Ecomaison
- Company typePrivate
- Founded2011
- HeadquartersParis, France
- Headcount101–250
- GTM typeB2B
- OfferingServices
Ecomaison firmographics
Firmographics- Name
- Ecomaison
- Legal name
- Ecomaison SAS
- Website
- https://ecomaison.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Ecomaison industry classification
Industry- Product category
- Extended Producer Responsibility (EPR) and Household Waste Management Services
- NAICS
- Materials Recovery Facilities (56292), Waste Collection (56211), Waste Management and Remediation Services (562)
- SIC
- Refuse Systems (4953), Sanitary Services (4950)
- akta.pro primary industry
- Reuse & Resale / Recommerce Operations (EUAIANAC)
- akta.pro secondary industries
- Eco-Friendly Disposal, Recycling & Donation Hauling (HSAIAOAJ), Certified Compliance & Reporting Services (R2/e-Stewards, Audit, ESG) (BPALAIAL), Circular Economy & Waste/Materials Reporting (Zero waste, packaging) (EUAHAJAL)
Keywords
Where Ecomaison is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Ecomaison business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Others
Revenue model
- Eco-participation fees: Ecomaison collects eco-participation (eco-contribution) fees from member manufacturers and distributors based on the weight and type of products placed on the market. These fees are paid by consumers at point of purchase and finance all collection, sorting, reuse, repair and recycling operations. Fee schedules (barèmes) are eco-modulated based on eco-design efforts.
- Regulatory compliance services: Ecomaison provides free services to members including IDU issuance, declaration management, recyclability determination, and sorting guidelines. Revenue is generated through the eco-participation framework rather than direct service fees.
- Innovation support and partnerships: Ecomaison invests in innovation partnerships, R&D projects, and supports industrialization of recycling processes. Funding comes from eco-participation reserves, with amounts like 400M€ committed in 2024 to circular economy activities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Quarterly or annual declaration | Eco-participation fees by product category |
| Subscription | Monthly | Repair Bonus for furniture |
| Freemium | Annual | Free member services |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels10 records
Ecomaison product offering
Product offeringCore offering
Ecomaison is a state-approved French eco-organization that manages the end-of-life collection, sorting, repair, reuse and recycling of household products across four EPR sectors: furniture/bedding, building materials, DIY/garden items, and toys. Its operations are financed through eco-participation fees collected from member manufacturers and distributors, and it runs a nationwide network of more than 12,000 collection points plus digital services (Espace-services portal, O\u00f9 Recycler app) supporting regulatory compliance.
Product overview
Ecomaison is a multi-sector eco-organization offering a comprehensive platform for household waste management. Its core offering centers on eco-participation financing, the Bonus Réparation repair subsidy, and reuse services through an extensive collection network. The company operates digital platforms including the Espace-services portal and the Ou Recycler application. Ecomaison manages five product sectors: Furniture (AMEUBLEMENT) including decorative textiles, Building Products and Materials (PMCB), DIY and Garden Products (ABJ), Toys (JOUETS), and Professional Packaging (launched 2025 in partnership with Citeo Pro). Additional services include the Innovation for Eco-design Program, annual Innovation Days events, and specialized solutions for building professionals.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 1.7 million tonnes collected in 2024 with 97% valorization rate
- +4 more outcomes
Companies that use Ecomaison
Customer profileNamed customers18 records
Segments6 records
Ideal customer profiles5 records
Ecomaison technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Ecomaison partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- Citeo ProcorePartnership for professional packaging sector (Emballages professionnels). Ecomaison and Citeo Pro collaborate to offer simplified waste management solutions for businesses, helping companies comply with new Extended Producer Responsibility regulations for industrial and commercial packaging.
- EmmaüscoreLong-standing partnership with the Emmaüs network of solidarity enterprises for collection and reuse of furniture and household items. Emmaüs operates ressourceries and receives preferential access to donated product flows and financial support from Ecomaison.
- La Croix-RougecorePartnership with French Red Cross for donation and reuse operations, supporting solidarity economy and providing collection points for donated household items.
- Région BretagnecoreRenewed partnership (2023-2024) supporting the 'Nos objets ont de la ressource' campaign for reuse awareness in Brittany. Joint efforts with ADEME Bretagne, CRESS, RAB, and other eco-organisms. Includes 3,000 tonnes of furniture elements reused in 2023.
- RefashionminorCollaboration on textile collection campaign in Brittany (2024), expanding product scope to include clothing and household textiles alongside Ecomaison's traditional categories.
- EcominérocoreJoint initiatives for reuse and recycling of building products and materials (PMCB). Partnership includes joint call for projects supporting reuse and reutilization on construction sites.
- GeevminorDevelopment partnership for donation application services, integrating Ecomaison collection points and services with Geev's platform for household item donations.
- CircanaminorCollaboration on market barometer for second-hand toys sector, providing data and analysis on toys market trends and reuse potential in France.
- Journal de MickeyminorPartnership for 'Sauveurs de Jouets' beach club toy collection campaign (summer 2026), reaching 20 beach clubs to encourage families to donate unwanted toys.
- Unique Héritage MédiaminorMedia partnership for toy rescue campaigns, supporting awareness and communication for toy collection and reuse initiatives.
- ADEME BretagneminorEnvironmental agency partnership supporting circular economy initiatives in Brittany, collaborating on reuse awareness campaigns and ESS sector development.
