Crevasse’s Simple Cremation

What Crevasse’s Simple Cremation does

Crevasse's Simple Cremation is a privately held, family-owned cremation services provider founded in 2013 by Beau Crevasse and Julie Bishop, now independently operated by Julie Bishop. The company delivers direct cremation services to individuals and families in North Central and Northeast Florida through four owned-and-operated locations in Gainesville, Ocala, Jacksonville, and St. Augustine, supported by 24/7 phone availability. Its core product is a direct cremation package priced from $1,145, inclusive of arrangements with licensed personnel, regulatory documentation, transportation within 50 miles, an alternative cremation container, and a temporary urn. The company vertically integrates by owning and operating its own crematory rather than outsourcing cremation to third parties, a positioning it uses to undercut traditional full-service funeral homes.

The technology stack is primarily process-based rather than software-based. A proprietary identification system pairs each individual with a stainless steel identification disc and a personal identification coin that accompanies the remains through every stage of the process, with a crematory log capturing date, time, operator, and identification data. Additional offerings include a catalog of urns (priced $82–$570) and memorial keepsakes ($25–$329), pre-planning and pre-payment services, veterans benefits assistance, an online obituary archive with guestbook functionality, Social Security and grief-support resources, and a downloadable forms library. The website is built and hosted by Outcompete Marketing under a vendor relationship, with no proprietary software platform or API surface.

The business model is direct-to-consumer and predominantly transactional: a one-time service fee per cremation, supplemented by hardware sales (urns, keepsakes) and a recurring layer through pre-planned prepaid contracts. Marketing is organic and content-led, relying on the company website, Google reviews, the obituary archive, free planning guides, and community resource pages rather than paid acquisition. Customer concentration is low by construction — every customer is an individual family purchasing a single service — making revenue exposure a function of local mortality and cremation-rate trends in the served Florida markets rather than any single account or contract.

Name

Crevasse’s Simple Cremation

Legal name

Crevasse's Simple Cremation

Website

https://crevassesimplecremation.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Crevasse's Simple Cremation is a family-owned, direct-to-consumer cremation provider operating four Florida locations (Gainesville, Ocala, Jacksonville, St. Augustine) and serving individuals and families with direct cremation starting at $1,145, owning and operating its own crematory.

Ownership category

akta.pro rank

Headquarters

HQ city

Gainesville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Direct Cremation Services: One-time direct cremation service starting at $1,145, including arrangements with knowledgeable licensed personnel, securing documents with state and local agencies, transportation of loved one to facilities within 50 miles, alternative cremation container, and temporary container for remains.
2. Urns and Keepsakes: Sale of cremation urns ranging from $82 to $570 and keepsakes including pendants, art glass, and memorial items ranging from $25 to $329.
3. Pre-Planning Services: Advance funeral planning services allowing families to arrange and prepay for cremation services in advance.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Crevasse's Simple Cremation provides direct cremation services starting at $1,145, including arrangements with licensed personnel, securing all documents with state and local agencies, transportation within 50 miles, an alternative cremation container, and a temporary container for remains. The company also sells an inventory of cremation urns ($82–$570) and keepsakes ($25–$329), and offers advance pre-planning services that allow families to arrange and prepay for cremation in advance. Services are delivered directly through four Florida locations using the company's own crematory and a proprietary stainless steel identification disc tracking system.

Product overview

Crevasse's Simple Cremation is a family-owned cremation services provider offering direct cremation as its core product at $1,145. The company operates its own crematory with licensed staff and provides a comprehensive portfolio including cremation safeguards with proprietary tracking systems, urns and keepsakes (memorial urns in various styles and memorial keepsakes), veterans benefits assistance, grief support resources, pre-planning services, online obituaries, and Social Security benefits guidance. The company has four Florida locations (Gainesville, Ocala, Jacksonville, St. Augustine) and serves the surrounding communities with 24/7 availability.

Differentiator

Problem solved

Functional benefit

Products and services

• Direct Cremation Service Direct cremation service starting at $1,145, including arrangements with knowledgeable licensed personnel, securing all documents with state and local agencies, transportation of loved one to facilities within 50 miles, alternative cremation container, and temporary container for remains. Targeted at families in North Central Florida seeking a simple, low-cost cremation alternative to traditional funeral services.
• Urns Memorial urns for cremated remains available in multiple styles and price points ranging from $82 to $570, including Scatter Tube, The Belmont, Embrace Earthurn, Memory Chest, Victorian Ruby, Blue Butterfly, Classic Gold, Silver Pearl, Black Elite, Large Photo Urn, Forever Heart Urn, Ultimate Urn Vault, and Cloisonne-Iris.
• Keepsakes Memorial keepsakes priced from $25 to $329, including Art Glass Pendants, Art Glass Spheres, Brass Hearts, Brass Keepsakes, Eternal Flames, LifePrint Pendant, Nobleman Knife, and Stainless Pendants. Designed for families seeking smaller, wearable, or displayable mementos of cremated remains.
• Pre-Planning Services Advance funeral arrangement planning services allowing individuals and families to arrange and prepay for cremation services in advance of need. Helps lock in current pricing and reduce the decision-making burden on surviving family members.

Quantifiable outcome

• Direct cremation pricing at $1,145 compared to higher traditional funeral home costs

Named customers5 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Outcompete MarketingminorOthersOutcompete Marketing provides website development and hosting services for Crevasse's Simple Cremation. Per privacy policy: 'This website is provided by Crevasse's Simple Cremation through an agreement with Outcompete Marketing.'

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Carriage Services:
• Foundation Partners Group: Foundation Partners Group operates a portfolio of funeral homes and cremation-focused brands (including Smart Cremation) across the U.S. It competes through owned crematories and scale procurement, comparable to Crevasse's owned-crematory model but at significantly greater scale and geographic reach.
• StoneMor Inc. StoneMor operates cemeteries and funeral homes across the U.S., with a growing cremation offering. While not a pure-play direct-cremation competitor, it competes for the same end customer in the same Florida geography through both burial and cremation products.
• Dignity Memorial (Service Corporation International): Dignity Memorial is the consumer-facing brand of Service Corporation International (SCI), the largest North American funeral, cremation, and cemetery operator. It overlaps with Crevasse's in cremation service delivery but competes across the full funeral-services value chain including higher-priced traditional offerings.

Direct peers

• Trident Society: Trident Society is a direct-cremation provider offering simple, low-cost cremation in multiple U.S. markets. It mirrors Crevasse's core value proposition — affordable direct cremation with transparent pricing — making it a direct comparable in product and customer.
• Tulip Cremation: Tulip Cremation is a direct-to-consumer cremation provider offering online-arranged, flat-fee cremation across multiple states. It competes head-to-head with Crevasse's on transparent pricing, DTC funnel, and simple direct-cremation positioning.
• Neptune Society: Neptune Society is a national direct-cremation brand operated by Service Corporation International, offering prepaid and at-need direct cremation across multiple U.S. markets. It is the most directly comparable scaled competitor to Crevasse's Simple Cremation in product, customer, and price-positioning.
• Smart Cremation: Smart Cremation is a Foundation Partners brand offering online, flat-fee direct cremation across multiple U.S. states. It overlaps directly with Crevasse's in DTC digital funnel, transparent pricing model, and simple-cremation product.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks3 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/crevasse%E2%80%99s-simple-cremation

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crevasse’s Simple Cremation