Dutch Bargain

What Dutch Bargain does

Dutch Bargain is a privately held craft brewery founded in 2011 and headquartered in Groede, Zeeland, Netherlands. The company was established by three co-founders — Marc Menue, Stijn Jordans, and Thibo Baccarne — and produces a portfolio of seven 'Classics' beers (Zeeuws Blond, Zuidwester, SeaWise, Pacific Haze, Coastal IPA, Designated Dryver, and Woest) alongside limited editions, collaborations, and barrel-aged vintages. Its brewing approach emphasizes Zeeland coastal terroir, with specialty ingredients such as seabuckthorn, sea fennel, lemon verbena, sea lavender, and oyster shells incorporated into selected recipes, and an aging program using a Burgundian beer cellar for imperial pale ale vintages. The flagship Imperial Pale Ale won Best Beer at the 2016 World Beer Awards, providing immediate international credibility at launch.

The company operates a hybrid go-to-market combining direct-to-consumer e-commerce (dutchbargain.com webshop with home delivery to the Netherlands and Belgium), wholesale distribution through dealers and horeca (bars and restaurants), on-premise consumption at its own taproom Brouwerslokaal (30 tap points, open 7 days a week at the brewery site), and a recurring subscription service called Biervloot. Sub-brands include Brouwerslokaal (taproom), Marckensteijn (luxury beer line), and VrijMiBox (Friday box subscription). Product formats span 33cl cans, 33cl bottles, and 75cl bottles, with multi-pack cases, mixboxes, gift boxes, and gluten-free and non-alcoholic lines addressing specific dietary segments. Customer segments include craft beer enthusiasts, hospitality operators, moderation-seekers, and gluten-free consumers, served through digital marketing channels (Instagram, Facebook, Untappd, newsletter) and physical taproom events.

The business model is built on unit pricing across packaged beer SKUs supplemented by subscription recurring revenue and taproom sales, with no disclosed external institutional funding; ownership remains entirely with the founding team. The company has no patents, no AI/ML technology layer, and operates exclusively in the Netherlands and Belgium, with collaborations (Frontaal Brewing, Oersoep, Koester je Oester, Lost, Cervejaria Fermi, Hoppecruyt) used to extend portfolio depth without scaling internal R&D headcount.

Name

Dutch Bargain

Legal name

Dutch Bargain

Website

https://dutchbargain.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Dutch Bargain is a privately held, founder-owned craft brewery in Groede, Zeeland, Netherlands, founded in 2011, producing seven core specialty beers and limited editions. It sells via DTC webshop, horeca wholesale, its 30-tap Brouwerslokaal taproom, and a subscription service (Biervloot) across NL and Belgium.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (31212), Drinking Places (Alcoholic Beverages) (7224), Beer, Wine, and Liquor Retailers (44532), Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248)

SIC

Malt Beverages (2082), Beverages (2080), Retail-Eating & Drinking Places (5810), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Beer Retail (Bottle Shops & Beer Merchants) (CRANABAC)

Keywords

• Craft beer brewing
• Specialty beer ingredients
• Gluten-free beer
• Non-alcoholic beer
• Beer subscription services

Headquarters

HQ city

Groede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Direct Beer Sales (E-commerce): Direct-to-consumer sales of packaged beers (cans, bottles) and beer packages through the Dutch Bargain webshop. Single cans from €2.40-€4.95, multi-packs from €18.50-€61.05, with free shipping thresholds at €50 (NL) and €75 (Belgium).
2. Wholesale/Dealer Distribution: Distribution of Dutch Bargain beers to retail stores, bars, restaurants, and dealers across the Netherlands and Belgium. Beerpakketten and single serve products sold through third-party resellers.
3. Taproom (Brouwerslokaal): On-site consumption at the Brouwerslokaal taproom, open 7 days a week with 30 tap points. Offers local ingredients and seasonal menus alongside Dutch Bargain beers.
4. Subscription Service (Biervloot): Recurring subscription service called 'Biervloot' offering monthly beer deliveries (24 cans). Includes Signatures 2025 subscription at €92/month.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Dutch Bargain is a Zeeland-based craft brewery that produces a core range of seven specialty beers (Zeeuws Blond, Zuidwester, SeaWise, Pacific Haze, Coastal IPA, Designated Dryver, Woest) plus seasonal, limited-edition, and collaboration brews. It sells packaged beer through its own e-commerce webshop with home delivery across the Netherlands and Belgium, operates the on-site Brouwerslokaal taproom (30 taps, open 7 days a week), distributes to dealers and horeca accounts, and offers a monthly beer subscription (DB Biervloot).

