Desert Point Tourism
Desert Point Tourism is a privately held Dubai-based tour operator selling desert safaris, dhow cruises, city tours, and UAE attraction tickets directly to international leisure travelers via its WordPress website and phone bookings. The company serves individual tourists in Dubai and Abu Dhabi with bundled, transport-inclusive experiences.
- Company typePrivate
- Founded-
- HeadquartersDubai, United Arab Emirates
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Desert Point Tourism does
Desert Point Tourism is a privately held, direct-to-consumer tour operator based in Dubai, United Arab Emirates, selling curated tourism experiences in Dubai and Abu Dhabi to international leisure travelers. Its product portfolio spans four core verticals: desert safaris (morning, evening, overnight, and ATV/dune buggy variants), dhow cruises (Dubai Creek and Dubai Marina routes), city tours (Dubai half-day and Abu Dhabi full-day), and a ticket-reseller business for major UAE attractions including Burj Khalifa, Burj Al Arab interior tours, The View at The Palm, IMG World, Wild Wadi, Dubai Dolphinarium, Atlantis Lost Chambers, Louvre Abu Dhabi, and Qasr Al Watan. Prices are listed in AED and range from AED 49 for a budget attraction ticket to AED 720 for a premium Burj Al Arab lunch tour, with desert safaris clustered around AED 190-599.
The company's technology footprint is minimal: a WordPress website (desertpointtourism.ae) running the WP Travel Engine booking plugin, supplemented by a single phone number (+971 55 3940934) and a single physical office in Dubai Shopping Centre. Distribution is entirely direct-to-consumer, with indirect discovery driven by listings on TripAdvisor, Google Business, and Facebook, where the company reportedly holds 5/5 ratings across all three platforms. Marketing is SEO/content-driven via its website rather than via paid advertising or email campaigns.
The business model is straightforward transactional: each booking is a one-time per-person payment that bundles transportation, meals, guides, and admission as applicable. No subscription, B2B, or reseller partnerships are disclosed. Customer segments are horizontal across international tourists, families, couples, and solo travelers, with no disclosed enterprise or corporate clients. No revenue, headcount, funding history, ownership structure, or management team is disclosed, and the company has no mobile app, API, or proprietary booking technology.
Desert Point Tourism firmographics
Firmographics- Name
- Desert Point Tourism
- Legal name
- Desert Point Tourism
- Website
- https://desertpointtourism.ae
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Desert Point Tourism is a privately held Dubai-based tour operator selling desert safaris, dhow cruises, city tours, and UAE attraction tickets directly to international leisure travelers via its WordPress website and phone bookings. The company serves individual tourists in Dubai and Abu Dhabi with bundled, transport-inclusive experiences.
- Ownership category
- akta.pro rank
Desert Point Tourism industry classification
Industry- Product category
- Tour Operator Services
- NAICS
- Tour Operators (561520)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Desert & Dune Adventure Tour Operators (Camel treks, sandboarding) (THAAADAG)
- akta.pro secondary industry
- Tour/Activities/Attractions Reservation Systems (THALADAG)
Keywords
Where Desert Point Tourism is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Desert Point Tourism business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Tour and Activity Ticket Sales: The company generates revenue through selling tickets and tour packages for desert safaris, city tours, dhow cruises, and UAE attraction visits. Revenue is transaction-based with one-time payments per booking, including fees for bundled experiences with transportation, meals, and entertainment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Private Morning Desert Safari with 4x4 Land Cruiser, AED 599 per person |
