dama.go GmbH

What dama.go GmbH does

dama.go GmbH is a Potsdam-headquartered German education and training provider founded in 1997 by Silvio Günther and Stefan Hietel, operating 15 training locations across major German cities including Berlin, Hamburg, Munich, Frankfurt, Cologne, Stuttgart, Dresden, Leipzig, Bremen, and Kiel. The company delivers IT retraining, corporate upskilling, and integration courses, holding accreditations that include AZAV (German Federal Employment Agency), BAMF IK-Träger status (since 2015), ISO 9001 (since 2010), and Microsoft Gold Certified Partner (since 2006). Its curriculum spans IT certifications, data and AI/KI topics, and language/integration programs aligned with publicly funded qualification frameworks such as IHK certifications.

The business operates a multi-channel model combining publicly funded B2G contracts (Bundesagentur für Arbeit, Jobcenters, BAMF), enterprise B2B training (e.g., Deutsche Telekom, Deutsche Bahn), and international development projects (UNHCR, IOM, GIZ, DLR). Revenue is generated through course fees, government-funded retraining vouchers, corporate training contracts, and project-based international consulting. In 2022 the company added AI/KI curriculum to its retraining catalog, and in 2025 launched Certy, a credential-management application extending its core training business into digital credentials technology.

dama.go is a mature, asset-light professional services firm with 51–100 employees whose defensibility rests on regulatory accreditations and long-tenured vendor partnerships rather than proprietary technology. Growth signals are incremental — product extensions (Certy, AI courses) and selective geographic expansion — rather than category-defining, consistent with a stable public-sector-anchored services business.

Name

dama.go GmbH

Legal name

dama.go GmbH

Website

https://damago.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

dama.go GmbH is a Potsdam-based German IT retraining and corporate upskilling provider, founded 1997, operating 15 locations. It serves job seekers via AZAV/BAMF-funded programs, enterprise clients like Deutsche Telekom and Deutsche Bahn, and international agencies including UNHCR and GIZ.

Ownership category

akta.pro rank

Product category

Professional Training & Education

NAICS

Computer Training (611420), Computer Training (61142), Business Schools and Computer and Management Training (6114), Exam Preparation and Tutoring (611691), Educational Support Services (61171), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)

akta.pro secondary industries

IT Support & End-User Computing (Helpdesk, Desktop, M365/Google Workspace) (EDABAFAN), Software Engineering & Application Development Training (Languages, Frameworks, Testing) (BPAEANAI), Information Technology & Cybersecurity Certification Prep (CompTIA, Cisco, Microsoft, AWS, ISC2/ISACA) (EDANAIAF), Project, Process & Quality Certification Prep (PMP, PRINCE2, Lean Six Sigma, ITIL) (EDANAIAE), QA, Test Automation & Software Quality (Manual/Automated Testing, Performance) (EDABAFAL), Tools & Platforms Training (Jira, Azure DevOps, MS Project, Smartsheet, etc.) (EDABAHAH)

Keywords

• IT training services
• Professional certification courses
• Vocational retraining programs
• Corporate training services
• AI training courses

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices12 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Course Tuition Fees: Revenue generated from individual course fees for seminars, certifications, and retraining programs. Courses range from single-day seminars (€350-€1,850) to multi-month retraining programs (IHK-certified Fachinformatiker, 24 months). Some courses are publicly priced; others are quote-based.
2. Government-Funded Training (Bildungsgutschein): AZAV-certified training provider offering courses eligible for 100% funding via Agentur für Arbeit and Jobcenter Bildungsgutscheine. Revenue received indirectly through government subsidy programs including Qualifizierungschancengesetz (QCG) and Kurzarbeit Weiterbildung.
3. Corporate Training & Room Rental: Customized in-house training for companies and room rental services at their 15 German locations. Revenue from enterprise contracts for employee development programs.
4. Pearson VUE Testing Services: Authorized Pearson VUE test center at Essen location for certification exam proctoring services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

dama.go GmbH delivers professional training and continuing education through publicly scheduled seminars, IHK-certified retraining programs (Umschulungen), and customized corporate in-house courses covering IT (Microsoft, Oracle, Cisco, SAP, VMware, Linux), AI/generative AI, healthcare, business administration, and languages. Training is delivered at 15 German locations, live online via Microsoft Teams, or on client premises, with most offerings eligible for 100% government funding through AZAV-certified Bildungsgutschein programs. The company also developed the proprietary Certy exam-preparation app (2025) and operates as a Pearson VUE test center at its Essen site.

