Council For Trade and Investment Promotion (CTIP)

What Council For Trade and Investment Promotion (CTIP) does

Council For Trade and Investment Promotion (CTIP) is a privately held, U.S.-based professional services firm founded in 2014 that provides trade promotion, investment promotion, market research, and business advisory services. The firm positions itself as a cross-border facilitator connecting businesses — ranging from startups to multinational corporations — with trade partners and investors across the United States, China, and Africa. Core offerings include Trade Promotion Services, Investment Promotion Services, Market Research and Analysis, and Business Advisory Services, complemented by a podcast, video gallery, English Educational Program (three proficiency tiers), China Supply Chain Management Solutions, and a Projects Portfolio showcase. CTIP does not develop or operate a proprietary technology platform; the core technology field is empty and the firm is described as a consulting operation.

CTIP generates revenue through professional consulting and advisory fees on a per-engagement or retainer basis, with pricing not publicly disclosed. The go-to-market motion is sales-led and consultative, supported by a podcast, content marketing (blog, video), and direct contact via phone (+1234567890) and email. The firm maintains a six-person team led by CEO Kwame Owusu-Kesse, with affiliations to Harlem Children's Zone leadership (Geoffrey Canada as President/Founder, Anne Williams-Isom as CEO), though the corporate relationship between CTIP and HCZ is not explicitly defined in the available data. Strategic partnerships include co-management of China's Global Innovation Center facilities (2019), an alliance with Zhejiang Senior University (2022), and a vocational training contract with Mid-Atlantic Maritime Academy (2020). Operating geographies span the US, China, and Africa, with marketing reach via earned media in NYT, WSJ, 60 Minutes, and other outlets.

Financial details — revenue, valuation, headcount, funding, and ownership — are undisclosed. No funding rounds, M&A activity, regulatory actions, certifications, or patent/trademark holdings appear in the data. The firm carries a "global footprint" claim and a global outlook in its marketing, but its actual scale (6 employees, no disclosed revenue, no disclosed enterprise contracts) is consistent with a boutique advisory practice rather than a scaled consultancy.

Name

Council For Trade and Investment Promotion (CTIP)

Legal name

CTIP - The Council for Trade and Investment Promotion

Website

https://ctip-usa.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

CTIP is a six-person, U.S.-based professional services firm offering trade promotion, investment promotion, market research, and business advisory to businesses seeking cross-border expansion across the US, China, and Africa.

Ownership category

akta.pro rank

Product category

Trade Promotion and Investment Advisory Services

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Public Sector & Policy Consulting (BPAHACAN)

Keywords

• Trade promotion services
• Investment promotion consulting
• Market research advisory
• Business advisory services
• International trade facilitation

Headquarters

HQ city

Harlem

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services and Advisory: CTIP generates revenue through professional consulting and advisory fees, charging for trade promotion services, investment promotion facilitation, market research reports, and business advisory engagements. Services are tailored to client needs and likely operate on a project or retainer basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

CTIP provides professional consulting and advisory services focused on international trade promotion, investment promotion, market research and analysis, and business advisory for companies seeking cross-border expansion — particularly across US, China, and Africa. The firm also offers supporting offerings including a podcast, English educational program, video content library, China supply chain management solutions, and a projects portfolio showcase. Services are customized per client engagement and delivered through a boutique team leveraging an established trade and investment network.

Product overview

CTIP is a service-based organization offering a portfolio of trade and investment promotion services. The core offerings include Trade Promotion Services, Investment Promotion Services, Market Research and Analysis, and Business Advisory Services. These are complemented by supporting products including CTIP Podcast (educational content platform), an English Educational Program with three proficiency levels, a Video Gallery featuring industry content, China Supply Chain Management Solutions, and a Projects Portfolio showcasing client work. The organization does not operate a unified software platform but rather provides advisory, consulting, and educational services in the business and consumer services sector.