| Unit Pricing | Pay-as-you-go | Evening Desert Safari with BBQ Dinner, AED 190-270 |
| Unit Pricing | Pay-as-you-go | Evening Safari Red Dunes with ATV Quad Bike, AED 300-350 |
| Unit Pricing | Pay-as-you-go | Overnight Desert Safari with Camping, AED 440-550 |
| Unit Pricing | Pay-as-you-go | Abu Dhabi City Tour from Dubai, AED 150-365 |
| Unit Pricing | Pay-as-you-go | Dubai Half-Day City Tour, AED 80 |
| Unit Pricing | Pay-as-you-go | Dubai Frame Skyline Views, AED 108 |
| Unit Pricing | Pay-as-you-go | Ocean Empress Dinner Cruise, AED 140 |
| Unit Pricing | Pay-as-you-go | Creek Dhow Cruise Dinner, AED 90-100 |
| Unit Pricing | Pay-as-you-go | Alexandra Dhow Cruise Dubai Marina, AED 189 |
| Unit Pricing | Pay-as-you-go | View at The Palm Jumeirah, from AED 130 |
| Unit Pricing | Pay-as-you-go | Inside Burj Al Arab Tours, AED 260-720 |
| Unit Pricing | Pay-as-you-go | Dubai Dolphinarium, AED 88 |
| Unit Pricing | Pay-as-you-go | Dolphin Encounter at Atlantis, AED 120 |
| Unit Pricing | Pay-as-you-go | Atlantis Chambers Aquarium, AED 160 |
| Unit Pricing | Pay-as-you-go | IMG World of Adventure, AED 149 |
| Unit Pricing | Pay-as-you-go | Wild Wadi Water Park, AED 49 |
| Unit Pricing | Pay-as-you-go | Glow Garden Dubai, AED 69 |
| Unit Pricing | Pay-as-you-go | AYA Universe Dubai, AED 59 |
| Unit Pricing | Pay-as-you-go | Dubai Fountain Show and Lake Ride |
| Unit Pricing | Pay-as-you-go | Qasr Al Watan Abu Dhabi, AED 110 |
| Unit Pricing | Pay-as-you-go | Dubai Safari Park, from AED 109 |
| Unit Pricing | Pay-as-you-go | Louvre Museum Abu Dhabi, AED 55 |
| Unit Pricing | Pay-as-you-go | Big Bus Tours Dubai |
| Unit Pricing | Pay-as-you-go | Sky Views Observatory Dubai |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Desert Point Tourism product offering
Product offeringCore offering
Desert Point Tourism is a UAE-based tour operator that sells guided desert safaris, traditional dhow dinner cruises, full-day city tours of Dubai and Abu Dhabi, and ticket reservations for major UAE attractions such as Burj Khalifa, Palm Jumeirah observation deck, IMG Worlds of Adventure, Wild Wadi, Qasr Al Watan, and Louvre Abu Dhabi. Bookings are sold directly to individual tourists through its website and phone line, with all-inclusive packages that bundle hotel pickup, meals, entertainment, and local guides. The company serves as both an experiential tour provider and a ticket reseller for third-party attractions.
Product overview
Desert Point Tourism operates as a UAE-based tours and travel company offering a comprehensive portfolio of tourism experiences centered around Dubai and Abu Dhabi. The product portfolio consists of core tour experiences (desert safaris, dhow cruises, city tours) as a unified booking platform with supplementary attraction tickets sold as add-on modules. Desert Safari Tours feature multiple variants (morning, evening, overnight with camping) with activities including dune bashing, ATV/quad biking, sandboarding, and camel rides. Dhow Cruises operate on both traditional wooden boats along Dubai Creek and modern Marina routes. City Tours cover Dubai and Abu Dhabi with guided experiences to heritage sites and modern landmarks. The company also serves as a ticket reseller for major UAE attractions including Burj Khalifa observation decks, Palm Jumeirah viewpoints, Dubai aquariums, theme parks (IMG World, AYA Universe), water parks (Wild Wadi), wildlife parks, museums (Louvre Abu Dhabi), and cultural sites (Qasr Al Watan).
Differentiator
Problem solved
Functional benefit
Products and services
- Desert Safari Tours Adventure tours of Dubai's desert featuring dune bashing, sandboarding, camel rides, and BBQ dinners with live entertainment including belly dance and Tanoura performances, sold to tourists visiting Dubai.
