Crazy Love Ministries

What Crazy Love Ministries does

Crazy Love Ministries is a U.S. 501(c)(3) nonprofit Christian ministry founded by author and speaker Francis Chan and based in San Francisco, California, with approximately 10 employees. The organization produces and distributes faith-based teaching content across multiple formats including video and audio sermons, written articles, documentary films, a podcast, and published books, reaching a global Christian audience through its owned website (crazylove.org), YouTube, Apple Podcasts, Spotify, Instagram, Facebook, and TikTok.

Its core products are content assets — the 'Messages' library (hundreds of teaching messages), documentary films such as The Israel Project, We Are Church Documentary, You & Me Forever, and Impossible Unity, the Crazy Love Podcast, and published books including 'Crazy Love' (2008) and 'Beloved' (2025, co-authored with Mercy Gordon and published by David C Cook). A Shopify-based Crazy Love Store sells merchandise and books. The organization also operates the We Are Church network, an affiliated church-planting ecosystem under multiple-elder oversight, and offers speaking engagement booking for Francis Chan at conferences and churches.

Revenue derives primarily from voluntary tax-deductible donations (domestic and international) with secondary contributions from retail book sales through Amazon, Audible, Barnes & Noble, Christianbook, and David C Cook, and merchandise sales via the Shopify storefront. The ministry accepts no fixed speaking honorarium. The underlying technology is a standard digital content distribution platform with no proprietary AI or advanced technical components disclosed; data is hosted on U.S.-based servers. There are no subsidiaries, no parent company, no funding rounds, and no enterprise customer contracts.

Name

Crazy Love Ministries

Legal name

Crazy Love Ministries

Website

https://crazylove.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Crazy Love Ministries is a U.S. 501(c)(3) Christian nonprofit founded by Francis Chan that produces sermons, films, articles, a podcast, and books distributed globally through digital and retail channels, supported by donations and the We Are Church planting network.

Ownership category

akta.pro rank

Product category

Religious Ministry Services

NAICS

Religious Organizations (81311), Religious Organizations (813110)

akta.pro primary industry

Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE)

akta.pro secondary industries

Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD), Denominational & Community Periodicals (Church Magazines, Diocesan/Temple Newsletters) (MPAJAHAI), Religious Music & Worship Broadcasting (MPABALAN)

Keywords

• Christian ministry teaching
• Faith-based content publishing
• Church planting resources
• Religious book publishing
• Christian podcast media

Headquarters

HQ city

Not specified

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Contributions: Crazy Love Ministries operates as a U.S. 501(c)(3) nonprofit organization. They accept tax-deductible donations from domestic (U.S.) and international supporters through their website, with options for local currencies and global payment methods for international donors.
2. Book Sales: The ministry publishes books (e.g., 'Beloved' by Francis Chan & Mercy Gordon) available through major retailers including Amazon, Audible, Barnes & Noble, Christianbook, David C Cook, and their own Crazy Love Store.
3. Merchandise Store: They operate an online store (Crazy Love Store on Shopify) selling books and other ministry resources.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

Crazy Love Ministries is a U.S. 501(c)(3) nonprofit that produces and distributes Christian teaching content, including sermon messages, films, articles, a podcast, and books authored by founder Francis Chan. The ministry also supports church planting and equipping through the We Are Church network and offers speaking services at conferences and churches globally. Revenue is generated primarily through tax-deductible donations, supplemented by book and merchandise sales via a Shopify store and major retailers.

Product overview

Crazy Love Ministries operates as a content ministry platform offering faith-based resources through multiple channels. The core offerings include Messages (sermon videos/audio), Films (documentaries), Articles (written content), The Crazy Love Podcast (audio episodes), the Beloved book, Speaking Services, and a Shopify-based Store. The ministry also supports church planting through We Are Church network. Content is distributed via the website, podcast platforms (Apple Podcasts, Spotify), YouTube, and social media channels.

Differentiator

Problem solved

Functional benefit

Brands

• We Are Church: A church planting network associated with Francis Chan and Crazy Love Ministries, focused on planting and equipping churches locally and globally.

