DOBRÝ ANJEL, n.o.

What DOBRÝ ANJEL, n.o. does

DOBRÝ ANJEL, n.o. is a Slovak non-profit organization (nezisková organizácia) founded on June 20, 2006, in Bratislava by Andrej Kiska and Igor Brossmann, and headquartered in Poprad, Slovakia. It operates a charitable civic financial assistance system that connects voluntary monthly donors ("Dobrí anjeli" / Good Angels) with families in financial distress caused by serious illness of a parent or child, working in collaboration with oncologists and pediatricians across Slovakia. The organization has helped 11,759 families with children and distributed €88,615,308 in contributions since inception, supported by 289,761 registered donors.

The organization's core technology is a computer-based donation allocation system that automatically distributes monthly donor contributions equally among registered beneficiary families, with personal donor accounts enabling complete transparency on where funds are directed. The product surface includes the Systém Dobrý Anjel (the core redistribution system), the Osobný účet (personal donor account), SOS výzvy (emergency one-time assistance appeals), an e-shop selling books such as "Kniha o Bezvláske" and "Kniha Nevzdať sa," and a 2% tax donation channel. Multiple payment rails are supported, including bank transfer, payment cards (Mastercard, Visa, Maestro, Diners Club), Bitcoin, Slovak postal money orders, mobile operators (Telekom, Orange, O2), and the SIPO system. The 2016 expansion extended eligibility to include post-operative and post-injury conditions in children with permanent consequences.

DOBRÝ ANJEL operates as a pass-through entity: 100% of regular monthly donations are redistributed to families, with operating costs covered separately by founders' private funds or designated donor contributions. The organization runs with only 5 staff members, no paid board, and is governed by a Management Board (Správna rada) and Supervisory Board (Dozorná rada) under Ing. Ján Dobák as Executive Director. Distribution is achieved through a multi-stakeholder ecosystem including VÚB Banka, Slovak Post, plus GTM partnerships with Telekom, Orange, O2, L]SLSP, Tatra banka, ESET, NAY, Wolt, Martinus.sk, and PwC, alongside celebrity ambassadors (Zuzka Smatanová, Adam Bardy, Jana Kovalčíková, Fero Joke, Celeste Buckingham, and the Dalai Lama). The geographic footprint is domestic Slovakia, with no disclosed foreign operations.

Name

DOBRÝ ANJEL, n.o.

Legal name

DOBRÝ ANJEL, nezisková organizácia

Website

https://dobryanjel.sk

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

DOBRÝ ANJEL is a Slovak non-profit, founded in 2006, that operates a transparent donation-redistribution system connecting 289,761 monthly donors with families in financial distress caused by serious illness, distributing over €88.6 million to 11,759 families since inception.

Ownership category

akta.pro rank

Product category

Charitable Financial Assistance

NAICS

Voluntary Health Organizations (813212), Grantmaking and Giving Services (81321), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Federated Giving Organizations (e.g., United Way-type) (BPAGAKAG)

akta.pro secondary industries

Cash & Voucher Assistance (CVA) and Emergency Livelihood Support (BPAGAAAJ), Family Offices & Philanthropic Advisors (Grantmaking) (BPAGAKAD)

Keywords

• Charitable giving
• Nonprofit donation platform
• Family financial assistance
• Regular monthly donations
• Transparent fund distribution

Headquarters

HQ city

Poprad

HQ country

Slovakia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Regular Monthly Donations from Individual Donors (Dobrí anjeli): Individual donors contribute regular monthly financial contributions of any amount starting from €1.00. These contributions are automatically redistributed to beneficiary families in financial distress due to serious illness. The system enables complete transparency where donors can track their contributions and see exactly which families receive their funds.
2. 2% Tax Donation分配: Slovak taxpayers can donate 2% of their income tax to DOBRÝ ANJEL through the state tax administration system.
3. SOS Emergency Appeals: One-time emergency financial assistance for families facing extreme or life-threatening situations, raised through targeted donation campaigns.
4. E-shop Sales (Book Products): Sale of books including 'Kniha o Bezvláske' and 'Nevzdať sa' where proceeds support families in the system.

Pricing tiers

Distribution channels6 records

Marketing channels8 records

Core offering

DOBRÝ ANJEL operates a civic charitable financial assistance system that connects individual monthly donors with families in financial distress due to serious illness of a parent or child. Donors make regular monthly contributions starting from €1.00, which are automatically redistributed equally among registered beneficiary families selected and verified by collaborating oncologists and pediatricians. The organization also raises funds through 2% tax designations, SOS emergency appeals, and an e-shop selling book products whose proceeds support families.

Product overview

DOBRÝ ANJEL operates a single unified charitable financial assistance system (Systém Dobrý Anjel) that connects donors with families in financial distress due to serious illness. The core product enables regular monthly donations with 100% of funds reaching beneficiaries. Supporting products include the Osobný účet (personal donor account) for transparency, SOS výzvy for emergency assistance, an E-shop selling books (Kniha o Bezvláske, Kniha Nevzdať sa) with proceeds supporting the mission, and a 2% tax donation feature. All contributions are redistributed without deduction; operational costs are funded separately.

