Coq Hotel

What Coq Hotel does

Coq Hotel is a small, independently operated Provençal hotel located on Place de la République in the center of Cogolin, in the Bay of Saint-Tropez region of southern France. The property is owned and operated by SARL JCL, a French limited liability company, and offers five individually decorated room categories — Standard Double (15m²), Twin, Comfort Double (21m²), Triple (28m²), and Quadruple (35m²) — catering to leisure travelers, couples, and families visiting the French Riviera. All rooms include en-suite bathrooms, flat-screen TVs with French TNT channels, free WiFi, air conditioning, and soundproofing, and the hotel offers a 24/7 reception.

The business runs on a direct-to-consumer hospitality model, generating revenue primarily through nightly room rentals and supplementing it with fee-based ancillaries: breakfast (€14/person), private parking (€12/night/car or €5/night/motorcycle), pet accommodation (€10/night), extra beds (€20/night), and baby cots (€15/night). Pricing is unit-based per night, with a deposit equal to the first night charged at booking and a 3% tourist tax applied from April 15 to October 15. The go-to-market is a bilingual (French/English) website with an integrated Secure-Direct booking engine, supplemented by phone reservations, Google Maps presence, and third-party booking aggregator distribution; a Facebook page supports organic engagement.

The technology stack is conventional for an independent European hotel: OVH hosts the website, Gandi SAS hosts personal data under EU adequacy clauses, and Entête Du Net (a Var-based web agency) built and maintains the site. No proprietary technology, AI/ML capability, mobile app, patents, or external funding is referenced. The operating model is a small, privately held asset with no disclosed headcount, no parent company, and no expansion or M&A activity.

Name

Coq Hotel

Legal name

SARL JCL

Website

https://coqhotel.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Coq Hotel is a small independent Provençal hotel in Cogolin, Bay of Saint-Tropez, operated by SARL JCL. It offers five room categories for leisure travelers and families, distributing through a bilingual website with integrated booking, phone, and third-party platforms.

Ownership category

akta.pro rank

Product category

Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (721110)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Value Inn / No-Frills Hotels (THAGABAL)

Keywords

• Hotel accommodation
• Guest room rentals
• Provençal hospitality
• Family hotel rooms
• Pet-friendly lodging

Headquarters

HQ city

Cogolin

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Room Accommodations: The hotel generates primary revenue through room rentals across five room categories: Standard Double (15m²), Twin (2 single beds), Comfort Double (21m²), Triple (28m²), and Quadruple (35m²). Rooms accommodate 1-4 guests with individually decorated interiors.
2. Breakfast Service: Traditional breakfast served in breakfast room, terrace, or guest room from 7:00-11:30 at 14€ per person.
3. Parking: Private closed car park available upon reservation at 12€ per car per night or 5€ per motorcycle per night.
4. Pet Accommodations: Pets allowed on request at 10€ per night.
5. Extra Services: Additional revenue from extra beds (20€/night), baby cots (15€/night), and laundry services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Coq Hotel is a small independent Provençal hotel in Cogolin, Bay of Saint-Tropez, France, that rents five categories of individually decorated guest rooms (Standard Double 15m², Twin, Comfort Double 21m², Triple 28m², Quadruple 35m²) to leisure tourists on a per-night basis. The hotel bundles each stay with included amenities (flat-screen TV, free Wi-Fi, en-suite bathroom, air conditioning, soundproofing) and sells ancillary fee-based services on-site including breakfast, private parking, pet accommodation, extra beds, baby cots, and laundry. Revenue is generated primarily from room rentals complemented by ancillary service fees paid by individual guests.