Differentiator

Problem solved

Functional benefit

Products and services

• Trade Promotion Services International trade promotion services that connect businesses with trade partners, suppliers, and buyers worldwide through CTIP's extensive network, supporting companies of all sizes from startups to multinational corporations seeking to expand market reach.
• Investment Promotion Services Customized investment promotion solutions that assist investors in accessing viable project opportunities and help countries or businesses attract foreign direct investment through market research and compelling investment proposals.
• Market Research and Analysis In-depth market research and analysis services providing insights into market trends, consumer behavior, and competitor strategies, with comprehensive reports and recommendations tailored to specific industries.
• Business Advisory Services Strategic business consulting covering market entry strategies, regulatory compliance, risk management, and operational efficiency improvements for companies seeking international expansion or new partnerships.
• CTIP Podcast A podcast platform providing exclusive insights, expert advice, and industry news on trade, investment promotion, economic development, entrepreneurship, marketing strategies, and financial management.
• English Educational Program Three-level English language proficiency program (Basic, Intermediate, and Advanced) with industry-relevant content targeted at the business and consumer services industry.
• Video Gallery Curated collection of videos covering industry insights, success stories, expert interviews, and informative webinars on trade and investment promotion topics.
• China Supply Chain Management Solutions End-to-end supply chain management services in China including procurement, sourcing, logistics, distribution, and quality assurance, leveraging CTIP's network of suppliers, manufacturers, and logistics providers.
• Projects Portfolio Project showcase services including customer experience enhancement, digital transformation strategies, marketing campaigns, and supply chain optimization implementations delivered to clients.

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• Zhejiang Senior UniversityminorStrategic or Co-development Partner · 12 October 2022Zhejiang Senior University established an alliance with ASIB-CTIP in the U.S., supporting educational and cultural exchange and strengthening trade and investment relationships between the two regions.
• Mid-Atlantic Maritime AcademyminorStrategic or Co-development Partner · 20 August 2020Mid-Atlantic Maritime Academy signed a contract with ASIB CTIP to conduct training on maritime and fireman's courses. This partnership enables CTIP to extend its service offerings into specialized vocational training within the maritime sector.
• China Global Innovation CentercoreStrategic or Co-development Partner · 18 November 2019CTIP signed an agreement to co-manage China's Global Innovation Center facilities, representing a significant strategic partnership that enables CTIP to facilitate trade and investment activities between China and international markets through shared management of innovation infrastructure.
• China Sourcing and Supply Chain PartnersminorOthersCTIP has established a robust network of suppliers, manufacturers, and logistics providers in China to offer end-to-end supply chain management solutions including procurement, sourcing, quality assurance, and distribution for clients.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Deloitte: Deloitte offers global trade advisory, FDI consulting, and international market entry services through its consulting arm, competing with CTIP for large multinational and cross-border mandates.
• Bain & Company: Bain's international expansion and private equity advisory work overlaps with CTIP's cross-border business advisory and investment promotion services for corporate clients.
• Boston Consulting Group (BCG): BCG's Global Advantage practice and public sector work on FDI attraction and economic development competes with CTIP for trade promotion mandates from governments and multinationals.
• EY (Ernst & Young): EY's FDI, international tax, and transaction advisory practices serve corporates expanding cross-border, directly competing with CTIP for enterprise advisory engagements.
• McKinsey & Company: McKinsey serves corporate and public-sector clients on market entry, international expansion strategy, and economic development — a broad incumbent whose public sector practice directly overlaps CTIP's trade and investment promotion remit.
• KPMG: KPMG's advisory practice includes dedicated FDI and international expansion services targeting multinationals, making it a broad incumbent competitor for CTIP's enterprise advisory engagements.

Direct peers

• TMF Group: TMF Group provides market entry, FDI compliance, and international business expansion services to companies crossing borders, closely paralleling CTIP's China supply chain management and business advisory offerings for inbound and outbound investors.
• OCO Global: OCO Global is a specialist FDI and trade promotion consultancy that helps investment promotion agencies and corporates with location strategy, lead generation, and cross-border expansion — directly overlapping CTIP's investment promotion and trade facilitation remit.

Others

• International Trade Centre (ITC): ITC is a joint UN/WTO agency supporting SME export promotion and trade capacity building in developing markets — an adjacent ecosystem player operating in the same trade promotion space as CTIP, particularly for the China-Africa corridor.

Emerging players

• FrontierView (formerly Frontier Strategy Group): FrontierView provides market intelligence and advisory on emerging markets for multinationals, with partial overlap on the market research and international expansion advisory services CTIP offers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/council-for-trade-and-investment-promotion-ctip-

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Council For Trade and Investment Promotion (CTIP)