What Doublestar Tire does

Doublestar Tire, legally Qingdao Doublestar Tire Industrial Co., Ltd., is a Chinese state-owned listed tire manufacturer founded in 1927 and headquartered in Qingdao, Shandong Province. The company produces a comprehensive radial tire portfolio across three core categories: TBR (Truck and Bus Radial) tires covering long-haul, regional/urban, off-road, light truck, winter, military, coach, and super single applications; PCR (Passenger Car Radial) tires including UHP, SUV, MT/AT, HP, LT/C, snow, all-season, and NEV-specific designs; and OTR (Off-The-Road) tires for construction machinery and mining. Product technology centers on proprietary engineering capabilities such as wear-resistant compounds, exclusive tread patterns, dynamic stability technology, five-pitch noise reduction, ultra-high-performance tire architectures, all-season and winter tire solutions, and NEV-specific developments featuring high-density belt layers and non-porous treads tailored for electric vehicle high-torque launch conditions. Performance metrics include a 15% grip improvement on the W01 desert tire, fuel consumption reduction of 3% on the TAX106 super single tire, noise reduced to 73dB, belt strength up to 242.6% of standard, and 1.05G wet grip on the DSR286 coach tire.

Doublestar operates through a multi-brand architecture spanning DOUBLESTAR (primary brand), AOSEN, CROSSLEADER, HORIZON, HEADWAY, and KINBLI (specialty including fireproofing tires), enabling market segmentation and regional positioning. Manufacturing is conducted at the Qingdao headquarters and at Newbustar Cambodia Tire Co., Ltd. in the Kratie Special Economic Zone, with an international trading arm in Hong Kong (Doublestar International Trading (Hong Kong) Co., Limited) and an additional Qingdao international entity. Distribution is executed through four dedicated regional sales departments covering Asia-Pacific, Europe and CIS, Middle East and Africa, and Latin America/Caribbean, complemented by channel partner networks in priority markets such as Cambodia.

The go-to-market model is enterprise B2B tire sales targeting commercial fleet operators and passenger vehicle distributors across more than 210 countries, supported by trade-show participation at Tire Cologne, Tyrexpo Asia Bangkok, Automechanika Dubai, SEMA Show Las Vegas, and the Canton Fair Guangzhou. Pricing is not publicly disclosed and is determined through direct regional sales engagement. Doublestar is the current chairman of the tire branch of the China Rubber Industry Association and was recognized as the No. 1 Chinese Brand of the Year 2025 in tires (World Brand Lab) and among China's Top 10 Most Influential Tire Brands in 2025. Customer touchpoints include an overseas email channel ([email protected]), regional phone lines for each geographic department, a Facebook overseas page (DoublestarTireOverseas), downloadable product catalogs across all sub-brands, and a video content center.

Name

Doublestar Tire

Legal name

Qingdao Doublestar Tire Industrial Co., Ltd.

Website

https://doublestartyre.com

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

51–100 employees

Short description

Doublestar Tire is a Qingdao-headquartered, state-owned Chinese tire manufacturer producing TBR, PCR, OTR, and NEV radial tires under multiple brands (DOUBLESTAR, AOSEN, CROSSLEADER, HORIZON, HEADWAY, KINBLI), serving commercial fleets, passenger vehicle owners, and industrial buyers across more than 210 countries via manufacturing in China and Cambodia.

Ownership category

akta.pro rank

Product category

Tire Manufacturing

NAICS

Tire Manufacturing (except Retreading) (326211), Tire Manufacturing (32621), Tire and Tube Merchant Wholesalers (42313), Tire and Tube Merchant Wholesalers (423130)

SIC

Tires & Inner Tubes (3011), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Tires Manufacturing (IMACAIAK)

Keywords

• Radial tire manufacturing
• Truck bus radial tires
• Passenger car tires
• Off-the-road tires
• New energy vehicle tires

Headquarters

HQ city

Qingdao

HQ country

China

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. TBR (Truck and Bus Radial) Tire Sales: Manufacture and sale of truck and bus radial tires including products for long-haul, regional/urban, off-road, light truck, winter, military, coach, and super single applications.
2. PCR (Passenger Car Radial) Tire Sales: Manufacture and sale of passenger car radial tires including UHP, SUV, MT/AT, HP, LT/C, snow tires, military tires, all-season, and NEV-specific tires.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Doublestar Tire is a manufacturer of radial tires, producing Truck and Bus Radial (TBR), Passenger Car Radial (PCR), and Off-The-Road (OTR) tires for global commercial and consumer markets. The company sells these tires through a multi-brand portfolio (DOUBLESTAR, HEADWAY, AOSEN, CROSSLEADER, HORIZON, KINBLI) and supports specialty applications including new energy vehicle (EV) tires, fireproofing tires, desert tires, and mining tires. Products are distributed via direct sales offices, regional agents, and overseas manufacturing (e.g., Cambodia) to customers across Asia, Europe, the Middle East, and the Americas.