- CRESS BretagneminorRegional chamber of social and solidarity economy organizations, supporting ESS sector development and reuse initiatives in Brittany.
- RAB (Réseau des ressourceries et recycleries bretonnes)coreNetwork of Breton ressourceries and recycleries, supporting local reuse operations with 32 local structures engaged through Ecomaison partnerships.
- L'Ameublement françaiscoreHistoric partnership with French furniture industry federation, working together on circular economy and sustainability initiatives for furniture sector.
- Le Collectif des Éco-OrganismesminorAssociation of approved eco-organisms for collective action and to accompany evolution of EPR sectors.
- RetourMatminorMattress recycling company operating with Ecomaison and IKEA to open mattress recycling site in La Cavalerie (Aveyron), supporting industrial recycling capacity.
- Envie BretagneminorESS enterprise operating mattress sorting and valorization unit in Brittany with Ecomaison and Veolia partnership.
- BoudiminorInnovative inclusive company transforming plastic waste into panels using thermocompression, supported by Ecomaison through circular economy partnership.
Scale indicators13 records
Recent moves9 records
Expansion highlights6 records
Ecomaison competitors and assessment
Company assessmentDirect peers
- Refashion: French state-approved eco-organization for textile EPR (clothing, household linen, footwear). Ecomaison already partners with Refashion on textile collection campaigns in Brittany, reflecting identical EPR mechanics and overlapping consumer touchpoints.
- Corepile: French state-approved eco-organization for portable batteries and accumulators. Operates identical EPR mechanics, eco-participation fees, and collection-point network, making it a structurally parallel peer in a different product vertical.
- Valdelia: French state-approved eco-organization for professional furniture (B2B office furniture, hospitality, etc.). Closely comparable to Ecomaison's furniture sector but on the professional side, making it a near-direct peer in the same EPR framework.
- Citeo: French state-approved eco-organization managing household and professional packaging EPR. Most directly comparable to Ecomaison in structure, regulatory framework, and eco-participation fee model; the two even co-launch the Professional Packaging sector.
- Eco-systèmes: French state-approved eco-organization for Waste Electrical and Electronic Equipment (WEEE). Operates the same EPR/eco-participation model as Ecomaison but in the electrical and electronic equipment sector, making it a direct structural peer.
- Ecominéro: French state-approved eco-organization focused on mineral building materials (concrete, tiles, plaster). Ecomaison and Ecominéro run joint initiatives for PMCB reuse and recycling, operating in the same regulatory and operational class.
- Eco-DDS: French state-approved eco-organization for chemical waste from households (DIY chemicals, garden chemicals, etc.). Operates the same EPR model and was a sibling organization under the AGEC framework, directly comparable in governance and fee mechanics.
Others
- ADEME: French Environment and Energy Management Agency that oversees EPR policy and co-funds circular-economy projects. Functions as a regulatory counterparty and partner (ADEME Bretagne partnership) rather than a competitor, but is the most relevant adjacent entity in the EPR ecosystem.
Regional players
- CONAI: Italian national consortium for packaging recovery (Sistema CONAI). Operates a similar EPR-style model for packaging materials across Italy; structurally analogous to Ecomaison but in a different country and product vertical.
- Grüner Punkt (Duales System Deutschland): Germany's leading packaging recovery system under the German Packaging Act. Comparable operating model (producer-funded, regulated collection and recycling) but German-specific and focused on packaging rather than household goods.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Ecomaison social profiles
Digital presenceEcomaison compliance and trust
Trust signalCompliance2 records
Ecomaison financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecomaison leadership team
Management profileNumber of profiles
Profiles2 records
Ecomaison funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecomaison M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecomaison
What does Ecomaison do?
Ecomaison is a state-approved French eco-organization that manages the end-of-life collection, sorting, repair, reuse and recycling of household products across four EPR sectors: furniture/bedding, building materials, DIY/garden items, and toys. Its operations are financed through eco-participation fees collected from member manufacturers and distributors, and it runs a nationwide network of more than 12,000 collection points plus digital services (Espace-services portal, O\u00f9 Recycler app) supporting regulatory compliance.
Is Ecomaison a public or private company?
Ecomaison is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Ecomaison founded?
Ecomaison was founded in 2011. It employs 101 to 250 people.
Where is Ecomaison based?
Ecomaison is headquartered in Paris, France, in the Europe region.
How does Ecomaison make money?
Three revenue lines are on record. Eco-participation fees are the primary driver. The others are regulatory compliance services and innovation support and partnerships.
Who are Ecomaison's main competitors?
Direct peers on record are Refashion, Corepile, Valdelia, Citeo, Eco-systèmes, Ecominéro and Eco-DDS. ADEME is listed as an others. Regional players are CONAI and Grüner Punkt (Duales System Deutschland).
Does Ecomaison have an API?
No public API is recorded for Ecomaison.
What industry is Ecomaison in?
Ecomaison's product category is Extended Producer Responsibility (EPR) and Household Waste Management Services. Its primary akta.pro industry code is EUAIANAC, Reuse & Resale / Recommerce Operations, with a secondary code of HSAIAOAJ, Eco-Friendly Disposal, Recycling & Donation Hauling. Its NAICS code is 56292 and its SIC code is 4953.