- Dhow Cruise Experiences Traditional wooden boat dinner cruises along Dubai Marina and Dubai Creek offering international cuisine, live entertainment, and views of city landmarks, sold to tourists visiting Dubai.
- Dubai City Tour Guided half-day tours of Dubai visiting landmarks including Zabeel Palace, Dubai Frame, Al Fahidi Historical Neighborhood, Gold and Spice Souks, with abra boat ride, sold to tourists visiting Dubai.
- Abu Dhabi City Tour Full-day guided tours from Dubai to Abu Dhabi covering Sheikh Zayed Grand Mosque, Emirates Palace Hotel, Heritage Village, and Etihad Towers, sold to tourists based in Dubai.
- UAE Attractions Tickets Ticket booking services for various Dubai and UAE attractions including Burj Khalifa, Palm Jumeirah, Dubai Aquarium, IMG World of Adventure, Wild Wadi Waterpark, and Louvre Museum Abu Dhabi, sold as a third-party reseller to tourists.
- Evening Desert Safari with BBQ Dinner Evening desert adventure featuring dune bashing, sandboarding, camel riding, Bedouin-style camp, BBQ buffet dinner, and traditional entertainment shows, sold to tourists visiting Dubai.
- Dubai Exclusive Red Dunes Morning Safari Private 4x4 morning desert safari featuring dune bashing at Lahbab Red Dunes, sunrise viewing, sandboarding, and camel ride, sold to tourists visiting Dubai.
- Evening Safari Red Dunes with ATV Quad Bike Adventure desert safari combining dune bashing, ATV quad biking, sandboarding, camel ride, and BBQ dinner with live entertainment, sold to tourists visiting Dubai.
- Dubai Evening Desert Safari with Dune Buggy Adventure Evening desert safari featuring dune buggy driving experience combined with traditional desert camp activities and BBQ dinner, sold to tourists visiting Dubai.
- Overnight Desert Safari with Camping Extended desert safari experience with overnight camping in the Dubai desert including dune bashing, BBQ dinner, live shows, and starlit accommodation, sold to tourists visiting Dubai.
- Ocean Empress Dinner Cruise Luxury dinner cruise departing from Dubai Marina at 8:30 PM featuring international and Asian cuisine, live cooking stations, Robochef technology, and entertainment, sold to tourists visiting Dubai.
- Alexandra Dhow Cruise Dubai Marina Traditional Arabian wooden dhow cruise through Dubai Marina with buffet dinner, Tanoura dance entertainment, and views of Cayan Tower and Ain Dubai, sold to tourists visiting Dubai.
- Creek Dhow Cruise Dinner Buffet Dinner cruise aboard the largest handmade wooden dhow in the UAE through Al Seef Dubai Creek, featuring views of heritage landmarks including Heritage Village, Spice Souk, and Gold Souk, sold to tourists visiting Dubai.
- Luxury Marina Dhow Cruise Dinner Traditional dhow boat dinner cruise in Dubai Marina with Italian-themed nights, international buffet, and Tanoura dance performances, sold to tourists visiting Dubai.
- Dubai Half-Day City Tour Guided half-day Dubai city tour including Zabeel Palace, Dubai Frame, abra ride, Gold and Spice Souks, sold to tourists visiting Dubai.
- Abu Dhabi City Tour with Emirates Palace and Ferrari World Comprehensive Abu Dhabi tour from Dubai including Sheikh Zayed Grand Mosque, Emirates Palace Hotel, Ferrari World, and Emirates Park Zoo, sold to tourists based in Dubai.
- Dubai Frame Skyline Views Entry to Dubai Frame observation deck with panoramic views of old and new Dubai from a glass bridge observation deck at 150 meters height, sold to tourists visiting Dubai.
- View at The Palm Jumeirah Observation deck experience on the 52nd floor of Palm Tower at 240 meters height offering 360-degree views of Palm Jumeirah and Dubai landmarks, sold to tourists visiting Dubai.