Product overview

Dutch Bargain is a Zeeland-based craft beer brewery founded in 2011 by Marc Menue, Stijn Jordans, and Thibo Baccarne. The brewery offers a core range of seven classic beers (Zeeuws Blond, Zuidwester, SeaWise, Pacific Haze, Coastal IPA, Designated Dryver, and Woest) sold through their direct-to-consumer webshop and at the Brouwerslokaal taproom. The product portfolio spans multiple formats (33cl cans, 33cl bottles, 75cl bottles) and package deals including the Core Range Mixbox, DB Gluten Free Box, NON ALC. Mixbox, IPA BOX XXL, and Beerbox Blik gift sets. Limited edition and collaboration beers (Crew Series, collaborations with other breweries, seasonal releases) are offered alongside the core classics. The company also sells merchandise and subscription services (DB Biervloot).

Differentiator

Problem solved

Functional benefit

Brands

• Brouwerslokaal: Taproom operated by Dutch Bargain, open 7/7 with 30 different tap points and local seasonal menu
• Marckensteijn
• VrijMiBox

Quantifiable outcome

• World's Best Beer Award - Imperial Pale Ale, 2016

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core.

• Cervejaria Fermi BraziliëcoreStrategic or Co-development PartnerCollaboration brewing 'Thiols Theory' - an 8% IPA (44cl) using Brazilian brewing techniques and ingredients. This partnership represents a cross-border collaboration bringing international craft beer innovation to Dutch Bargain's portfolio.
• OersoepcoreStrategic or Co-development PartnerCollaboration on 'Harley's Kiss' - a 7.5% IPA (33cl) combining Dutch and Belgian brewing expertise for a unique flavor profile.
• Koester je OestercoreStrategic or Co-development PartnerCollaboration on 'Oestergoud' - a 4.7% wheat beer enhanced with sea lavender, verbena, and Sancho peppers, brewed with oyster shells for a subtle nutty undertone. Koester je Oester is a Zeeland company specializing in oysters, organizing oyster walks and the Oyster Festival in various cities.
• LostcoreStrategic or Co-development PartnerCollaboration on 'House of New Orleans' - a beer combining Dutch brewing craft with American brewing traditions.
• Frontaal Brewing CompanycoreStrategic or Co-development PartnerCollaboration on 'Eskimo Roll' - a 9.7% IPA (44cl) combining Dutch and Belgian brewing expertise.
• Hoppecruyt (Belgian Hop Farm)coreStrategic or Co-development PartnerLocal Belgian hop farm supplying fresh, unkilned hops for seasonal Fresh Hopped IPA series. Used 60 grams per liter of Cascade and Groene Bel hops for exceptional hop aroma.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brouwerij Kees: Dutch craft brewery specializing in IPAs, imperial stouts, and barrel-aged specialties; comparable in rotating limited releases, premium craft pricing, and Untappd-driven enthusiast community.
• Cantillon: Belgian traditional lambic brewery with global cult following and limited distribution. Relevant peer because Dutch Bargain serves the same Belgian craft market and pursues similar scarcity-driven, enthusiast-focused positioning.
• Oedipus Brewing: Amsterdam-based craft brewery with a bold experimental portfolio, D2C webshop, and growing horeca reach. Comparable in adventurous positioning, IPA/stout specialization, and youthful premium branding.
• Brouwerij De Molen: Award-winning Dutch craft brewery renowned for dark, barrel-aged, and specialty beers, with a taproom and international distribution. Highly comparable in award-winning reputation, barrel-aging program, and craft beer enthusiast focus.
• Oersoep: Dutch craft brewery focused on hop-forward IPAs and stouts, frequently co-collaborating with Dutch Bargain (e.g., Harley's Kiss). Operates at similar scale with comparable D2C and horeca distribution in the Netherlands.
• Jopen: Established Dutch craft brewery based in Haarlem with a broad range of specialty beers, taproom operations, and national distribution. Comparable craft positioning, multi-format portfolio, and on-premise presence.
• Brouwerij 't IJ: Amsterdam craft brewery with a long-tenured taproom, broad specialty lineup, and national distribution. Comparable in taproom-plus-distribution model and Dutch craft premium positioning.
• Rooie Dop: Dutch craft brewery with a strong hop-forward portfolio and D2C focus. Comparable in target market (NL craft beer enthusiasts), e-commerce-driven revenue mix, and limited-edition release cadence.
• Frontaal Brewing Company: Dutch craft brewery known for hazy IPAs and limited releases; collaboration partner of Dutch Bargain (Eskimo Roll). Comparable segment focus, premium pricing, and direct-to-consumer + horeca model.

Broad incumbents

• BrewDog: Global craft beer incumbent with broad portfolio, large-scale distribution, and on-site taprooms. Indirectly comparable as a benchmark for craft brand-building, premium pricing, and taproom-as-flagship strategy — though much larger and more diversified.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/dedriekoningengroede
• Facebookfacebook.com/dutchbargainbeer
• Instagraminstagram.com/dutchbargain
• LinkedInlinkedin.com/company/dutchbargain

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dutch Bargain