Moonhanger Group

Name

Moonhanger Group

Legal name

Moonhanger Group

Website

https://dovetailmacon.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Casual and Fine Dining Restaurants

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Chef’s Table & Tasting Menu Restaurants (THAFACAG)

akta.pro secondary industries

Cocktail Bars & Lounges (CRANACAD), Family-Style Restaurants (THAFACAC)

Keywords

• Southern cuisine restaurants
• Fine dining establishments
• Restaurant hospitality group
• Private dining events
• Craft cocktail bars

Headquarters

HQ city

Macon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant Dining: Revenue from food and beverage sales at the Dovetail Macon restaurant location. Offers dinner service, bar service with 70+ distinctive whiskeys, wine by the glass, craft cocktails, and beer selections.
2. Catering and Private Events: Private dining room with capacity of 24, equipped with 60-inch HDTV, Wi-Fi, and various connection options for business events and special occasions.
3. Gift Cards: Online gift cards sold as digital or physical cards for consumer purchase.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Moonhanger Group operates a portfolio of five dining and bar establishments in Macon, Georgia, with its flagship Dovetail Macon serving seasonally inspired, farm-to-table Southern cuisine in a rustic-sophisticated setting. Offerings include full dinner and dessert service, a bar program featuring 70-plus whiskeys, craft cocktails, wine by the glass, and craft/imported beers, plus a 24-seat private dining room (Dovetail Trophy Room) equipped with AV capabilities for business events and special occasions.

Product overview

Moonhanger Group operates a portfolio of hospitality and dining establishments in Macon, Georgia. The group's flagship is Dovetail Macon, a critically acclaimed Southern cuisine restaurant featuring seasonally inspired dishes and craft cocktails. The portfolio includes sister restaurants The Rookery, H&H Soulfood, Natalia's, and Grant's Lounge (the original home of Southern Rock). Dovetail also offers private dining through the Dovetail Trophy Room with AV capabilities for events.

Differentiator

Problem solved

Functional benefit

Products and services

• Dovetail Macon Restaurant Critically acclaimed Southern cuisine restaurant serving seasonally inspired and traditionally honored dishes in a rustic and sophisticated dining room, featuring handcrafted cocktails and over 70 distinctive whiskeys. Located at 543 Cherry Street in downtown Macon, Georgia.
• Dovetail Trophy Room (Private Dining) Private dining and event space associated with Dovetail Macon, with a capacity of 24 guests and equipped with a 60-inch HDTV, Wi-Fi, and various connection options for business events and special occasions.
• The Rookery Sister restaurant part of Moonhanger Group's line-up of engaging Macon destinations.
• H&H Soulfood Sister restaurant part of Moonhanger Group's line-up of engaging Macon destinations.
• Natalia's Sister restaurant part of Moonhanger Group's line-up of engaging Macon destinations.
• Grant's Lounge The original home of Southern Rock; part of Moonhanger Group's line-up of engaging Macon destinations.
• Dovetail Gift Cards Online gift cards sold as digital or physical cards for consumer purchase, redeemable at Dovetail Macon.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

18 partnerships are on record, tiered core and minor.

• Georgia Olive FarmscoreOthersRegional olive oil supplier providing locally-sourced olive oil for the restaurant's culinary operations, supporting the farm-to-table sourcing philosophy.
• Rag & Frass FarmcoreOthersLocal farm providing fresh produce and ingredients supporting Dovetail's commitment to regional farmers and seasonal menu offerings.
• Comfort FarmsminorOthersRegional farm supplying ingredients to the restaurant.
• Choate FarmsminorOthersRegional farm providing agricultural products to the restaurant.
• Hardy FarmsminorOthersRegional farm supplying ingredients to the restaurant.
• The Little FarmminorOthersLocal Georgia farm providing ingredients to support the restaurant's farm-to-table approach.
• Ula FarmsminorOthersRegional farm supplying produce to the restaurant.
• Mills FarmminorOthersFarm supplier including Red Mule Grits for the restaurant's Southern cuisine.
• Springer Mountain FarmscoreOthersRegional poultry farm providing chicken and poultry products to the restaurant.
• Plantation QuailminorOthersSpecialty quail supplier for the restaurant's seasonal and Southern-inspired menu.
• Poplar St MarketminorOthersLocal market and supplier for ingredients.
• Jackson HoneyminorOthersLocal honey supplier providing raw honey for culinary and beverage applications.
• Vesterfield FarmsminorOthersRegional farm supplying produce to the restaurant.
• ResycoreTechnology or IntegrationOnline reservation platform integrated into the restaurant's website for booking tables, enabling seamless reservation management for guests.
• The RookerycoreOthersSister restaurant within the Moonhanger Group portfolio of engaging Macon destinations.
• H&H SoulfoodcoreOthersSister restaurant within the Moonhanger Group portfolio of engaging Macon destinations.
• Natalia'scoreOthersSister restaurant within the Moonhanger Group portfolio of engaging Macon destinations.
• Grant's LoungecoreOthersOriginal home of Southern Rock, part of Moonhanger Group's line-up of engaging Macon destinations.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Staplehouse: Award-winning, farm-to-table seasonal restaurant in Atlanta's Old Fourth Ward. Comparable to Dovetail as a chef-driven, critically-acclaimed Southern-leaning fine dining concept with strong editorial recognition and locally-sourced ingredient sourcing.
• Kimball House: Award-winning restaurant in Decatur, GA known for raw bar, craft cocktails, and an extensive spirit program. Comparable to Dovetail for craft beverage leadership, Southern-influenced menu, and Georgia-based critically-acclaimed positioning.
• Husk Restaurant: Chef Sean Brock's Southern ingredients-driven restaurant concept with locations in Charleston and Nashville. Directly comparable to Dovetail's seasonal, Southern heritage cuisine approach and farm-to-table philosophy.
• Gunshow: Chef Kevin Gillespie's Atlanta, GA restaurant featuring creative Southern cuisine with interactive dining format. Comparable to Dovetail as a Georgia-based chef-driven, critically-acclaimed Southern concept.
• The Grey: Critically-acclaimed Southern restaurant in Savannah, GA, set in a restored Greyhound bus terminal with strong cocktails and regional cuisine. Highly comparable to Dovetail as a Georgia-based, James Beard-recognized Southern fine dining destination with deep regional sourcing.
• FIG Restaurant: Seasonal Southern cuisine restaurant in Charleston, SC with strong cocktail and wine program. Comparable to Dovetail in elevated Southern cooking, critically-acclaimed dining experience, and craft beverage focus.
• The National: Farm-to-table Mediterranean-influenced restaurant in Athens, GA with strong cocktail and wine program. Comparable to Dovetail for Georgia-based critically-acclaimed dining, locally-sourced menu philosophy, and craft beverage offering.
• The Pinewood: Southern-inspired restaurant and bar in Atlanta, GA emphasizing craft cocktails and approachable seasonal fare. Comparable to Dovetail in Georgia hospitality positioning, Southern ingredient focus, and craft beverage program.

Broad incumbents

• Bacchanalia: Long-standing, James Beard-recognized fine dining restaurant in Atlanta, GA focused on seasonal and locally-sourced ingredients. Comparable to Dovetail as a Georgia fine dining benchmark, though operates as part of the broader Star Provisions portfolio.

Regional players

• Home Grown: Long-running Southern comfort food restaurant in Atlanta, GA serving elevated soul food. Comparable to Moonhanger Group's H&H Soulfood concept as a regional Southern comfort dining operator in Georgia.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/moonhanger-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moonhanger Group