Cooper - Estratégia & Criação

What Cooper - Estratégia & Criação does

Cooper - Estratégia & Criação is a privately held Portuguese 360-degree communication agency founded in 2018, operating from a headquarters in Porto and a second office in Lisbon. The firm provides integrated creative services spanning strategy, branding, web design, photography, video and animation, packaging, digital marketing, social media management, email marketing, and communications advisory. Deliverables are produced by a small in-house team (9 employees total, 5 named senior and mid-level creative professionals covering strategy, design, multimedia, and web) plus contracted specialists as project scope requires.

The agency's underlying 'technology' is its creative process and integrated service stack rather than any proprietary product; no APIs, software, or platform IP are disclosed, and the service catalogue is delivered as project-based professional services. GTM is sales-led: clients are acquired directly through the portfolio website, social media presence, and referrals, and engagements are quoted on a per-project basis tied to scope, complexity, and client requirements, with no publicly disclosed pricing or retainer structure.

Cooper's revenue mix comes from project fees across a diversified Portuguese client base that includes municipalities (Câmara Municipal de Odivelas, Vila do Conde), national institutions (Ordem dos Advogados, Portuguese Ministry of Culture), premium consumer brands (RCM Shoes at the Micam trade show, Divai, Pedaços de Cacau), transportation operators (Maia Transportes, Mobus, Uniq), and technology clients (Improxy). Repeat and ongoing relationships are visible (Ordem dos Advogados quarterly bulletins, Divai ongoing social/SEO, Maia Transportes institutional communication) but no single customer is implied to dominate. Public-sector and cultural-partnership work (José Régio commemoration, National Traditional Products Competition with Qualifica/oriGIn) is a recurring specialty.

Name

Cooper - Estratégia & Criação

Legal name

Cooper - Estratégia & Criação

Website

https://cooper.pt

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Cooper - Estratégia & Criação is a 9-employee Portuguese 360-degree creative agency headquartered in Porto with a Lisbon office, delivering branding, web design, photography, video, packaging, and digital marketing on a project basis to municipalities, cultural institutions, and SMB clients.

Ownership category

akta.pro rank

Product category

Creative & Marketing Agency Services

NAICS

Advertising Agencies (541810), Commercial Photography (541922), Media Representatives (54184)

SIC

Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Brand Campaign & Integrated Communications Agencies (MPAAAAAC), Content Production (Video, Design, Copy, Studio) (BPAFAAAF), Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG), B2B/ABM Creative Agencies (MPAAAAAI)

Keywords

• Creative agency services
• Brand strategy consulting
• Web design development
• Video production services
• Digital marketing services

Headquarters

HQ city

Porto

HQ country

Portugal

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Professional Services - Project-based Creative Work: Cooper generates revenue through project-based engagements with B2B clients. Services commissioned include branding projects, website development, photography and video production, social media management, and marketing campaigns. Revenue is earned through one-time project fees rather than recurring subscriptions, though ongoing client relationships may generate multiple projects over time.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Cooper operates as a 360° communication and creative agency delivering integrated strategy, branding, web design, photography, video and animation, digital marketing, social media, email marketing, packaging, and press advisory services. Engagements are project-based and executed by a small multidisciplinary team for B2B clients including municipalities, professional associations, transport operators, fashion brands, food producers, cultural institutions, and SMB/mid-market Portuguese organizations.

Product overview

Cooper - Estratégia & Criação is a 360-degree communication agency offering integrated marketing and creative services. The company provides a comprehensive portfolio of services including Branding, Webdesign, Fotografia, Vídeo & Animação, Digital & Conteúdos, Marketing & Estratégia, Multimédia & Publicidade, and Assessoria de Comunicação. These services work together as an integrated offering to deliver complete communication solutions for clients, from strategic planning and brand development through to digital execution, photography, video production, and ongoing communication advisory. The agency serves clients across various sectors including transportation, cultural institutions, professional associations, municipalities, and consumer brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding Brand creation, repositioning, positioning, visibility, and promotion services for institutional and product brands. Targets Portuguese organizations needing professional brand identity and communication systems.
• Fotografia (Photography) Photography services covering institutional, promotional, event reportage, and product photography, including 360° product photography. Delivered for B2B clients across product launches, catalogs, and institutional communications.
• Vídeo & Animação (Video & Animation) Institutional and promotional videos, motion design, 3D animation, tutorials, and video marketing production. Supports B2B clients' communication, training, and promotional needs.
• Webdesign Design and development of websites, blogs, portals, online stores, and mobile applications for Android and iOS, plus graphic and editorial design, illustration, infographics, and merchandising. Targets organizations requiring a unified web and digital presence.
• Marketing & Estratégia (Marketing & Strategy) Research and analysis, strategic planning, marketing and communication planning, action planning, and media advisory services for B2B clients requiring strategic foundations for creative campaigns.
• Digital & Conteúdos (Digital & Content) Digital marketing strategy, online communication, content production and management, and SEO optimization. Targets Portuguese organizations building digital presence and ongoing content marketing programs.
• Multimédia & Publicidade (Multimedia & Advertising) Offline and online advertising campaigns, 3D animation, motion design, and communication advisory services supporting integrated advertising programs for B2B clients.
• Assessoria de Comunicação (Press & Communication Advisory) Press office and media advisory services for news distribution and press relations to support clients' media presence and corporate communications.
• Email Marketing Email marketing campaigns with segmented contact management, digital delivery platforms, and domain-certified communications. Targets organizations running permission-based CRM and email engagement programs.
• Redes Sociais (Social Media) Social media management, content planning, performance monitoring, and social advertising delivered for clients' owned channels (e.g., Facebook, Instagram).
• Packaging Product packaging design and merchandising development for retail and promotional purposes, supporting premium and consumer-product clients.