Product overview

dama.go GmbH operates as a comprehensive education and training services provider offering a multi-product portfolio centered around professional development. The core offerings include IT seminars and certification courses (Microsoft, Oracle, Cisco, Linux, VMware, SAP), IHK-certified retraining programs (Umschulungen) in IT, healthcare, and business fields, and government-funded continuing education (Weiterbildungen). The company has expanded into AI/ML training with specialized courses on generative AI tools (ChatGPT, Copilot), AI workflows, and knowledge management. Additional services include language courses, AVGS job coaching, corporate training solutions, and room rentals at 15 branch offices across Germany. In 2025, damago launched its proprietary 'Certy' exam preparation app, and in 2022 became the first company nationwide to integrate own AI projects into IT retraining programs.

Differentiator

Problem solved

Functional benefit

Brands

• Certy: Eigenentwickelte App zur Prüfungsvorbereitung für Teilnehmer

Products and services

• IT Seminars & Courses Professional IT training seminars covering Microsoft (M365, Azure, Dynamics, Exchange, Office, Power Platform, PowerShell, Security, SharePoint, SQL Server, Teams, Windows Client/Server), Oracle, Cisco (CCNA/CCNP/CCIE), SAP, VMware, Linux, Citrix, and project management (ITIL, PRINCE2, Scrum) with certification preparation options for individuals and corporate clients.
• Retraining Programs (Umschulungen) IHK-certified vocational retraining programs including Fachinformatiker Systemintegration/Anwendungsentwicklung (24 months), Gesundheits- und Pflegeassistent (16 months, optional driver's license), and Kaufmann/-frau für Büromanagement. Programs are fully fundable via Bildungsgutschein (100% covered) and are aimed at career changers, unemployed individuals, and those entering IT, healthcare, or commercial occupations.
• Government-Funded Continuing Education (Geförderte Weiterbildungen) Subsidized continuing education courses covering IT certifications (MD-102, AZ-900, CCNA, Linux Essentials), healthcare, security, languages, and business skills with up to 100% funding eligibility via Bildungsgutschein and Qualifizierungschancengesetz. Targets individuals and employees seeking recognized qualifications at no personal cost.
• AI Training Courses (KI/AI Schulungen) Artificial intelligence training courses covering AI fundamentals (KI Grundlagen), practical AI applications (KI Anwendung) including ChatGPT, Microsoft Copilot, generative AI, KI Wissensmanagement with Notion, and AI workflows (KI Workflows) such as vibe coding with Claude Code. Pricing ranges from €350 (single-day) to €1,850 (2-day foundation with mandatory Learner Package €219).
• Language Courses (Sprachkurse) Language training covering integration courses (officially BAMF-recognised), professional/vocational language courses (Berufssprachkurse), orientation courses, and language examinations for professional and personal development. Available to individuals and corporate clients for workforce integration.
• AVGS Jobcoaching Individualized job coaching funded through activation and placement vouchers (AVGS-Aktivierungs- und Vermittlungsgutscheine), offering career coaching and job placement support at no cost to participants. Delivered through certified coaches across damago's nationwide locations.
• Corporate / In-House Training (Firmen-/Inhouse-Schulungen) Customized corporate training solutions and employee development programs tailored to specific company needs across IT, AI, project management, soft skills, and certifications. Delivered on-site at client premises, at damago facilities, or virtually with flexible scheduling for company teams.
• Certy Exam-Preparation App Proprietary mobile application developed by dama.go for participant exam preparation across IHK certifications, IT retraining, and other course offerings, launched in 2025 to support students preparing for their final certification examinations.
• Training Room Rental (Raumvermietung) Rental of training facilities and seminar rooms at multiple damago locations (Berlin, Hamburg, Munich, Essen, Leipzig, Hannover, Erfurt, etc.) with modern IT equipment, interactive screens, and catering options. Rooms range from 4 PCs to 20-participant configurations at €250–€400 per day depending on location and capacity.
• Pearson VUE Certification Exam Proctoring Authorized Pearson VUE test center services at the Essen location, providing certified exam proctoring for vendor certifications (Microsoft, Cisco, Oracle, etc.). Managed by Stephan Henneborn and available to certification candidates nationwide.

