DISCOUNT TROPHY & CO., INC
Marco Awards Group is a wholesale distributor of trophy components and recognition industry supplies, serving B2B trophy dealers and recognition companies across the USA, Canada, and Puerto Rico via dozens of company-owned distribution centers.
- Company typePrivate
- Founded2001
- HeadquartersMultiple domestic locations, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What DISCOUNT TROPHY & CO., INC does
DISCOUNT TROPHY & CO., INC operates as Marco Awards Group, a wholesale distributor of trophy components and recognition industry supplies serving B2B trophy dealers and recognition companies across North America. The company was founded in 2001 and operates dozens of company-owned domestic distribution centers spanning the contiguous USA, Canada, and Puerto Rico. The product portfolio spans trophy hardware, bases, figures, and medals; specialty laserable materials under the Rowmark brand; anodized aluminum sheets (Alumamark Durablack); sublimation blanks; tumbler products (Tahoe Tumblers); professional hardware and fitting components (PHFC); and related engraving and decorating supplies. The company retains multiple acquired brands including Barhill, Freeman, Freeman Flex, and Rowmark, each operating as a differentiated product line.
On the technology side, the company operates an e-commerce storefront (Marco Storefront), a marketing tools portal, mobile apps, and an online catalog accessible to wholesale accounts. Core distribution technology is not explicitly disclosed; the platform is functional rather than differentiated. Technical resources such as laser settings reference guides are provided to support customers' engraving workflows.
The business model is wholesale B2B, sales-led, with one-time product sales rather than subscriptions or licensing. Customers are primarily trophy dealers and recognition companies purchasing components for resale or manufacturing/personalization. Pricing is quote-based for wholesale accounts and is not publicly disclosed; a free freight program is offered on contiguous USA orders meeting a $250 minimum, with Marco determining shipping method. Customer acquisition and retention are supported through trade show participation, sublimation webinars, online catalog access, and the e-commerce storefront. The company is privately held with no public ticker, no disclosed funding rounds, and no investor activity in the data set.
DISCOUNT TROPHY & CO., INC firmographics
Firmographics- Name
- DISCOUNT TROPHY & CO., INC
- Legal name
- Marco Awards Group
- Website
- https://discount-trophy.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Marco Awards Group is a wholesale distributor of trophy components and recognition industry supplies, serving B2B trophy dealers and recognition companies across the USA, Canada, and Puerto Rico via dozens of company-owned distribution centers.
- Ownership category
- akta.pro rank
DISCOUNT TROPHY & CO., INC industry classification
Industry- Product category
- Wholesale Awards Distribution
- NAICS
- Sporting and Recreational Goods and Supplies Merchant Wholesalers (423910)
- SIC
- Wholesale-Misc Durable Goods (5090)
- akta.pro primary industry
- Branded Merchandise & Corporate Gifts (BPAFAMAA)
Keywords
Where DISCOUNT TROPHY & CO., INC is headquartered
LocationHeadquarters
- HQ city
- Multiple domestic locations
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
DISCOUNT TROPHY & CO., INC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Wholesale Trophy Component Distribution: Wholesale distribution of trophy components to trophy dealers and recognition companies. Revenue generated through product sales with minimum order requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Wholesale B2B pricing with minimum order requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
DISCOUNT TROPHY & CO., INC product offering
Product offeringCore offering
Wholesale distribution of trophy components, engraving materials, sublimation products, and awards accessories to trophy dealers and recognition companies. The company operates dozens of company-owned distribution centers across the United States, Canada, and Puerto Rico, supplying product lines including Tahoe Tumblers, Rowmark laserable sheets, Alumamark Durablack anodized aluminum, and PHFC professional hardware and fitting components.
Product overview
Marco Awards Group is a wholesale trophy component distributor offering a comprehensive portfolio of trophy parts, engraving materials, sublimation products, and awards accessories. The product ecosystem includes core component lines (trophy hardware, bases, figures, and medals), specialty materials (Rowmark laserable sheets, Alumamark Durablack anodized aluminum), sublimation blanks, tumbler products (Tahoe Tumblers), and related supplies. The company also provides technical resources like laser settings guides and operates the Marco Storefront e-commerce platform for direct ordering.
Differentiator
Problem solved
Functional benefit
Products and services
- Tahoe Tumblers Line of tumbler products featured in the company's seasonal showcase, sold to trophy dealers and recognition companies for personalization and resale.
- Rowmark Products Specialty laserable and rotaryable sheet products for awards and engraving applications, supplied through the Rowmark wholly-owned brand.
- Sublimation Products Sublimation blanks and materials for heat transfer decoration on mugs, apparel, and hard surfaces, sold to trophy dealers and recognition companies.
- Barhill Products Awards and recognition products distributed under the Barhill brand, offered to trophy dealers and recognition companies.
- Alumamark Durablack Anodized aluminum sheet products for laser marking and engraving applications, supplied to trophy dealers and recognition companies.
- PHFC Products Professional hardware and fitting components used for trophy and award assembly, sold to trophy dealers and recognition companies.
