DinoLab
DinoLab is a Delhi-based EdTech company operating a gamified, subscription-based adaptive learning platform for mathematics and coding serving Indian K-8 students (grades 1-8) through 8,000+ NCF-aligned tasks, product-led growth, and direct school adoption.
- Company typePrivate
- Founded2017
- Headquarters—
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What DinoLab does
DinoLab is a privately-held EdTech company founded in 2017 and headquartered in Delhi, India, operating a gamified online learning platform that delivers mathematics and coding instruction to students in grades 1 through 8. The platform consists of 8,000+ tasks fully aligned with the Indian school curriculum and compliant with the National Curriculum Framework (NCF). Each student progresses along an individual learning path, with the platform adapting to slower learners via additional explanations, tasks, and guided remediation. DinoLab claims children master the curriculum up to 4x faster using its maths and coding tasks, and supports 2-3 hours of independent engagement without parental support based on user testimonials.
The product is delivered as a self-serve web platform with no native mobile app, and incorporates a subscription-based revenue model with a free product demo as the primary acquisition surface. Distribution occurs through two channels: direct online signup by parents and students (PLG), and direct school/institution adoption for classroom use and homework assignment. The company supports an annual Online Mathematics Olympiad providing country-wide student recognition and awards. Named institutional adopters include Lakshmipat Singhania Academy and DAV Public School (Tamil Nadu).
DinoLab operates with approximately 9 employees and no disclosed venture capital backing, suggesting a bootstrapped operating model. The company serves exclusively the Indian K-8 market with no documented international expansion, partnerships, M&A activity, or leadership changes across its operating history. The family of domains (dinolab.in, dinolab.com) and the NCF-specific curriculum localization anchor the company's positioning squarely within the Indian supplementary K-12 education category.
DinoLab firmographics
Firmographics- Name
- DinoLab
- Legal name
- DinoLab
- Website
- https://dinolab.in
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- DinoLab is a Delhi-based EdTech company operating a gamified, subscription-based adaptive learning platform for mathematics and coding serving Indian K-8 students (grades 1-8) through 8,000+ NCF-aligned tasks, product-led growth, and direct school adoption.
- Ownership category
- akta.pro rank
DinoLab industry classification
Industry- Product category
- K-8 Online Education Platform (EdTech / Adaptive Learning)
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (611710), Computer Training (61142)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Adaptive/Personalized Curriculum & Intelligent Courseware (EDAFACAE)
- akta.pro secondary industries
- Adaptive Learning & Personalized Instruction Software (EDAJAMAE), Online Math Enrichment Platforms & Courses (EDAMAEAF), Text-Based Programming (Python, Java, C/C++) (EDAMACAB)
Keywords
DinoLab business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription-based Learning Platform: Online courses for maths and coding for 1st-8th graders, likely operating on a subscription model with school and family accounts. The platform offers individual learning paths with adaptive content delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Demo Available |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
DinoLab product offering
Product offeringCore offering
DinoLab operates an online education platform that delivers gamified maths and coding courses for children in 1st–8th grade through 8,000+ tasks aligned with the Indian school curriculum and NCF compliance. An adaptive learning engine personalizes pacing for each student and provides additional explanations and guided remediation when learners struggle. The company also runs an annual online mathematics olympiad offering country-wide recognition and awards.
Product overview
DinoLab is a single unified online education platform offering gamified maths and coding games for children in grades 1st–8th. The platform includes an Annual Online Mathematics Olympiad. DinoLab features an adaptive learning system that personalizes the learning path for each student, providing additional explanations and guided work for those who need more time. The platform covers over 8,000 tasks fully aligned with the Indian school curriculum and NCF compliance, with the olympiad serving as a flagship annual competitive event within the same platform ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- DinoLab Platform (Maths & Coding) Online education platform delivering gamified mathematics and coding courses for 1st–8th grade students through 8,000+ tasks aligned with the Indian school curriculum (NCF compliance). Includes an adaptive learning system that personalizes pacing and provides additional explanations and guided work for students who need more time. Used by individual families (parents and students) for self-paced learning at home and by schools/teachers for classroom lessons and homework.
