Domaine de La Bégude
Domaine de La Bégude is a family-owned Bandol AOC wine estate in Provence producing biodynamic AOP Bandol and IGP Méditerranée wines, olive oil, and oenotourism experiences, sold direct-to-consumer via its e-commerce site and cellar-door visits to wine collectors and tourists.
- Company typePrivate
- Founded-
- HeadquartersLe Camp-du-Castellet, France
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Domaine de La Bégude does
Domaine de La Bégude is a family-owned wine estate (SCEA du Domaine de La Bégude) operated by the Roulleau family and headquartered at Le Camp-du-Castellet, France, in the northernmost reaches of the Bandol AOC appellation. The property spans 517 hectares of wild garrigue, of which 38 hectares are vineyards planted at 427 meters above sea level — the highest point of the Bandol appellation — and an additional 1,020 olive trees distributed across 42 parcels. The estate produces AOP Bandol and IGP Méditerranée wines across three colors under a portfolio of five sub-brands: the Domaine flagship range (including prestige red La Brûlade and aging-capable rosé L'Irréductible), the Demeter-certified Thyrsus natural-method line, the JOVE Coteaux d'Aix-en-Provence lifestyle range, and the Cadet de la Bégude entry-level line. Production follows biodynamic viticulture (Demeter certified, organic since 2006) with techniques including terracotta amphora aging, native-yeast fermentation, and low-sulfite Vin Méthode Nature protocols. The estate also produces certified biodynamic extra virgin olive oil, cold-pressed in partnership with Moulin Margier in Auriol.
Revenue is generated entirely through direct-to-consumer channels: the proprietary e-commerce site (domainedelabegude.fr) shipping within France for orders up to 12 bottles, and cellar-door oenotourism visits by appointment (Tuesday to Saturday, 10h-13h and 14h-18h). Pricing spans €10 (Cadet rosé) to €185 (La Brûlade 2017 Double Magnum) across bottle, magnum, and double-magnum formats; olive oil is sold at €24 per 50cl bottle. The estate targets wine enthusiasts and collectors seeking terroir-driven, age-worthy Bandol wines, and wine tourists visiting the Provence region. Distribution is single-country (France) with no disclosed wholesale, export, or third-party retail relationships. The estate has 12 employees, has raised no outside capital, and reports no financial figures publicly.
Domaine de La Bégude firmographics
Firmographics- Name
- Domaine de La Bégude
- Legal name
- SCEA du Domaine de La Bégude
- Website
- https://domainedelabegude.fr
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Domaine de La Bégude is a family-owned Bandol AOC wine estate in Provence producing biodynamic AOP Bandol and IGP Méditerranée wines, olive oil, and oenotourism experiences, sold direct-to-consumer via its e-commerce site and cellar-door visits to wine collectors and tourists.
- Ownership category
- akta.pro rank
Domaine de La Bégude industry classification
Industry- Product category
- Wines (Bandol AOC)
- NAICS
- Wineries (31213), Beer, Wine, and Liquor Retailers (445320)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where Domaine de La Bégude is headquartered
LocationHeadquarters
- HQ city
- Le Camp-du-Castellet
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Domaine de La Bégude business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Wine Sales: Direct sales of estate-produced wines including Bandol AOC reds, rosés, and whites, plus IGP Méditerranée wines. Available in standard bottles (75cl), magnums (150cl), and double magnums (300cl).
- Olive Oil Sales: Extra virgin olive oil produced from 1020 olive trees across 42 parcels. Sold in 50cl bottles with integrated pour spout. Special offer of 5+1 free bottles.
- Oenotourism: Wine tourism visits by appointment, offering cellar tastings and estate tours. Revenue from visitor experiences and direct cellar door sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium Bandol Reds (La Brûlade, Domaine, Thyrsus, Cadet) |
| Unit Pricing | Pay-as-you-go | Grand Format Reds (Magnum and Double Magnum) |
| Unit Pricing | Pay-as-you-go | Bandol Rosés |
| Unit Pricing | Pay-as-you-go | Bandol and Regional Whites |
| Unit Pricing | Pay-as-you-go | Extra Virgin Olive Oil |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Domaine de La Bégude product offering
Product offeringCore offering
Domaine de La Bégude is a family-owned wine estate producing AOP Bandol reds, rosés, and whites, alongside IGP Méditerranée wines and biodynamic extra virgin olive oil. The estate sells directly through its e-commerce website and cellar door, complemented by oenotourism visits and tastings by appointment. The portfolio spans flagship cuvées (La Brûlade, L'Irréductible), natural-method biodynamic wines (Thyrsus), regional sub-brands (JOVE), and entry-level branded wines (Cadet de La Bégude).