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Qualifica oriGIn PortugalcoreStrategic or Co-development Partner · 1 January 2020Cooper developed the new brand identity, medals, and promotional materials for the National Traditional Portuguese Products Competition, working with Qualifica which represents oriGIn in Portugal.
• oriGIn (Origin International)minorStrategic or Co-development Partner · 1 January 2020Cooper indirectly supports oriGIn's mission of protecting geographical indications through branding work for Portuguese traditional products registered with the organization.
• Ministry of Culture of PortugalcoreStrategic or Co-development Partner · 1 January 2019Cooper collaborated with the Portuguese Ministry of Culture on the 50th anniversary commemoration program for José Régio's death, creating branding, publications, catalogs, and communication materials for the nationwide cultural program.
• Regional Culture Directorates (Norte, Centro, Alentejo)coreStrategic or Co-development Partner · 1 January 2019Partnered on the José Régio commemorative program, collaborating across multiple regional culture directorates to deliver unified national cultural communication.
• Municipalities of Portalegre and Vila do CondecoreStrategic or Co-development Partner · 1 January 2019Cooper worked with Portalegre and Vila do Conde municipalities as key partners in the José Régio commemoration program, contributing to local cultural heritage promotion.
• Centro de Estudos Regianos and Instituto Politécnico de PortalegreminorStrategic or Co-development Partner · 1 January 2019Academic and research partners collaborated on the José Régio commemorative program, providing scholarly expertise and institutional support.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• BBDO Portugal: Portuguese operation of BBDO Worldwide; full-service creative and advertising agency with integrated capabilities comparable to Cooper but with multinational backing and broader client access.
• Publicis Portugal: Portuguese arm of global advertising network Publicis Groupe, providing full-service advertising and communications; competes with Cooper for Portuguese enterprise and government accounts but at significantly larger scale and broader portfolio.
• Wieden+Kennedy: Independent global creative agency with operations in Lisbon; serves as a broader incumbent competing for premium Portuguese and pan-European brand work with deeper creative resources than Cooper.
• DDB Portugal: Portuguese office of DDB Worldwide, a major multinational creative agency network; competes with Cooper for brand campaign, advertising, and digital work for Portuguese clients at a much larger resource scale.
• TBWA\Lisbon: Lisbon office of TBWA Worldwide, the global disruptive creative network; comparable in offering integrated strategy, advertising, and brand communications to Portuguese clients but with global agency resources.
• FCB Lisbon: Lisbon office of Foote, Cone & Belding (FCB) global network; a full-service creative agency serving brands in Portugal with similar integrated capabilities to Cooper but operating as part of an international holding.
• Havas Portugal: Portuguese arm of Havas Creative Network; integrated creative, media, and communications group operating in Portugal with similar service breadth to Cooper but at enterprise scale.

Direct peers

• FUEL: Lisbon-based independent full-service creative agency offering integrated strategy, branding, design, and digital services to Portuguese and international brands; directly comparable in size, integrated offering, and target SMB/mid-market client base to Cooper.
• Brandnew: Portuguese independent branding and creative agency providing brand strategy, design, and digital services; a similar-sized local peer competing with Cooper for Portuguese SMB and institutional branding work.
• Brand Soul: Portuguese independent creative and branding agency offering integrated branding, design, and communications; comparable boutique size and full-service positioning to Cooper within the Portuguese market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wearecooper

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cooper - Estratégia & Criação