Duncan & Ebbett

What Duncan & Ebbett does

Duncan & Ebbett Hamilton is an authorised retail dealership and service agent for Jaguar and Land Rover (Range Rover, Defender, Discovery) brands, operating from a single showroom at The Base in Hamilton, Waikato, New Zealand. The business is part of the broader Ebbett Automotive Group, a diversified New Zealand dealership network. The company sells new vehicles across the JLR portfolio at Manufacturer's Recommended Prices starting from NZD 153,900 (Discovery) up to NZD 269,900+ (Range Rover), alongside certified pre-owned vehicles, genuine parts, and accessories. Customer journeys are direct-to-consumer, with browsing, test-drive booking, and service scheduling facilitated through the company website and phone channels, supported by an active social media presence and a 4.5-star Google rating across 93 reviews.

The business operates a multi-stream revenue model combining one-time vehicle sales (new, demo, and used) with recurring service and parts revenue. Authorised servicing is performed by factory-trained technicians and covers warranty work, repairs, WoF inspections, windscreen, brakes, tyres, and wheel alignments for both JLR and other vehicle makes. Adjacent revenue lines include Ebbett Finance, vehicle protection and insurance products, Special Vehicle Operations (SVO) bespoke builds, Home Charging installation for EVs, Service Select for older vehicles, the Ebbett Pre-Owned Promise certified used-vehicle programme, and the JLR Continuous Care post-warranty fixed-price service programme. Pricing is pay-as-you-go at the unit level for vehicles and quote-based for service work.

The customer base is concentrated in individual premium vehicle buyers in the Waikato region and adjacent New Zealand regions served by the Ebbett Group. Repeat-purchase behaviour is documented among customer testimonials. The dealership maintains a 16-person operating team covering sales, service, parts, finance, and administration under Dealer Principal Martin Westall. It has received Jaguar Land Rover NZ's Supreme Retailer of the Year award in four recognised periods (2018/19, 2022/23, 2025/26), reflecting sustained franchise performance within New Zealand's premium automotive retail market.

Name

Duncan & Ebbett

Legal name

Ebbett Automotive

Website

https://duncanandebbett.co.nz

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Duncan & Ebbett Hamilton is an authorised Jaguar and Land Rover (Range Rover, Defender, Discovery) dealership and service agent in Waikato, New Zealand, selling new and certified pre-owned premium vehicles, factory-warranty servicing, genuine parts, and finance to individual consumers.

Ownership category

akta.pro rank

Headquarters

HQ city

Hamilton

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new, demo, and used vehicles including Jaguar, Range Rover, Defender, Discovery, and related brands. Revenue generated through one-time vehicle transactions with various pricing points.
2. Service and Parts: Vehicle servicing, repairs, genuine parts sales, and accessories. Includes warranty servicing, WoF, windscreen replacements, brakes, tyres, and wheel alignments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Duncan & Ebbett Hamilton is an authorized retail dealership selling new and pre-owned Jaguar, Range Rover, Defender, and Discovery vehicles to consumers in the Waikato region. The dealership provides factory-authorized servicing, warranty repairs, and genuine parts supply for Land Rover and Jaguar vehicles. Additional offerings include vehicle finance, certified pre-owned programs (Ebbett Pre-Owned Promise), extended service plans (JLR Continuous Care, Service Select), home EV charging installation, and vehicle protection plans.

