DRINKPORT KG

What DRINKPORT KG does

Drinkport (legal entity VfG DrinkPort KG) is a Frankfurt-headquartered beverage specialist wholesaler coordination entity operating within the Oetker-Gruppe (Dr. August Oetker KG) diversified conglomerate. The company serves three primary B2B customer segments: gastronomy (restaurants, bars, hotels), retail (beverage outlets), and industrial partners (beverage manufacturers seeking hospitality channel access). Its operational footprint is a national federated network of approximately nine regional GFGH (Getränkefachgroßhandel) partners covering Munich (Pachmayr), Freiberg/Dresden/Radeberg (HFS Getränke), Bischofsheim/Mainz (WIGEM Getränke), Leipzig/Halle (ESG Getränke), Potsdam (Löffelsend & WeinCompagny), Hof/Zwickau (SLH Getränke), Osnabrück/Dortmund/Düsseldorf (Getränke Weidlich), and Berlin (GetränkePreussMünchhagen). Through this decentralized network, Drinkport claims marketing and distribution reach to up to 18,000 gastronomy objects across Germany.

The offering portfolio centers on logistics and distribution, consulting, and marketing/promotion services. Core deliverables include beverage delivery, concept and menu consulting, digital solutions (through ecosystem partners such as Gastivo and GastroHero), a curated wine selection (Weinselektion) organized by growing region and grape variety, and an employee benefits program (GastroBenefits) for gastronomy operators. Operational tooling is limited to a brand-and-design guidelines portal (Drinkport Guideline) for consistent cross-channel media production. No proprietary technology stack, APIs, SDKs, mobile applications, patents, or AI capabilities are disclosed; the company's positioning is explicitly that of a beverage distribution and logistics provider rather than a technology product company.

The business model is B2B wholesale distribution with quote-based, non-public pricing. Revenue is generated through transactional distribution margins on beverages flowing between industrial partners (Bitburger, Coca-Cola, Radeberger Gruppe, Paulaner, Warsteiner, Veltins, Granini) and end gastronomy/retail customers, supplemented by marketing services for which industrial partners pay to access the 18,000-outlet gastronomy channel. Go-to-market combines direct field sales for key accounts with decentralized execution via the regional wholesale partner network. The Oetker-Gruppe affiliation provides parent backing, compliance infrastructure, and privileged access to the Radeberger Gruppe (itself part of Oetker), along with shared commercial governance such as the supplier code of conduct. Revenue, funding, and detailed financial metrics are not publicly disclosed; central headcount at Drinkport KG is 13, with broader scale residing in the partner-wholesaler entities.

Name

DRINKPORT KG

Legal name

VfG DrinkPort KG

Website

https://drinkport.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Drinkport (VfG DrinkPort KG) is a Frankfurt-based beverage specialist wholesaler cooperative within the Oetker-Gruppe, coordinating a national network of nine regional wholesalers that distribute beverages, deliver concept consulting, and provide brand marketing reach to approximately 18,000 gastronomy and retail customers across Germany.

Ownership category

akta.pro rank

Product category

Beverage Wholesale Distribution

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Bar, Restaurant & On-Premise Beverage Supply Wholesale (AFAIAGAI)

akta.pro secondary industries

Alcoholic Beverage Wholesale (Beer, Wine, Spirits) (AFAIAGAA), Non-Alcoholic Beverage Wholesale (Soft Drinks, Water, Juice, RTD Coffee/Tea) (AFAIAGAB)

Keywords

• Beverage wholesale distribution
• Gastronomy logistics services
• Beverage distribution network
• Wholesale beverage logistics
• Drink wholesale Germany

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Beverage Distribution & Logistics: Drinkport generates revenue through wholesale distribution of beverages to gastronomy and retail customers across Germany. The company operates a network of regional beverage specialist wholesalers providing logistics, delivery, and distribution services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Drinkport operates a Germany-wide network of regional beverage specialist wholesalers (Getränkefachgroßhändler) providing beverage logistics, distribution, last-mile delivery, and consulting services. The company serves three customer segments: gastronomy (restaurants, bars, hotels), retail trade, and industrial partners (beverage manufacturers), reaching up to 18,000 gastronomy outlets with brand and product marketing.

Product overview

Drinkport is a beverage wholesale logistics and distribution network operating across Germany. The offering consists of core logistics and distribution services, complemented by consulting and marketing support. Services are structured around three main customer segments: gastronomy (restaurants, hotels), retail trade, and industry partners (beverage manufacturers). Wine selection (Weinselektion) provides a curated portfolio organized by growing region and grape variety. GastroBenefits offers employee benefits for gastronomy businesses. The network reaches up to 18,000 gastronomy locations through regional wholesale partners including Pachmayr, HFS Getränke, WIGEM Getränke, ESG Getränke, Löffelsend & WeinCompagny, SLH Getränke, Getränke Weidlich, and GetränkePreussMünchhagen.

Differentiator

Problem solved

Functional benefit

Products and services

• Gastronomie Services
• Retail Services (Handel)
• Industry Partner Services (Industrie)

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and supporting.