Differentiator

Problem solved

Functional benefit

Products and services

• Systém Dobrý Anjel (Good Angel System) A charitable civic financial assistance system that connects voluntary donors with families with children facing cancer, multiple sclerosis, or other serious illnesses. Donors contribute regular monthly amounts that are fully redistributed to beneficiaries, with complete transparency on fund allocation.
• Osobný účet Dobrého Anjela (Personal Donor Account) Personal donor account on the website that allows donors to track when their financial contributions are credited to the system and when they are sent to beneficiaries. Donors can view names, addresses, and life stories of recipient families.
• SOS výzvy (SOS Emergency Appeals) Emergency one-time financial assistance for families already registered in the system who face sudden, unexpected, and extreme situations or life-threatening circumstances. Funded by donors through specific time-limited campaigns.
• E-shop Dobrý Anjel Online store selling books and merchandise to support families in the system. Proceeds help fund charitable activities.
• Kniha o Bezvláske (The Bald Girl Book) Children's book created to promote self-confidence and tolerance for children with health challenges. Available for purchase in the e-shop with free e-book versions.
• Kniha Nevzdaj sa (Don't Give Up Book) Book featuring powerful testimonies of young people facing serious illness, enriched with commentary from notable personalities. Proceeds support young people in the Dobrý Anjel system.
• 2% z dane (2% Tax Donation Program) Tax donation feature allowing Slovak taxpayers to direct 2% of their income tax to support families in the system, processed through the Slovak Financial Administration.

Quantifiable outcome

• €88,615,308 in total contributions distributed to families
• +2 more outcomes

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

15 partnerships are on record, tiered minor and core.

• Slovenská pošta (Slovak Post)minorOthersSlovak postal service enabling donations through postal money orders (PPP type U). Listed as a data processor for personal data processing.
• TelekomminorGTM or Marketing PartnerCorporate partner supporting the organization through visibility and promotional activities. Listed among supporters on the website.
• Orange SlovenskominorGTM or Marketing PartnerTelecommunications partner enabling mobile payment options for donations. Listed among supporters.
• O2 SlovenskominorGTM or Marketing PartnerTelecommunications partner enabling mobile payment options for donations. Listed among supporters.
• NAY ElektrodomminorGTM or Marketing PartnerElectronics retailer partner supporting the organization. Listed among supporters on the website.
• Wolt SlovakiaminorGTM or Marketing PartnerFood delivery platform partner supporting the organization through promotional activities. Listed among supporters.
• PwC Slovensko (PricewaterhouseCoopers)minorOthersProfessional services firm listed as a supporter. Also listed as a data processor.
• Martin KusínminorOthersIndividual partner supporting the organization through the eshop sales, providing the 'Anjelské drobné' (Angel Small Change) program where customers can round up purchases to donate.
• ESET SlovakiaminorGTM or Marketing PartnerCybersecurity company listed as a supporter of DOBRÝ ANJEL.
• Martinus.skminorGTM or Marketing PartnerLeading Slovak online bookstore where a portion of customers contribute 'Angel Small Change' with each purchase, supporting the organization.
• Zuzka Smatanová (Zuzana Smatanová)coreOthersPopular Slovak singer serving as ambassador for DOBRÝ ANJEL. Participated in filming 'Anjelsky dobré príbehy' series and shared personal experiences about the importance of helping others.
• Adam BardycoreOthersSlovak actor who participated in 'Anjelsky dobré príbehy' documentary series and met with families and donors.
• Jana KovalčíkovácoreOthersSlovak actress and influencer, Top Influencer 2024 according to Forbes, serving as ambassador.
• Fero JokecoreOthersPopular Slovak internet personality and comedian who is also a healthcare worker and volunteer, helping at oncology departments in his free time.
• 14th Dalai LamacoreOthersAfter meeting Andrej Kiska, the Dalai Lama decided to become a Good Angel and donated his entire lecture fee of €2,000 to sick children and their parents, which was fully redistributed to beneficiary families.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• GiveDirectly: International non-profit pioneering direct unconditional cash transfers to households in extreme poverty. Comparable in transparent, traceable cash-transfer delivery model, though operating in developing markets rather than Central Europe.

Broad incumbents

• Make-A-Wish Foundation: International charity granting wishes to children with critical illnesses. Comparable in targeting seriously ill children and leveraging celebrity ambassadors, though delivers experiential rather than financial assistance.
• Children's Miracle Network Hospitals: International non-profit raising funds for children's hospitals. Comparable beneficiary population (children with serious illness) and large donor-base model, though structured as hospital fundraising rather than direct family assistance.
• Slovenský Červený kríž: Slovak Red Cross — large domestic humanitarian organization providing social assistance, disaster relief, and family support programs. Comparable in geographic footprint and broad humanitarian mission, with substantially larger scale and institutional backing.
• Ronald McDonald House Charities: Global charity keeping families with sick children close to medical care through accommodation and support services. Comparable beneficiary (families with seriously ill children) but operates a 'housing plus support' model rather than direct cash assistance.

Direct peers

• Nadácia Pontis: Leading Slovak corporate and individual philanthropy foundation operating transparent grantmaking and donor-advised programs. Comparable in donor transparency model and Slovak market positioning, though focused on broader civil-society grants rather than family financial assistance.
• Nadácia pre deti Slovenska: Slovak children's foundation focused on supporting vulnerable children and families, operating grantmaking and direct-assistance programs within Slovakia. Closest functional analog to DOBRÝ ANJEL in the same geography and beneficiary segment.
• Úsmev ako dar: Slovak non-profit supporting children in difficult life situations, including those in institutional care and foster families. Comparable in cause focus and domestic geographic footprint, with similar recurring-donor dynamics.
• Svetielko nádeje: Slovak non-profit supporting children with cancer and serious illnesses, including direct family assistance and hospital equipment funding. Closest peer in cause, beneficiary population, and Slovak geography, with overlapping celebrity ambassador and corporate partner networks.
• Plamienok: Slovak non-profit providing palliative care and support to families with terminally ill children. Directly comparable beneficiary population (families with seriously ill children) and Slovak market focus, though service delivery is clinical rather than financial.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/dobryanjelSk
• Facebookfacebook.com/dobryanjel
• Instagraminstagram.com/dobryanjel
• LinkedInlinkedin.com/company/dobr%C3%BD-anjel-n-o

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DOBRÝ ANJEL, n.o.