Cubs Charities

What Cubs Charities does

Cubs Charities is a 501(c)(3) nonprofit organization (EIN: 36-3443543) that operates as the official charitable arm of the Chicago Cubs Major League Baseball franchise. Headquartered at Wrigley Field in Chicago, its mission is to mobilize the power of sport to champion youth, families, and communities through sports-based youth development, academic programming, investments in safe places to play, and strategic grantmaking. The organization runs a portfolio of programs including youth baseball and softball leagues (Cubs Jr. All-Stars, Cubs Nike RBI), academic scholarships (Cubs Scholars), educational initiatives (CASE Study Program), facility improvements (Diamond Project), and the Cubs Charities Community Fund for grantmaking. Newer initiatives include the Cubs Charities Community Awards (presented by the Robert R. McCormick Foundation), which recognize Chicago nonprofits advancing youth development.

The organization's revenue model is donation-driven and event-driven, characteristic of a US 501(c)(3). Funding sources span tax-deductible online donations processed through MLB.com, in-stadium fundraising at Wrigley Field (50/50 Raffle, Video Board Messages), annual fundraising events (Race to Wrigley, Bricks and Ivy Fundraiser), merchandise (Cubs Authentics), and corporate sponsorship from partners including the Robert R. McCormick Foundation, Nike, and the Boys and Girls Club of America. The primary customer segments are Chicago-area youth and families served by direct programs, and Chicago-area nonprofits served through grants and the Community Awards. Marketing and donor engagement are conducted through owned digital channels (Cubs Charities Newsletter, @CubsCharities social media, the MLB.com donation portal) and Wrigley Field-based physical touchpoints.

Name

Cubs Charities

Legal name

Cubs Charities

Website

https://cubscharities.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Cubs Charities is the 501(c)(3) nonprofit charitable arm of the Chicago Cubs MLB franchise, running youth baseball and softball leagues, academic scholarships, facility grants, and community-award programs for Chicago-area youth, families, and partner nonprofits.

Ownership category

akta.pro rank

Product category

Youth Development Nonprofit Services

NAICS

Grantmaking and Giving Services (8132), Spectator Sports (71121)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

akta.pro secondary industries

Community Fundraisers & Charity Events (Gala/Walks excluded) (MPAGAEAK), Sports Community Relations & Grassroots Program Management (MPAKAKAJ), Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Youth development nonprofit
• Sports-based programming
• Community grantmaking
• Youth baseball leagues
• Educational scholarships

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels4 records

Marketing channels4 records

Core offering

Cubs Charities is the official 501(c)(3) nonprofit charitable arm of the Chicago Cubs MLB franchise (EIN: 36-3443543), headquartered at Wrigley Field in Chicago. It mobilizes sport to champion youth, families and communities through sports-based youth development programming, educational scholarships, facility investments at youth ballfields, and strategic grantmaking to Chicago-area nonprofits. Programming is funded primarily through individual donations, corporate sponsorships, and proceeds from Wrigley Field fundraising events such as the 50/50 Raffle and Race to Wrigley 5K.

Product overview

Cubs Charities is a 501(c)(3) nonprofit organization affiliated with the Chicago Cubs that operates a portfolio of sports-based youth development and academic programs. The organization offers community fund grantmaking, youth baseball and softball leagues (Cubs Jr. All-Stars, Cubs Nike RBI), educational initiatives (Cubs Scholars, CASE Study Program), facility development (Diamond Project), and fundraising events (Bricks and Ivy Fundraiser, Race to Wrigley). Additional programs include the Community Awards, 50/50 Raffle, Video Board Messages, and Cubs Authentics merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

• Cubs Charities Community Fund

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Robert R. McCormick FoundationcoreStrategic or Co-development PartnerPresenting sponsor of the Cubs Charities Community Awards, a competitive awards program recognizing Chicago nonprofits that improve youth development through baseball, softball, and educational programming. The foundation partners with Cubs Charities to amplify community impact.
• Boys and Girls Club of AmericacoreStrategic or Co-development PartnerCubs Charities collaborates with the Boys and Girls Club of America, appearing as a partner organization on MLB.com. The partnership supports shared youth development goals through baseball and softball programming.
• NikeminorGTM or Marketing PartnerNike sponsors the Cubs Nike RBI program, a youth baseball and softball initiative that provides equipment, coaching, and league opportunities for young athletes.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Others

• Positive Coaching Alliance: National nonprofit developing youth through sports. Thematically related to Cubs Charities' sports-based youth development work, and typically a partner/grant recipient rather than a direct competitor.

Emerging players

• MLB-MLBPA Youth Development Foundation: League-level youth baseball and softball initiative (including the RBI program Cubs Charities runs). Provides the umbrella structure and partial funding for team-level programs like Cubs Nike RBI.
• Boys & Girls Club of America: National youth development nonprofit that is both a Cubs Charities partner and a partial channel for Cubs Nike RBI programming. Comparable on youth development mission, but operates at national scale rather than team/regional model.

Direct peers

• Red Sox Foundation: Official charitable arm of the Boston Red Sox, running youth education, baseball programs, and community grants in New England. Closest peer to Cubs Charities given comparable MLB franchise scale, urban market, and program mix spanning youth sports, scholarships, and Red Sox Scholars.
• St. Louis Cardinals Community Fund: Charitable arm of the St. Louis Cardinals, supporting youth baseball, Redbird Rookies, and community grants. Comparable Midwestern MLB team foundation with similar youth league and scholarship programming.
• New York Yankees Foundation: Charitable arm of the New York Yankees supporting youth, education, and community programs. Comparable flagship MLB team foundation with stadium-anchored fundraising and scholarship programs.
• Chicago White Sox Charitable Foundation: Charitable arm of the Chicago White Sox, the in-market rival. Operates youth baseball and community grants in the same Chicago geography, making it the most direct competitor for local donors and grantees.
• San Francisco Giants Community Fund: Community foundation of the SF Giants funding youth baseball/softball, education, and health programs in the Bay Area. Comparable urban MLB team foundation with similar Junior Giants youth league playbook.
• Atlanta Braves Foundation: Charitable arm of the Atlanta Braves supporting youth baseball and education programs. Comparable MLB team foundation with similar youth league and scholarship structures.
• Los Angeles Dodgers Foundation: Charitable arm of the LA Dodgers focused on youth sports, education, and health/wellness in LA. Directly comparable MLB team foundation with a large portfolio of grantmaking, Diamond Project-style facility investments, and education programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xx.com/CubsCharities
• LinkedInlinkedin.com/company/cubscharities

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cubs Charities