Product overview
Domaine de La Bégude is a family-owned wine estate in the Bandol appellation, producing a portfolio of AOP Bandol and IGP Méditerranée wines across three colors (red, rosé, white), plus olive oil. The estate operates four distinct product lines: (1) Core estate wines under the Domaine de La Bégude label (flagship range including La Brûlade prestige cuvée for reds, classic Bandol wines); (2) Thyrsus natural/biodynamic wines certified DEMETER and Vin Méthode Nature; (3) JOVE lifestyle sub-brand from Coteaux d'Aix-en-Provence; and (4) Cadet de la Bégude entry-level branded wines. Wines are sold in bottles (75cl), magnums (150cl), and double magnums (300cl). The estate also produces certified organic and biodynamic extra virgin olive oil from 1,020 olive trees. Services include e-commerce sales direct from the estate and oenotourism visits.
Differentiator
Problem solved
Functional benefit
Brands
- La Brûlade: Grand vin de garde cuvée characterized by great aromatic complexity with peppery notes, garrigue, licorice, and black fruits.
- Thyrsus
- L'Irréductible
- JOVE
- Cadet de la Bégude
Products and services
- La Brûlade Flagship prestige Bandol red wine (grand vin de garde) with aromatic complexity of pepper, garrigue, licorice, and black fruit; available in 75cl bottles, 150cl magnums, and as AOP Bandol Rouge. Targeted at wine collectors seeking age-worthy prestige Bandol.
- Domaine de La Bégude Rouge Core estate AOP Bandol Rouge offering subtle harmony between power and freshness; available in 75cl bottles, 150cl magnums, and 300cl double magnums. Targeted at regular consumers of Bandol reds.
- Thyrsus Rouge Vin Méthode Nature Mourvèdre, DEMETER and Vin Méthode Nature certified, IGP Méditerranée Rouge. Pure varietal expression combining fougue, aromatic richness, and minerality. Targeted at natural-wine enthusiasts.
- Cadet de La Bégude Rouge Entry-level branded IGP Méditerranée Rouge, concentrated and generous with black fruit notes, designed to be enjoyed in its youth. Targeted at casual and entry-level wine drinkers.
- L'Irréductible Iconic AOP Bandol Rosé built for aging, with 10-15 years of potential, offering density, subtlety, length, and complexity unusual for rosé. Targeted at collectors and gastronomy.
- Domaine de La Bégude Rosé Core AOP Bandol Rosé with notes of small red fruits and citrus, elegant and delicate. Available in 75cl bottles and magnums. Targeted at regular rosé consumers.
- Thyrsus Rosé 100% Mourvèdre IGP Méditerranée Rosé, certified ORGANIC EU, DEMETER, and Vin Méthode Nature (<30 mg/L total sulfites), aged 8 months in terracotta amphorae. Targeted at natural and biodynamic wine enthusiasts.
- JOVE Rosé AOP Coteaux d'Aix-en-Provence Rosé from the JOVE lifestyle sub-brand, combining Youth, Origin, Vogue, and Ecology values, with floral and stone fruit notes. Targeted at lifestyle and casual rosé drinkers.
- Cadet de La Bégude Rosé Entry-level pleasure IGP Méditerranée Rosé with floral notes, red fruits, and grapefruit, designed to be festive and pleasant year-round. Targeted at casual and entry-level wine drinkers.
- Domaine de La Bégude Blanc Core AOP Bandol Blanc from the estate's coolest terroirs, BIO EU and DEMETER certified, with 95% Clairette, 5% Ugni Blanc and Rolle; notes of white flowers, vine peach, and hawthorn. Targeted at regular white wine drinkers.
- Cuvée Amphore Prestige AOP Bandol Blanc from old vines aged 4 months in terracotta amphorae; 90% Clairette, 5% Ugni Blanc, 5% Rolle. Develops floral, mineral, and truffle notes. Targeted at collectors and fine wine enthusiasts.
- JOVE Blanc AOP Coteaux d'Aix-en-Provence Blanc from the JOVE lifestyle sub-brand, with notes of passion fruit, elderflower, yellow peach, and citron zest. Targeted at lifestyle and casual white wine drinkers.
- Cadet de La Bégude Blanc Entry-level IGP Méditerranée Blanc with notes of grapefruit, vine peach, lychee, and citrus zest, designed to be festive and pleasant year-round. Targeted at casual and entry-level white wine drinkers.
- Huile d'Olive Vierge Extra (Extra Virgin Olive Oil) Biodynamic extra virgin olive oil from 1,020 olive trees across 42 parcels, BIO EU and DEMETER certified, unfiltered, cold-pressed at Moulin Margier in Auriol. Varieties include Picholine, Aglandau, Brun, Cayon, Bouteillan, and local varieties. Sold in 50cl bottles with integrated pour spout, with a 5+1 free promotional offer. Targeted at gourmet consumers and olive oil enthusiasts.