- Inside Burj Al Arab Tours Guided interior tours of the Burj Al Arab hotel with various packages including 90-minute tours, beverage experiences at UMA Lounge, and dining at Al Iwan restaurant, sold to tourists visiting Dubai.
- Dubai Dolphinarium Entry to Dubai Dolphinarium featuring dolphin shows with acrobatic performances and interactive experiences for families, sold to tourists visiting Dubai.
- Dolphin Encounter at Atlantis Interactive swimming and encounter programs with dolphins at Atlantis Dubai, sold to tourists visiting Dubai.
- Atlantis Chambers Aquarium Tickets Tickets to Lost Chambers Aquarium at Atlantis The Palm featuring over 65,000 marine animals across 21 exhibits with underwater themed chambers, sold to tourists visiting Dubai.
- Dubai Safari Park Wildlife park featuring diverse animal habitats including Lion and Tiger Valley, Monkey Land, and African Village with safari tours and animal experiences, sold to tourists visiting Dubai.
- IMG World of Adventure Tickets for the world's largest indoor theme park spanning 1.5 million square feet with themed zones including Marvel Zone, Cartoon Network Zone, and Lost Valley dinosaur adventure, sold to tourists visiting Dubai.
- Wild Wadi Water Park Entry tickets for Wild Wadi Water Park featuring thrill rides including Jumeirah Sceirah and Tantrum Alley, family attractions like Juha's Journey lazy river, and wave pools, sold to tourists visiting Dubai.
- Glow Garden Dubai Entry tickets for illuminated garden attraction featuring glowing sculptures, light installations, and interactive displays creating a whimsical nighttime experience, sold to tourists visiting Dubai.
- AYA Universe Dubai Entry tickets for indoor theme park with immersive zones, virtual reality attractions, roller coasters, and interactive experiences suitable for all ages, sold to tourists visiting Dubai.
- Dubai Fountain Show and Lake Ride Choreographed fountain show at Burj Khalifa Lake with optional Lake Ride experience offering close-up views of water performances reaching 500 feet, sold to tourists visiting Dubai.
- Qasr Al Watan Abu Dhabi Presidential Palace of Abu Dhabi offering tours of the Great Hall, library, and landscaped gardens, with evening light and sound shows, sold to tourists visiting Abu Dhabi.
- Louvre Museum Abu Dhabi Entry tickets for Louvre Museum Abu Dhabi emphasizing cross-cultural interactions through artworks and artifacts spanning human history from ancient civilizations to contemporary installations, sold to tourists visiting Abu Dhabi.
- Big Bus Tours Dubai Hop-on hop-off double-decker bus tours covering Dubai's major attractions including Burj Khalifa, Dubai Mall, Palm Jumeirah, and Old Dubai, sold to tourists visiting Dubai.
- Sky Views Observatory Dubai Observation deck atop Sky Views Tower offering panoramic views of Dubai skyline including Burj Khalifa and Palm Jumeirah, sold to tourists visiting Dubai.
- Lotus Marina Dhow Cruise Dinner Marina dhow cruise dinner cruise beneath the glittering Dubai skyline, sold to tourists visiting Dubai.
- Burj Khalifa At The Top (124/125 Floor) Ticket booking for the Burj Khalifa 124 and 125 floor observation decks, sold to tourists visiting Dubai.
Companies that use Desert Point Tourism
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Desert Point Tourism technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Desert Point Tourism partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights2 records
Desert Point Tourism competitors and assessment
Company assessmentBroad incumbents
- Viator (Tripadvisor): Global OTA platform specializing in tours, activities, and attraction tickets. Many of Desert Point's competitors (and potentially Desert Point itself) distribute through Viator, which competes for the same tourist bookings at a broader scale.
- GetYourGuide: Global OTA platform for tours, attractions, and experiences with strong Dubai and UAE inventory. Competes with Desert Point Tourism's direct booking model by aggregating supply and capturing discovery and transaction share.
