DIETZ Mobility UK
DIETZ Mobility UK (Enhance Mobility Group UK) is a privately held distributor of German-engineered Dietz power wheelchairs, rollators, and mobility accessories serving end consumers, healthcare professionals, and dealers across the UK and Ireland, with prices ranging from £7,000 to over £15,000.
- Company typePrivate
- Founded-
- HeadquartersWest Midlands, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What DIETZ Mobility UK does
DIETZ Mobility UK, operating under the legal entity Enhance Mobility Group UK, is a privately held, founder-owned distributor of premium mobility aids for elderly and disabled individuals across the UK and Ireland. The company distributes Dietz Mobility's German-engineered SANGO power wheelchair range (Advanced, Slimline, Junior, XXL), the Taima rollator series (M Eco, M, S-GT, M-GT, XC-PU, XC-Air), a manual tilt-in-space wheelchair, and a broad accessory catalogue including cushions, backrests, bags, grips, lights, and sun shades. Core technologies on the power wheelchair side include rear-wheel, mid-wheel, and front-wheel drive configurations, advanced suspension systems, ergonomic seating with tilt/rise/recline functions, and high user-weight capacity (up to 150 kg) across the product range.
The business operates a sales-led go-to-market combining direct consumer sales (phone, email, website enquiries, free home assessments for select products), healthcare professional referrals (occupational therapists, physiotherapists), and a B2B dealer/reseller portal. Revenue is generated almost entirely through one-time equipment sales, with average selling prices ranging from approximately £7,000 for entry-level electric wheelchairs to over £15,000 for premium models, and financing access provided through the UK Motability scheme. Customers are segmented across individual end users, clinical prescribers, and mobility equipment dealers, with no institutional or anchor enterprise accounts identified.
The company is headquartered in Kingswinford, West Midlands, maintains a secondary office in Kenilworth, and employs approximately five people. There is no evidence of external funding, acquisitions, or parent-company backing. Distribution rights to the SANGO and Taima brands, alongside established UK and Ireland channel relationships and Motability scheme participation, constitute the principal commercial assets of the business.
DIETZ Mobility UK firmographics
Firmographics- Name
- DIETZ Mobility UK
- Legal name
- Enhance Mobility Group UK
- Website
- https://dietz-mobility.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- DIETZ Mobility UK (Enhance Mobility Group UK) is a privately held distributor of German-engineered Dietz power wheelchairs, rollators, and mobility accessories serving end consumers, healthcare professionals, and dealers across the UK and Ireland, with prices ranging from £7,000 to over £15,000.
- Ownership category
- akta.pro rank
DIETZ Mobility UK industry classification
Industry- Product category
- Mobility Equipment Distribution
- NAICS
- Home Health Equipment Rental (532283)
- akta.pro primary industry
- Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers) (HSABAKAC)
- akta.pro secondary industry
- Durable Medical Equipment (DME) Sales & Rentals (HSABAKAA)
Keywords
Where DIETZ Mobility UK is headquartered
LocationHeadquarters
- HQ city
- West Midlands
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
DIETZ Mobility UK business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Power Wheelchair Sales: Sale of SANGO power wheelchairs including SANGO Advanced, SANGO Slimline, SANGO Junior, and SANGO XXL models. Products are sold directly to healthcare professionals, dealers, and end consumers with consultation support.
- Rollator Sales: Sale of Taima rollator series including M Eco, M, S-GT, M-GT, XC-PU, and XC-Air models. Products targeted at elderly and disabled individuals for mobility assistance.
- Accessories and Parts: Wide range of wheelchair and rollator accessories including cushions, backrests, bags, cane holders, bag hooks, wheel wellies, side pockets, cup holders, grips, lights, sun shades, baskets, and wheelchair trays.
- Motability Scheme: Partnership with the UK Motability scheme to help customers finance power wheelchairs through government-supported mobility assistance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level Electric Wheelchairs |
| One time/ perpetual license | Pay-as-you-go | Premium Electric Wheelchairs |
| Other | Multi-year contract | Motability Scheme |
| Other | Pay-as-you-go | Home Assessment |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
DIETZ Mobility UK product offering
Product offeringCore offering
DIETZ Mobility UK is the authorised UK and Ireland distributor of Dietz Mobility's German-engineered disability equipment, supplying powered and manual wheelchairs (SANGO and Tilt-in-Space ranges), rollators (TAIMA series), seating products, and a broad range of wheelchair and rollator accessories. Sales are quote-based and supported by expert consultation, free home assessments for selected products, and aftercare, targeting end-user consumers, healthcare professionals, and dealers across the region.