• BitburgercoreChannel Partner/ Reseller/ DistributorBitburger is one of Drinkport's key industrial partners. As a leading German brewery, Bitburger products are distributed through Drinkport's network to gastronomy and retail customers across Germany.
• Coca-ColacoreChannel Partner/ Reseller/ DistributorCoca-Cola is an industrial partner whose beverages are distributed through Drinkport's Germany-wide network to reach thousands of gastronomy and retail outlets.
• GraninicoreChannel Partner/ Reseller/ DistributorGranini, a brand of fruit juices and beverages, partners with Drinkport for distribution to gastronomy customers through the regional wholesale network.
• PaulanercoreChannel Partner/ Reseller/ DistributorPaulaner brewery products are distributed through Drinkport's network to reach the German gastronomy market.
• Radeberger GruppecoreChannel Partner/ Reseller/ DistributorThe Radeberger Gruppe, as part of Dr. August Oetker KG, is a key partner. They offer the largest portfolio of beers and non-alcoholic beverages in Germany, including brands like Radeberger Pilsner, Berliner Kindl, Jever, and exclusive imports like Guinness.
• VeltinscoreChannel Partner/ Reseller/ DistributorVeltins brewery products are distributed through Drinkport's network to gastronomy customers across Germany.
• WarsteinercoreChannel Partner/ Reseller/ DistributorWarsteiner brewery products are distributed through Drinkport's regional wholesale network to reach gastronomy and retail customers.
• GastivosupportingTechnology or IntegrationGastivo is a 360° marketplace for gastronomy and hotel industry providing an integrated ordering platform. Drinkport customers can benefit from efficient ordering processes through this partnership.
• GastroHerosupportingChannel Partner/ Reseller/ DistributorGastroHero partnership provides Drinkport customers with access to exclusive offers on gastronomy equipment and accessories through a dedicated platform.
• Team BeveragecoreStrategic or Co-development PartnerTeam Beverage is a service and solution provider for the German beverage specialist wholesale industry. Under its umbrella, strong medium-sized beverage specialist wholesale businesses have organized as a group. The strengths of this network lie in data management and customer service offerings.
• TransGourmetsupportingChannel Partner/ Reseller/ DistributorTransGourmet is a leading multi-channel provider and delivery/pickup specialist for gastronomy, hotel, institutional catering, social facilities, retail, and other businesses. Under this umbrella brand, specialists Transgourmet (delivery), SELGROS (pickup), and Transgourmet Cash & Carry operate.
• GEVAsupportingTechnology or IntegrationFounded in 1971 as a cooperation of beverage specialist wholesalers, GEVA today operates as one of the leading independent service providers in the industry. GEVA Gastro is the market leader in billing for system gastronomy, hotels, and caterers, bundling the know-how of the best beverage specialist wholesalers in Germany.
• FlaschenpostsupportingChannel Partner/ Reseller/ DistributorFlaschenpost delivers beverages and groceries in just 120 minutes, revolutionizing last-mile logistics in the German beverage industry since 2016. The company is on a mission to become Germany's leading beverage and grocery delivery service.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Flaschenpost: Digital beverage and grocery delivery service delivering within 120 minutes across Germany. Competes with Drinkport's regional partners on last-mile beverage logistics and is a key structural threat to traditional GFGH economics.
• Durstexpress: Digital beverage delivery service (now part of Flaschenpost) operating in major German cities. Significant emerging competitor to traditional GFGH last-mile delivery and a structural risk to Drinkport's regional partner model.

Broad incumbents

• Bitburger Braugruppe: One of Germany's leading brewery groups and a core industrial partner of Drinkport. Comparable as a major German beverage producer whose distribution strategy directly shapes the demand for wholesalers like Drinkport.
• TransGourmet: Leading multi-channel foodservice wholesaler in Germany (delivery, cash & carry, SELGROS). A larger incumbent that overlaps with Drinkport in foodservice B2B supply but operates a much broader food and beverage portfolio.
• SELGROS Cash & Carry: Cash & carry and food-service wholesale brand under the TransGourmet umbrella, distributing beverages and foodservice products to hospitality and retail customers in Germany. Comparable to Drinkport's industrial-supply motion at a larger scale.
• Radeberger Gruppe: Largest brewer of beer and non-alcoholic beverages in Germany, part of Dr. August Oetker KG. Core industrial partner of Drinkport and a key determinant of volumes flowing through the network; also a relevant comparable for scale and brand portfolio breadth.

Direct peers

• GEVA: Independent service provider for German beverage specialist wholesalers, market leader in billing for system gastronomy, hotels, and caterers. Operates in the same GFGH upstream ecosystem as Drinkport and bundles know-how across leading regional wholesalers.
• Getränke Essmann: Large regional beverage specialist wholesaler in Germany serving gastronomy and retail. Directly comparable to Drinkport's regional GFGH partners in business model, customer base, and product mix.
• Getränke Hoffmann: Chain of beverage wholesale stores and delivery operator in Germany with significant gastronomy and retail reach. Closely comparable to Drinkport's regional partner operations in terms of customer type and distribution model.
• Team Beverage: Service and solution provider for the German beverage specialist wholesale industry, organizing medium-sized GFGH businesses into a national network. Directly comparable to Drinkport as a shared services and coordination platform for German GFGH.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vfg-drinkport-kg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DRINKPORT KG