- Klook: Asia-Pacific-headquartered travel activities and services platform with significant UAE tour and attraction inventory. Competes for tourist bookings in Dubai and Abu Dhabi across similar product categories.
Direct peers
- Arabian Adventures: Established UAE tour operator offering desert safaris, city tours, dhow cruises, and attraction tickets across Dubai and Abu Dhabi. Directly competes with Desert Point Tourism in the same product categories and target customer base (international tourists visiting the UAE).
- Rayna Tours: Major Dubai-based tour operator with a broad portfolio of desert safaris, dhow cruises, city tours, and attraction tickets. Competes head-to-head with Desert Point Tourism on similar itineraries, pricing tiers, and DTC booking model.
- Alpha Tours: Dubai tour operator providing desert safaris, city tours, dhow cruises, and attraction tickets with hotel transfers. Closely comparable in product mix, pricing, and target segment to Desert Point Tourism.
- Orient Tours: Long-established Dubai tour operator offering guided city tours, desert safaris, and attraction experiences. Competes with Desert Point Tourism across the same UAE destination categories and customer segments.
- Platinum Heritage: Premium Dubai desert safari operator offering luxury Bedouin-style experiences, private tours, and eco-sensitive desert adventures. Comparable to Desert Point's premium safari tier and overnight desert camp offerings.
- Tour Dubai (City Tours LLC): Dubai-based tour operator offering desert safaris, city tours, and attraction tickets. Closely comparable in scale, product mix, and DTC distribution model to Desert Point Tourism.
Regional players
- Big Bus Tours Dubai: Global hop-on hop-off sightseeing bus operator with Dubai operations. Comparable on the city tour / sightseeing transportation axis, although Big Bus focuses specifically on the bus sightseeing format rather than the integrated tour bundle model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Desert Point Tourism social profiles
Digital presenceDesert Point Tourism financial estimates
Financial estimateRevenue estimate
Valuation estimate
Desert Point Tourism leadership team
Management profileNumber of profiles
Desert Point Tourism funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Desert Point Tourism M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Desert Point Tourism
What does Desert Point Tourism do?
Desert Point Tourism is a UAE-based tour operator that sells guided desert safaris, traditional dhow dinner cruises, full-day city tours of Dubai and Abu Dhabi, and ticket reservations for major UAE attractions such as Burj Khalifa, Palm Jumeirah observation deck, IMG Worlds of Adventure, Wild Wadi, Qasr Al Watan, and Louvre Abu Dhabi. Bookings are sold directly to individual tourists through its website and phone line, with all-inclusive packages that bundle hotel pickup, meals, entertainment, and local guides. The company serves as both an experiential tour provider and a ticket reseller for third-party attractions.
Is Desert Point Tourism a public or private company?
Desert Point Tourism is a private company. It is classified as unknown and is currently operating.
When was Desert Point Tourism founded?
Desert Point Tourism was founded in -1. It employs 1 to 10 people.
Where is Desert Point Tourism based?
Desert Point Tourism is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Desert Point Tourism make money?
One revenue line is on record: tour and Activity Ticket Sales.
Who are Desert Point Tourism's main competitors?
Broad incumbents on record are Viator (Tripadvisor), GetYourGuide and Klook. Direct peers are Arabian Adventures, Rayna Tours, Alpha Tours, Orient Tours, Platinum Heritage and Tour Dubai (City Tours LLC). Big Bus Tours Dubai is listed as a regional player.
Does Desert Point Tourism have an API?
No public API is recorded for Desert Point Tourism.
What industry is Desert Point Tourism in?
Desert Point Tourism's product category is Tour Operator Services. Its primary akta.pro industry code is THAAADAG, Desert & Dune Adventure Tour Operators (Camel treks, sandboarding), with a secondary code of THALADAG, Tour/Activities/Attractions Reservation Systems. Its NAICS code is 561520 and its SIC code is 7990.