East Bay United Soccer Club - Bay Oaks

What East Bay United Soccer Club - Bay Oaks does

East Bay United Soccer Club (EBUSC), operating the Bay Oaks competitive program, is a registered 501(c)(3) nonprofit youth soccer organization headquartered at 312 Clay Street, Suite 300, Oakland, CA. The club was formed in 2011 through the merger of Bay Oaks (a premier competitive club with state-wide and national recognition) and Rockridge Soccer Club (a neighborhood recreational program), creating an integrated pathway from introductory play through elite competition. It serves approximately 1,300+ youth players and families across Oakland, Alameda, Emeryville, and Berkeley.

The club operates a tiered product structure spanning Bay Oaks Competitive (U8-U19, with ECNL RL, Premier, Blue, and White tiers competing in NorCal Premier Leagues, State Cup, and national competitions), EBU Recreational (U9-U19 in the Jack London Youth Soccer League), EBU Juniors (U6-U8 introductory program), and EBU Inclusive (adaptive programming for children with disabilities). Ancillary offerings include Summer Camps, Winter Clinics, Winter Futsal, and Friday Footskills. The technology backbone runs on PlayMetrics for registration and parent communication, Techne Futbol for player development content and tracking, SportLynx for referee scheduling, and the US Soccer Learning Center for coach and referee certifications; Adidas is the official uniform provider, retailed through SoccerPost Alameda.

Revenue is generated primarily through annual subscription-style registration fees tiered by age and program (from $190 for Juniors/Rec single-season to $3,275 for ECNL RL), uniform sales, corporate sponsorships with logo placement, and donations including a $376,000 financial aid program in 2025 representing roughly a quarter of the operating budget. The club is governed by a 6-member Board of Directors and managed by an Executive Director, Director of Coaching, and program coordinators; there is no parent company, private equity, or venture capital ownership.

Name

East Bay United Soccer Club - Bay Oaks

Legal name

East Bay United Soccer Club

Website

https://ebusoccer.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

East Bay United Soccer Club (Bay Oaks) is a 501(c)(3) nonprofit youth soccer organization in Oakland, California, serving 1,300+ players across the East Bay through competitive, recreational, introductory, and inclusive programs.

Ownership category

akta.pro rank

Product category

Youth Soccer Programs

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162), Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industries

Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Club Sports Programs (EDALAIAB)

Keywords

• Youth soccer programs
• Competitive soccer training
• Recreational soccer leagues
• Soccer player development
• Community soccer clubs

Headquarters

HQ city

Oakland, California

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Youth Soccer Registration Fees: Seasonal registration fees for Bay Oaks competitive, EBU Recreational, and EBU Juniors programs. Fees vary by age group and program level (U6-U19). Programs run Fall and Spring seasons with optional summer camps and winter clinics.
2. Uniform Sales: Partnership with SoccerPost, Alameda for official uniform purchases. Adidas as official uniform provider. Players required to purchase official Bay Oaks player kit.
3. Corporate Sponsorships: Corporate sponsorship opportunities with logo placement on team uniforms, banners, and event materials. Includes corporate matching donation programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

East Bay United Soccer Club - Bay Oaks is a 501(c)(3) nonprofit youth soccer organization founded in 2011 through the merger of Bay Oaks and Rockridge Soccer clubs, headquartered in Oakland, California. It delivers competitive travel soccer, recreational leagues, junior development programs, and inclusive adaptive soccer to more than 1,300 youth players across the East Bay region, supported by professional coaching and financial aid allocation of $376,000 in 2025.

Product overview

East Bay United Soccer Club - Bay Oaks offers a comprehensive youth soccer ecosystem with three main programs: Bay Oaks Competitive (U8-U19 premier/Blue/White teams competing in ECNL RL, NorCal, and State Cup), EBU Juniors (U6-U8 introductory program), and EBU Recreational (U9-U19 community soccer). Additional offerings include EBU Inclusive for players with disabilities, plus seasonal add-ons like Summer Camps, Winter Clinics, Winter Futsal, and Friday Footskills. The club utilizes PlayMetrics for operations, Techne Futbol for player development tracking, and provides financial aid supporting over 1,300 players with $376,000 allocated in 2025.