Product overview
DIETZ Mobility UK (operated by Enhance Mobility Group) distributes a portfolio of Dietz Mobility mobility solutions primarily consisting of powered and manual wheelchairs and rollators. The core product lines include the SANGO power wheelchair series (Advanced, Slimline, Junior, XXL) and the TAIMA rollator series (M Eco, M, S-GT, M-GT, XC-PU, XC-Air). These are complemented by wheelchair seating accessories (cushions, backrests) and various wheelchair/rollator accessories (bags, grips, lights, cane holders, baskets, sun shades). The SANGO wheelchairs offer powered mobility with tilt, rise, and suspension functions, while the TAIMA rollators are German-designed lightweight walking aids featuring steering dampers, reflectors, and ergonomic grips. The products are distributed to healthcare professionals, dealers, and end users across the UK and Ireland.
Differentiator
Problem solved
Functional benefit
Products and services
- SANGO Advanced Power Wheelchair Electric power wheelchair with ergonomic design for everyday comfort, featuring an advanced suspension system suited to uneven surfaces.
- SANGO Slimline Power Wheelchair Slimline variant of the SANGO Advanced, offering a sleek design while retaining ergonomic features and comfort; eligible for free home assessment in the UK.
- SANGO Junior Power Wheelchair Power wheelchair designed for younger users with multiple needs, offering customizable configurations for specific paediatric requirements.
- SANGO XXL Power Wheelchair Heavy-duty power wheelchair designed for larger users, providing enhanced weight capacity and stability.
- Manual Tilt in Space Wheelchair Manual wheelchair with tilt-in-space functionality for pressure redistribution and postural support, designed for users who spend extended periods in their wheelchair.
- Taima XC-Air Rollator Outdoor rollator with extra-large pneumatic wheels for rough terrain such as forest paths and cobblestone streets, supporting users up to 150 kg with a 9.8 kg frame.
- Taima XC-PU Rollator Outdoor rollator with PU tyres engineered for stability on rough terrain, featuring ergonomic handles, mesh bag, and walking stick holder in a 9.1 kg frame.
- Taima M-GT Rollator Super-light German-designed rollator weighing 5.5 kg that can support up to 150 kg, featuring soft polyurethane tyres and elegant design.
- Taima S-GT Rollator Latest-generation German-made rollator with modern design, lightweight 5.6 kg construction, foldable and remaining standing when folded, for indoor and outdoor use.
- Taima M Rollator Elegant and lightweight rollator from the Dietz TAIMA series, easy to fold with ergonomic grips and steering dampers.
- Taima M Eco Rollator Eco-friendly variant of the Taima M rollator, offering lightweight mobility assistance with essential features.
- Wheelchair Cushions Seat cushions for wheelchairs available in foam, gel, honeycomb, air, and hybrid materials, providing pressure relief and comfort for extended wheelchair use.
- Wheelchair Backrests Back support products including sling backs, tension upholstered backs, and rigid backs, supporting spine alignment and posture in wheelchairs.
- Wheelchair Bags Storage bags designed to attach to wheelchair backrests or armrests for carrying personal items.
- Wheelchair Cane Holders Accessories for securing canes or crutches to wheelchairs or rollators during transport.
- Wheelchair and Rollator Grips Soft, non-slip grip accessories for wheelchairs and rollators providing better traction and comfort for hands.
- Wheelchair and Rollator Lights LED safety lights for wheelchairs and rollators improving visibility and safety during nighttime use.
- Rollator Baskets Storage baskets designed for attachment to rollators for carrying personal items during walks.
- Wheelchair Sun Shade Adjustable sun shade accessories protecting wheelchair users from UV rays.
Quantifiable outcome
- Products support users up to 150 kg while weighing as little as 5.5 kg (Taima M-GT rollator)
- +2 more outcomes
Companies that use DIETZ Mobility UK
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
DIETZ Mobility UK technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
DIETZ Mobility UK partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Motability SchemecoreEnhance Mobility Group UK participates in the UK Motability scheme, which helps individuals with disabilities obtain mobility equipment through a government-supported financing programme. This partnership enables customers to access Dietz Mobility power wheelchairs and other products through Motability allowances.
- Dietz Mobility (Germany)coreEnhance Mobility Group UK is the authorised distributor for Dietz Mobility products, a leading German manufacturer of walking aids including the Taima rollator series and SANGO power wheelchairs. The company distributes these products throughout the UK and Ireland.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
DIETZ Mobility UK competitors and assessment
Company assessmentBroad incumbents
- Permobil: Global premium power wheelchair manufacturer with UK distribution targeting complex rehab and clinical customers. Overlaps with Enhance Mobility's SANGO positioning in premium powered mobility for users with high clinical or lifestyle needs.
