Easley Does It Lawnscapes
Easley Does It Lawnscapes is an owner-operated residential landscaping company founded in 2019 and based in Holly Springs, NC, delivering lawn care, hardscapes, lighting, irrigation, and yard renovation services to homeowners across Wake County.
- Company typePrivate
- Founded2019
- HeadquartersWake County, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Easley Does It Lawnscapes does
Easley Does It Lawnscapes is a privately-held, owner-operated residential landscaping company founded in 2019 by Kyle Easley and headquartered in Holly Springs, North Carolina, serving customers throughout Wake County. The company delivers a six-category outdoor service portfolio: hardscapes (retaining walls, fire pits, walkways), seeding and sod installation, custom landscape lighting, irrigation and drainage systems, full yard transformations, and recurring lawncare plans.
The business operates on a direct-to-consumer, project-and-maintenance model. Customers reach the company through its website (built on Wix), request quotes through the YardBook platform, and pay online via YardBook. The company supports customer acquisition through organic social media on Facebook and Instagram, a content blog authored by Kyle Easley, and an extensive before-and-after project portfolio on its website. Pricing is custom and quote-based, with no publicly disclosed rates; revenue is generated through one-time project fees supplemented by recurring yearly maintenance contracts.
Easley Does It Lawnscapes employs five people and operates without external funding, patents, formal certifications, or third-party alliances. Its sole disclosed competitive differentiator is local brand presence and the personal involvement of the owner in project execution and customer communication. The technology base is limited to standard web platforms and the YardBook SaaS tool, with no proprietary software, API, or AI/ML capabilities.
Easley Does It Lawnscapes firmographics
Firmographics- Name
- Easley Does It Lawnscapes
- Legal name
- Easley Does It Lawnscapes
- Website
- https://easleydoesit.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Easley Does It Lawnscapes is an owner-operated residential landscaping company founded in 2019 and based in Holly Springs, NC, delivering lawn care, hardscapes, lighting, irrigation, and yard renovation services to homeowners across Wake County.
- Ownership category
- akta.pro rank
Easley Does It Lawnscapes industry classification
Industry- Product category
- Landscaping Services
- NAICS
- Landscaping Services (56173)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Residential Lawn Mowing (Scheduled/Recurring) (HSAIAAAA)
- akta.pro secondary industries
- Sod Installation & Lawn Seeding (Turf Establishment) (HSAIAFAO), Seasonal Lawn Treatment Packages (Spring/Fall Cleanups, Winterization) (HSAIAGAJ), Residential Landscaping & Lawn Care (BPABADAB)
Keywords
Where Easley Does It Lawnscapes is headquartered
LocationHeadquarters
- HQ city
- Wake County
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Easley Does It Lawnscapes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Landscaping Services: One-time service fees for individual projects such as hardscape installation, landscape lighting, seeding, sod installation, and irrigation systems. The company offers yearly maintenance plans suggesting recurring revenue from lawncare contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Easley Does It Lawnscapes product offering
Product offeringCore offering
Easley Does It Lawnscapes provides residential landscaping services across Wake County, North Carolina, including hardscape installation (retaining walls, fire pits, walkways), seeding and sod installation with ongoing care plans, custom landscape lighting, irrigation and drainage systems, full yard transformation and redesign, and recurring yearly/seasonal lawncare maintenance programs. Customers request quotes online through the Yardbook platform and pay for services online.
Product overview
Easley Does It Lawnscapes is a residential landscaping company serving Wake County, offering a comprehensive suite of outdoor services organized as six core offerings: Hardscapes (retaining walls, fire pits, walkways), Seeding & Sod (lawn establishment and care plans), Landscape Lighting (custom installations), Irrigation & Drains (drip, surface, subsurface, and sprinkler systems), Yard Transformation (full redesign services), and Lawncare Plans (year-round maintenance programs). The company operates as a service-based business without a software product, using third-party platforms like YardBook for quote requests and payment processing.
Differentiator
Problem solved
Functional benefit
Products and services
- Hardscapes Hardscape installation services for residential properties in Wake County, including retaining walls, fire pits, and walkways.
- Seeding & Sod Lawn establishment through seeding and sod installation, with ongoing care plans for healthy turf growth, for Wake County homeowners.
- Landscape Lighting Custom outdoor lighting installation to highlight residential homes and lawns, using products such as Volt Outdoor Spotlights.
- Irrigation & Drains Water management systems for residential properties, including drip, surface, subsurface, and sprinkler irrigation installations.