Product overview

Coq Hotel is a charming Provençal hotel located in Cogolin, Bay of Saint-Tropez, offering five distinct room types: Standard Double (15m²), Twin, Comfort Double (21m²), Triple (28m²), and Quadruple (35m²). All rooms are individually decorated and equipped with flat-screen TV, free Wi-Fi, air conditioning, and soundproofing. The hotel provides additional fee-based services including private parking, breakfast, extra beds, baby cots, pet accommodation, and laundry. Check-in is at 15:00 and check-out at 11:30.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Double Room A 15 m² hotel room with one double bed, flat-screen TV, free Wi-Fi, air conditioning, soundproofing, and en-suite bathroom with bath or shower. Designed for 1-2 guests seeking affordable accommodation.
• Twin Room A hotel room with two single beds, flat-screen TV, free Wi-Fi, air conditioning, soundproofing, and en-suite bathroom. Some rooms feature a private terrace. Designed for 2 guests.
• Comfort Double Room A 21 m² superior hotel room with one large double bed, air conditioning, soundproofing, and en-suite bathroom. Some rooms include a private terrace. Designed for 1-2 guests seeking a higher-tier comfort option.
• Triple Room A 28 m² hotel room accommodating up to 3 guests with one large double bed and one single bed, flat-screen TV, free Wi-Fi, air conditioning, soundproofing, and en-suite bathroom.
• Quadruple Room A 35 m² family hotel room accommodating up to 4 guests with one large double bed and two single beds, flat-screen TV (French Freeview), free Wi-Fi, air conditioning, and en-suite bathroom with bath or shower.
• Hotel Facilities & Services Ancillary fee-based services and included guest amenities: included - free Wi-Fi, air conditioning, flat-screen TV, wake-up service, iron; paid - private parking (€12/night/car, €5/night/motorbike), breakfast (€14/person), extra bed (€20/night), baby cot (€15/night), pet accommodation (€10/night), and laundry service.

Quantifiable outcome

• Minutes from Port Grimaud & Port Cogolin beaches
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered unclear and core.

• SARL JCLunclearOthersLegal entity operating Coq Hotel. Responsible for data processing under GDPR. The company manages customer relationships and reservations.
• Secure-DirectcoreTechnology or IntegrationProvides the booking engine integration on Coq Hotel's website. Handles online reservation processing and payment collection for hotel bookings.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Brit Hotel: French cooperative network of independent hotels, predominantly 2- and 3-star properties in secondary cities and tourist areas. Structurally similar to Coq Hotel's independent, locally-operated model.
• Logis Hôtels: Federated network of independent character hotels across France, including many small Provençal and Côte d'Azur properties. Most directly comparable to Coq Hotel given the independent, locally-branded model targeting regional leisure tourists.
• The Originals Hotels: Network of independent 2- to 4-star hotels in France, with strong presence in Provence and the Côte d'Azur. Comparable as an independent, character-led lodging proposition targeting regional leisure travel.

Regional players

• Gîtes de France: Federated network of independent rural/vacation rentals across France, including Provence. Adjacent competitor to Coq Hotel for independent leisure travellers seeking authentic regional stays.
• Vacancéole: French vacation rental and residence operator with presence in the South of France. Competes for family and leisure travellers seeking short-stay accommodation in Provence and the Côte d'Azur.

Broad incumbents

• Premiere Classe (Louvre Hotels): Louvre Hotels' budget chain operating in France. Overlaps with Coq Hotel on price point and target traveller but provides standardised chain experience versus Coq Hotel's individually-decorated Provençal rooms.
• B&B Hotels: French budget hotel chain operating economy/budget rooms across secondary French cities and tourist regions. Competes with Coq Hotel for price-sensitive travellers to the Var/Saint-Tropez area but at significantly larger scale.
• Ibis Budget (Accor): Accor's economy hotel brand offering standardised budget rooms across France. Targets a similar value-conscious customer in regional destinations and represents Coq Hotel's primary chain-based competitive threat.
• hotelF1 (Accor): Accor's lowest-tier economy hotel concept in France, serving budget-conscious motorists and short-stay guests. Sets the floor price benchmark for budget accommodation in regions like Var.
• Kyriad Direct (Louvre Hotels): Louvre Hotels' economy/budget brand across France. Competes with Coq Hotel on price and convenience for travellers to secondary French destinations, but with chain-level marketing and distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/coq-hotel

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coq Hotel