- Sunrise Medical: Major manufacturer of power wheelchairs, manual wheelchairs, and seating systems distributed in the UK. Comparable as a premium wheelchair and mobility brand with overlapping end-user and healthcare professional customer base, but operates at manufacturer scale rather than as a specialist UK distributor.
- Drive DeVilbiss Healthcare (UK): Large UK distributor of mobility aids, daily living products, and pressure care equipment. Comparable in the UK mobility equipment distribution market with overlapping rollator, wheelchair, and accessory categories but a much broader multi-brand portfolio.
- Invacare (UK operations): Global manufacturer and distributor of wheelchairs and mobility products with established UK presence. Broader incumbent offering overlapping powered wheelchair and rollator categories but at greater scale and broader product portfolio than Enhance Mobility's Dietz-focused line-up.
Direct peers
- Roma Medical: UK-based supplier of mobility scooters, power wheelchairs, and rollators distributed to dealers and end-users. Comparable as a UK mobility equipment distributor operating in similar product categories and customer channels to Enhance Mobility.
- CareCo: UK-based mobility retailer selling power wheelchairs, rollators, and daily living aids direct to consumers via showrooms and online. Directly comparable as a UK mobility equipment distributor targeting end-users, dealers, and healthcare professionals with overlapping product categories.
- Better Mobility: UK retailer specialising in powerchairs, wheelchairs, and mobility aids including rollators. Comparable as a UK-based distributor serving end-users, dealers, and healthcare professionals with overlapping powered mobility and rollator categories.
- TGA Mobility: UK specialist mobility equipment supplier focused on powerchairs, scooters, and wheelchairs with Motability scheme participation. Comparable as a UK mobility distributor serving end-users and healthcare channels with overlapping premium powered wheelchair offerings.
Others
- Dietz Mobility (Germany): German manufacturer of SANGO power wheelchairs, Taima rollators, and rehabilitation equipment. Directly comparable as the upstream supplier whose entire product range Enhance Mobility distributes; relationship economics and supply continuity are central to Enhance Mobility's viability.
- Motability Scheme: UK government-backed programme that lets disabled customers exchange mobility allowances for vehicles, wheelchairs, and scooters. Comparable as a core GTM channel partner for Enhance Mobility, with overlapping end-customer base and scheme-accredited dealer relationships.
Market position
Weaknesses2 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
DIETZ Mobility UK social profiles
Digital presenceDIETZ Mobility UK financial estimates
Financial estimateRevenue estimate
Valuation estimate
DIETZ Mobility UK leadership team
Management profileNumber of profiles
Profiles1 record
DIETZ Mobility UK funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DIETZ Mobility UK M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DIETZ Mobility UK
What does DIETZ Mobility UK do?
DIETZ Mobility UK is the authorised UK and Ireland distributor of Dietz Mobility's German-engineered disability equipment, supplying powered and manual wheelchairs (SANGO and Tilt-in-Space ranges), rollators (TAIMA series), seating products, and a broad range of wheelchair and rollator accessories. Sales are quote-based and supported by expert consultation, free home assessments for selected products, and aftercare, targeting end-user consumers, healthcare professionals, and dealers across the region.
Is DIETZ Mobility UK a public or private company?
DIETZ Mobility UK is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DIETZ Mobility UK founded?
DIETZ Mobility UK was founded in -1. It employs 1 to 10 people.
Where is DIETZ Mobility UK based?
DIETZ Mobility UK is headquartered in West Midlands, United Kingdom, in the Europe region.
How does DIETZ Mobility UK make money?
Four revenue lines are on record. Power Wheelchair Sales are the primary driver. The others are rollator Sales, accessories and Parts and motability Scheme.
Who are DIETZ Mobility UK's main competitors?
Broad incumbents on record are Permobil, Sunrise Medical, Drive DeVilbiss Healthcare (UK) and Invacare (UK operations). Direct peers are Roma Medical, CareCo, Better Mobility and TGA Mobility. Others are Dietz Mobility (Germany) and Motability Scheme.
Does DIETZ Mobility UK have an API?
No public API is recorded for DIETZ Mobility UK.
What industry is DIETZ Mobility UK in?
DIETZ Mobility UK's product category is Mobility Equipment Distribution. Its primary akta.pro industry code is HSABAKAC, Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers), with a secondary code of HSABAKAA, Durable Medical Equipment (DME) Sales & Rentals. Its NAICS code is 532283.