Product overview

Duncan & Ebbett is a multi-brand automotive dealership and authorized service agent for Jaguar and Land Rover (Range Rover, Defender, Discovery) operating in Hamilton, New Zealand. The dealership operates as part of the larger Ebbett Group network. The core offering centers on new and pre-owned vehicle sales across premium automotive brands, complemented by factory-authorized servicing, genuine parts supply, and vehicle finance. The business provides authorized repair and maintenance for Land Rover and Jaguar vehicles using factory-trained technicians, alongside extended ownership services including home charging installation, vehicle protection plans, and the JLR Continuous Care programme. The dealership also offers Special Vehicle Operations (SVO) for bespoke Land Rover modifications and the Ebbett Pre-Owned Promise for certified quality-assured used vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• Range Rover vehicles New Range Rover brand vehicles (Range Rover, Range Rover Sport, Range Rover Velar) sold through authorised dealership, pricing from $269,900 MRP +ORC.
• Defender vehicles New Defender vehicles in 90, 110, and 130 configurations including Defender 110 OCTA, sold through authorised dealership, pricing from $180,900 MRP +ORC.
• Discovery vehicles New Discovery family SUVs with seven-seat configurations and advanced connectivity, sold through authorised dealership, pricing from $153,900 MRP +ORC.
• Jaguar vehicles New Jaguar performance sedans and the I-PACE electric vehicle, sold through authorised Jaguar retailer.
• Ebbett Pre-Owned Promise (Certified Pre-Owned) Certified pre-owned vehicle programme offering quality-assured used vehicles with warranty coverage and multi-point inspections.
• Authorised Vehicle Servicing and Repairs Factory-trained technician servicing for Land Rover and Jaguar vehicles, including warranty work, repairs, and maintenance using genuine parts. Also services all other vehicle makes; covers WoF, windscreen replacements, brakes, tyres, and wheel alignments.
• Genuine Parts and Accessories Official manufacturer parts and accessories for Land Rover, Jaguar, and other vehicle brands serviced by the dealership.
• Ebbett Finance Vehicle financing solutions providing access to multiple finance providers and flexible payment options for vehicle purchases.
• JLR Continuous Care Post-warranty service programme for JLR owners transitioning from the complimentary 5-year Service Plan, with guaranteed fixed service pricing and additional benefits.
• Service Select Extended service programme for vehicles 6+ years old, providing ongoing maintenance and repair services.
• Home Charging Installation Installation and support services for home electric vehicle charging solutions to support EV and hybrid ownership.
• Vehicle Protection and Insurance Protection plans and insurance products including extended warranties and coverage options to safeguard vehicle ownership.
• Special Vehicle Operations (SVO) Bespoke Land Rover division offering exclusive SV-badged halo models, limited-run collector editions, and uniquely engineered performance projects.

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Jaguar Land RovercoreChannel Partner/ Reseller/ DistributorAuthorised dealer and service agent for Jaguar, Range Rover, Defender, Discovery, and Land Rover vehicles. Operates as official retailer representing the JLR brand in Hamilton, New Zealand.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Giltrap Group: A larger diversified New Zealand automotive group representing premium European brands (Audi, Porsche, Volkswagen, Lamborghini). Comparable in scale and multi-brand authorised dealership model, but operating a much broader portfolio across New Zealand.
• Continental Cars New Zealand: A long-established NZ premium automotive group representing Mercedes-Benz and other European marques, comparable as a large authorised premium dealer group with similar service and finance revenue streams.

Direct peers

• Ebbett Audi & CUPRA Hamilton: Premium authorised dealer in the same Hamilton/Waikato catchment as Duncan & Ebbett, also part of the Ebbett Group, competing for the same affluent buyers with Audi and CUPRA models.
• Volvo Cars New Zealand: Authorised Volvo retailer network in NZ; comparable premium authorised dealer with EV-aligned product (XC40 Recharge, EX30), factory servicing, finance, and an EV/home-charging product mix analogous to Duncan & Ebbett's JLR EV offering.
• Trenthams BMW: BMW authorised dealer in New Zealand offering premium new/used vehicle sales, factory servicing, finance, and protection products — directly analogous business model and customer profile to Duncan & Ebbett.
• Archibald & Shorter: Another authorised Jaguar Land Rover retailer in New Zealand (Auckland), offering the same brand portfolio, factory-trained servicing, and authorised warranty work, making it the closest direct competitor to Duncan & Ebbett within the JLR NZ network.
• Ebbett Pukekohe: A sibling multi-brand dealership under the same Ebbett Automotive parent in Pukekohe, Auckland, operating with comparable authorised dealer/service agent economics and back-office infrastructure shared with Duncan & Ebbett Hamilton.
• Lexus of Newmarket: Authorised Lexus retailer in Auckland, comparable as a premium Japanese-import franchise dealer with factory-trained servicing, finance offerings, and a similar high-touch customer experience focus.
• Porsche Centre New Zealand: Authorised Porsche retailer network in NZ; comparable as an ultra-premium authorised dealer with factory servicing, bespoke options (similar to SVO), finance, and a customer experience-driven model.
• Ebbett Hamilton (BYD, Volvo, Polestar): Adjacent sibling dealership at the same Waikato location representing Volvo, Polestar, BYD, and GMSV, overlapping in premium/EV customer acquisition and workshop capacity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/duncanandebbett
• LinkedInlinkedin.com/company/duncanandebbett
• Instagraminstagram.com/duncanandebbett

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Duncan & Ebbett