Differentiator

Problem solved

Functional benefit

Products and services

• Competitive Travel Soccer (Bay Oaks) Year-round competitive travel soccer program for skilled youth players, featuring league play, tournaments, and team-based competition under the Bay Oaks banner.
• Recreational Soccer League

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Eight partnerships are on record, tiered core, minor and supporting.

• AdidascoreStrategic or Co-development PartnerOfficial uniform provider for East Bay United Bay Oaks. All players required to purchase official Bay Oaks player kit including jerseys, shorts, socks, and training shirts.
• Techne FutbolcoreTechnology or IntegrationPlayer development app providing full access to training content, challenges, private leaderboards, weekly wrap-up reports, and team/individual training stats for all Bay Oaks players.
• Jack London Youth Soccer LeaguecoreChannel Partner/ Reseller/ DistributorLeague competition partner for EBU Recreational teams. League creates game schedules, assigns referees, and organizes competitions against Alameda Soccer Club, Montclair Soccer Club, Oakland Soccer Club, and Piedmont Soccer Club.
• CalNorthcoreChannel Partner/ Reseller/ DistributorState soccer association for player registration and coach background checks. Required for all competitive team registrations and volunteer coach certifications.
• OaklandishminorChannel Partner/ Reseller/ DistributorShopping Corner partnership for branded merchandise and spirit wear. Located in Oakland, CA.
• Positive Coaching Alliance (PCA)supportingStrategic or Co-development PartnerTraining partnership providing resources for parent education, coach development, and organizational philosophy alignment.
• SoccerPost AlamedacoreChannel Partner/ Reseller/ DistributorOfficial uniform retailer for Bay Oaks Adidas kits and additional apparel. Helps families with sizing and ordering.
• PlayMetricscoreTechnology or IntegrationClub management platform handling registration, financial aid applications, player availability, team chat, field details, and payment plans.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• MVLA Soccer Club: Mid-Peninsula youth soccer club with elite competitive, recreational, and development pathways (U6-U19). Competes in NorCal and ECNL; same broad product range and competition tier as Bay Oaks.
• De Anza Force Soccer Club: Bay Area competitive youth soccer club competing in NorCal Premier and ECNL with a tiered U8-U19 pathway. Highly comparable to Bay Oaks in structure, competitive level, and Northern California footprint.
• Mustang Soccer Club: Danville-based youth soccer club offering competitive and recreational programs across East Bay-adjacent communities. Directly comparable Bay Area youth soccer operating model with similar tiered structure.
• Ballistic United Soccer Club: East Bay (Pleasanton-based) youth soccer club with competitive and recreational tiers. Strong Bay-area NorCal competitor with similar age group structure and competitive ambitions.
• Lamorinda Soccer Club: East Bay-adjacent youth soccer club offering competitive and recreational programs. Comparable tier structure, NorCal league participation, and East Bay demographic reach.

Regional players

• San Francisco Youth Soccer (SFYS): San Francisco-based youth soccer organization offering competitive and recreational programs. Comparable model but serves a different metro area within the broader Bay Area.
• Marin FC: Marin County youth soccer club competing in NorCal leagues at the elite and recreational levels. Comparable tier structure, distinct geographic focus, and shared competition environment.

Others

• Positive Coaching Alliance (PCA): National nonprofit developing resources for youth sports culture and coach education. Already a partner of EBU; included as a peer ecosystem player rather than a competitor.
• US Club Soccer: National governing body and league operator for elite youth soccer (including ECNL RL in which Bay Oaks competes). Adjacent ecosystem participant rather than direct competitor, providing league infrastructure and sanctioning.

Broad incumbents

• AYSO (American Youth Soccer Organization): National network of volunteer-led community youth soccer programs. Overlaps with EBU Rec and EBU Juniors as a broad amateur provider, but lacks the competitive elite pathway that Bay Oaks offers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ebusoccerclub

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about East Bay United Soccer Club - Bay Oaks