DistrictNine
DistrictNine (STREAMWORX, LDA), founded in 2011 in Lisbon, operates the patented PulseNine AI-driven programmatic advertising platform for enterprise brands and agencies across DOOH, CTV, streaming, and digital audio channels.
- Company typePrivate
- Founded-
- HeadquartersLisbon, Portugal
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What DistrictNine does
DistrictNine (legally STREAMWORX, LDA) is a Lisbon-headquartered programmatic advertising technology and services company founded in 2011 by Steven Verschuur, who continues to serve as CCO. The company serves enterprise brands and agencies with a proprietary, patented AI platform called PulseNine, which connects programmatic advertising systems, data sources, and media channels and applies predictive analytics and process automation to optimize impression delivery in real time. PulseNine produces a LiveROAS Index measurement layer and supports integrations with major demand-side platforms including DV360, Amazon DSP, and Adform, alongside digital-out-of-home, connected TV, streaming, and digital audio inventory.
The company operates a dual business model combining managed programmatic services with professional services — including consultancy, custom development, and technology and analytics engagements — sold through an enterprise-direct go-to-market. It emphasizes a privacy-compliance posture aligned with GDPR and CCPA, and presents a global reach anchored in EMEA. Public performance disclosures include a 98.3% brand safety rate, €0.42 MeCPM cost efficiency, and 4.8 MeCPM viewable cost metrics, alongside claims of +185% impression uplift, though these are company-reported and unverified by third parties.
Revenue mechanics flow from media management fees on programmatic campaigns and from value-added technical services, with the PulseNine IP functioning as the differentiator and the basis for a recently disclosed partnership with Billy Grace in May 2026. The company has not publicly disclosed funding history, headcount, customer accounts, or audited revenue figures, which limits external diligence on scale and growth.
DistrictNine firmographics
Firmographics- Name
- DistrictNine
- Legal name
- STREAMWORX, LDA
- Website
- https://districtnine.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- DistrictNine (STREAMWORX, LDA), founded in 2011 in Lisbon, operates the patented PulseNine AI-driven programmatic advertising platform for enterprise brands and agencies across DOOH, CTV, streaming, and digital audio channels.
- Ownership category
- akta.pro rank
DistrictNine industry classification
Industry- Product category
- Programmatic Advertising Technology
- NAICS
- Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Media Buying Agencies (541830), Indoor and Outdoor Display Advertising (541850), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting) (BPAFACAL)
Keywords
Where DistrictNine is headquartered
LocationHeadquarters
- HQ city
- Lisbon
- HQ country
- Portugal
- HQ region
- Europe
Offices1 record
Markets served
DistrictNine business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Managed Programmatic Services: Full-service programmatic advertising management where DistrictNine optimizes campaigns on behalf of clients, providing continuous tuning, monitoring, and performance optimization. Aligns with client business models to improve efficiency and outcomes.
- Technology & Analytics Services: Custom data solutions and analytics services providing comprehensive omnichannel insight for smarter decisions. Includes data visualization, dashboards, and actionable analytics.
- Custom Development: Custom technology solutions built specifically for client needs in programmatic advertising, including custom integrations and platform solutions.
- Consultancy Services: Experienced consultants leveraging proprietary technology to provide unbiased guidance on technology selection, optimization, and integration for strategic clarity and operational excellence.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
DistrictNine product offering
Product offeringCore offering
DistrictNine operates a proprietary, patented AI-driven programmatic advertising platform called PulseNine that connects programmatic advertising, data, and media sources through a modular backend and templated frontend. The company delivers managed programmatic services, consultancy, custom development, and technology & analytics built around PulseNine, spanning DOOH, CTV, Streaming, and Digital Audio channels for enterprise advertisers and agencies.
Product overview
DistrictNine offers programmatic advertising services built around its proprietary PulseNine AI platform. The portfolio consists of a single core proprietary product (PulseNine) combined with managed service offerings including consultancy, technology & analytics, programmatic services, and custom development. The PulseNine platform serves as the central AI engine powering all client work, while DistrictNine's team provides human expertise in DMP management, data visualization, custom platform integrations, and trading platform management across DOOH, CTV, Streaming, and Audio channels.
Differentiator
Problem solved
Functional benefit
Products and services
- PulseNine PulseNine is DistrictNine's proprietary and patented AI-driven software suite that connects all programmatic advertising, data, and media sources. It features a component-based architecture with ready-made backend components and templated front-end UX/UI workflows, live dashboards with real-time ROAS indexing, impression optimization, brand safety controls, and continuous campaign tuning. Designed for enterprise advertisers and agencies running campaigns across DOOH, CTV, Streaming, and Digital Audio.
- Managed Programmatic Services Full-service programmatic advertising management offering where DistrictNine optimizes campaigns on behalf of clients, providing continuous tuning, monitoring, and performance optimization. Service aligns with client business models to improve efficiency and outcomes across DOOH, CTV, Streaming, and Digital Audio channels.
- Consultancy Services Experienced consultants leverage proprietary PulseNine technology to provide unbiased guidance on technology selection, optimization, and integration for strategic clarity and operational excellence. Service is targeted at enterprise advertisers and agencies seeking partnership-minded engagement.
- Custom Development Services Custom technology solutions built specifically for client needs in programmatic advertising, including custom integrations and platform solutions built on PulseNine's component-based architecture.
