Craftsman Table & Tap
Craftsman Table & Tap is a single-location full-service American restaurant and bar in Middleton, Wisconsin, operating under Food Fight Inc. since 2012, serving rustic pub fare, craft beer, weekend brunch, private events, and catering to local community members and event hosts.
- Company typePrivate
- Founded2012
- HeadquartersMiddleton, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Craftsman Table & Tap does
Craftsman Table & Tap is a single-location full-service American restaurant and bar established in 2012 in Middleton, Wisconsin, a suburb on the west side of Madison. The restaurant operates under Food Fight Inc., a Madison-area hospitality company that runs a portfolio of related restaurant concepts. Craftsman serves hearty, rustic pub fare, including appetizers, burgers, sandwiches, salads, and entrees, alongside an extensive craft beverage program featuring 18 draft taps, two dozen bottled beers, craft cocktails, and a bourbon program (Summer of Bourbon). Weekend brunch service runs Saturday and Sunday from 9:30am to 3:00pm, and the menu is anchored by signature items including award-winning cheese curds supplied by Carr Valley Cheese.
The business generates revenue across four primary streams: dine-in food and beverage sales, carry-out and delivery via DoorDash, Eat Street, and GrubHub, off-site catering for business and personal events, and private event space rentals in an upstairs room accommodating up to 49 guests with a 14-tap bar and rooftop patio. Pricing is transaction-based with tiered happy hour specials, per-item menu pricing, per-person catering rates ($16-$38), and structured private event F&B minimums ($250-$1,500) plus room rental fees ($100-$250). Recurring programming, including Beero Bingo on Sundays, the Tunes + Taps live music series on alternate Thursdays, tap takeovers, and seasonal events such as Summer of Bourbon, drives community engagement and foot traffic. The underlying technology stack is conventional SaaS: BentoBox for the website, online ordering, menus, and event bookings; OpenTable for reservations; and the third-party delivery platforms listed above. There is no proprietary technology, no mobile app, and no AI/ML capability. Customer segments are primarily the local Middleton/Madison community with secondary segments in private event hosts and off-site catering clients.
Craftsman Table & Tap firmographics
Firmographics- Name
- Craftsman Table & Tap
- Legal name
- Craftsman Table & Tap
- Website
- https://craftsmantableandtap.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Craftsman Table & Tap is a single-location full-service American restaurant and bar in Middleton, Wisconsin, operating under Food Fight Inc. since 2012, serving rustic pub fare, craft beer, weekend brunch, private events, and catering to local community members and event hosts.
- Ownership category
- akta.pro rank
Craftsman Table & Tap industry classification
Industry- Product category
- Casual Dining Restaurant
- NAICS
- Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224), Caterers (722320)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- All-Day Dining Restaurants (THAFACAJ)
- akta.pro secondary industry
- Craft Beer Bars & Taprooms (THAFAEAG)
Keywords
Where Craftsman Table & Tap is headquartered
LocationHeadquarters
- HQ city
- Middleton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Craftsman Table & Tap business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Dine-in Food and Beverage Sales: Primary revenue stream from serving food and drinks to dine-in customers. Menu includes appetizers, burgers, sandwiches, salads, entrees, brunch, and full bar with craft cocktails and extensive beer selection.
- Carry-out and Delivery: Online ordering for carry-out and delivery through DoorDash, Eat Street, and GrubHub platforms.
- Catering Services: Off-site catering for business luncheons, office gatherings, and celebrations. Also offers in-house private dining room events.