Quantifiable outcome

• 100% funding possible via Agentur für Arbeit/Jobcenter
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability7 records

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Mahr EDVcoreChannel Partner/ Reseller/ DistributorLong-standing customer and training partner; testimonial provided by CEO Fabian Mahr emphasizing partnership quality and flexibility
• iubh (IU International University of Applied Sciences)minorStrategic or Co-development PartnerUniversity partnership displayed on partners page; collaboration scope not detailed
• joobleminorGTM or Marketing PartnerJob platform partnership for recruitment and job posting visibility
• MicrosoftcoreTechnology or IntegrationGold Certified Partner since 2006; provides official Microsoft curriculum, certifications, and training materials; 1,000+ MS trainings completed; 4.5/5 rating
• OraclecoreTechnology or IntegrationOracle partnership since 2004; authorized Oracle training provider for database administration, MySQL, and related courses
• Pearson VUEcoreTechnology or IntegrationAuthorized test center at Essen location for certification exams; open Mon-Fri 10:00-16:00
• BrunelminorGTM or Marketing PartnerEngineering and personnel services company; partnership displayed on partners page
• SecuritasminorChannel Partner/ Reseller/ DistributorSecurity services company; partnership displayed on partners page
• 360 Consulting GmbHminorGTM or Marketing PartnerConsulting firm partnership; nature not specified
• ASK SicherheitsdiensteminorChannel Partner/ Reseller/ DistributorSecurity services company; partnership displayed on partners page
• hkw GmbHminorGTM or Marketing PartnerConsulting and engineering services; partnership displayed on partners page
• BMFPminorGTM or Marketing PartnerTraining and education services in Cottbus region; partnership displayed on partners page
• ARC GreenlabminorStrategic or Co-development PartnerSustainability and innovation lab; partnership displayed on partners page

Scale indicators5 records

Recent moves10 records

Expansion highlights4 records

Direct peers

• COMCAVE.COLLEGE: German private training provider with multi-city footprint offering IT, commercial, and healthcare retraining funded through Bildungsgutschein. Closely comparable in scale, funding model, and product breadth.
• Haufe Akademie: Freiburg-based corporate training provider offering IT, management, soft-skills, and professional certification programmes to German enterprises and individuals. Comparable product mix and B2B/B2C dual model.
• alfatraining Bildungszentrum: German AZAV-certified education provider operating nationwide with a comparable portfolio of Umschulungen, IT seminars, and government-funded programmes. Direct overlap in target customer (Bildungsgutschein recipients) and product mix.
• GFN AG: Heidelberg-based IT training and retraining provider offering AZAV-funded Umschulungen, Microsoft/Oracle courses, and corporate training across multiple German locations. Closest comparable peer — same regulatory funding model, same IHK retraining focus, similar vendor-partner credentials.
• CBT Training & Consulting GmbH: German training company focused on Microsoft, Cisco, and Oracle vendor-authorised courses with classroom and online delivery. Direct competitor in the authorised-IT-certification segment that anchors dama.go's course catalogue.

Broad incumbents

• TÜV Rheinland Akademie: Broader training arm of TÜV Rheinland offering professional development, IT certifications, and corporate training across Germany. Overlaps on IT certification prep but operates as part of a much larger testing/certification conglomerate.
• Cegos Group: International corporate training and professional development group with significant presence in Germany. Comparable on soft-skills and management training, broader geographic footprint.

Emerging players

• Coursera: Global online learning platform offering IT, AI, and professional certificates from universities and vendors (Google, IBM, AWS). Indirect but increasingly relevant competitor for the IT-certification training segment and a key price benchmark.
• StackFuel: Berlin-based data and software engineering training provider with a focus on Data/AI/Cloud reskilling — overlaps specifically with dama.go's newer AI curriculum and targets the same corporate upskilling buyer.

Others

• SAP Education: SAP's own training and certification arm, offering the same SAP courses dama.go delivers via its partnership. Direct channel competitor for the SAP component of the catalogue; broader vendor-official curriculum and pricing power.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@damago_GmbH
• Facebookfacebook.com/damagoOffiziell
• LinkedInlinkedin.com/company/dama-go-gmbh
• Instagraminstagram.com/damago.gmbh
• TikToktiktok.com/@damago.gmbh

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about dama.go GmbH