Products and services

• Messages Video and audio sermons from Francis Chan and other community voices covering topics, series, and scripture references; freely accessible to Christian believers and church leaders.
• Films Documentaries and miniseries (e.g., The Israel Project, We Are Church Documentary, You & Me Forever, Impossible Unity) exploring God's faithfulness, church unity, and biblical themes; distributed freely to Christian audiences.
• Articles Written articles authored by Francis Chan and contributors on generosity, faith, prayer, evangelism, spiritual gifts, and Christian living; available to readers on the Crazy Love website.
• The Crazy Love Podcast Audio podcast featuring Francis Chan and guests discussing faith, church unity, prayer, and spiritual growth; available on Apple Podcasts and Spotify.
• Beloved Book Book by Francis Chan and Mercy Gordon exploring God's love and how believers can experience it deeply; published by David C Cook in print, audiobook, and ebook formats, available at major retailers and the Crazy Love Store.
• Crazy Love Store Shopify-powered online store offering books, resources, and ministry-branded merchandise for purchase.
• Speaking Services Booking service for Francis Chan to speak at conferences, church services, and podcasts, with customizable event type, audience size, and message length; honorarium is left to the organizer's discretion.
• Giving/Donations Online donation platform for the U.S. 501(c)(3) nonprofit, accepting tax-deductible contributions from domestic and international donors with multiple payment options.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• We Are ChurchcoreStrategic or Co-development PartnerWe Are Church is an affiliated network of churches that Crazy Love Ministries supports for church planting and equipping. The network is intentionally structured with multiple elders providing oversight, including Francis Chan who submits to the network elder group. The network focuses on unity, accountability, and planting churches locally and globally.
• The Israel ProjectminorStrategic or Co-development PartnerDocumentary content featured on Crazy Love's films page. The Israel Project is a film/documentary about God's faithfulness in Israel.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Christianity Today: Broad evangelical media organization producing articles, podcasts, and resources. Comparable as a content-led Christian media brand serving the general Christian audience, though operating at significantly larger scale.
• Moody Church / Moody Publishers: Historic evangelical church and media ministry producing sermons, broadcasts, books, and educational content. Comparable as a founder/legacy-led teaching and publishing ministry with global distribution.

Direct peers

• Insight for Living: Chuck Swindoll's Bible-teaching ministry distributing sermons, books, and broadcasts globally with donation funding. Comparable founder-led teaching model and multi-format content distribution.
• The Gospel Coalition: Evangelical content and conference ministry producing articles, podcasts, and theological resources. Comparable as a content-led Christian teaching organization with donation funding and church leader engagement.
• RightNow Media: Streaming Bible-teaching video platform serving churches and individuals with subscription and donation funding. Comparable as a digital-first Christian teaching content distribution ministry, though operating at larger scale.
• Desiring God: John Piper's teaching ministry producing sermons, articles, podcasts, books, and conferences with global distribution. Directly comparable to Crazy Love as a founder-led content-driven Christian teaching ministry with donation funding.
• Ligonier Ministries: R.C. Sproul's Reformed teaching ministry offering sermons, articles, conferences, and a global broadcast/podcast presence. Comparable in founder-led teaching content model, donation-based funding, and multi-channel distribution.
• Acts 29: Church-planting network with associated teaching content, conferences, and leader development. Comparable to the We Are Church network's church-planting and leader-equipping mission.

Others

• David C Cook: Christian publisher that published the 'Beloved' book by Francis Chan & Mercy Gordon in 2025. Comparable as a channel/partner enabling Crazy Love's book distribution at scale.

Emerging players

• IHOP (International House of Prayer): Mike Bickle's prayer-and-teaching ministry with worship broadcasting and conferences. Comparable as a charismatic-leaning teaching/worship content ministry; Crazy Love's 2021 Send rally participation shows direct relationship overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@CrazyLoveMinistries
• Facebookfacebook.com/crazyloveministries
• Instagraminstagram.com/crazylove
• TikToktiktok.com/@crazyloveministries
• LinkedInlinkedin.com/company/crazy-love-ministries

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crazy Love Ministries