Product overview

Doublestar Tire is a leading Chinese tire manufacturer producing a comprehensive portfolio of radial tires. The company operates under a multi-brand architecture including DOUBLESTAR (primary brand), AOSEN, CROSSLEADER, HEADWAY, HORIZON, and KINBLI sub-brands. Product portfolio is organized into three main categories: TBR (Truck and Bus Radial) tires covering long-haul, regional/urban, off-road, light truck, winter, military, coach, and super single segments; PCR (Passenger Car Radial) tires including UHP (Ultra High Performance), SUV, MT/AT (Mud Terrain/All Terrain), HP (High Performance), LT/C (Light Truck Commercial), snow tires, all-season, and military applications; and OTR (Off-The-Road) tires for construction machinery. The company also develops specialized products including new energy vehicle (EV) tires, fireproofing tires, and tires optimized for specific regional conditions. Doublestar maintains manufacturing operations in Qingdao, China and Cambodia.

Differentiator

Problem solved

Functional benefit

Brands

• HEADWAY: PCR tire brand launched in Cambodia and Southeast Asia market
• CROSSLEADER
• AOSEN
• HORIZON
• KINBLI

Products and services

• TBR (Truck and Bus Radial) Tires Radial tires designed for trucks and buses, covering long-haul, regional, mining, and specialty transport applications. Targeted at commercial fleet operators and distributors.
• PCR (Passenger Car Radial) Tires Radial tires for passenger cars, including economy, mid-range, high-performance, and electric/new energy vehicle patterns. Targeted at passenger vehicle owners, automotive aftermarket distributors, and OEM customers.
• OTR (Off-The-Road) Tires Heavy-duty tires for mining, construction, and other off-road applications, including wear-resistant and specialty patterns. Targeted at mining companies, construction firms, and heavy-equipment operators.
• New Energy Vehicle (EV/NEV) Tires Specialized passenger car radial tires engineered for electric and new energy vehicles, featuring low rolling resistance and noise-reduction design. Targeted at NEV owners, distributors, and OEM fitment.
• Fireproofing Tires Specialty tires with fireproofing technology designed for hot and fire-exposed operating environments, such as mining and industrial sites. Targeted at mining and heavy-industry customers.
• NdGold Tires Premium long-haul TBR tire product line tuned for fuel efficiency and regional road conditions, positioned as a higher-end commercial offering. Targeted at long-haul fleet operators and commercial tire distributors.

Quantifiable outcome

• Grip increased by 15% with W01 desert tire's bionic wolf-claw design
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• Cambodia Local Partner (HEADWAY)coreChannel Partner/ Reseller/ Distributor · 1 July 2026Doublestar launched HEADWAY tire series in Phnom Penh, Cambodia in cooperation with a key local partner. The partner has over 30 years of experience in Cambodia's tire sector with nationwide distribution networks. The partnership aims to build HEADWAY into Cambodia's top local tire brand, leveraging Doublestar's manufacturing advantages and the partner's local market expertise.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Zafco (ZC Rubber / Westlake): Chinese tire manufacturer (Zhongce Rubber Group) with strong replacement-market presence in Middle East, Africa, and Southeast Asia. Direct competitor to Doublestar's HEADWAY brand in similar emerging markets.
• Giti Tire: Singapore-headquartered Chinese-origin tire manufacturer with global manufacturing footprint. Overlaps with Doublestar across TBR, PCR, and OTR categories and competes in similar price tiers and geographies.
• Triangle Tire: Major Chinese tire manufacturer producing TBR, PCR, and OTR tires with global B2B distribution. Directly comparable in product mix, manufacturing footprint, and emphasis on engineering-led product positioning.
• Linglong Tire: Chinese tire manufacturer with global ambitions, producing TBR, PCR, and OTR tires. Competes head-to-head with Doublestar in Southeast Asia, Middle East, and Latin America replacement markets, with a similar multi-brand strategy.
• Sailun Group: Largest Chinese tire manufacturer and a primary domestic competitor. Both companies produce TBR and PCR tires for global replacement markets, with overlapping brand portfolios and similar export-driven GTM models.
• Sentury Tire: Chinese tire manufacturer with production bases in China and Thailand/overseas, competing across PCR, TBR, and aviation tires. Comparable in multi-brand strategy and global expansion pace.

Broad incumbents

• Kumho Tire: Korean tire manufacturer with full TBR/PCR portfolio competing in similar replacement channels. Larger and more established globally, providing a benchmark for Doublestar's mid-tier positioning.
• Continental AG: European tier-1 tire and automotive supplier with strong OE presence. Sets the premium benchmark against which Doublestar's UHP and EV product claims are positioned (e.g., DSU08 'reaching international premium tire standards').
• Hankook Tire: Korean global tire manufacturer with broad TBR/PCR portfolio and OE relationships. Overlaps with Doublestar on product category but operates at a premium tier with stronger brand equity in Europe and North America.

Emerging players

• MRF (Madras Rubber Factory): Indian tire manufacturer with broad TBR/PCR portfolio and growing international presence. Comparable as an emerging-market competitor expanding into Africa, Middle East, and Southeast Asia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DoublestarTireOverseas
• LinkedInlinkedin.com/company/doublestar-tire

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Doublestar Tire