- Private Event Space Rental: Upstairs private dining room with full bar (14 beer taps) and rooftop patio available for rent. Subject to food and beverage minimums and room rental fees depending on day and time.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Happy Hour Specials - Monday-Friday 3-5:30pm and Late Night Monday-Thursday 8-9pm |
| Unit Pricing | Pay-as-you-go | Lunch & Dinner Menu Items |
| Unit Pricing | Pay-as-you-go | Weekend Brunch Menu |
| Transaction based/ take rate | Multi-year contract | Private Event Space Rental - Weekday Daytime |
| Transaction based/ take rate | Multi-year contract | Private Event Space Rental - Weekend Daytime |
| Transaction based/ take rate | Multi-year contract | Private Event Space Rental - Weekday Evening |
| Transaction based/ take rate | Multi-year contract | Private Event Space Rental - Weekend Evening |
| Unit Pricing | Multi-year contract | Catering - Lunch Buffet |
| Unit Pricing | Multi-year contract | Catering - Dinner Buffet |
| Unit Pricing | Multi-year contract | Catering - Half Sandwiches & Sliders |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Craftsman Table & Tap product offering
Product offeringCore offering
Craftsman Table & Tap is a single-location full-service American restaurant and bar in Middleton, Wisconsin, serving hearty rustic pub fare paired with a curated 18-tap craft beer program, craft cocktails, and bourbon. The business operates dine-in lunch, dinner, and weekend brunch service, online carry-out and third-party delivery, a private event space with rooftop patio, and off-site catering for business and social occasions.
Product overview
Craftsman Table & Tap is a single-location American restaurant and bar established in 2012, located in Middleton, Wisconsin. The business operates as a unified full-service restaurant concept combining hearty rustic pub fare with an extensive craft beer and cocktail program. The core product portfolio includes dine-in restaurant service with lunch, dinner, and weekend brunch menus featuring signature items like award-winning Carr Valley Cheese Curds, craft burgers, sandwiches, salads, and entrées. The beverage program centers on 18 draft taps and bottled beer selection plus craft cocktails. Supporting products include a private event space with rooftop patio accommodating up to 49 guests, catering services for off-site events, and recurring programming such as Tunes + Taps live music, Beero Bingo, and seasonal specials including Friday fish fry, Saturday prime rib, and Summer of Bourbon. Online ordering and third-party delivery integrations enable carry-out and delivery service.
Differentiator
Problem solved
Functional benefit
Products and services
- Lunch & Dinner Menu
- Weekend Brunch
- Craft Beer & Cocktail Program
- Private Event Space Rental
- Off-Site Catering
- Online Carry-Out and Delivery Ordering
- Tunes + Taps Live Music Series
- Beero Bingo
Companies that use Craftsman Table & Tap
Customer profileSegments3 records
Ideal customer profiles1 record
Craftsman Table & Tap technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Craftsman Table & Tap partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered minor and core.
- Third Space BrewingminorLocal Madison brewery featured during live music events. $2 off beers from Third Space Brewing during Tunes + Taps events.
- Maplewood Brewery & DistilleryminorChicago-based brewery featured during live music events at Craftsman Table & Tap.
- Karben4 BrewingminorMadison-based brewery featured during live music events.
- Ale AsylumminorMadison-based brewery featured during live music events.
- Big Grove BreweryminorIowa-based brewery featured during live music events.
- New Glarus Brewing CompanyminorWisconsin-based brewery featured during live music events.
- Young Blood BrewingminorMadison-based brewery hosting Beero Bingo events at Craftsman Table & Tap on Sunday afternoons.
- Carr Valley CheesecoreArtisan cheese producer supplying award-winning cheese curds for the restaurant's signature appetizer. Curds are delivered fresh, sorted for size, battered and fried to order.
- DoorDashminorThird-party delivery platform partner for food delivery orders.
- Eat StreetminorThird-party delivery platform partner for food delivery orders.
- GrubHubminorThird-party delivery platform partner for food delivery orders.
- Food Fight InccoreParent company and event coordination partner. Lisa Loup serves as Event Director handling off-site catering inquiries and bookings. Other related restaurants include Monty's Blue Plate Diner, Canteen, Tex Tubb's Taco Palace, The Cooper's Tavern, Hubbard Avenue Diner, Johnny DiMonico's, Brunch Club Madison, Luigi's Pizza, Everly, Steenbock's on Orchard, Cento, Al Do's Cafe, Bar Corallini, Il Cervo, and Hwy 1.
- Sam NessminorLocal musician performing at Tunes + Taps live music series on June 11th.
- Sarah HillminorLocal musician performing at Tunes + Taps live music series on June 25th.
- Levi BallengerminorCentral Wisconsin singer/songwriter performing at Tunes + Taps live music series on July 9th.
- Ian GouldminorIrish musician from Belfast performing at Tunes + Taps live music series on July 23rd.
- Vince SweeneyminorAcoustic guitarist and singer performing at Tunes + Taps live music series on August 13th.
