Franciacorta region in collaboration with local wineries including Conti Ducco. The association creates themed routes including bike paths through vineyards.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Ca' del Bosco: One of the most recognized premium Franciacorta producers, founded in the same region and selling metodo classico sparkling wines through DTC, hospitality, and selective distribution. Closest direct comparable on premium positioning, estate production, and tourism-led brand building.
• Villa Franciacorta: Biodynamic Franciacorta producer with historic estate and premium positioning. Comparable on estate-led production, sustainability narrative, and tourism-driven revenue mix in the same DOCG.
• Mosnel: Family-owned Franciacorta winery with multi-generational heritage and single-estate metodo classico production. Comparable in family ownership, heritage storytelling, and premium single-estate positioning.
• La Montina: Franciacorta producer with estate vineyards and a structured tasting experience program, located in the same regional appellation. Comparable on DTC wine + paid tasting business model and DOCG affiliation.
• Uberti (Fratelli Uberti): Boutique Franciacorta producer with estate vineyards and long-aged metodo classico wines. Comparable on artisanal estate production, vintage offerings, and premium Franciacorta positioning at similar scale.
• Bellavista (Terra Moretti): Major premium Franciacorta brand with a multi-SKU portfolio, estate production, and significant DTC and tourism presence in the region. Comparable on portfolio breadth, vintage offerings, and premium price-point positioning.
• Barone Pizzini: Organic-focused Franciacorta producer with estate vineyards, sustainability credentials, and DTC plus tasting-room operations. Comparable on artisanal estate production, sustainability narrative, and Franciacorta DOCG positioning.
• Guido Berlucchi & C. Historic Franciacorta producer widely credited with pioneering the metodo classico in the region. Directly comparable in DOCG affiliation, estate production, heritage narrative, and DTC-plus-hospitality model targeting premium sparkling consumers.

Broad incumbents

• Ferrari Trento: Italy's leading metodo classico sparkling wine brand, based in Trento DOC with national and international distribution scale. Comparable on sparkling wine category and premium positioning; broader incumbent given larger scale and broader geographic reach.
• Zonin 1821: Large Italian wine group with a Prosecco portfolio and broader national distribution. Adjacent incumbent in Italian sparkling wine with substantially greater scale, distribution, and marketing reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/202252799922205
• Instagraminstagram.com/contiducco
• LinkedInlinkedin.com/company/conti-ducco-franciacorta

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CONTI DUCCO FRANCIACORTA