- Oenotourism Visits and Tastings Wine estate visits by appointment, including cellar tastings and estate tours at Route des Garrigues, 83330 Le Camp-du-Castellet; open Tuesday to Saturday, 10h-13h and 14h-18h. Complementary to direct cellar door sales.
Quantifiable outcome
- Decanter 96/100 - Outstanding for L'Irréductible 2019 rosé
- +5 more outcomes
Companies that use Domaine de La Bégude
Customer profileSegments2 records
Ideal customer profiles2 records
Domaine de La Bégude technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Domaine de La Bégude partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Moulin Margier (Auriol)minorOlive oil pressing partnership with Moulin Margier in Auriol for cold extraction of olives on the day of harvest, ensuring optimal quality and freshness of the extra virgin olive oil.
Scale indicators4 records
Recent moves6 records
Expansion highlights3 records
Domaine de La Bégude competitors and assessment
Company assessmentDirect peers
- Domaine Tempier: Iconic Bandol AOC producer renowned for Mourvèdre-dominant reds and old-vine rosés; one of the appellation's benchmark estates operating at a similar family-winery scale and price tier as Domaine de La Bégude.
- Château de Pibarnon: Leading Bandol estate specializing in terroir-driven Mourvèdre reds and prestige rosés; comparable high-altitude/limestone terroir positioning and premium direct-to-consumer distribution model.
- Domaine de la Tour du Bon: Bandol AOC estate with a similar portfolio of Mourvèdre-dominant reds, rosés, and whites; competes directly for collector allocations and Provence wine tourism visitors.
- Domaine de Terrebrune: Organic and biodynamic Bandol producer with hillside vineyards in the appellation; comparable focus on terroir expression, organic certification, and premium DTC positioning.
- Château Pradeaux: Historic Bandol family estate producing age-worthy Mourvèdre-based reds and structured rosés; directly comparable family-owned Bandol producer with similar limited-allocation distribution.
Regional players
- Château de Roquefort: Provence biodynamic estate near Bandol producing Mourvèdre-led reds and rosés; comparable regional biodynamic positioning with a direct-to-consumer and on-trade focus.
Broad incumbents
- Château d'Esclans: Major Provence rosé producer (Whispering Angel, Rock Angel) operating at much larger scale; serves as the benchmark premium Provence rosé reference against which Bandol rosés like L'Irréductible compete.
- Domaines Ott: Iconic Provence rosé and wine producer (part of Moët Hennessy portfolio); competes for premium Provence shelf space and prestige positioning across reds, rosés, and whites.
- Château Sainte Marguerite: Leading Provence cru classé rosé producer with biodynamic certification; comparable organic/biodynamic credentials and direct-to-consumer emphasis in the premium Provence category.
Emerging players
- Domaine de la Janasse: Family-owned Rhône Valley estate producing biodynamic wines with a similar critic-acclaim-driven DTC model; comparable scale, family ownership, and focus on terroir-driven single-estate wines.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Domaine de La Bégude social profiles
Digital presenceDomaine de La Bégude financial estimates
Financial estimateRevenue estimate
Valuation estimate
Domaine de La Bégude leadership team
Management profileNumber of profiles
Profiles1 record
Domaine de La Bégude funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Domaine de La Bégude M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Domaine de La Bégude
What does Domaine de La Bégude do?
Domaine de La Bégude is a family-owned wine estate producing AOP Bandol reds, rosés, and whites, alongside IGP Méditerranée wines and biodynamic extra virgin olive oil. The estate sells directly through its e-commerce website and cellar door, complemented by oenotourism visits and tastings by appointment. The portfolio spans flagship cuvées (La Brûlade, L'Irréductible), natural-method biodynamic wines (Thyrsus), regional sub-brands (JOVE), and entry-level branded wines (Cadet de La Bégude).
Is Domaine de La Bégude a public or private company?
Domaine de La Bégude is a private company. It is classified as family owned and is currently operating.
When was Domaine de La Bégude founded?
Domaine de La Bégude was founded in -1. It employs 11 to 50 people.
Where is Domaine de La Bégude based?
Domaine de La Bégude is headquartered in Le Camp-du-Castellet, France, in the Europe region.
How does Domaine de La Bégude make money?
Three revenue lines are on record. Wine Sales are the primary driver. The others are olive Oil Sales and oenotourism.
Who are Domaine de La Bégude's main competitors?
Direct peers on record are Domaine Tempier, Château de Pibarnon, Domaine de la Tour du Bon, Domaine de Terrebrune and Château Pradeaux. Château de Roquefort is listed as a regional player. Broad incumbents are Château d'Esclans, Domaines Ott and Château Sainte Marguerite. Domaine de la Janasse is listed as an emerging player.
Does Domaine de La Bégude have an API?
No public API is recorded for Domaine de La Bégude.
What industry is Domaine de La Bégude in?
Domaine de La Bégude's product category is Wines (Bandol AOC). Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 31213.