- 2026 New Product Line Up The company's newest product assortment for the 2025-2026 catalog year featuring updated product offerings and new items, available to trophy dealers and recognition companies.
Companies that use DISCOUNT TROPHY & CO., INC
Customer profileSegments1 record
Ideal customer profiles1 record
DISCOUNT TROPHY & CO., INC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
DISCOUNT TROPHY & CO., INC partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
DISCOUNT TROPHY & CO., INC competitors and assessment
Company assessmentDirect peers
- Award Pros: Online trophy, award, and recognition products retailer. Comparable to Marco through direct B2B and consumer sales of trophies, plaques, medals, and engraving-friendly products.
- Condé Systems: Distributor of sublimation equipment, blanks, and supplies to personalization businesses. Comparable to Marco through its sublimation product line (sublimation blanks, tumblers) serving the same dealer/personalization channel.
- Trophy Depot: Online trophy and award supplier offering wholesale and direct pricing. Overlaps with Marco in trophy components, plaques, and recognition products sold to the same dealer and institutional buyer base.
- Awards.com: Online B2B and direct trophy, plaque, and award retailer. Comparable to Marco Awards Group through its catalog breadth of trophies, plaques, and recognition products sold to dealers and end customers.
- Crown Trophy: Largest franchise-based trophy and award retailer/distributor in the US. Directly comparable as a wholesale/retail trophy and recognition supplier serving dealers, schools, leagues, and corporations with overlapping product categories.
- Johnson Plastics Plus: Wholesale distributor of awards, recognition, and personalization products including sublimation blanks and engraving stock. Comparable to Marco through wholesale awards/recognition distribution and overlap in Rowmark-style laserable sheet substrates.
- Trophies Plus: Trophy and award distributor serving dealers and institutional buyers. Comparable to Marco in product categories (trophies, plaques, medals) and the B2B wholesale/distribution model.
- Coastal Business Supplies: Wholesale supplier of sublimation, engraving, and personalization supplies. Comparable to Marco through overlapping categories (sublimation blanks, laserable materials, awards) and shared B2B personalization/reseller customers.
Broad incumbents
- Jostens: Large incumbent in recognition products including championship rings, yearbooks, and graduation awards. Comparable to Marco as a broader recognition/awards incumbent whose product categories overlap Marco's trophy/recognition focus but at much larger scale.
Others
- Sawgrass Technologies: Manufacturer of sublimation inks, printers, and consumables used by personalization dealers. Comparable to Marco as an ecosystem partner — Sawgrass products are explicitly referenced in Marco's catalog, and both serve the same sublimation personalization channel.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DISCOUNT TROPHY & CO., INC social profiles
Digital presenceDISCOUNT TROPHY & CO., INC financial estimates
Financial estimateRevenue estimate
Valuation estimate
DISCOUNT TROPHY & CO., INC leadership team
Management profileNumber of profiles
DISCOUNT TROPHY & CO., INC subsidiaries and ownership
Company hierarchySubsidiaries4 records
DISCOUNT TROPHY & CO., INC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DISCOUNT TROPHY & CO., INC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DISCOUNT TROPHY & CO., INC
What does DISCOUNT TROPHY & CO., INC do?
Wholesale distribution of trophy components, engraving materials, sublimation products, and awards accessories to trophy dealers and recognition companies. The company operates dozens of company-owned distribution centers across the United States, Canada, and Puerto Rico, supplying product lines including Tahoe Tumblers, Rowmark laserable sheets, Alumamark Durablack anodized aluminum, and PHFC professional hardware and fitting components.
Is DISCOUNT TROPHY & CO., INC a public or private company?
DISCOUNT TROPHY & CO., INC is a private company. It is classified as unknown and is currently operating.
When was DISCOUNT TROPHY & CO., INC founded?
DISCOUNT TROPHY & CO., INC was founded in 2001. It employs 11 to 50 people.
Where is DISCOUNT TROPHY & CO., INC based?
DISCOUNT TROPHY & CO., INC is headquartered in Multiple domestic locations, United States, in the North America region.
How does DISCOUNT TROPHY & CO., INC make money?
One revenue line is on record: wholesale Trophy Component Distribution.
Who are DISCOUNT TROPHY & CO., INC's main competitors?
Direct peers on record are Award Pros, Condé Systems, Trophy Depot, Awards.com, Crown Trophy, Johnson Plastics Plus, Trophies Plus and Coastal Business Supplies. Jostens is listed as a broad incumbent. Sawgrass Technologies is listed as an others.
Does DISCOUNT TROPHY & CO., INC have an API?
No public API is recorded for DISCOUNT TROPHY & CO., INC.
What industry is DISCOUNT TROPHY & CO., INC in?
DISCOUNT TROPHY & CO., INC's product category is Wholesale Awards Distribution. Its primary akta.pro industry code is BPAFAMAA, Branded Merchandise & Corporate Gifts. Its NAICS code is 423910 and its SIC code is 5090.