- Technology & Analytics Services Custom data solutions and analytics services providing comprehensive omnichannel insight for programmatic advertising, including data visualization, dashboards, and actionable analytics built on PulseNine.
Quantifiable outcome
- +185% Impressions — PulseNine platform performance metric demonstrating campaign reach optimization
- +3 more outcomes
Companies that use DistrictNine
Customer profileSegments2 records
Ideal customer profiles2 records
DistrictNine technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability8 records
Feature5 records
DistrictNine partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Billy GracecoreStrategic partnership providing high-resolution campaign insights without compromising corporate data governance. DistrictNine's proprietary connectors enable custom DSP integrations to Billy Grace, supporting Amazon, Google DV360, and Adform without custom development work. The integration allows brands to feed deep campaign and click-level insights into the Billy Grace platform while keeping sensitive data protected within the advertiser's governed environment. Partnership also addresses cost optimization through data bundling, significantly reducing data transfer costs and storage overhead for high-volume advertisers.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
DistrictNine competitors and assessment
Company assessmentEmerging players
- DoubleVerify: Media effectiveness and brand safety analytics platform for digital advertising. Comparable to DistrictNine in the analytics/measurement layer that supports programmatic buying, though DoubleVerify is verification-focused rather than an AI-driven buying platform.
- Adsquare (now part of adsquare / Rovio / location data): Location and audience data platform for programmatic advertising. Comparable to DistrictNine in the data-enablement layer (DMP, audience targeting) used by programmatic buyers, particularly relevant to DistrictNine's DOOH and data management capabilities.
- Celtra: Creative adtech platform enabling dynamic creative production and optimization across programmatic channels. Comparable to DistrictNine in serving enterprise brands with AI-enhanced campaign workflows and custom integrations across multiple DSPs.
Direct peers
- Smartly.io: AI-powered programmatic and creative platform focused on social and digital advertising automation for enterprise brands. Comparable in AI-driven optimization for multi-channel paid media and in enterprise sales motion targeting large advertisers.
- MediaMath: Independent programmatic DSP with omnichannel capabilities and a source of supply across display, video, CTV, and audio. Comparable as a technology-led programmatic platform serving enterprise brands, though operating at a different scale and at a different corporate stage.
- Hivestack: Programmatic DOOH (digital out-of-home) advertising platform. Highly comparable to DistrictNine's DOOH capability, with similar AI-driven optimization and enterprise buyer focus, but specialized solely in the out-of-home channel.
- Adform: European-headquartered adtech platform offering a DSP, DMP, and creative tools across programmatic channels. Directly comparable to DistrictNine in European roots, omnichannel programmatic scope, and enterprise brand focus; DistrictNine also lists Adform as a supported DSP integration.
Broad incumbents
- The Trade Desk: Leading independent DSP operating globally across CTV, DOOH, audio, and display. Comparable to DistrictNine in channel coverage and enterprise advertiser focus, but operates at vastly greater scale as a public platform rather than a specialist consultancy.
- Xandr (Microsoft): Programmatic advertising platform owned by Microsoft, providing a DSP and data infrastructure for omnichannel buying. Comparable in programmatic advertising infrastructure and enterprise customer base, though significantly larger and bundled within a broader cloud/data platform.
Regional players
- Yospace (Samsung Ads / Yospace): Server-side ad insertion and dynamic ad optimization technology for CTV and live streaming. Comparable to DistrictNine in the CTV/Streaming channel, providing AI-driven optimization for video ad delivery to enterprise broadcasters and platforms.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
DistrictNine social profiles
Digital presenceDistrictNine compliance and trust
Trust signalCompliance2 records
DistrictNine financial estimates
Financial estimateRevenue estimate
Valuation estimate
DistrictNine leadership team
Management profileNumber of profiles
Profiles1 record
DistrictNine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DistrictNine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DistrictNine
What does DistrictNine do?
DistrictNine operates a proprietary, patented AI-driven programmatic advertising platform called PulseNine that connects programmatic advertising, data, and media sources through a modular backend and templated frontend. The company delivers managed programmatic services, consultancy, custom development, and technology & analytics built around PulseNine, spanning DOOH, CTV, Streaming, and Digital Audio channels for enterprise advertisers and agencies.
Is DistrictNine a public or private company?
DistrictNine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DistrictNine founded?
DistrictNine was founded in -1. It employs 1 to 10 people.
Where is DistrictNine based?
DistrictNine is headquartered in Lisbon, Portugal, in the Europe region.
How does DistrictNine make money?
Four revenue lines are on record. Managed Programmatic Services are the primary driver. The others are technology & Analytics Services, custom Development and consultancy Services.
Who are DistrictNine's main competitors?
Emerging players on record are DoubleVerify, Adsquare (now part of adsquare / Rovio / location data) and Celtra. Direct peers are Smartly.io, MediaMath, Hivestack and Adform. Broad incumbents are The Trade Desk and Xandr (Microsoft). Yospace (Samsung Ads / Yospace) is listed as a regional player.
Does DistrictNine have an API?
No public API is recorded for DistrictNine.
What industry is DistrictNine in?
DistrictNine's product category is Programmatic Advertising Technology. Its primary akta.pro industry code is BPAFACAL, Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting). Its NAICS code is 54181 and its SIC code is 7310.