- Annual Online Mathematics Olympiad Annual online mathematics competition hosted on the DinoLab platform that provides country-wide recognition and awards to participating 1st–8th grade students, serving as a flagship engagement and word-of-mouth event within the DinoLab ecosystem.
Quantifiable outcome
- Children master the curriculum up to 4x faster with maths and coding tasks
- +1 more outcomes
Companies that use DinoLab
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
DinoLab technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
DinoLab partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
DinoLab competitors and assessment
Company assessmentEmerging players
- Mathongo: Mathongo is an India-focused online math learning and olympiad-prep platform for school and competitive-exam students. Overlaps DinoLab on math practice and olympiad-style engagement for the Indian K-12 segment, though Mathongo leans toward higher-grade and exam-prep users.
- TurtleWiT: TurtleWiT is an India-based coding-for-kids platform offering gamified programming courses for school-age children. Comparable as a niche K-8 coding learning platform targeting Indian parents and schools, though with a smaller footprint and curriculum library than DinoLab.
Broad incumbents
- BYJU's: BYJU's is India's largest K-12 edtech incumbent offering a broad adaptive learning ecosystem spanning math, science, coding, and test prep via app and web. Comparable as a broad Indian K-12 adaptive learning incumbent competing for the same student and school wallet, though at vastly greater scale and breadth.
- Vedantu: Vedantu is an India-headquartered online tutoring and live-class platform covering K-12 and competitive exams. Comparable as a broader India K-12 learning incumbent that overlaps DinoLab on math learning and school-distribution channels for grades 1-8.
- Khan Academy (India): Khan Academy offers free, widely-used adaptive K-12 math and computing content that competes for the same Indian student and parent audience as DinoLab. Although non-commercial in many regions, its free access and personalised practice loops are a structural competitive reference point for India K-8 adaptive math products.
Direct peers
- SplashLearn: SplashLearn is a US-headquartered but India-relevant K-8 adaptive game-based math and reading platform. Highly comparable to DinoLab on target audience (grades 1-8), adaptive game mechanics, and a PLG subscription model targeting both schools and parents.
- Cuemath: Cuemath is an India-focused K-12 math learning platform combining online and offline (tutor network) delivery with gamified, worksheet-based curriculum. Direct peer in Indian math enrichment for grades 1-8, with overlap on adaptive practice and teacher/school touchpoints.
- WhiteHat Jr: WhiteHat Jr (a BYJU's subsidiary) teaches coding to children aged 6-14 via live online classes and project-based learning. Directly comparable to DinoLab's coding offering for the same K-8 segment in India, though heavier on live instruction rather than self-serve gamified adaptive content.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
DinoLab social profiles
Digital presenceDinoLab financial estimates
Financial estimateRevenue estimate
Valuation estimate
DinoLab leadership team
Management profileNumber of profiles
DinoLab funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DinoLab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DinoLab
What does DinoLab do?
DinoLab operates an online education platform that delivers gamified maths and coding courses for children in 1st–8th grade through 8,000+ tasks aligned with the Indian school curriculum and NCF compliance. An adaptive learning engine personalizes pacing for each student and provides additional explanations and guided remediation when learners struggle. The company also runs an annual online mathematics olympiad offering country-wide recognition and awards.
Is DinoLab a public or private company?
DinoLab is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DinoLab founded?
DinoLab was founded in 2017. It employs 1 to 10 people.
How does DinoLab make money?
One revenue line is on record: subscription-based Learning Platform.
Who are DinoLab's main competitors?
Emerging players on record are Mathongo and TurtleWiT. Broad incumbents are BYJU's, Vedantu and Khan Academy (India). Direct peers are SplashLearn, Cuemath and WhiteHat Jr.
Does DinoLab have an API?
No public API is recorded for DinoLab.
What industry is DinoLab in?
DinoLab's product category is K-8 Online Education Platform (EdTech / Adaptive Learning). Its primary akta.pro industry code is EDAFACAE, Adaptive/Personalized Curriculum & Intelligent Courseware, with a secondary code of EDAJAMAE, Adaptive Learning & Personalized Instruction Software. Its NAICS code is 611691 and its SIC code is 8200.