- Father Leroy String BandminorAmericana band performing at Tunes + Taps live music series on August 27th.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Craftsman Table & Tap competitors and assessment
Company assessmentBroad incumbents
- Buffalo Wild Wings: National sports bar chain with broad beer selection and casual American food. Comparable in beer-led casual dining positioning and family/group event orientation, but operating at a much larger national footprint.
- BJ's Restaurant Brewhouse: National casual dining brewhouse chain featuring in-house craft beer alongside deep American pub menus. Comparable in combined brewpub + full-service restaurant model, though at significantly larger scale.
- Yard House: National chain centered on an extensive craft beer tap list (often 100+) paired with American pub fare. Comparable in beer-program scale and casual full-service dining model, though operating nationally rather than locally.
Direct peers
- The Great Dane Pub & Brewing Company: Madison-based full-service pub and brewpub serving hearty pub fare alongside an extensive craft beer lineup. Directly comparable to Craftsman in menu style, craft beer focus, and Madison-area casual dining positioning.
- The Cooper's Tavern: Sibling concept under Food Fight Inc. serving American pub fare and cocktails in Madison. Directly comparable as a sister restaurant under the same parent with overlapping menu style and target customer.
- HopCat: Multi-location craft beer bar and restaurant built around 100+ taps and pub fare. Comparable in craft beer scale and casual dining model, though operating at a multi-unit scale rather than single location.
- Heritage Tavern: Madison contemporary American tavern known for a strong beverage program and seasonal menu. Comparable in upscale-casual dining positioning and Madison-area market overlap.
- The Old Fashioned: Wisconsin-themed Madison gastropub emphasizing supper-club classics, Old Fashioneds, and craft beer. Closely comparable to Craftsman in regional American pub fare, cocktail program, and Wisconsin identity.
- Monty's Blue Plate Diner: Food Fight Inc.–operated Madison diner with a comfort-food menu and strong beverage program. Sister concept operating in the same Madison DMA under shared ownership and marketing umbrella.
- Hubbard Avenue Diner: Food Fight Inc. casual diner concept in Middleton/Madison. Shares the same parent company operating model, customer base, and community-event-driven marketing approach as Craftsman.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Craftsman Table & Tap social profiles
Digital presenceCraftsman Table & Tap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Craftsman Table & Tap leadership team
Management profileNumber of profiles
Profiles2 records
Craftsman Table & Tap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Craftsman Table & Tap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Craftsman Table & Tap
What does Craftsman Table & Tap do?
Craftsman Table & Tap is a single-location full-service American restaurant and bar in Middleton, Wisconsin, serving hearty rustic pub fare paired with a curated 18-tap craft beer program, craft cocktails, and bourbon. The business operates dine-in lunch, dinner, and weekend brunch service, online carry-out and third-party delivery, a private event space with rooftop patio, and off-site catering for business and social occasions.
Is Craftsman Table & Tap a public or private company?
Craftsman Table & Tap is a private company. It is classified as corporate owned and is currently operating.
When was Craftsman Table & Tap founded?
Craftsman Table & Tap was founded in 2012. It employs 1 to 10 people.
Where is Craftsman Table & Tap based?
Craftsman Table & Tap is headquartered in Middleton, United States, in the North America region.
How does Craftsman Table & Tap make money?
Four revenue lines are on record. Dine-in Food and Beverage Sales are the primary driver. The others are carry-out and Delivery, catering Services and private Event Space Rental.
Who are Craftsman Table & Tap's main competitors?
Broad incumbents on record are Buffalo Wild Wings, BJ's Restaurant Brewhouse and Yard House. Direct peers are The Great Dane Pub & Brewing Company, The Cooper's Tavern, HopCat, Heritage Tavern, The Old Fashioned, Monty's Blue Plate Diner and Hubbard Avenue Diner.
Does Craftsman Table & Tap have an API?
No public API is recorded for Craftsman Table & Tap.
What industry is Craftsman Table & Tap in?
Craftsman Table & Tap's product category is Casual Dining Restaurant. Its primary akta.pro industry code is THAFACAJ, All-Day Dining Restaurants, with a secondary code of THAFAEAG, Craft Beer Bars & Taprooms. Its NAICS code is 722511 and its SIC code is 5810.