- Yard Transformation Comprehensive yard redesign and renovation services delivering complete outdoor space makeovers for residential customers.
- Lawncare Plans Year-round residential lawn maintenance programs offering yearly maintenance and seasonal lawncare services for Wake County homeowners.
Companies that use Easley Does It Lawnscapes
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Easley Does It Lawnscapes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Easley Does It Lawnscapes partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Easley Does It Lawnscapes competitors and assessment
Company assessmentEmerging players
- LawnStarter: Online marketplace connecting homeowners with local lawn care professionals. Comparable because Easley Does It's customer acquisition (web/quote funnel) mirrors the marketplace model, and LawnStarter represents both a competitor channel and a potential partnership surface.
- GreenPal: Marketplace platform for residential lawn care where homeowners bid jobs out to local providers. Comparable to Easley Does It as a competing lead-generation channel for the same Wake County-area homeowner demand.
Broad incumbents
- TruGreen: Largest U.S. residential lawn care company offering recurring lawn maintenance, fertilization, and weed control. Comparable as a recurring-revenue residential lawn services provider, though at vastly larger national scale and with a narrower service mix than Easley Does It's full-scope offering.
- BrightView Landscapes: Largest U.S. commercial landscaping services firm with growing residential exposure. Comparable in delivering full-scope landscape maintenance and design/build, though dominated by commercial accounts.
- Lawn Doctor: National franchise network providing residential lawn care, pest, and tree services. Comparable in serving the same homeowner customer with recurring lawn maintenance programs, but operates through a franchise model across many regions.
- Bartlett Tree Experts: National tree and shrub care specialist with residential and commercial customers. Comparable in offering specialized landscape-adjacent services to homeowners.
- Davey Tree Expert Company: National provider of tree care, landscape, and grounds management services to residential and commercial clients. Comparable in offering a portion of Easley Does It's service mix (especially tree removal referenced in the customer testimonial).
Direct peers
- US Lawns: Franchise network focused on commercial and residential landscape management including mowing, fertilization, and seasonal services. Comparable business model and customer base.
- The Grounds Guys: Neighborly-branded franchise offering residential and commercial lawn care and landscaping services. Closely comparable in full-scope outdoor services (mowing, hardscapes, irrigation) for residential customers.
- Weed Man: Franchise lawn care provider specializing in fertilization, weed control, and integrated pest management for residential lawns. Comparable as a recurring-service residential lawn care operator.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Easley Does It Lawnscapes social profiles
Digital presenceEasley Does It Lawnscapes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Easley Does It Lawnscapes leadership team
Management profileNumber of profiles
Profiles1 record
Easley Does It Lawnscapes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Easley Does It Lawnscapes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Easley Does It Lawnscapes
What does Easley Does It Lawnscapes do?
Easley Does It Lawnscapes provides residential landscaping services across Wake County, North Carolina, including hardscape installation (retaining walls, fire pits, walkways), seeding and sod installation with ongoing care plans, custom landscape lighting, irrigation and drainage systems, full yard transformation and redesign, and recurring yearly/seasonal lawncare maintenance programs. Customers request quotes online through the Yardbook platform and pay for services online.
Is Easley Does It Lawnscapes a public or private company?
Easley Does It Lawnscapes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Easley Does It Lawnscapes founded?
Easley Does It Lawnscapes was founded in 2019. It employs 1 to 10 people.
Where is Easley Does It Lawnscapes based?
Easley Does It Lawnscapes is headquartered in Wake County, United States, in the North America region.
How does Easley Does It Lawnscapes make money?
One revenue line is on record: landscaping Services.
Who are Easley Does It Lawnscapes's main competitors?
Emerging players on record are LawnStarter and GreenPal. Broad incumbents are TruGreen, BrightView Landscapes, Lawn Doctor, Bartlett Tree Experts and Davey Tree Expert Company. Direct peers are US Lawns, The Grounds Guys and Weed Man.
Does Easley Does It Lawnscapes have an API?
No public API is recorded for Easley Does It Lawnscapes.
What industry is Easley Does It Lawnscapes in?
Easley Does It Lawnscapes's product category is Landscaping Services. Its primary akta.pro industry code is HSAIAAAA, Residential Lawn Mowing (Scheduled/Recurring), with a secondary code of HSAIAFAO, Sod Installation & Lawn Seeding (Turf Establishment). Its NAICS code is 56173 and its SIC code is 7340.